Categories
Startup

9 Highly-Paid Freelance Jobs You Can Start In 2022!

9 Highly-Paid Freelance Jobs You Can Start In 2022!
9 Highly-Paid Freelance Jobs You Can Start In 2022!

Summary: Many work-from-home jobs pay well. But the best part is that you are on your own. And for some people, that’s the best part.

Once upon a time, work-from-home was just a dream. However, with pandemics striking the world with their infectious streak, there has been a surge of jobs that you can do from your place. So, where organizations have adapted the new model of letting their employees work remotely, many people are quitting their desk jobs to embrace their side hustle as a full-time job.

So whether you want to start your own business or want to work remotely, there is no dearth of work-from-home opportunities. Here is a list of 9 well-paying work-from-home jobs which can generate annual earnings equal to more than the annual income.

1. Affiliate Marketer

If you are unfamiliar with affiliate marketing, let us explain it to you. Affiliate marketing is a type of referral marketing where you earn a commission by referring a product to your followers or website visitors. When the visitor clicks the affiliate link and buys the book recommended by you, the brand will pay you a percentage of the sale. This work-from-home job is quite popular amongst the influencers, and people can start earning passive income without burning a hole in their pocket.

2. Animator

If you have an eye for detail and love to create visual effects for movies, tv, video games, and animated short movies then it is time to put it to best use. You can start working as a freelance animator and upload your portfolio on sites like Upwork. You can charge on an hourly basis and can earn from 2000 to 8000 per day, depending upon your skills.

3. Baker/Caterer/Chef

Love baking yum cakes, muffins, and brownies that can melt even the iron heart? So why not turn your passion into a side business? From your kitchen, you can start a bakery or become a personal chef. Cloud kitchen is another work-from-home option that you can start from your home. You can first sell your products to your friends, neighbors, and circle online, initially.

4. Blogger

Blogging is the easiest and the most affordable way to generate income right from your home. If you are thinking about which topic, you can start writing on diverse topics like music, food, or beautiful places that you visit. Though this option may take time to generate a steady source of income, if you love writing, this is something you should pursue.

5. Business Consultant

Whether you are an accountant or a social media strategist, if you excel in a specific domain, then you can consider sharing your expertise and knowledge with others too. You can help local shopkeepers and businessmen to grow their businesses and update them with the changing dynamics of the market. You can also train businesses to use a new software program. You can also become an independent business consultant by taking a franchise of Ed-tech startup Bada Business Pvt Ltd.

6. Data Entry

Many companies require people to input their data for businesses. Though this job does not sound like one of the most exciting jobs, you don`t need any previous experience.

7. Grant Writer

Hospitals, universities, and non-profit organizations often need to apply for grant money. So, the applications are often difficult to write, these businesses often seek talented grant writers.

8. Yoga Instructor

During pandemics, many people opted for workouts at home. If you know yoga, you can become a yoga instructor. All you need is a laptop, working internet, and a profile on social media channels. You can take online sessions and charge them for your services. However, you must do a professional yoga course from a renowned institute to become a certified trainer.

9. Social Media Manager

In today`s world, almost every brand is on social media channels. Why? Their customers around the world are present on these social media platforms. To reach out to a wider audience and build a strong brand presence, many businesses want a social media manager to handle their business accounts.

Working as a freelancer will not just give you a steady income, but also the flexibility to work on your terms. You can also start the above-mentioned work-from-home jobs as a side hustle or focus on it completely.

Want to start your own business but don`t know what to do? Become an IBC(Independent Business Consultant) and earn up to INR 1 to 10 lakhs per month. What more? Get an opportunity to be recognized in Dr. Vivek Bindra`s world record creating mass digital webinars & YouTube Videos. Click here for more details: https://www.badabusiness.com/ibc

Categories
Business motivation

5 Ways To Determine Which Franchise Business Is Best For You!

5 Ways To Determine Which Franchise Business Is Best For You!
5 Ways To Determine Which Franchise Business Is Best For You!

Two years ago, Ram Prakash Misra from Kanpur decided to quit his job in a multinational company and start his own business. But, due to a lack of experience in starting something new from the scratch, he decided to consult with an old colleague who was thriving as a franchise owner of a popular food chain.

