Category: Business Startup Ideas

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Business motivation Business Startup Ideas Startup

5 Best Non Tech Business Ideas You Can Start In 2021!

5 Best Non-tech Business Ideas You Can Start In 2021!
5 Best Non-tech Business Ideas You Can Start In 2021!

Are you looking to launch a startup in 2021? Do you have the potential to build a profitable business but not trying due to a lack of technical skills? Do not lose heart because there are some of the best non tech startup ideas waiting for you in this article.

The term “startup” in today`s world often paints a picture in our heads of a business that has something to do with modern-day technology. Technology is an essential aspect of every business today without an iota of doubt. However, it certainly does not mean that every business needs to be technology-based.

While some entrepreneurs might jump with excitement about launching a new app, for others the idea of technology being so complex can be quite intimidating. There are multiple non-tech startup ideas that young and aspiring entrepreneurs, solopreneurs, and wantrepreneurs who lack technical skills can use to and start their entrepreneurial journey.

We have compiled a list of the five best small business ideas that involve minimum to zero technical knowledge and you can start them in 2021:

  1. Interior Decoration

Many people in India want to decorate their homes in an elegant and sophisticated way. However, they do not know the drill and stay confused about where they should begin. If you have a knack for revamping homes and possess an ability to go into details, Interior Decoration can be your best bet.

Good interior decorators are either expensive or hard to find. You can begin on small scale and later can expand your business. There are certain online tools related to designing as well that do not require advanced knowledge of technology and can be easily learned.

  1. Franchise

Think of a franchise as a “plug & play” business that comes with an organized system and a business structure in its right place. If you do not want to take much risk, becoming a franchisee of a well-established brand is the ultimate money making ideas.

For a fee, you can receive a popular and fully established brand catering to a certain demographic area. It could be apparel, furniture, a café chain, a food chain, or an edtech startup-like Bada Business. To become a franchise partner is highly beneficial for someone new to the business world, and starting afresh.

  1. Online Tutoring

Do you have an upper hand in any subject? If yes, then you can start taking online classes. Whether you excel in music or have a solid grip on physics or chemical equations, with online classes you can generate a new source of revenue.

Today, almost everyone is using social media platforms like Facebook or Instagram, Google Meet, or Zoom meetings. You too can pursue your entrepreneurial dream by using one of these platforms to take classes. It is one of the best small business ideas that you can start with zero or minimum investment.

  1. Painting Business

A good piece of art can give meaning to this world. From living room to bedroom, workplace to the boardroom, a good painting can not only enhance the beauty of void space but can also fetch a great price. If you are blessed with creative instincts, you can start selling your masterpieces for a good price. However, you can also start exhibiting the work of other artists via painting exhibitions and earn good revenue.

  1. Kids Party Planner

Planning a birthday party for kids is not child`s play. Kids have free imagination and innocent concepts when it comes to their birthday parties. From fun activities to delicious food, there is a lot that needs to be taken care of. If you are good at managing parties and events, you can also become a kids` party planner.

To start one of the above-mentioned business ideas, you neither require a lot of investment nor you need to be technically sound. These money-making ideas need a solid business plan and never-ending determination and passion to pursue dreams.

It is also true that once you start a business, you will face many unknown challenges. However, fret not! With our ‘Problem Solving Courses’, you can find creative and practical solutions to your burning business problem.

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Business Startup Ideas Startup

5 Reasons Why Franchise Business In India Is A Golden Opportunity For Entrepreneurs & Solopreneurs!

5 Reasons Why Franchise Business In India Is A Golden Opportunity For Entrepreneurs & Solopreneurs!
5 Reasons Why Franchise Business In India Is A Golden Opportunity For Entrepreneurs & Solopreneurs!

2020 was a tough year. And so is 2021. Many businesses are forced to shut. Businesses that survived the wrath of 2020, couldn`t bear the disasters of 2021 and disappeared into the darkness of uncertainty and financial crisis.

Many companies had to take the difficult decision to lay off their employees while carrying the health concern for both their customers and families. What had the potential to be a great year quickly became another year of waiting for the worst to be over in India.

It’s no secret that the events have inflicted damage on the global economy. Many people are looking for new ventures to start on their own and a franchise business in India could be a golden opportunity for them.

According to a report published in Franchise India, “franchising in India has clocked the annual growth rate of 30% with market size of USD 7.2 billion. This makes India, the second-fastest-growing industry.”

If you are looking to start your own business, there are many franchise ideas for small towns and cities that are thriving even during an economic or pandemic crisis. Watch, Million Dollar Franchise Business During Covid 19, here:

Here are five reasons why you should consider franchising in 2021 and more years to come:

  1. Successful Franchise Business Creates Employment

Where many businesses had to shut down or reduce their workforce, many businesses like Bada Business continued to grow and were able to prosper, remain profitable, and even hired more workers. Many franchises of Bada Business had a stable and successful business system. With its premium quality content, services, and products, many franchises across the country witnessed a surge in their customers and continue to attract customers, even today.

