Tag: LinkedIn

Categories
Business motivation

5 Smart Tips To Find The Right Business Coach To Help You Reach Your Goals

5 Smart Tips To Find The Right Business Coach To Help You Reach Your Goals
5 Smart Tips To Find The Right Business Coach To Help You Reach Your Goals

Summary: Profitability, growth, increased confidence, more time, and less stress. This is the recipe that any entrepreneur would love to learn. You can achieve all this and more with the right business coach.

The days whether you should hire a business coach or not for your small startup are over. We know that successful people have mentors, coaches, and helpers who guide and help them to achieve their goals.

But the question is, how do I find a coach who is a good fit for me?

To answer this question, you must first ask yourself if you are ready. Secondly, you must ask yourself about your needs and requirements. A great business coach will leave no stone unturned to push you out of your comfort zone. He will recognize your excuses, even if you are unaware of them.

From hybrid programs and group coaching to personal consultation, business coaching comes in all shapes and sizes including recorded lessons, live calls, pre-recorded programs, and one-to-one coaching.

Here is a checklist you must follow while you are looking for a business motivational speaker.

1. Ask For Referrals

Before you start looking up for the right mentor on Google, it is recommended to ask for referrals in your network who knows a great coach. Always know that your requirements might be different compared to your peers. Hence, always keep your needs and goals in mind while talking to a prospective business coach to make sure there is synergy. You can use LinkedIn or Facebook, as well as people in your networking groups.

2. Take Consultation

Investing in a personal coach is no small deal. You need to have a conversation with your prospective coaches because there is no other way to figure out compatibility. Most coaches offer a free consultation. If one session is not enough for you to decide, you can ask if you can purchase a single session before making your decision. Avoid working with a business coach who will not speak to you but gives you a high assurance of excellent results.

3. Effortless Communication

For any conversation to be productive, communication is essential. Every person thinks, perceives, analyzes, and understands differently. When seeking a business mentor one essential thing is to find a person who not only listens to your ideas but also understands your mindset. Your prospective coach should have an open mind about how you perceive ideas.

4. Consider the Cost

Hiring a business coach will cost you. Keep an open mind about the financial investment. You are paying your coach for his experience, wisdom, knowledge, and proven track record that he has. Consider how much money hiring a mentor will cost you. Also, calculate how much revenue your business will generate if you continue to follow your existing strategy without a business coach.

Depending on your goals, coaching investment can pay off on various levels, such as by increasing revenue, giving personal growth, reducing stress, and giving more freedom.

5. Be Prepared for the Long Haul

A business coach no matter how proficient he is in his field, couldn’t turn around your business overnight. Change does not happen overnight unless you are an entrepreneur who needs assistance in only one or two topics to coach around. Once you have achieved your initial goals, focus on maintaining a year-long relationship with your coach. The benefits don’t go away, they are just the ongoing change state.

A business can’t grow to its full potential unless the person who is leading it is mindful, healthy, and happy. The most critical factor in this equation is you. It is worthy to invest in your growth and engage with a coach who will support and inspire you to achieve growth in your business.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with foundation courses, specialized courses, and value-added courses.

Categories
Business motivation

How To Find More Clients As A Freelancer?

How To Find More Clients As A Freelancer
How To Find More Clients As A Freelancer

Working for yourself at your convenience is unbeatable. The flexibility to work from anywhere in the world, and get paid is quite amazing and this is why freelancing has become a common term in this era.

Though the concept of freelancing has existed for a long time, not many people chose it as a full-time income source because of the lack of clients and unattractive income. But with the pandemic striking the world thrice since 2020, freelancing has become a common and most preferable norm.

Although freelancing is preferred by many young professionals, they often struggle to find work. And finding a new client or more business is probably the most daunting aspect of being self-employed. So how can you enjoy the freedom of working as a freelancer, and get more work at the same time?