After a quick meeting with him, Ram Prakash Mishra decided to get into the franchising business, too. After four months, he says his career change has been a profitable one.  He now spends his time cleaning the ducts of air conditioning and heating systems. So, though Ram Prakash Mishra is happy cleaning air conditioners, it is not for everyone.

But, if you want to get into a franchise business, you are in luck. There are thousands of different types of franchise businesses that you can buy into at various levels of investment of both time and money. But, how would you determine which franchise business should you invest in?

Here is our ultimate guide to choosing a franchise business.

1. Choose the Right Franchise By Knowing yourself

Before you decide to jump on any franchise business opportunity, you need to first understand yourself. You will need to take more than just a step back to analyze your interests, requirements, and many other aspects of your personality. Be brutally honest and introspective about what you are trying to accomplish by buying this business.

2. Ask yourself what do you want out of a franchise business

People buy a franchise for multiple reasons. Ask yourself is this something you want to do out of the hobby? Will you want to make it a primary source of income? Are you looking to build equity? Would you eventually want to buy more than one franchise?

These questions might appear simple, but the type of business you eventually pick is the result of what you are trying to accomplish.

3. How much you are willing to invest?

You might have an idea or you might be contemplating on what type of business you want to get into, but calculating how much capital you are ready to invest will give you a clearer idea and a realistic sense of franchise opportunities that are possible for your budget.

Like any other business, you should not expect that your business will be profitable since day one. Also, loans will not be easy to come by. So make sure that you have enough money to live off while you get off the ground.

4. What is your exit strategy?

This is a common yet the most neglected question that potential entrepreneurs fail to ask themselves. It is important, to be honest about how long you would want to continue it. Is this something you would want to do for 4-5 years? Or is this something you will continue as a legacy? Having a clear answer is very important because different franchisors have different restrictions on selling to other franchisers.

5. How much risk are you willing to assume?

This is one of the most important questions; you must ask yourself before investing in a franchise business. Once you have reviewed your financials, you can probably get a sense of how much risk you can take. Some well-established franchises are working for many years and have a great record of franchising success, but they are not exactly on the cutting edge anymore. Similarly, many new companies are riskier, but they can potentially offer higher returns. By keeping your risk-taking abilities into your consideration, decide on investing in a franchise business.

A franchise business is a wonderful option for those who want to start their own business, but don`t want to begin from scratch. To decide and choose a franchise, you will need to evaluate the pros and cons of both of them. Hope the above-mentioned questions will help you discover and select the best franchise business.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Business motivation

7 Effective Ways To Earn More As A Freelancer

7 Effective Ways To Earn More As A Freelancer
7 Effective Ways To Earn More As A Freelancer

Summary: Freelancing makes it easy for so many professionals to choose the type of work based on their skills and interests that suits them the most.

In today`s corporate world, it has become extremely common for bright and extremely skilled employees feeling frustrated and stuck in their 9 to 5 jobs that does not give liberty to follow their passion and dreams.

Most often, they can be seen frustrated because of the lack of time for their personal growth. If you are someone who feels like they have little time and freedom to lead your life the way you want to, you can become a freelancer.

While freelancing has been a popular career choice, the pandemic has pushed it further to take the center stage. Irrespective of your profession or career field, freelancing gives an equal opportunity to everyone to grow.

One can work at his or her own convenient working hours without having to be a part of office politics and unnecessary gossip.

Working for your self has its own set of rewards however taking the first step towards it can be daunting. Many individuals step back from embracing freelancing because it may appear daunting to begin a new freelancing startup business.

1. Figure out the WHY

Starting a new venture may seem exciting, but if your goal is not clear behind it, you will not be able to sustain it for a long time. Do you want to become freelance because you are seeking work satisfaction or you are looking for a work-life balance? Is it a flexible schedule or you are doing it only because you want to increase your family income?

It is crucial to identify your goals and understand why you want to become a freelancer. So take some time out, introspect and find out the reason behind you becoming a freelancer.

2. Build an Effective Plan

As a freelancer, it is easier to get carried away by taking long breaks. While this could be relaxing for a short duration, in the long run, it can be detrimental to your career growth. To become a successful freelancer you should come out with a detailed plan of action and work according to that. You can also curate monthly, weekly, and daily plans of action by keeping your goals in mind.