  1. Franchise Business Provide Support & Structure

When you come up with a small business startup plan, you are on your own. From capital investment to sales & marketing, business strategies to business structure, you will have to figure out everything. On the other hand, when you take a franchise of an already established business, you are provided with a systematic approach, structure, and support system that is already successful. Franchise business in India is far less risky than a do-it-yourself endeavor.

  1. During a crisis, Franchisees are not Left Alone

As we said earlier, being a franchise partner of an already established and popular brand provides you with a solid team. They share effective business techniques and best practices to enable their franchise partner to tackle unexpected circumstances, which is way better than independent business owners who learn after spending years in the same business.

  1. Provides more opportunities to minimize Expenses

Purchasing inventory from a larger network helps the franchise partners to keep their expenses down. During a crisis of any kind, this also helps them to stay competitive. Franchise business partners also have an added advantage to stay upgraded and updated with the latest technology as the franchise brand provides them with new technology and software to help them stay ahead in the market.

  1. Provides name recognition

Taking a franchise of a well-established and popular brand comes with its perks. The topmost benefit is that even during the hard times a brand name has the upper hand and attracts customers automatically. As the customers already relate to a particular brand, their loyalty will bring them to your shop because of the brand value.

Any popular brand is known for its consistency, and quality, which results in a customer`s loyalty and confidence in the product or service. This simply means that you do not have to invest money in marketing and advertising, as customers already connect with the brand.

Owing to a business, be it a franchise business in India, or an independent business, demands a determined entrepreneurial spirit. Depending on the industry, each franchise business has different requirements. But in general, to run a successful business you need great leadership skills, strong organizational and communication skills, plus a willingness to understand a whole new world of business.

Many times, people who lack awareness regarding their career, also take help from a business motivational coach to understand the dynamics of business.

To know more about building a business from the scratch, you can take the ‘Entrepreneurship Course’.

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Business Startup Ideas MSME

5 Common Mistakes Entrepreneurs Make While Starting MSME Startup!

5 Common Mistakes Entrepreneurs Make While Starting MSME Startup!
5 Common Mistakes Entrepreneurs Make While Starting MSME Startup!

Small and Medium Enterprises (MSME) is the backbone of the Indian economy. Around 30% of the GDP in the Indian economy is contributed by MSME. It has created approximately 11 Cr. Jobs, which is second only to the agricultural sector and accounts for 45% of the total Indian manufacturing output, and 40% of the country`s total exports.

Despite their mammoth contribution to the Indian economy and MSME schemes for the startup business, this sector is facing lots of challenges in which an unorganized business structure and proper mentorship top the chart.

While MNCs and other large firms operate with a set of business advisors, business analysts, and life coaches for distinct aspects of business, MSMEs generally lack the key insights, resources, and inclination to reach out to a professional for expert guidance.

As a result, there are few common mistakes that MSME enterprises continue to make, impacting their growth. However, in the past few years, there has been an upsurge in the number of business coaches in India and business consultants that are specifically focused on Startups, SMEs, and MSMEs.

These mentors help first-generation entrepreneurs with how to start an MSME business and navigate through complex challenges of the business world.

Do you have MSME startup ideas, but have no clue from where to start? Well, here is a list of 5 common mistakes that most Small and Medium Enterprises make, which can be avoided with the help of the best business coach in India:

  1. Lack of Planning

Initially, many businesses start with an idea of a product or a service, which, in principle, seems to resolve the burning problems of the consumer and result in a huge commercial success. But, it fails due to proper understanding and a good MSME business plan.

The matter of fact is that every business small or large needs a business plan that includes mission and strategy, financial objectives, development of finances, sales and marketing strategies, resource plan, competitor analysis including pricing, market summary, and financial forecasts.

If your business plan is not based on well-researched information and accurate statistics, it may fail. You can take the help of a business coach to come out with a business plan that is based on practical information and not on some unrealistic expectations.

  1. Lack of Foresight

Most businesses start with a long-term vision, but after managing daily challenges and internal business crises, it loses focus and gets lost in basic survival. Many others will become too satisfied with their state of business and might lose sight of growth and expansion after getting comfortable.

These issues might appear minor; however, in the long run, they can become the major reason behind the failure of a business. This can be addressed with the help of a business coach in India. A business mentor can help you to come out with a systematic long-term growth chart and will work together to ensure that the same is followed.

Through consistent follow-up, support and guidance, a business can overcome short-term challenges and pacify setbacks by implementing a practical and achievable strategy for growth.

  1. Lack of Working Capital

Being optimistic is one thing, but setting an unrealistic expectation by ignoring the statistics is another. Time after time, there have been so many MSME business plans where the owners have an unachievable and unrealistic expectation about revenue and cash generation. This irrational calculation leads to financial crunch and failure.

Other business plans may focus on set-up costs but fail to factor in the day-to-day running costs. Every entrepreneur must understand that the establishment of a business takes a year or two. During that period it is crucial to keep the machines running, lights on and staff paid. Taking a more realistic approach towards your business for the first 18-24 months will increase your chances of running your working capital needs.

