Tag: Entrepreneurs

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Webinar

Want To Boost Your Webinar Audience? Here Are 5 Easy Tips!

5 ways to increase your webinar attendees
5 ways to increase your webinar attendees

How do I improve the attendance and number of registrations in my webinar? This question must have been asked by thousands of entrepreneurs and subject matter experts to our Bada Business billionaire professors.

In this world, where not just businesses but schools and colleges have also shifted to virtual mode, the webinar is the new way to establish your authority over a subject. Webinars have exploded on the internet, especially in the past year.

So what makes WEBINARS a popular choice amongst marketers as well as consumers?

A. Webinars are one of the most effective ways to hook in new leads.

B. It helps brands to change with the rapidly changing consumer behavior and market trends.

C. People love hands-on lessons and casual walkthroughs that can help them build their businesses in a better and simple way.  A potential buyer will buy your product or sign up for your service because it will help them. Not because it’s cool, hip, or trendy.

If you too are planning to host a webinar, here are 5 tips to ensure that a large number of people are attending your webinars:

1. Identify your Target Audience

If you are selling a sports product, it would be pointless to market a webinar to those who are more interested in business courses. Hence, it is extremely necessary to search out forums, mail groups, chat rooms, or any other social media platform to find out your target audience.

Once you find a topic of interest, create a follow-up plan, and make a strategy to build your event marketing plan from there.

2. Spot Challenges

Understanding your customers or clients is paramount. Ask your potential customers, and existing & potential clients about their current challenges, frustrations, and desires. Post questions on Facebook and read the comments. Find out why consumers will choose your brand and not your competitors. Identify the solutions and use the exact language in your webinar. This will make your audiences feel seen and heard. You can also hire a business coach to find out the challenges of your customers.

3. Pick an Appealing Topic for Webinar

Research a topic that will pull more people toward your webinar. Which topic according to you will attract more audience?

If you test different topics for your webinar, you will find that an interesting, engaging, timely, and educational webinar will pull more audience. Your presentation should be ‘customer-centric’ and ‘solution-oriented’. This will give participants practical ways to solve the challenges they are facing currently.

4. Be open to fluctuating Attendance Expectations

Sometimes we overestimate the numbers and find it demotivating to see the actual number of people who attend the webinar. Expect a show rate of only 30% of those who have registered for a free webinar.

If your numbers are below that then make sure that you are sending day-of and 24 hours reminders via email. Send invitations to more prospects multiple times to remind them about your free webinar.

5. Use Polling Questions

The best way to increase engagement on your webinar is to ask your audience to participate in your webinar. You can capture the attention of your audience by asking questions related to the webinar. Ask things like:

  1. What interests you most about the webinar?
  2. What are the immediate challenges you are facing?
  • Would you like to boost your sales?
  1. Would you like more information on our latest product or services?

The type of questions that we have mentioned above will not only attract the audience to your webinar but also give them ‘food for thought’ and keep them hooked for your next webinar. If you are doing an educational webinar, tell your attendees to stay on for more information.

And last, but far away from least- Be Enthusiastic and talk in a more connecting way! Motivate your participants and engage them in conversation. Want to know more about marketing strategies? Join our business coaching program by clicking here: www.badabusiness.com.

Categories
Startup

Launch A Successful Startup In These 7 Effective Steps

Launch A Successful Startup In These 7 Effective Steps
Launch A Successful Startup In These 7 Effective Steps

Everyone has ideas! While some of them are worth executing, others are probably not so good. And this difference defines the gap between successful startups and the startups that fall flat. But part of living and working in this world is to learn from your own mistakes and others.

You get the chance to see what differentiates successful companies from failed lot. And if you can observe closely, you can learn from others without making the same blunders yourself. Some entrepreneurs choose to consult a business coach, while others choose to learn from their mistakes.

But before we begin to discuss the factors that are crucial for the success of the startup, let’s discuss what it takes to start a successful startup:

a). A Great Idea- The paramount thing which is crucial to building a startup is having a great idea. Without a great idea, your startup will have a very difficult time growing. Along with that a thoughtful business plan and product are also necessary.

b). Passion- Passion can encourage you to conquer greater heights without feeling tired.  If you are not passionate about the business or the product, it will be very difficult to stick with it when the water is rough.

c). Persistence- Even established organizations face challenges. Hence, it is important to be persistent and never give up when it comes to your dreams.