It is also very important to keep realistic expectations and plans as disappointment will set in when your plans will not come to fruition.

3. Discover Your Key Strengths

“The greater are your skill sets, the higher prices you can ask for yourself in the market.” The second freelancing tip for beginners is introspection. Whether you will be a successful freelancer or not, depends on the quality of your skill sets. Focus your time on perfecting the skill sets that will help you to achieve your goal. Do not waste time imitating others.

Make a list that of your skill sets and write them down in the two sections- skills set that you use daily, and skills set that you don`t use daily. Sometimes the highest-paying skills are the ones, you don`t like the most.

4. Make a List of your Achievements

One of the best freelancing tips that you can ever use is to discover the achievement that you achieved in the shortest time. Find out that one achievement that helped you win money, new market, votes, awards, or perfect result when the odds were against you.

Finding your achievement can help you identify your skills and strength that will further aid to maximize your growth.

5. Identify Personal Traits

“I fear not the man who has practiced 10,000 kicks once, but I fear the man who has practiced one kick 10,000 times.” This famous quote of Bruce Lee says it all. We all have that one personal trait where we excel and no one can beat us. All you have to do is to identify it. Figure out whether you communicate well, have good leadership skills, problem solver, are curious, or remain positive and calm under a stressful situation.

These personal traits help to build a reputation in the market. And as we have mentioned earlier, a good reputation helps you to get more clients.

6. Make Your Online Presence Strong

The last freelancing tip is to create your business website and keep updating it with interesting blog posts associated with your brand, your niche market, and your latest work. Join forums and groups on social media specific to your niche and do not forget to leave comments.

7. Become a Specialist

Building your brand requires you to create an undisputable reputation by becoming a specialist in your field. Once you become an expert in your field, your market reputation will increase and more clients would like to work with you.

Look for skills and courses that can help you to enhance your portfolio. Dwell upon questions like which is the best way to build a website, how to make blogs more interesting, and how to gain more visibility?

Being a freelancer can give an air of freedom, however, it is important that you excel at whatever you do to get more clients. So, apply the above-mentioned 7 freelancing tips and you will see unbelievable success in your field.

We know what you are thinking! The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive course Business Coaching Program. This unique course comes with a Foundation course, specialization courses, and value packs.

Categories
Leadership Building

5 Steps To Become A Successful Corporate Trainer

5 Steps To Become A Successful Corporate Trainer
5 Steps To Become A Successful Corporate Trainer

Learning can lead to long-time business sustainability. As the technology and business dynamics are evolving every day the continuous learning can help to run the business operations smoothly.

Education and technology advance on what appears to be a weekly event in some industries, and the companies that remain on the top of these transformations are the successful ones. So, the direct route to success is continuous employee training from the best corporate trainers in the country.

Nowadays, many companies require the corporate trainer to keep their employees updated and upgraded to achieve their long-term goals. With the right combination of education, skills, and experience, you too can become a corporate trainer, if you want to pursue a career in this field.

What is a corporate trainer?

A business coach or a corporate trainer is someone who can provide training and instruct their employees. They try to motivate them and help the organization to teach their employees skills that can help them to grow and perform better. Many corporate trainers work for a single organization. However, many other business coaches work as a consultant too.

What role does a corporate trainer play?

A business trainer is responsible for training employees in an organization for their professional as well as personal development. A corporate trainer conceptualizes, decides lesson plans, hosts training classes, and helps people to learn new skills to help them grow in their current job.

So how can you become a corporate trainer? Follow these five steps if you want to become a successful corporate trainer:

1. Choose your industry

Business mentors and trainers are useful in many distinct fields. So, you need to decide your niche. If you are clear about working in a specific industry that excites you, you can choose it. You can also seek opportunities for specific skills that you require. Also, you must know in which segment you are good at and always stick to that. If you have years of experience in finance, you may want to become a corporate trainer in the finance sector.

2. Learn more about your role

If you are working in an organization and still want to pursue your career as a corporate trainer, you can go to your training department to gain first-hand knowledge. Check, if you can do a job shadow. When you spend some time engaging with the team, only then you can decide if it is the right path for you. You can see what skills are needed to get hired for the role.