  1. Resistance to learning & upgrade skills

Change is the only constant! And, due to the innovation in the digital world, a constantly evolving consumer landscape, businesses need to adapt to new technologies. It makes it almost inevitable to escape these changes. Not upgrading your skill sets as an entrepreneur, may hinder your progress and failure in business.

While most SMEs and MSMEs look at skill up-gradation, they find investment in staff training and continuous learning as an investment burden. However, if done right, it has the potential to not only get the business out of the crisis but can also ensure that the business remains in the league and grows exponentially.

  1. Hesitant to Adopt Technology

Technology has become an integral part of our lives. From healthcare to entertainment, wellness to leisure, agriculture to the BFSI sector the presence of technology is evident everywhere. The technology-enabled business can only thrive in the 21st century. Despite this, a large number of MSMEs continue to shy away from adopting cost-effectiveness and continue to depend on manual labor.

Apart from the above-mentioned points, there are some basic factors as well like financial planning; smart marketing techniques, leveraging government policies, tools, and adequate focus on alliances are some of the other areas where SMEs and entrepreneurs must focus.

Are you an entrepreneur and looking for solutions, which you are facing in your entrepreneurial journey, you can take the ‘Entrepreneurship course’.

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Business motivation Business Startup Ideas

5 Best Business Ideas For Students To Make Money While Studying!

5 Best Business Ideas For Students To Make Money While Studying!
5 Best Business Ideas For Students To Make Money While Studying!

Does money make online from the comfort of your home sound interesting? For many people, including students, making money online would be an absolute dream come true. These are some of the best business ideas for students. And if they could find a suitable way to make money, they could earn their own pocket money, while still focusing on their studies.

Life as we may presume is not easy in academic years. Pressure to excel in studies, parents’ pressure, stressful subjects, and social anxieties all contribute to the struggle during their formative years. On top of it, the financial aid that students receive from parents is limited. This is why an average Indian student`s life is highlighted by Maggie noodles and old-rugged jeans.

So, if you are a student and want to start making passive income along with your studies, then here is a piece of great news for you!

Read this article till the last line because we are going to reveal some of the most amazing money-making ideas for students that will hone their entrepreneurial skills.

Keep reading!

  1. Love writing? Become a Freelance Writer

From maintaining daily journals to writing short paragraphs, if this is something that excites you and calms you down at the same time becoming a freelance writer is a good opportunity for you. Students tend to spend hours and hours writing for classes.

However, what if we tell you that there is one thing that most of the students don`t know about and in the absence of it, spend their academic years penniless? Well, you can get paid for writing high-quality articles in the real world.

It may sound too good to be true, but in their bit to reach out to as many people as it is possible, brands are always on the lookout for people with excellent writing skills to help communicate their brand message across a wider audience. Freelance writing is a wonderful money-making idea for students as it provides remote work, flexible hours, and more practice at a skill students already have.

  1. Start Tutoring

When you are studying, it not only provides you education and a certificate but also a vast reserve of knowledge to impart to share with other students, who are junior to you. If you are good at sharing knowledge and information with others, you start giving tuitions to your juniors.

All you have to do is to reach out to students and you will find out that there are good numbers of students who are struggling with subjects that you have already mastered. Teaching them will not only provide aid to juniors in studies but will also improve your hold on a subject, while also making a serious income on the side. If you are more creative, you can also take guidance from one of the best business coaches in India– Dr. Vivek Bindra.

  1. Consult for Businesses

Due to cut-throat competition and intense brand presence on all the social media platforms, there is a high demand for the youth perspective from consumer-centric brands. Companies today, not only want to know about the youth`s perspective, but also want to pave new pathways to reach out to them.

As a student, if you think you have the strategic perspective that aligns with the business requirement, then you can simply become a business consultant. All you need is a website and a business card; you can turn your knowledge into a profitable online business, and start helping brands to connect with young students.

  1. Start a company

Do you think you are too young to start a company? Well, if you have a million-dollar business idea, starting a company will be an easy task. Not sure about that?

Tilak Mehta,a 13-year old kid from Mumbai has started his own company- Paper and Parcels that delivers courier within the city on the same day. His USP—affordable price that is around 30-40% less than what premium companies may cost you.  You can watch his full interview, right here.

The market is brimming with some of the business ideas for students, which can be implemented by students. Using you entrepreneurial approach and spirit, you can gain valuable experience from beginning your own company. You can also take full advantage of the resources that are available around you to build something that is profitable.

As the college grounds are ideal for budding companies and entrepreneurs, you can start your own company by using the high-density network, and access to younger customers with good purchasing power.

  1. Social Media Influencer

Are you good at expressing your ideas that might influence others and help them in day-to-day challenges? Do you think you have the best clothing style? Or do you have culinary tips to share with people? If, the answer is yes, and you love to spend time on social media you can become a social media influencer.

All you need is a considerable number of followers on your profile and a clear understanding of what the audiences like to watch and want. You can get paid by brands to run social media accounts for companies. This is one of the best money making ideas for students that can help them earn much more than just their pocket money.