So here are 7 tips on how to start a startup and succeed at it:

1. Build a Product that Resolves a Problem

Innovative, creative, exciting, and imaginative- your product can have all these factors and yet fail to attract customers if it does not resolve any problem that the customers are facing. The most crucial measure of success is the real need for the market that you are trying to serve. The best companies are the ones that meet the requirements of your customers.

2. Have a Business Plan in Place

Before starting a startup, you will need a solid business plan in place. A well-researched business plan is a very important and strategic tool for entrepreneurs. A good business plan not only helps entrepreneurs to know where they are going but also helps them to focus on what is important. It also helps them to achieve short-term and long-term objectives.

Here are five key steps to writing a successful business plan:

a). Describe your target market.

b). Define your business goals.

c). Explain your product or service

d). Create specific marketing and sales strategies.

e). Note down your financial projections & detail the funding.

f). Summarize your overall strategy.

3. Find the Mentors You Need

Once you have established the foundation of your business, you will need professional guidance and expertise to help you navigate the entrepreneurial labyrinth. Don’t be afraid to ask people to help you. You can also work along with the business motivational coach to gain in-depth knowledge and information about your business.

4. Put the Right Team in Place

The vision for your ultimate goal may be yours, but you will need help from others too to get there. To attain your short-term and long-term goals for your business, you will need to surround yourself with the right people who will understand your vision and fit into the culture and mindset of your company.

5. Develop a Roadmap

If you want to go beyond a plan and want to turn your goals into reality, you will need a roadmap. Laying out the roadmap will help you to avoid any unnecessary diversions and distractions.

6. Establish Your Expertise

Writing and speaking about your particular area of expertise is a great way to get your name out there and establish your bona fides.

7. Build Relationships

The success of the business depends not just on what you do, but also on who you know. The key to developing relationships and growing your network is to keep it two-sided and give as much as you receive from others.

Apply these seven tips when you are planning to start a startup of your own. With persistence and determination, you can achieve your business goals. The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses. To know more, visit: www.badabusiness.com

Categories
Marketing

3 Uber Smart Marketing Tips That Will Make Your Brand Viral At Zero Cost!

3 Uber Smart Marketing Tips That Will Make Your Brand Viral At Zero Cost!
3 Uber Smart Marketing Tips That Will Make Your Brand Viral At Zero Cost!

Marketing is never easy, especially for startups where the budget is always a constraint. But, if you have a product that can resolve the problems that consumers are facing and your product is in great demand, you can easily build your brand’s reputation without burning a hole in your pocket.

With Social Media Marketing has become affordable and effective. Social media platforms like Facebook, Instagram, Twitter, and LinkedIn offer plenty of tools and insights that can help you to reach your target audience without having to hire an ad agency for the promotion of your brand.

So, how can you take full advantage of the power of social media to build your brand’s presence online? There are a few ways that will establish your brand, not to mention without spending a single penny.

Here are some of the best low-marketing ways through which you can make your brand Viral without shelling out much money:

1. Touch Emotions

Do you remember the much famous Cadbury advertisement in which a girl dances as soon as her friend hits a boundary during a match? Well, that is the power of emotions!

An ad or a TV commercial becomes immortalized in the audience`s memory only if it has touched their hearts or evoked a memory that was lurking behind thousands of other memories. Emotions combined with brilliant brand strategy can yield fruitful results.

Today, many brands often create advertisements that boast only about their products and features. These kinds of advertisements scream- “we are selling.” Customers today are tired of meaningless blabbering and information that only talks about the company’s products or services. They are more interested to know what value they will receive if they spend their hard-earned money on your product or service.

Try to give a personal touch to your branding, so that your customers can connect with them. You can watch how to make perfect ads that will sell from Dr. Vivek Bindra- the best business coach in India, here:

2. Create a Story that sends out a Social Message

The human brain gets more influenced by emotions rather than logic. This is why from Surf Excel to Dove; brands have come up with excellent ads with simple visualization, but a beautiful and powerful social message.

Creating a brand message that is loud enough to send a social message represents your brand`s value and boosts your credibility. The customers feel connected with your brand and share the content with a maximum number of people. All you need to do is use your creativity. You can work along with a business coach who can support you and guide you to build your brand.