You can watch this video by Dr. Vivek Bindra to find out what are other professional opportunities you can take up as a freelancer:

Here are 4 amazing tips that will help you to get more business and carve out a niche for yourself:

1. Understand Your Expertise

When a company seeks to hire a freelancer for their business, they prefer someone who has good experience in the relative field. For instance, any freelance writer can write about finance, however, only a professional who has written extensively for the finance sector will be able to produce high-quality pieces.

So, you need to understand your expertise. Find out in which industry you have hands-on experience and in-depth knowledge. Use your previous experience and expertise that you have acquired from your previous job as it can help you to find new clients from the relative field.

If there is a specific area in which you would like to gain experience, you can take online business courses or look for certifications to add to your resume.

2. Quote Competitive Prices & Be Flexible about it

Many new freelancers undersell themselves thinking that it will help them to get more clients. But, this can result in you being underpaid. Always remember that a client would spend money on someone with a high level of skills, and whom they can trust with their project. Pricing yourself too low can hinder the confidence of your potential clients in your expertise.

Instead of underselling yourself, look at your professional experience and expertise in the industry. Figure out what other freelancers in your industry are charging. Price yourself honestly when you bid for a project on websites like Upwork. If you need to set a rate for yourself for an overall project, analyze how many hours you will need to complete it. Don`t forget to include the time of modifications, revisions, or communication from the client`s side.

As you start gaining more experience, you can adjust your rates accordingly. You can build a portfolio as well to showcase various projects that you have undertaken to get more clients.

3. Build a Strong Digital Presence

In this world, where everything is happening online, a strong digital presence is what you needed the most as a freelancer. You don`t have to print an ad in a newspaper anymore. All you have to do is create a powerful portfolio on various social media platforms. The digital presence will help you to demonstrate your skills and expertise for those interested in hiring freelancers.

Make the most of social media platforms to reach out to new clients. You can also increase your followers to build a fan base of people who love your work. Make connections on LinkedIn because nurturing a strong network will help you with leads of potential clients.

4. Keep Your Clients Updated

One of the worst things that any freelancer could do is not to keep their client in the loop as the project progresses. Don`t make this mistake. Once, you are on board with a client, pay attention to the guidelines that are mentioned in your contract. This will give you a fair idea of if and when they expect key updates.

Try to update your clients regularly, and let them know immediately if anything changes with the project. If you are forced to adjust the deadline due to unavoidable circumstances, keep the lines of communication open. Share the reasoning behind the change and how you can manage it for them.

As a freelance professional, you should use all the opportunities to build your client base and network. Knowing how well you met their expectations will send out a message that you care about your client`s experience. This will help you to build your brand.

Want to start your own business but don`t know what to do? Become an IBC (Independent Business Consultant) and earn up to Rs 1 to 10 lakhs per month. What more? Get an opportunity to be recognized in Dr. Vivek Bindra`s world record creating mass digital webinars & Youtube Videos. Click here for more details: https://www.badabusiness.com/ibc

Categories
Process & Business Expansion

5 Reasons To Attend Masterclass On Bada Business Community App

5 Reasons To Attend Masterclass On Bada Business Community App
5 Reasons To Attend Masterclass On Bada Business Community App

For every great thing, you have to pay a price. For so many years, we too believed in this adage. But, since Bada Business has started a series of Masterclass events on their community app, we believe a few things are amazing and still available for free.

The Masterclass webinars on the Bada Business community app are aimed at educating entrepreneurs, solopreneurs, wantrepreneurs, students, and small business owners across several topics related to business strategies, frameworks, investments, funding, stock market, and various aspects of distinct industries.

The webinars have attracted a great deal of interest from professionals and leaders alike, and so far they have welcomed many experts from different industries across India. With so many experts coming and sharing the same platform for the benefit of entrepreneurs, we thought we will take a look at five reasons why professionals should consider attending future Masterclass:

1. To Educate Entrepreneurs

The original purpose of conducting a free Masterclass online was to give small business owners, entrepreneurs, and many SMEs a greater insight into the often confusing world of business fundamentals. The basic education was only accessible to those who pursued management courses from the top Indian universities that are expensive for the majority of the population in our country.