If you are a student and want to open new revenue gates, you can try some or all of the business ideas that we have mentioned above. You can also listen to some of the best business coaches in India like Dr. Vivek Bindra to get more brilliant ideas.

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Business Startup Ideas MSME

5 Profitable MSME Startup Ideas You Can Kick-start In India!

5 Profitable MSME Startup Ideas You Can Kick-start In India!
5 Profitable MSME Startup Ideas You Can Kick-start In India!

Small business entrepreneurs have many plenty of opportunities to explore. However, all they need is a great small business idea.

Today, most young professionals want to build their start-ups. But, the major reason why most people do not dare to pursue their dreams is due to lack of funds, and MSME startup ideas.

Sometimes it is also the lack of in-depth knowledge and confusion about how to start an MSME business, due to which many young wantrepreneurs remain disillusioned. Though, what they are not aware of is the fact that not all good business ideas require large funds.

According to a study conducted by IBM Institute for Business Value found that 91% of startups fail within the first five years and the most common reason is – lack of innovation. However, there is one more reason behind India`s high rate of startup failure- choosing the wrong MSME startup business.

Here is a list of profitable business ideas that you can start in India with low investment:

  1. Print on Demand Business

Print on Demand business or a POD business is one of the best MSME startup ideas. The principle behind this business is really simple. If you start a business selling unique printed T-shirts, all you have to do is place your order with the vendor, after you receive the order. Once you have received the payment, your vendor will send the T-shirt to the customer.

You can start selling stylish hoodies, T-shirts, and customer tote bags. You do not need to invest in stock or maintain a warehouse, and profit will be all yours. The average time to start this business will take 3 to 5 days.

  1. Flipping Business

There are so many times that we purchase used cars or furniture that is in very good condition. This not only helps us to save few bucks but also serves its purpose. Earlier it used to be thrift shops, however, today, it is a full-fledged business.

With the help of websites such as OLX and other websites, you can easily start this business.  If you have the great sense to see the right value of a used product, you can make good profits by reselling or flipping it online. It is one of the best MSME Startup ideas in India that requires from no to very minimum investment.

  1. Adventure Activity Organizer

If you are an adventurer and want to take the offbeat industry to build a startup, you can become a hiker, trekker, or simply organize adventure activities. You can become a certified mountaineer by taking one month of training in India.

Once you complete the training, you become a certified organizer and can start taking people out on adventure hikes. Today, people, especially millennials are more inclined towards exploring local places. This has opened new business opportunities for tourism. They are more than willing to pay premium prices if a good experience is promised. However, becoming a professional hiker or trekker requires some necessary training and fitness levels.

If you want to spend the rest of your lives amidst the beautiful places in India, this MSME startup idea is best suited for you.

  1. Dance Coaching Classes

Are you passionate about dance? Do you love dancing? Do you have killer moves that make everyone fall in love with your dancing skills? If the answer is yes, then you can open a dance coaching class.

It is an age-old form of entertainment, and nowadays it is highly commercialized. It also offers lucrative opportunities to those who want to pursue this field as their full-time career. However, before opening a dance coaching class, it is best to decide which type of clients you would like to teach. Also, it would be wise to decide the genre of the dance.

  1. Organic Farming

Organic farming is a brilliant MSME startup idea in India. The awareness regarding health and nutrition has made today`s generation more food-conscious. So, if you have land, you can think about starting organic farming. You can either study about it from an Institute or can take a professional`s advice before starting the business.

There are lots of MSME startup ideas that you can start in India as they are in great demand and require minimum requirements. You can use one of the ideas we have mentioned above to kick-start your entrepreneurial journey.

You can also take the ‘Everything about Entrepreneurship’ course from Bada Business to gain in-depth knowledge about how to set up a startup from the scratch.

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Business motivation Business Startup Ideas Startup Webinar

How to host a successful webinar? Top 3 Impactful ways to Host a Webinar that your Audience will Love!

Webinars are dime a dozen. The webinars have flooded the internet over the past few years. And according to a report by Content Marketing Institute, “more than 60% of the digital marketers are currently using webinars as part of their marketing strategies.”

As successful webinars especially for startups are becoming one of the most effective and profitable ways of attracting potential customers, more marketers are beginning to take advantage of them.

Many of you will find it unbelievable. But do a quick Google search for the term “webinar” and you will be presented with more than thousands of results. You will feel like you have entered into a webinar jungle. But the key is to not get lost in the webinar jungle just yet.

There is a reason why the concept of the webinar is becoming increasingly successful and popular. And out of all, the primary one is- that they WORK!

However, there is a catch. A webinar becomes successful only if done correctly. And guess what, the road is far from easy!

Boring, bland, and beige- most of the webinars are just that. When was the last time you attend a webinar that was exciting, engaging, and informative- all at the same time?

A successful webinar can convert visitors and subscribers into real customers because they have already signed up for it and looking for exactly what you have promised to deliver. People love practical guidance because it helps them.