3. Give Customers Something to Hook On!

A great jingle, an unforgettable headline, or the message- it could be anything! But one has to give the audience something to hook on!

Most people often switch channels in the first 20 seconds, if they do not like the ad or a post. So whether you are creating a post for social media, a YouTube video, or a TV commercial, unless the ad has the hook that would keep the viewers glued to their seats, it will fall flat on its face.

If you are an entrepreneur and want to learn brand strategy to viral your brand at no extra cost, you must stop relying on the barefaced bribery of a referral program and should rather try the above-mentioned super powerful marketing tips that will make your customer swoon.

You can also learn the business dynamics from the masters of the industries by taking our “Business Coaching Program” course. In this course, you will gain in-depth knowledge about taking your business to new heights. To know more about this course, click here: www.badabusiness.com

Categories
Startup

How To Avoid These 5 Common Mistakes That Cause Startups Failure?

How To Avoid These 5 Common Mistakes That Cause Startups Failure
How To Avoid These 5 Common Mistakes That Cause Startups Failure

India is the 3rd largest startup ecosystem. Though the immense growth and support for startups is a pleasant change, the hard fact is that most of the startups in India fail within 5 years of their launch, as per a report by IBM Institute for Business Value and Oxford Economics.

One major reason behind the failure of any startup is the lack of innovation. But that’s not it! Another factor that contributes to startup failure is not learning from past mistakes and repeating them. Here is a list of five common pitfalls that every entrepreneur makes at the early stages that could cost them their dream venture:

1. Not Hiring People Who Think Out Of the Box!

Many entrepreneurs hire people just like themselves. Avoiding this trap is essential to make a startup business successful. Without people who challenge the stereotypes and the founders’ thinking, a startup fails to identify new opportunities or spot risks until it’s too late.

Avoiding this trap is essential to make a startup business successful. Startups should hire people who think out of the box and know no creative boundaries. The diversity of ideas, skill sets, and backgrounds are the key essentials of every successful startup. You can watch amazing videos by Dr. Vivek Bindra- the best business coach in India to learn how to hire the right people for your organization!

2. Rushing After Funds

Capital is essential. But this does not mean that every startup should rush after it. Speed is important, yes, but without breaks, it will result only in a misadventure. Finding a balance speed to find the right fit is equally essential.

Finding perfect Venture Capital is just like finding the right partner for marriage. Take enough time to find the right match- and avoid jumping at the first or the most extensive check.

To avoid a situation like that, put in a considerable amount of time to find a VC partner that will provide thoughtful guidance, and mentorship and will be there for you during the challenges.

3. They Don’t Consider Customer’s Pain Points

Too often founders get overly enthusiastic about their ideas related to their product or service. They often believe that once they build a product, customers will come. But building a product or a service without any customer validation or A/B testing can be dangerous for a business.

Instead, founders of startups should always find an alpha customer and then create a product to solve the customer`s biggest pain point. Creating a customer-centric product doesn’t happen by just sitting around a conference table brainstorming. The idea to build an amazing product comes from seeking out and tackling the real problems in the world that already exist. If you are confused about your business growth, you can hire the best business coach in India.

4. No Go-to-Market Plan

Entrepreneurs should document a clear and concise path to their profitability. To chart this document they should conduct rigorous research and analysis that challenge their market estimates.

This requires an in-depth knowledge of the strengths and weaknesses of their market competitors. They should also determine the company’s proprietary advantage in each market segment it is looking to penetrate.

It is also important to be prepared in advance to be able to shift the business with technological advancement or according to customer needs. And while adaptability is crucial, having a focused plan is also essential. As a startup the resources are generally limited, thus, it is important to be laser-focused for maximum impact.

5. Lack of Strategic Partnerships

Many startups think about partnerships just in terms of capital and checks. But startups also require strategic alliances that will help them refine their business models, and new customers, scale revenues, and generate market awareness.

By making partnerships with large and established companies, startups can save costs on R&D resources and the expertise of their professional team.

Want to know what are the other pitfalls that entrepreneurs should avoid? Know it all from the top industry experts with our Business Coaching Program. To know more, click here: www.badabusiness.com

Categories
Startup

These 5 Fundamentals Of Business Will Help Your Startup Grow!