The format of Masterclass is developed to educate individuals in the professional community, broadening their horizons to start their dream projects even with minimum investment. The webinars are aimed to help entrepreneurs to ease out their everyday dealings with clients and customers and potentially use them to benefit their circumstances. Previous sessions covered a diverse range of topics on the stock market, time management, how to increase sales through Google AdWords.

2. Gain Valuable Insights From Industry Experts

For every Masterclass, an external speaker is invited to share his expertise and present years of experience, providing an excellent opportunity to gain insights directly from experts in the field. Topics are chosen based on requests from the audience and a relevant speaker in roped-in.

3. Network with Fellow Professionals

Though LinkedIn is a popular platform for professionals, interacting with fellow professionals from a large community is a different experience, altogether. With up to more than 2000 people attending our Masterclass, we get a unique mix of professionals in every session. The discussion and interaction that follow these webinars are informative and help in building a network with fellow entrepreneurs, SMEs, and solopreneurs.

4. Convenience to Learn Anywhere

Most working professionals, who want to work upon their dreams, often face difficulties when it comes to learning new things from the experts. To make the learning process easy and hassle-free, our Masterclass is conducted on Bada Business Community App and offers convenient slots. From start to finish our webinars last for only 2 hours, so you can be away and back at your desk within no time.

5. Become a Content Creator

Ever thought of creating content that provides value to your users? Apart from attending Masterclass by our experts, you can upload different modes of content i.e. interactive videos, infographics, and images on the Bada Business community app. You can also get constructive feedback from your users that can help you to make improvements. Bada Business community app is an interactive platform where small business owners, entrepreneurs, and SMEs can share a platform dedicated to the business community.

But don`t just take out word for it!

We have received some excellent feedback from people who have attended our Masterclasses on the community app. You too can get a firsthand experience by downloading the app from the link: https://tinyurl.com/nhav2kp6

You too can explore the infinite possibilities that Bada Business community app offers!

Categories
Leadership Building

5 Skills Entrepreneurs Must Seek In Their Employees!

5 Skills Entrepreneurs Must Seek In Their Employees!
5 Skills Entrepreneurs Must Seek In Their Employees!

As the pandemic has changed the world forever, it has also forced the world to think beyond the obvious and come up with something revolutionary.

In the first and second quarters of 2020, there have been mass layoffs by the companies. According to a report by the International Labour Organization (ILO), around 81 million jobs are wiped out in 2020.

We are in 2022, but every year, one or the other virus variant keeps giving us surprising visits. Thankfully, in India, a significant amount of the population has been vaccinated and the economy has also begun to look promising.

Many startups are doing well and have joined the Unicorn club. Other startups like Nykaa have got themselves listed on the stock market.

Needless to say that building efficient manpower would be one crucial step to transform the businesses. The process of hiring criteria post-Covid is going to be a demanding exercise.

For large businesses or small businesses, the pandemic has paved way for smart thinking. If you are an entrepreneur and looking to expand your team, these set of skills you should be looking for in your prospective employer:

Reliability

Any business becomes successful when it is being consistent in its customer service, product performance, and the productivity of its employees. If your employees are not consistently performing well or focusing on their productivity, your startup business will not experience growth. So always hire people that show consistency in their behavior and resume.

Analytical Thinking

You don`t need hands & legs to drive your organization, you need a head and heart to drive your organization. Thus, people who can think critically, quickly, and can solve problems with ease should be given preference. Complex problems need creative solutions and this new hiring trend will focus on such analytical skills.

Agile & Flexbile

The smartest business decision you can make is to hire qualified people. Therefore, hiring the right people is very important.

Apart from looking for qualifications and skills ‘flexibility’ is what you should be aiming for. Flexibility is the need of the hour, and we all must look for people that can easily adapt to the new working norms.