So if you are looking to host a successful webinar for your business startup, here are the top three most essential and effective ways to have one:

  1. Quality Content is Paramount

If you have decided to host a webinar, of course, you are interested in sales. After all, you are not shedding money for a bunch of free leads to watch your webinar for no reason. However, focusing too much on the end sales and not enough on content is one of the biggest mistakes that people make.

Content is imperative to make a webinar successful. Good quality content is imperative. And you cannot sacrifice with it. Do not ever compromise with the quality for the sake of quantity, speed, or a potential sale. It Never Works!

So how can you create engaging content without ever sacrificing the quality?

There are three components and three simple ways to do it. And to make it easier for you, we are revealing them all, right here.

a). Presentation– Does your webinar looks professional? Do you have a speedy internet connection? What is in the background behind you? Have you practiced sufficiently? Your users will judge your webinar on visual appeal.

Also, it is essential to remain mindful of your customers while creating content. If you are marketing to a less professional audience, less professional materials will resonate more with them.

b). Storytelling– Do you think you are an entertaining storyteller? Can you present your content clearly and concisely? If yes, then you are good to go! If you struggle in this area, you can also hire a ghostwriter or a copywriter to assist you in your webinar production.

c). Interaction- Last, but far away from the least is Interaction. Interact with your audience. Answer their questions. Resolve their queries. Provide feedback and your expertise, all in real-time.

Also, do not talk about your product until the very last of your presentation.  Provide great content first, and sell at the very end.

  1. TIMING is ESSENTIAL

Timing is everything! And when it comes to webinars, it is crucial in a couple of ways.

Firstly, decide when you want to host your webinar. Pick a time that will be convenient for you as well as your audience. Secondly, do not start promoting or advertising your webinar a day before. Start advertising about it at least a month before. Also doing a countdown on your webinar is recommended.

Lastly, decide on the length of the webinar. What should be the duration of your webinar? As your audience is busy, you will be taking a chunk of their precious time. Respect it. And try to keep your webinar for 30-60 minutes.

  1. PREPARATION

Prepare, prepare, prepare as this is the most important key to host a successful webinar for startups. This is not the place to miss it.

Pick an appealing and compelling headline. Shoot a short video, reel, or write a short blog to tell people what they can gain and learn in your webinar and, how that knowledge will add value to their life.

Then start advertising it on all your social media channels. Always ensure that the webinar is free and/or it’s a limited-time opportunity. If this is the first time you are hosting a webinar then practice your presentation skills.

Your speech should sound casual, conversational, and natural. Practice it, until you get it right. Do not hesitate to ask for help. You can also take a professional`s help in nailing the webinar.

With the above-mentioned tips, your webinar will be a hit! Have any of your tips to add? We would love to hear them.

If you want to learn how to host a successful webinar for your business startup, you can take our ‘Problem Solving Courses’, where every business challenge has been provided with practical and easy solutions.

Categories
Business Startup Ideas Strategy Technology

5 Steps to help you Create an Online Course That Sells Instantly!

Most saleable online courses

With schools and colleges remain closed, thanks to the ongoing pandemic situation in India, online education startups are benefiting immensely as they are trying to fill the gap with online classes and courses.

According to the latest report by Global Market Insights, ‘the e-learning market size surpassed $200 billion and is expected to grow around 8% CAGR by 2026’.

If you have a passion, knowledge, expertise, and fully aware of how to engage your audience, you can make a lot of money with online courses in a very short time. Also, adding an online course to your product suite gives you authority in your industry and enhances your credibility.

It enables you to create a community with similar interests and expands your reach drastically. With more and more people stuck in their homes, this is the best time to fan your passion. But just like it is important to do the market research before starting a new business venture. It is vital to understand why people are purchasing online courses as soon as they go live.

Why people are buying online courses?

Higher education getting expensive with each passing day, without the income source matching it. The annual feels in any reputable and good Management Institutes in India range from INR 20,000 to INR 40 Lac for a two-year full-time program. That`s a lot of money. And that is a hard pill to swallow for a lot of young people coming right out of college.

This makes higher education in India unaffordable for most working people. And the high price tag of college tuition has motivated people to look for other alternatives. Hence, more and more people are turning towards online courses that offer quality content and essential business and managerial skills.

Also, it lets students and aspiring entrepreneurs learn anytime, anywhere. It helps them to thrive in this competitive world. It`s inexpensive and also helps them to make good earnings.

From general subjects to business and industry-related skills, there are courses available on every topic and people are willing to sign up for every single day.

But how do you create an online course that sells out completely in a minute? Here are 5 crucial steps that will let you create the most saleable course:

1. Find out a profitable course idea

Before wearing the director`s hat, it is better to come up with an idea that is profitable and people would love to pay for it too. Most of the creators forget about this crucial aspect and skip it because of the initial euphoria. Though the excitement is justified, however, they should not ignore data and actual market trends.

The best way to find the pulse of the audience is to ask them. Take surveys, talk to your loyal customers, hang out in Facebook groups and other community forums to get the feel of the market. Observe conversations and see if your idea excites people.