These 5 Fundamentals Of Business Will Help Your Startup Grow!
These 5 Fundamentals Of Business Will Help Your Startup Grow!

Doing multiple things at the same time and without having a solid business background, being in charge of a lot of things can feel overwhelming. Understanding how to read a balance sheet and a financial statement is just as vital as it is to understand how to make, launch and market the product or offer A-class customer service.

While many entrepreneurs and small business owners hire a business coach, others try to figure out the market trends on their own.

No matter what the nature of the business is, there are fundamentals that every entrepreneur must be aware of to keep their business thriving. Here are five fundamentals that you must know to grow your business startup:

1. Avoid Rushing

While business expansion is on every entrepreneur`s mind, growth and scalability are the product of consistency, persistence, effort, and hard work. However, doing multiple things in a bid to attain instant results can result in a disaster. If your business is in the early stages then do not try to market your product or service to everyone. Target a small niche of consumers first, and then focus on reaching out to a wider audience. Here is a very informative video that will tell you how you can scale up your business. Watch it here:

2. The Regulatory & Legal Framework

Every country has some laws and every business requires certain financial, economic, and legal frameworks in India. Adhering to all the regulatory and legal requirements is required to smooth the working of your business. Some of the legal aspects that your business must include are business structure (corporation, partnership, and sole proprietorship), business name (copyright issues), tax IDs, and permits & licenses.

Understanding the legalities also means managing your rights and maintaining the right to do business. Also, insurance is crucial to any business as the future is uncertain. Having insurance is essential to growing a business at any stage of development.

3. Cash Flow

Understanding the concept of cash flow projection is a vital step because budgeting is the first step that will take you on a successful entrepreneurial journey.  You must be well acquainted with information like how much money your startup can expect to earn. How much profit will be generated, and how much funds will be required to continue day-to-day operations? Set realistic goals and take a cold, hard, fact-based look at what you can reasonably expect in the future from your business.

Have a basic understanding of financing and fundraising options that include angel investors, venture capital, self-funding, crowdfunding, loans, grants, and more.

4. Forge Collaboration & Networking

Networking is one of the most crucial factors that can help a business to grow immensely. Topping the list, every entrepreneur must focus on building an online and offline network. Building an online network with some of the most important key influencers is a really powerful thing to do. This can lead to people sharing your brand with others.

If you don’t have a large circle, go out and meet new people to build meaningful connections. Create a profile on social media and be socially active with influential people. Follow their blogs, and leave comments on their social network profiles.

Engaging with influential people on social media can bring you to their notice. If you work with a business mentor he can also help you build strong connections through his network.

5. Marketing Strategies

Having deep marketing knowledge is a must-know thing for every entrepreneur. Marketing is essential for the growth and profit of any business.

For instance, you have created an amazing product. It can change the lives of your customers, but your customers are not aware that your product exists in the market. Would it be beneficial for your business or your customer? Not exactly! Hence, you will have to invest a considerable amount of time into marketing.

Also, people do not like to make purchasing decisions impulsively. They need to be persuaded, coaxed, and reassured. That’s what a good marketing strategy does. You will need to understand your customers and their buying behavior to sell your product or services in the market.

Entrepreneurs must keep these fundamentals in their mind that will help them to scale up their startup business. Put these to use and with your determination and perseverance, you will see some excellent results.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses. To know more, visit: www.badabusiness.com

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Motivational

3 Consumer Trends In 2023 Entrepreneurs Should Watch Out For!

3 Consumer Trends In 2023 Entrepreneurs Should Watch Out For!
3 Consumer Trends In 2023 Entrepreneurs Should Watch Out For!

Do you understand your customers? What their fears might be or the value they possess? Understanding your customers is a very important aspect of any business. Knowing about the challenges they are facing and what they expect from businesses can contribute to a business’s success. These factors affect how they interact with your company.

Here are three consumer trends you should watch out for in 2023:

1. Trust-Based Economy

Be it a personal or a professional relationship; trust is a significant part of anything that forms a strong foundation. Unfortunately, it has become a commodity in these modern times. But the brighter side is that it has not lost its value. Rather it has gained a lot of value for businesses like Uber, Ola, Airbnb, and a lot more companies that completely depend on customers’ trust.

As we get into cars with strangers, sleep in the homes of people we’ve never met, and lend money to others on the other side of the world, a powerful new currency is emerging — and it’s based on trust.