Hire people who come for the love of the job. A person who loves challenges will deliver the service and products just the way your customer needs and would be the right fit for the business.

Creative Mindset!

Modern problems need creative solutions. If there is one thing that can never be off-the-shelf that is Creativity! Thinking out-of-the-box will always bring a sense of innovation in every dimension of business. Creativity can take you to places and help you discover practical solutions to various business problems. Hence, bringing in a creative mindset will take your business to a whole new level.

Versatility

Courtesy to Covid-19, new tasks, roles, and responsibilities have emerged suddenly. Hence, we all must stretch ourselves to the optimum level considering the hiring trends post-Covid. But, of course, we just can`t expect a CA to fix our desktops. But, yes, an employee must have a vision and a perspective. The prospective employee must bring a set of multiple skills that will outdate role titles and definitions to benefit your business.

Making a comeback from a struggling situation is not easy, but reaching out to the right people is. Shift your perspective from the mainstream recruiting process to a creative one.

As the hiring trends have changed, make use of Twitter and Linked In to interact with job seekers and connect with them on a personal level too.

For other business problems, you can take online business courses for entrepreneurs. The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer exclusive problem solving courses that come with Foundation courses, specialized courses, and value-added courses.

To know more, visit: https://www.badabusiness.com/psc

Categories
Business motivation

How To Take Advantage Of 6 Digital Marketing Trends For 2022

How To Take Advantage Of 6 Digital Marketing Trends For 2022
How To Take Advantage Of 6 Digital Marketing Trends For 2022

Digital marketing is always evolving, but 2022 will be quite dramatic. Startup businesses and brands not only plan to keep up with the future of marketing but should also be prepared to make the most out of it.

Whether you want to be an influencer, or want to take your startup business to the next stage, here is a list of 7 top digital marketing trends to keep an eye on in 2022 and how you can use them to your advantage:

1. Meta is omnipresent

Facebook has changed its name to Meta. Meta is a term for virtual and augmented experiences. In simpler terms, it represents an interactive experience of a real-world environment, virtually. Creating a name for the parent company is quite logical and with that masterstroke, Facebook is betting big on the future of the web.

Pro Tip: This is the time when marketers should start looking for opportunities and experimenting for their businesses in these spaces.

2. Influencers continue to flourish

Influencer marketing is still a hot trend is set to reach $13.8 billion in 2021. This trend is here to stay and will continue to grow. The campaigns by influencers provide context and relevance since the influencer who is followed by millions of people is endorsing the brand. B2B brands will also continue to embrace influencers and many popular and high-end brands have harnessed this trend.

Pro Tip: Marketers should keep looking for opportunities to collaborate with influencers in their space.

3. Marketers get more strategic

As artificial intelligence, machine learning, and business automation have already reduced a lot of the grunt work of digital marketing, marketers need to keep up with the pace and become more strategic. The opportunities in digital marketing continue to grow.

Pro Tip: “What drives your business growth?” should be the primary focus of the marketers and they must think strategically about it.

4. LinkedIn is growing & will keep growing

LinkedIn in each quarter shows considerable gains in monthly active users and also in terms of engagements on the platform. They are continuously launching new features to provide more value and drive better results for businesses and pages.

Pro Tip: LinkedIn will continue to be a rising star in the digital space; hence, marketers should go all-in on LinkedIn.

5. SEO is more integrated

Search engine optimization is one of the oldest and most valuable forms of digital marketing. As search algorithms have continuously become smarter and more contextual, marketers are required to focus more on providing an outstanding and meaningful experience to their users instead of using hacks and tricks of SEO.

Pro Tip: According to the best business motivational coach Dr. Vivek Bindra, marketers should focus less on SEO and more on relevant and excellent user experience.

6. Websites get faster

Page loading time is an important part of any website`s user experience. And most often people let it slide for better designs, functionality or to add more content to web pages. If a user clicks on your website and it takes more than a few seconds to load, they are likely to leave your page. This will result in losing a potential customer and can cost you a conversion.