Find podcasts, books, events, or any other courses in your niche and do keyword research to understand it better. If you find other courses in your niche, or on the same topic then it`s a good sign. That means the topic is in demand and has many takers.

2. Create a Rough Draft for Course

Compare building your course outline with hiking a mountain. Begin with the transformation in mind, then hike it and finally think about conquering the summit.

Similarly, you have a feel about the topic, you have done in-depth research, and you also know that it has many takers. Now, you can start with building your course. However, do not create the entire course yet. Start with the transformation in mind and begin working backward from there.

 

Remember, just like while climbing a mountain, you need to take regular breaks, set up base camps, eat proper food and take a rest. You need to have course modules that are essential for students to reach their final destination or to their ultimate goal of purchasing your course.

Once you know the topics of your modules, break them into course lessons. Each lesson needs to be accomplished to finish each module. After creating a rough structure of the course that will keep improving, you can move on to the next step, which is selling your online course.

3. Sell your course before you create it

After validating an online course idea, most of the creators jump right in and start creating video lessons one by one without having sold even a single copy of their course. This is one of the costly mistakes that most course creators do.

For months they work hard to create a course that nobody wants to buy. Don`t be that course creator. Be smart and better than your competitors. Sell your course before you create it and let people join in along with their credit cards. That will be your ultimate validation.

You can start the ball rolling from Facebook. Create some noise on the platform where the world is present. Funnel all the potential customers into a Facebook group and lead with value. Go live four 4 to 5 times a week during the “warm-up” period before kicking off your online course.

4. Test your beta round, create content as you go, and keep improvising it

Once you have sold a few copies, you can begin creating your online course. You can either teach your students lessons by going live, or you can create it week by week.

Teaching your students to live allows your students to ask questions as well as a chance for you to explain the content in a better way. You can also use analogies to explain them differently.

Another option would be to pre-record the lessons weekly, have one live Q&A session, where everyone can ask questions about the content. The more feedback you can get, the better.

5. Create one piece of content and optimize it

Once you have run your first beta round, it is time to decide and create one piece of content you can use particularly to drive traffic. You can either make it a five-day challenge or start a webinar. Make sure your content piece has a structure. It should address your audience`s pain points and also tell them how to destroy pain points and rebuild helpful beliefs.

Running an effective and high-converting webinar or courses comes with practice. This will be a long-term game, so work smarter, not harder. However, if you follow the above-mentioned steps, you will succeed in creating an online course that sells.

You can learn some of the most tried and tested tactics through an online course from Bada Business through our Problem Solving Courses. To know more, click here: https://www.badabusiness.com/psc?ref_code=ArticlesLeads

 

 

 

 

 

 

Categories
Business Startup Ideas E-Commerce Marketing

Online E-commerce Store: 4 Incredibly Powerful Ways to optimize your E-commerce business!

ई-कॉमर्स

Without a doubt, the pandemic has changed the world operation. Society has changed the way in distinct ways due to Covid-19, and companies and businesses too joined in. And as the pandemic continues, be it a small or a large organization, all the companies have pivoted to online sales to not only survive and break through the challenges but also to keep their employees and customers safe.

According to a report by India Brand Equity Foundation, ‘the Indian E-commerce market is expected to grow to US$ 200 billion by 2026 which was US$ 38.5 billion in 2017.’

Entrepreneurs who are willing to embrace this change and prepping up to align with the dynamic market trends need to understand that it takes more than a digital storefront to create a successful E-commerce business. Unless every single visitor that comes to your website makes a purchase, there is always a scope for your improvement, and E-commerce optimization could be the key.

With the increase in internet and smartphone penetration, the number of internet users in India significantly risen to 760 million. These statistics have opened wonderful opportunities for those who know how to optimize their E-commerce business.

So how can you optimize your e-commerce business to boost sales?

Here are 3 effective ways that will give guaranteed increase your E-commerce conversion rate:

1. Make Remarkable Product Pages

Your product is what you are trying to sell, right? So, your primary step should be to create product pages that are clutter-free and showcase conviction for the visitors to purchase. Always try to keep it simple and easy to navigate for users, as the users tend to lose interest in sites that do not have an attractive and easy-to-navigate interface.

Don`t believe us, but the statistics, according to which 38% of people find websites with uninteresting content and layouts unattractive and will stop engaging. Result? Drop-in sales.

a). Product Placements– Try to make your business website as simple as you can. Place your products on both the hierarchy and history (where people have visited the site). You can also give your products catchy and SEO-friendly titles. This will help your website pages to rank in Google search and will bring more visitors to your website.

b). Product Images– Work on your product images too. The images of your products can encourage customers to purchase them. Include pictures of your product taken from different angles to give customers a good view of the product they are interested in.

c). Product Descriptions- A well-written product description gives all the necessary details that will help shoppers to see how the respective product will add value to their lives. At least, the best ones do!

