Influencer – Bada Business

How To Take Advantage Of 6 Digital Marketing Trends For 2022

Digital marketing is always evolving, but 2022 will be quite dramatic. Startup businesses and brands not only plan to keep up with the future of marketing but should also be prepared to make the most out of it.

Whether you want to be an influencer, or want to take your startup business to the next stage, here is a list of 7 top digital marketing trends to keep an eye on in 2022 and how you can use them to your advantage:

1. Meta is omnipresent

Facebook has changed its name to Meta. Meta is a term for virtual and augmented experiences. In simpler terms, it represents an interactive experience of a real-world environment, virtually. Creating a name for the parent company is quite logical and with that masterstroke, Facebook is betting big on the future of the web.

Pro Tip: This is the time when marketers should start looking for opportunities and experimenting for their businesses in these spaces.

2. Influencers continue to flourish

Influencer marketing is still a hot trend is set to reach $13.8 billion in 2021. This trend is here to stay and will continue to grow. The campaigns by influencers provide context and relevance since the influencer who is followed by millions of people is endorsing the brand. B2B brands will also continue to embrace influencers and many popular and high-end brands have harnessed this trend.

Pro Tip: Marketers should keep looking for opportunities to collaborate with influencers in their space.

3. Marketers get more strategic

As artificial intelligence, machine learning, and business automation have already reduced a lot of the grunt work of digital marketing, marketers need to keep up with the pace and become more strategic. The opportunities in digital marketing continue to grow.

Pro Tip: “What drives your business growth?” should be the primary focus of the marketers and they must think strategically about it.

4. LinkedIn is growing & will keep growing

LinkedIn in each quarter shows considerable gains in monthly active users and also in terms of engagements on the platform. They are continuously launching new features to provide more value and drive better results for businesses and pages.

Pro Tip: LinkedIn will continue to be a rising star in the digital space; hence, marketers should go all-in on LinkedIn.

5. SEO is more integrated

Search engine optimization is one of the oldest and most valuable forms of digital marketing. As search algorithms have continuously become smarter and more contextual, marketers are required to focus more on providing an outstanding and meaningful experience to their users instead of using hacks and tricks of SEO.

Pro Tip: According to the best business motivational coach Dr. Vivek Bindra, marketers should focus less on SEO and more on relevant and excellent user experience.

6. Websites get faster

Page loading time is an important part of any website`s user experience. And most often people let it slide for better designs, functionality or to add more content to web pages. If a user clicks on your website and it takes more than a few seconds to load, they are likely to leave your page. This will result in losing a potential customer and can cost you a conversion.

Pro Tip: Marketers ensure that their website is well optimized and responsive.

7. Less is more

The explosion of digital marketing options means that almost every brand wants to dominate all the platforms. However, smart businesses focus on dominating just one channel. Though it is easy to get distracted by new trends, the majority of the business growth still comes from the foundational tools in digital marketing.

Pro Tip: Don`t forget to focus on your strength and foundation.

If you are an entrepreneur and planning to establish a strong brand presence for your business, the above-mentioned marketing tips should be considered.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Top 5 Benefits Of Making Your Brand Viral On Social Media

In this tech-savvy world, everything is digital! Half of the world`s population is on social media and the number continues to grow. Many social media influencers are earning lakhs per month by following their passion and providing valuable content to their followers.

So why not make the most out of it? Whether you click beautiful pictures, or you are good at baking, have an amazing dressing style, or excel at dancing, social media provides golden opportunities to showcase your skills to the world.

While many people try their hands at these platforms, very few succeed in increasing followers in millions. So, if you too want to make your name in the world attend our webinar “How to make your brand viral on social media?” and learn the Dos & Don`ts of this magical world that works on great content, engagement, information, and numbers.

Here are the top 5 benefits that you will have after attending our webinar:

1. Brand Awareness

No matter how small or new your brand is, with over half of the world`s population looking at their screens because of FB, Twitter, Instagram, YouTube, it is a wonderful platform to reach new and highly targeted potential customers.

2. Build Deeper Connections with Consumers

One of the key benefits of social media is that it gives you a platform to create real human connections and meaningful moments with potential customers.

3. Generate leads & Boost sales

Social media marketing helps to reach a wide range of audiences who might be interested in the products or services that you offer. This helps to generate more leads that automatically boost sales.

Your social accounts are a vital part of your sales funnel. As the number of people using social media is gigantic and continues to grow large, through it a new lead can become a customer.

4. Reduce Marketing Costs

Social media offers an easy and low-commitment way for businesses and brands to reach for niche customers without burning a hole in their pockets. As social media platforms are free, one can utilize them strategically in the favor of their business.

Also, by investing a minimum amount, you can boost your brand through social media platforms. This webinar will help you to learn how you can make your brand viral.

5. Get Recognition

Once your brand gets the desired exposure, you and your business can become famous and recognizable by millions of followers. They will connect with you and trust you. This will make you more credible as a brand. You can also become an influencer and can collaborate with brands.

From generating revenue to building interpersonal relationships with consumers, making your brand viral on social media can do more than good to you and your business. Master the art of influencing and engaging people by attending our webinar- “How to make your brand viral on social media”!

Join A Powerful Free Webinar by Dr Vivek Bindra on 16th December from 2 PM onwards
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