Pro Tip: Marketers ensure that their website is well optimized and responsive.

7. Less is more

The explosion of digital marketing options means that almost every brand wants to dominate all the platforms. However, smart businesses focus on dominating just one channel. Though it is easy to get distracted by new trends, the majority of the business growth still comes from the foundational tools in digital marketing.

Pro Tip: Don`t forget to focus on your strength and foundation.

If you are an entrepreneur and planning to establish a strong brand presence for your business, the above-mentioned marketing tips should be considered.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Startup

How To Do LinkedIn Marketing For Your Startup Business

How To Do LinkedIn Marketing For Your Startup Business
How To Do LinkedIn Marketing For Your Startup Business

Use LinkedIn to create brand awareness. Have you ever heard someone giving you this advice? Is your startup business using LinkedIn to its full potential? Are you making the most of this platform to build your network, boost leads and conversions, and generate revenue?

Did you know LinkedIn has over 774 million users across the globe? The numbers alone make this platform one of the top social networks today. With multiple social media networks sprouting up constantly, LinkedIn is a platform that is often underutilized.

However, the truth is that LinkedIn can be a very powerful tool that can enhance your social media content strategy. If you are new to this platform, let us give you the introduction of LinkedIn and how it can help you with your brand visibility.

What is LinkedIn Marketing?

Though most people think that LinkedIn is a platform meant for only professional networking, it is also a platform that is apt for making a connection, fostering relationships, generating leads, improving brand awareness, sharing content, and driving traffic to your website.

LinkedIn when used for business can also provide essential tools like analytics, connections, and brand building, just to name a few.

Why is marketing on LinkedIn essential?

When it comes to social media marketing, many brands prefer to put all their resources toward the big three: Instagram, Facebook, and Twitter. Although, these platforms are perfect to promote your brand, excluding LinkedIn is a huge disservice.

According to Hubspot, “LinkedIn generates leads 227% more effectively than Facebook and Twitter.” This makes LinkedIn an essential platform to market your startup business. It allows you to drive traffic, find quality leads, share your expertise through thought-leadership content, and increase your network.

Here are a few ways in which you can incorporate LinkedIn into your social media strategy to make it strong:

1. Use #Hashtags

Simple phrases preceded by a hashtag symbol might appear ordinary to many, however, they hold the power to change your marketing strategy for the better. These small words are like goldmines for tapping into new audiences, industries, and your target segment.

But using too many or irrelevant ones can hinder your search. This means striking a balance between the relevant and popular hashtags is vital for a successful social media strategy. Use the search bar to find the relevant hashtag and see how many people are following it, and how often it is being used.

2. LinkedIn Profile v/s LinkedIn Page

LinkedIn pages and LinkedIn profiles serve different purposes in LinkedIn marketing. Where pages are public and used primarily by businesses. Profiles are private and used by individuals. Each one of them works with the LinkedIn algorithm, but there are different tools that you can use to grow your network.

Anyone can follow your LinkedIn page without your approval or connection. This will give them a chance to see your business content right away. It also has the potential for high engagement. Profiles are more personal and one has to have a connection with you, provided you have approved their connection request. But people can follow your profile and this gives you a chance to connect with your audience personally.

3. Create Posts for Varying Lengths

A quick, short post loaded with lots of punch works on LinkedIn. Long-form stories garner readers` attention and lead to a longer time spent on the app. Hence, your LinkedIn content plan should be a perfect combination of both.

As a brand, you might not want to be recognized as somebody who only shares monologues because your network won`t always have time to read them. Also, too many short posts can come across as lacking substance and may reduce your authority as a thought leader.

You can also share external articles on the platform as LinkedIn`s algorithm supports external links to blogs, articles, and websites. As long as the content you are posting has to value and is relevant to your audience, your brand will find success, guaranteed.