Customers are more likely to engage with companies that actively demonstrate good values and prioritize health and safety. This trend is a welcoming change and has brought a sense of inclusivity by sparking new thinking and patterns where the customer is no more just a prospect, but a human too! Businesses that will focus more on customer satisfaction will be rewarded with huge profits. You can hire a business coach who can help you overcome these aspects.

2. Brand Loyalty

Thanks to digitalization, the world is now an open playground for businesses where those who not just abide by the rules, but keep on making improvements, win the loyalty of the customers. While this is great news for the customers, it also means that developing brand loyalty is crucial more than ever.

However, customer relationships can be affected by unexpected factors. Here are some of the following:

  • 70% want to know you treat employees well.
  • 61% are looking at how you respond to racial injustice.
  • 50% will be scrutinizing your environmental practices.
  • 47% consider action on economic injustice important.
  • 41% rate you on how involved you are in the community.

One of the obvious ways of building brand loyalty is to deliver on everything you have promised and deliver that to the highest standard. Never let your customers down. The services and products you provide also need to be of the highest quality. Maintaining this quality in everything you do so that the value you offer is never questioned. You can learn about distinct ways by taking help from a business mentor.

Another thing is to never forget about your customers; also never let them forget about you. Regularly conversing with them will strengthen the bond between you and your organization, and your client and their organization. Share the latest developments in your organization with your clients and ask them about theirs. You can also build loyalty by focusing your organization’s combined efforts on customer experience and service.

3. A Pleasant Omni-channel Experience

Your customer should be able to interact with your business across multiple channels as part of one seamless customer journey. Marketing, sales, customer support, and even in-store experiences are synced up so a customer can easily go from one customer channel to another to complete their purchase.

Customers want to experience a consistent voice across departments. Many believe that it doesn’t feel like service, sales, and marketing teams share true information for a seamless experience.

The most important thing to remember about creating an Omni-channel customer experience is that it needs to deliver what your customer wants, when they want it, and how they want it. Make sure you’re rewarding your customers with a great, joined-up experience in exchange for their data.

The future is the sky’s limit for businesses. So, do deep research to understand and give your customers nothing but the best experience. The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses. To know more, visit: www.badabusiness.com

Categories
Motivational

8 Powerful Yet Hard Truths That Will Change Your Life!

8 Powerful Yet Hard Truths That Will Change Your Life!
8 Powerful Yet Hard Truths That Will Change Your Life!

“Life is what you make of it”- we must have come across this adage millions of times, however, only a few of us must have understood the true meaning behind these golden words. Whether you are looking to achieve your professional goals or personal goals, understanding the mysticism of the universe and how it works can surely help you to become successful.

Many entrepreneurs want to turn their startup business into a large venture. But due to a lack of guidance and the inability to have the right mindset they seldom succeed in taking their business to the next level. While there are many business motivational speakers in India, very few small business owners and entrepreneurs think about consulting them. However, working with a business coach can yield fruitful results in the long term.

A good business mentor will not only guide you with their years of expertise that they have experienced first-hand but can also help you to navigate the uncertainties of the business world. Many people often give up easily as soon as the situations begin to go haywire. But only with consistency and determination, you can fulfill your dreams.

On World Mental Health Day, let us give you eight golden truths that might shake you, or might hit you differently, but will bring you closer to the reality of life.

1. Consistency = Success

If you type the word ‘Success’ on Google, you will come across thousands of articles talking about tips and tricks and smart hacks to become successful in your life. From making small changes in your routines to big changes in your lifestyle, you will come across various tips claiming to produce guaranteed results.

But truth to be told, success is 5% brains and 95% consistency! Often people try to achieve something but give up soon. Others do not even attempt to achieve because they think they are not equipped with the required skills or knowledge. However, it is the consistent efforts and determination of a person that helps him win the race. You can watch some of the most amazing videos by Dr. Vivek Bindra- the best motivational speaker on how to create and set your goals.

2. Energy Flows Where the Focus Goes

Your energy and focus can make anything possible. And hence, you must focus your attention and channel your energy in the right place. Finding multiple time management tips will not help unless you figure out what are the activities that are taking up most of your time.