2. Bring your Product Pricing on Point

It is essential to get your pricing right, or else no shopper will buy. There are few brilliant ways to do it. Here are the best three:

a). Place Two Products together- Did you know that placing two products side-by-side can increase the sales for lower-priced products? If you have a product that is not in demand and have fewer sales then you can put a premium version side-by-side. This will divert customer`s attention towards the lower-priced item and will double up your sales.

b). Have a clear CTA- Want more shoppers to buy your products? Then you have got to direct them to do so. This is why it is essential to have a clear ‘call-to-action that uses action, words and creates urgency amidst the customers to take immediate action.

c). Reduce Analysis Paralysis- ‘Analysis Paralysis’ is a term that describes the pattern of overthinking and overanalyzing that causes decision-making to become paralyzed. This happens on an e-commerce platform very frequently. With overwhelming choices to choose from, a visitor can get confused. Hence, it is best to keep the copy short and highlight the preferred option to reduce on the pricing page.

3. Win your Customers with Personalization

In this busy world, where people are always up to something, they hate seeing irrelevant content.

A report by Gartner says good personalization can increase profits by 15%. Hence, personalization can help shoppers to go directly to what they are looking for. Display relevant results, personalized offers, and content to your consumers in which they are truly interested. For instance, if a person is looking for a psychology book, showing him fictional books or mythological characters will not help him or her in any way.

This will result in losing a potential customer, who might decide never to visit your website again. Hence, use the data that you already have from the web and social analytics that shows who they are, what they like, and what they were looking for on your website.

Even if a visitor leaves your site without purchasing anything, you can send a personalized e-mail to them for your next promotional offers.

4. Optimize for Mobile

According to a survey by Sweor smartphones held a 63% share of all retail website visits. Hence, this is one E-commerce optimization that no online business store can afford to skip. Today, people use mobile devices than desktops. It is also one of the most vital channels for researching products and services.

Optimize your page titles and descriptions for mobile search. You can also integrate the voice search feature as well. You need to have a marketing strategy to build campaigns that will attract more visitors to your website and can increase boost conversion by 150%.

Today, users are keen to do online shopping and get products delivered to their doorstep. Hence, the E-commerce business has a brilliant future in India, and this trend is going to stay now!

If you want to start your E-commerce store or already have one, you can learn from premium quality of business courses provided by one of the best business consultants in India– Bada Bubsiness.

To know more, click here: https://www.badabusiness.com/psc?ref_code=ArticlesLeads

 

 

 

 

Categories
Business Startup Ideas Marketing Sales Startup

5 Ways to Skyrocket your Webinar Attendees!

If you are an entrepreneur with an e-commerce business, you must have experienced the highs and lows of hosting a webinar. After all, improving your attendance rates can result in higher sales than any other conversion strategy.  However, it is also one of the most dangerous places where you can lose most potential buyers in a campaign.

The major reason behind this is that sometimes you are so focused on the sale, you forget about getting people on the webinar. Earlier 60-70% of people would attend a webinar live whereas today, most people are likely to get 25% of the audience.

According to a report, 64% of businesses received a new client in the last year through a Facebook video.

In another survey, ‘83% of video marketers say that webinars have helped them generate leads. 84% of consumers admitted that they have been convinced to purchase a product or service by watching a video by a brand’.

Webinars have exploded on the internet, especially in that past year. The consumption of social media content is increased due to the pandemic. As the people were forced to stay at home, online consumption spiked up. And as the trend evolved, more and more marketers began to take the advantage of them.

So what makes WEBINARS a popular choice amongst the marketers as well as the consumers?

Webinars are one of the most effective ways to hook in new leads. It helps brands to change with the rapidly changing consumer behavior and market trends. A potential buyer will buy your product or sign up for your service because it will help them. Not because it`s cool, hip, or trendy.

This is why people love hands-on lessons and casual walkthroughs that can help them build their businesses in a better and simple way.

Brilliantly planned and executed webinars can result in a 19% of the conversion rate on an average. These are pretty solid statistics if you compare them with the average conversion rate on standard PPC campaigns on websites.

If you too are planning to host a webinar, here are 5 tips to cut through the noise and attract a large audience to your webinar:

1. Identify your Customers` Challenges

Understanding your customers or clients is paramount. Ask your potential customers, existing & potential clients about their current challenges, frustrations, and desires. Post questions on Facebook and read the comments. Find out why consumers will choose your brand and not your competitors. Identify the solutions and use the exact language in your webinar. This will make your audiences feel seen and heard.

2. Pick a topic that Attracts Attendees

Research a topic that will pull more people towards your webinar. Which topic according to you will attract more audience?

a). How to purchase our product?

or

b). Make your business easier through new strategies?

If you pick the ‘option B’ then you are right. Why? The second option promises a benefit that will help your customers to run their business operation, smoothly.

If you test different topics for your webinar, you will find that an interesting, engaging, timely, and educational webinar will pull more audience. Your presentation should be ‘customer-centric and ‘solution-oriented. This will give participants practical ways to solve the challenges they are facing currently.

The topic should also obviously include the real goal of lead generation, product launching, and educating your audience.

3. Find your Target Audience

If you are selling a sports product, it would be pointless to market a webinar to those who are more interested in business courses. Hence, it is extremely necessary to search out forums, mail groups, chat rooms, or any other social media platform to find out your target audience.