Having a compelling marketing idea is great. But you know what is even better? Personal guidance to increase your brand presence consistently to facilitate sales, engage your customers and close leads.

You can boost your sales easily with the right guidance of a business expert.  Learn to generate high revenue earning products for sales; generate payment links for customers, managing account-related details. Solve your problems in just one click: www.badabusiness.com.

Categories
Business motivation

5 Useful Tips For Entrepreneurs To Grow Successful Business Using LinkedIn!

5 Useful Tips For Entrepreneurs To Grow Successful Business Using LinkedIn
5 Useful Tips For Entrepreneurs To Grow Successful Business Using LinkedIn

Whether you are an entrepreneur who has just started his new journey or a small business owner your company and brand need to have a social media presence. Social media in today`s world is a powerful marketing tool. If utilized correctly, social media can take your business to new heights that would have taken you years to achieve in its absence.

Though there are multiple platforms like Facebook, Instagram, YouTube, and Twitter, we today are going to talk particularly about LinkedIn for entrepreneurs. Since its birth, LinkedIn has been an effective networking tool that helps professionals and businesses alike to boost their professional network. From MNCs to Industrialists, successful entrepreneurs to the best business coaches in India, everyone is giving special attention to their LinkedIn profiles.

LinkedIn keeps evolving itself with many useful features that let businesses of all sizes and revenue post updates and share content. This helps startup businesses to build their company brand on social networking sites.

Entrepreneurs can simply ask their connections through LinkedIn to write a recommendation of your work that you can display on your profile. And, those who are looking for funding for their brilliant startup business ideas, can boost your chances of getting your business noticed by a potential investor.

If you are an entrepreneur struggling to find your voice on social media, nothing can be better than LinkedIn. Here are 5 incredibly useful tips for entrepreneurs to grow a successful business using LinkedIn:

1. Develop Action Plan

Before you straightaway march out towards your laptop to build a LinkedIn profile, you must have an action plan ready. Unlike other social media platforms, LinkedIn is a great source of quality sales intelligence for small business owners. It can help you to raise your company`s visibility, secure clients, build and foster business relationships, and convert prospective clients into loyal customers.

Before coming out all shining on LinkedIn, spend time to make a list of people you see as your business prospects. Once, you do that, the next step is to create a highly personalized note for each person on your list and send them requests. The third step is when you are establishing a dialogue, avoid hard-selling, and instead focus on building a relationship.

To learn how to use networking for your business take online business courses for entrepreneurs like ‘Everything about Entrepreneurship’.

2. Share Professional Stories

Unlike other platforms, LinkedIn is not a social networking platform that is only meant to share food shots, travel photographs, and personal experiences. Hence, the key tip for entrepreneurs is to approach it as a platform to tell professional stories.

Talk about your professional stories- the challenges you faced, the lessons learned, and the milestones that you have achieved in your entrepreneurial journey. This will go a long way to build deeper connections and grow business. If you have no idea where to begin, you can also take help from a business coach. An ideal coach will certainly help you in building network connections.

3. LinkedIn is not like Facebook

Many people confuse LinkedIn with Facebook. However, entrepreneurs need to understand that LinkedIn is completely different from Facebook. Hence, they should not use LinkedIn as a social media site.

Connect only with relevant people, particularly with those who will gain from knowing you. Try sending them an interactive newsletter and relevant content. Do not hesitate to add people who you don`t know. You can also connect with new clients.

Wondering how to use other social media platforms as a powerful tool of business as well? Take our Problem Solving Courses to gain in-depth knowledge about marketing through social media.

4. Do Background Check

With a lot of people present on LinkedIn and make the most out of it, the platform enables entrepreneurs to locate and associate with a wide variety of stakeholders like employees, employers, investors, and partners. Thanks to its versatility, the search cost of performing the background check on LinkedIn has almost been cut down to near zero. It also helps entrepreneurs to unleash their true selves with a new wave of productivity.