Most often people waste a lot of their energy on overthinking and meaningless relationships which are not at all constructive. Another thing on which the majority of people waste their energy and time is social media platforms. Although social media platforms also have lots of benefits, very few take advantage of it. So, before you start trying to find out excellent time management tips to increase your productivity, try to stop your time and energy from leaking from these three cracks.

3. Lack of Self-Awareness is the Most Dangerous Flaw

To evolve and grow in life, it is very essential to be self-aware. When you know what your strengths and weaknesses are; only then you can try to be a better version of yourself. However, one of the most dangerous flaws is the lack of self-awareness. If someone can’t tell you what their flaws are, they can never outgrow them.

4. Invest Your Money Before Spending it

In today’s world, people try to impress the people they don’t like by purchasing the things that they don’t need by spending money they don’t even have. The irony of this situation is that many people die while paying their debts and installments.

Hence, it is very important to have your finances in place. If you spend more than you earn to buy the things that you don’t even need, you will end up struggling for money. Always invest your money in buying assets or investment plans that generate income.

5. Actions Speak Louder Than Words

People often boast about the kind of person they are or about their character. But actions speak louder than words. A person’s ability to resist material things speaks volumes about their character rather than their ability to obtain them. The things that you possess say a lot about the kind of person you are in real life.

Many entrepreneurs often use their profits in buying expensive cars and other luxurious things instead of investing in their business growth. This can stall the progress of their business and might result in limited business operations.

6. Know When to End Partnerships & Relationships

Sometimes the things that we tend to hold for a long time are the things that stop our growth- professionally and personally. Many times entrepreneurs carry the baggage of partnerships with investors and clients just because they have been friends for a long time.

However, know that it is not the duration of a relationship or a partnership that matters, but the quality of it. How much value is it bringing to the table? Is it helping you to keep your mental peace or you are struggling hard to keep it going? Analyze it closely and know when to forge new partnerships and when to end them.

7. People Pleasing Can Cost Your Self-Worth

Whether you are an entrepreneur or an employee working in the corporate world, networking can help you to grow and find new opportunities. However, people have built a culture of appeasing peers and seniors for professional gains and opportunities. But can we blame them entirely? Not really!

The culture of ego-massaging and people-pleasing has been encouraged from top to bottom. And people who have this skill ensure a comfortable professional journey in their organization. However, it may help you to achieve short-term goals. But in the long run, it will cost you your self-respect. You will never be able to respect yourself because you will become like a slave to external validation and people-pleasing just for a momentary gain.

8. You Are Where You Were Meant to Be

The world went digital for the convenience of human lives. Unfortunately, it has also caused a lot of mental health problems associated with too much consumption of information, negative feedback, criticism, and addiction to things that are filled with hatred and self-doubt.

Beautiful pictures on Instagram and Facebook make others believe that they are leading a life that is far from picture-perfect. This fills them with disappointment, self-criticism, envy, and dissatisfaction with their own lives.

But it is very important to know that you are exactly where you are meant to be. There will always be someone better, smarter, prettier, and more successful than you. But that does not diminish the struggles you have faced and the things you have achieved in your life. If you keep thinking that your happiness lies in a particular place, or you will attain happiness after achieving a particular milestone, you will never find happiness.

Stay happy and confident with whatever you have and wherever you are currently and keep aiming for more. The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses. To know more, visit: www.badabusiness.com

Categories
Sales

How To Write A Perfect Sales Copy For Your Product?

How To Write A Perfect Sales Copy For your Product?
How To Write A Perfect Sales Copy For your Product?

Summary: Want to increase sales? Discover how you can generate more leads by choosing your words wisely.

Many entrepreneurs often lose their sleep because their ad copies fail to perform! If you are a copywriter, you probably analyze it too, but even if you are not a copywriter, it is critical to understand the critical elements that make a copy good.

If you don’t want to be at the mercy of your marketing director or ad agency, you must understand the inherent structure of an excellent copy that sells.

Here are 4 tips to craft a perfect sales copy:

1. Craft a Perfect Headline

Headlines are significant. If done correctly, it will trigger a spark in that prospect’s emotional core and that’s when the magic begins that can change doubt into confidence, despair into hope, and fear into courage.

And yet not many people invest much time in thinking about the headlines while writing copies. The headline is essentially the ad to your ad. It is crucial to grab your potential customer’s attention to make them read the entire message. To craft a perfect copy, it has to tap into your target audiences’ core. This tip will require you to invest time, but once it is optimized, it will attract customers to your startup business like a moth to a flame. You can also consult with a business coach who has experience in crafting a sales pitch.