Once you find a topic of interest, create a follow-up plan, and make a strategy to build your event marketing plan from there.

4. Be open to fluctuating Attendance Expectations

Sometimes we overestimate the numbers and find it demotivating to see the actual number of people who attend the webinar. Expect a show rate of only 30% of those who have registered for a free webinar.

If your numbers are below that then make sure that you are sending day-of and 24 hours reminders via email. Send invitations to more prospects and multiple times to remind them about your free webinar.

5. Use Polling Questions

The best way to increase the engagement on your webinar is to ask your audience to participate in your webinar. If you have ever attended a webinar on one of the most leading platforms, you must have noticed that they allow you to pre-load interactive polling questions.

You can capture the attention of your audiences by asking questions related to the webinar. Ask things like:

i. What interests you most about the webinar?

ii. What are the immediate challenges you are facing?

iii. Would you like to boost your sales?

iv. Would you like more information on our latest product or services?

The type of questions that we have mentioned above will not only attract the audience to your webinar but also give them ‘food-for-thought and keep them hooked for your next webinar.

Have your attendees try, buy and contact you for more information on your products or next webinar. Also, offer them a limited-time offer for the webinar to create urgency and hype around it. If you are doing an educational webinar, tell your attendees to stay on for more information.

And last, but far away from least- Be Enthusiastic and talk in a more connecting way! Motivate your participants and engage them in conversation. Want to know more about marketing strategies? Click here: https://www.badabusiness.com/?ref_code=ArticlesLeads to join the league of successful entrepreneurs.

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Business motivation Business Startup Ideas Startup Strategy

5 Important Steps Entrepreneurs must take for the Perfect Product Launch!

So you have a unique idea for a new product that will magically resolve all the challenges that customers in a particular segment are facing. You create a killer product that may bring a revolution to the world. Now you want the entire world to go crazy to purchase it (think about people standing in queue to buy an iPhone).

But none of that happens and you get up with sweat beads all over your forehead. All the hard work and efforts that you have put in to create a product now appear pointless. Scary, isn`t it?

It is extremely easy to get ahead of yourself when trying to create a new product. Envisioning all the sales and profits, recognition, and success that will emerge after your product launch can often take us away from reality. But just like any other business initiative, a product launch also requires time and careful planning.

And, launching your product in the market without having your ducks in a row is a recipe for disaster. Thus, if you have created a brilliant product after investing your hard-earned money and efforts, here are 5 steps every entrepreneur should take before releasing a new product:

1. Be Strategic in Defining your Target Audience

Whether you are creating the new iPhone or a food joint, it is important to find and learn from your core audience. Establish your base and build their confidence in you.

Learn from your competitors as there are no original ideas, only repurposed ones. As you prepare for your product launch, research your competitors. Take from their good, learn from their mistakes and enhance where you think is a scope for improvement.

2. Go All out When It comes to Publicity

Obscurity kills businesses. If you do not shine like a sun when it comes to publicity, you won`t get the attention that is needed to be successful. Before launching your new product, ask yourself two things-

a). How far will I go to get attention?

b). How frequent will I be in my attempts?

If you will not go overboard when it comes to marketing your product launch, you will not get your customer`s attention. Also, having a thorough understanding of the challenge that your product or service is solving is imperative to business growth. It is very surprising to see how it is not thoroughly thought through.

3. Be Clear & Concise about your Target Audience

If someone asks you, “Who is your target audience?” you should have a concise answer. Otherwise, it’s a red signal! Being an entrepreneur is not an easy deal and thus, it is suggested that you should research well about your target audience.

Apart from knowing your audience, you must be well aware of your product`s value. Take testimonials from your client who found success using your product, which can be beneficial for making improvements.

4. Trace & Understand the Buyer`s Journey

What is the foundation of all the marketing and sales activities? The Buyer`s Journey! The process that revolves around the buying process makes the basis of all the activities related to marketing. Thus, it is essential to understand the customer`s pain points, from where do they get their information to, and who influences the purchase. Generally, there are specific events that may trigger a purchase.

5. Focus on Major Media Outlets

Attention is the currency of the internet. An average person consumes an enormous amount of information daily. To hold someone`s attention, cut through the noise. Develop the right media strategy that is suitable for your product launch. Pitch yourself as an expert and focus on high-profile media outlets. However, your pitch must have a sensational hook with actionable advice.

Also, do not just use the traditional medium of advertisements. Use the power of social media and create hype to engage customers. Create strong brand guidelines and ensure that you got the powerful one. Use social media platforms to create a buzz amongst the target consumers.

Another brilliant way to create a buzz around your product before its launch is to reward your customers. Offer discounts for preorders, first-time users, and or something else that can entice users to buy upon launch.

Launching a new product or service is not easy! There are lots of steps involved that can leave a great impact on a product launch. These steps can make or mar your product in the niche market. Know what is best for your product or service with our Problem Solving Courses.  To know more about it, click here: https://www.badabusiness.com/psc?ref_code=ArticlesLeads