If used correctly, LinkedIn can do wonders for you and your business. Entrepreneurs must leverage the platform by using its features to their utmost usage. Many businesses and brands have realized its potential. It`s time for you to unlock the power of LinkedIn for your business.

Find tools meant for rising entrepreneurs just like you with our Problem Solving Courses. From apps to services, to business strategies that let you manage many aspects of your business with the minimum investment of time and money, leaving you free to focus on the larger picture, everything is available at your fingertips.

Categories
Startup

Business Networking Tips: Here Are 4 Effective Networking Tips Which Small Business Owners Can Use

Business Netowkr
Business Network (Photo Credits: Pixabay)

Mumbai, December 14: Business networking as a concept has been there since ages, but it is just the technique which has changed. Before the internet, people connected at social events, conventions, seminars and such events. Today, networking has become extremely easier for business networking groups. Business owners can connect with like-minded people through social media, online forums and video calls.

What does Business Networking Mean?

Business networking means cultivating and building relationships with individuals of similar interests in various ways that can be beneficial to people involved. This means getting leads for new businesses, searching for jobs, selling products, hiring employees and other such aspects.

We have curated 4 quick networking tips for you: 

Attend Business Networking Events: Small business owners need to identify the events where they can network. While almost any activity or event can serve as a networking opportunity,  but they should attend local business events without fail.

Develop Relationships: Networking is not about selling, but rather developing relationships that can lead to sales or referrals. The idea is to get to know people and allow them to get to know you.

Follow up: Follow up and staying in touch is one of the basic rules of networking. After the event gets over, exchange pleasantries to show how much you enjoyed meeting them. But, do not add them to your mailing list without their permission.

Be active on relevant social networking channels: In today’s age and day, you can’t afford to not use these channels to find and stay in touch with your customers. LinkedIn is a great business platform which helps you to solve several business problems- like hiring, sharing news about your growth and expansion and connecting with people who might be interested in your business.

It is also very important to join relevant business groups where discussions take part. Try and participate in them. Don’t always try and push your brand into everything. For e.g. Quora is also a great platform for small business owners to be. People post their questions and you, therefore, need to keep an eye to see if there is any relevant question where your brand can fit it.

We hope these networking tips come in handy for your brand.

Categories
Startup

3 Social Media Strategies Which Small Firms Can Use to Revive Their Business Amid COVID-19 Outbreak

Social media Marketing
Social media Marketing (Photo Credits: Wikimedia Commons)

Mumbai, November 10: The coronavirus pandemic has affected everyone across the globe and small businesses are the worst hit. Businesses have been severely affected due to the coronavirus induced lockdown. However, with the opening up of the economy, things are getting better.

Small firms, therefore, need to draw out a proper plan and a strategy which will help them move forward and tide through the difficult times. They will have to keep in mind to use the resources in hand wisely and devise strategies which will reap the maximum results.

We bring to you three cost-effective social media strategies which you can use to revive your business:

The coronavirus pandemic has taught us the importance of technology. At a time when the entire world was shut down, it was technology which kept things running.

  1. Have a website: Start a website giving details to the customers about your business. There should be a contact us and a feedback page, which will help you get in touch with your probable customers. Now use this link on all your social media handles. This will be the face of your brand in the online world.
  2. Have a strong social media presence: If you have been thinking to start a Facebook page or an Instagram page for your business, our advice is DON’T DELAY. These social media platforms are a great way for small firms to promote their business and get in touch with people who are looking out for them.

    In today’s age, you need to start a page on all the social media platforms and can’t think of which one will be more beneficial to you. Remember to populate your page at least three times a week. This will help your customers to remember you.

  3. Be Human: Remember one thing that customers like to interact with humans. So your posts should also have a humanely touch. Don’t ignore any queries from your customers on your social media page. Attention should be given on how to make your customers feel special.

Today social media has become an important part of all our lives, and this is the reason, why you can’t afford to ignore this space. People today spend a good amount of their time on social media and this is where you need to target your probable customers.