2. State The Promise Clearly!

Every winning ad copy that resonates with the promise you have made to your customers works the best. The first two paragraphs after the headline serve the function to restate the promise of your product or service. However, it also states who is it for, and who it isn’t for.

Once your well-written copy grabs the customer’s attention, he or she begins wondering if it has something for them. It is your lead’s job to clarify what your product or service is and what it will deliver. If the message is not clear, a reader will get confused and a confused mind almost always withdraws and says “NO”. A winning lead should be clear, and concise, and deliver the promise that you have made.

3. Make it Clean With Bullet Points

Mystery, novelty, promise, and vivid imagery are the key ingredients to crafting a perfect headline with bullets. We all are aware of the clarity that bullet points provide us in any presentation, article, or blog. These are concise statements that offer insights about benefits but do not reveal anything. The purpose of bullet points is to arouse curiosity. The bullet points that are excellently crafted have elements of. This invokes an image inside a customer’s mind and makes it easier to make readers take action.

4. Body Copy

Body copy is that part of the sales argument, which is often the least-read part. Most of the readers skim through this portion in an unconscious attempt to figure out how it is beneficial for them to read the entire body of the sales letter. To attract more customers for your startup business, use subheadings and unused bullets to divide the letter into distinct sections. Add some images, sales arguments, promises, and proof and push tactics to craft a unique selling proposition around your startup business.

If done right, a copy can become a frictionless call to action. With these four simple steps, you can craft a perfect sales copy. You can boost your sales easily with the right guidance from a business expert. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses. To know more about it, visit: www.badabusiness.com

Categories
Sales Webinar

Discover 5 Super Secrets of Selling that Will Grow Your Business Sales!

Discover 5 Super Secrets of Selling that Will Grow Your Business Sales!
Discover 5 Super Secrets of Selling that Will Grow Your Business Sales!

Summary: Be it a product or a service, sales is all about selling solutions!

Whether you are selling a product or a service- you are selling something that can resolve challenges that thousands of people might be facing currently. Irrespective of the product or service, selling requires interaction with your customers.

With so many entrepreneurs and startups cropping up, there is huge competition in the industry fighting for the customers’ attention. There are many videos on Dr. Vivek Bindra’s YouTube channel that can help you to increase your sales.

Here are five tips that will help you to increase your business sales:

1. A Customer is Human

Yes, some bots and robots have become CEOs in large organizations and are in the news. But the fact is that the customer in any industry is a human. Humans buy from other humans. Human relationships are the first and most important element. While you may work for yourself or a company, it is you who will be the first to experience a sales lead. Hence, always treat customers as humans first before seeing them as a customer and you will be amazed to see how they open up!

2. Sell Benefits, Not Features

Ever watched how Apple launches and advertises its products? They do not boast about the camera quality or the powerful chip. But they explain how you can capture beautiful moments via wonderful pictures and how you can share them with your family and friends at a lightning speed.

The biggest mistake entrepreneurs often make is focusing on their products and services while selling. But humans as we know are much more interested to know how a product will change their lives. How your product will add another dimension to their comfort or how your service can help your customers to resolve their existing issues. Always focus on how your product will benefit your customer.

3. Ask the Right Question

It is essential to ask the right question. You may have a great product or a service, but why will your customer buy it from you? Hence, understanding what a customer wants after building a relationship is significant to ensure that your products and services are relevant to them.

4. Know Your Product & Customer

If you are selling a wellness product, your target audience should be clearly defined. You can’t share your product with a person who is not health conscious. Hence, define your audience based on their demographics. They are the ones who will buy your product.

But before you can understand your customer, product knowledge is the key. If you are selling a software program, you must know what it is solving. How will it help your customers to perform their tasks more efficiently? Do you know your products and toolsets well enough to match them to the solution the customer needs? If you want customers to buy your product, you need to believe in it.

5. Build Human Connections

Spending huge money on print advertising or digital advertising is effective for established brands. However, it is least effective when it comes to new entrepreneurs building their startup businesses. There is no alternative or shortcut to the personal approach. Get one-on-one with your customer. There are many ways to do it- send those personalized emails, phone calls, or messages. You can choose anything to which your customer responds the most.

Businesses worldwide focus on increasing their sales numbers because selling is an integral part of the business. It is essential for the sustainability of the business as well. If you want to learn the ‘Super Secrets of Sale’ you must attend the FREE IBC WEBINAR by Dr. Vivek Bindra on October 9, 2022, from 12:00 to 1:00 PM on Bada Business Community App!

To know more, Register Now: https://www.badabusiness.com/webinar/ibc?ref_code=9webinardmt

Categories
Strategy

6 Smart Tips For Entrepreneurs To Build Strong Relationships With Investors!

6 Smart Tips For Entrepreneurs To Build Strong Relationships With Investors!
6 Smart Tips For Entrepreneurs To Build Strong Relationships With Investors!

Summary: When adequate funds are the only thing that is stopping your startup from becoming successful, you might want to think about establishing good relationships with your investors.

Entrepreneurs put in their immense effort and hard work in pitching their business idea to angel investors to bring them on board because the key to success for most startups is having funds for the growth of their business.

However, a deal is never done when it comes to dealing with investors. If you have wooed your investors once, it does not mean you won’t need them again in the future. Investors with their lots of experience can offer incredible insight and resources that can get your startup business on the right track.

According to experts, nearly one-third of the startups shut down because of a lack of planning about the proper usage of their funds. This leads to investors losing interest and credibility in their business venture at the very early stage. Many entrepreneurs often hire a business coach to help them navigate the rough waters of the business world.

Managing investor relations can make a huge difference to your business. As an entrepreneur, it is your responsibility to strengthen ties with investors to position your current business for success. While a strong relationship can help the startup to grow rapidly, one wrong move can end the game for you.

Therefore, it is highly essential for you to maintain a working, productive, and winning relationship with your investors, even if they are not friendly.

Here are six pointers that will help you to build a strong and cordial relationship with your angel investors:

1.  Don’t Choose Investors Solely for Financial Purpose

Investors can provide not just funds, but also their valuable guidance and experience to accelerate your business. Acknowledge the relationships and expertise investors will bring to your business by giving them a voice. Listen to their underlying apprehensions and concerns. Encourage open conversation and clear dialogue so that you can learn more about their risk-taking appetite. You can consult with a business coach as well to understand how you can maintain dynamics with your investors.

2. Set Clear Expectations in the Beginning

An entrepreneur and investors need to be on the same page as nobody likes surprises in the business. Thus, it is vital to set the goals, nature of the relationship, degree of control, vision, the scale of growth, and exit strategy that is acceptable to both parties.

3. Be Authentic & Respectful

Investing in any firm is not a matter of a “fund it and forget it” scenario for any investor. In fact, they would like to stay updated with the latest ongoing in your organization. And when you are looking to strengthen your relationship with investors, it should be rooted in authenticity and respect. As entrepreneurs are coming into the market with their ideas, they should also respect their investors` opinions, suggestions, and feedback.

Despite the disagreements, they must behave respectfully towards each other. Discussions should happen openly to arrive at a mutually acceptable solution.

To gain investors’ trust, startups must engage with them regularly, instead of treating them as an obstruction that needs to be dealt with.

4. Share Challenges & Achievements With Investors

Every investor wants to stay updated about the current progress of the venture he has invested in. Hence, update your investors regularly with the latest figures, and charts prepared by the startup team weekly or monthly, if not daily.

Also, be transparent with your investors. Even when there are failures or mistakes, be forthright with your angel investors. Keeping your communication channel open with your investors helps you build a positive image of the startup.

5. Pay Respectful Towards your Investor`s Input

Investors can guide your startup business with their expertise and insights gained from years of experience in the market. You don’t have to agree or incorporate every suggestion, but paying heed and valuing them will give your investors a sense of involvement and validation.

6. Address their Concerns

Investors might have concerns about your plans, strategies, or any other aspect of the business. You should make a conscious effort to address those concerns through open discussion, dialogue, and reasoning.

As founders seeking capital quickly learn, finding the right investor is often all about who you know.

If you are facing the biggest challenges from your investors, we can provide you with amazing solutions with our business coaching program. You can learn from the top industry experts how to take your business ahead in the market. Kick start your entrepreneurial journey by clicking here: www.badabusiness.com