You can also take help from someone who is working as a corporate trainer already so that you can learn more about the industry from them.

3. Get certification

While some organizations might be interested in hiring you as a guest corporate trainer, most organizations often like to work with someone who is a certified business coach or a trainer. Many professionals hold a degree in human resources, business administration, organizational management, psychology, or a related field in which they want to provide training. If you too want to work in a particular industry, you can consider obtaining a certification that will provide you with information and prepare you for a career in the field.

4. Ask yourself if you are the corporate trainer type

Perhaps you want to become a trainer, or maybe you are already doing it but are not sure if you should keep doing it. So how will you find out if you have it in you what it takes to be a corporate trainer? Well, if you love speaking in front of people and have no fear of being judged, you can become a trainer. A great business coach or trainer is not afraid to be a little irrelevant and enjoys learning more all the time. So if you too have these qualities, you can become a trainer.

5. Understand the challenges

One may compare teachers with corporate trainers, but the two jobs are poles apart. Where teachers have a certain position of authority due to which students follow their instructions, trainers have no such luxury and will have to build a strong relationship with their learners to get the message across.

Trainers need to possess the ability to talk and engage people with confidence. A great corporate trainer must have a natural thought process to create training material that is relevant to their audience, a good sense of humor, critical thinking, and loads of enthusiasm.

If you are outgoing, love talking and interacting with people and enjoy sharing your knowledge bank, you can become a corporate trainer by following the above-mentioned 5 steps.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program  that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Startup Strategy

5 Powerful Growth Strategies To Grow Startups

5 Powerful Growth Strategies to grow startups
5 Powerful Growth Strategies to grow startups

Scaling and expanding your business is some different ball game. It is extremely difficult, but having your own startup business is all worth the pain. Being an entrepreneur initially means wearing multiple hats, sometimes all at the same time. At the end of the day, this tiring process will drain all your energy. However, if you want to scale and grow your business, there is still light at the end of the tunnel.

So what is that one thing that can help you sustain your startup business in the market for a longer duration? The only answer to this question is by creating a growth strategy. If you want to be a successful entrepreneur then having a growth strategy is paramount. Having just a profitable business is not an achievement and is not sufficed to continue it for long.

Though, there are many existing startup strategies, here is a list of 5 strategies that will add fuel to the fire and grow your business:

1. Stay Unique

There must be plenty of other business owners selling the same product as yours. Then why a customer should buy your product? Creating a unique experience for customers is necessary in the business world.

How your product will solve the burning challenges of the consumer in the market will make the ultimate difference. Sell the benefits and not features. Tell your target customer how their life will be changed after they will purchase your product. Consumers want to know the stories behind your product, and not about your product.

2. Identify your Niche Market

You want to start a business with a certain product or a service because you saw an opportunity to make a profit from it. You might have also identified the type of audience. But are you sure that your target audience will be your ideal customer? If yes, where are you going to find this audience? Where is your potential customer and who is it?

Well, make a list of your ideal customer and then make a network through which you can let them try your product or services. You can take their feedback to determine if they are your potential customers.

3. Analyze Your Competition

“Keep your friends close, and your enemies closer”. Knowing about your competitors is necessary to stay ahead. Hence, do a market analysis and research about your competitors. Find out their key selling points and build a strategy that will work for your product. This is an excellent growth hack for small business owners who are in the early stages.

4. Review Business Model

It is very important for entrepreneurs to make a dedicated section in their business model to check if they are achieving your goals and assumptions. It is very important to review your goals and analyze if your business has made any progress or not? Always make a revised business model. If you think that they are becoming outdated, update, and upgrade them.

Employee training is another thing that you must conduct on a regular basis. Keeping your employees upskilled and upgraded with the trending technology and skills will help you to achieve your organizational goals. You can hire the best corporate trainer to bring in a new perspective and strategies in your company.

5. Update & Upgrade Marketing Strategies

In this digital age, creating a marketing strategy that is tailor-fit for your brand is a little tricky. But, if done properly, it can fetch more customers and boost sales. Small business owners can deploy creative growth hacks to pull more customers to their platforms by email marketing, product recommendations, visually appealing ad creative, and identifying high lifetime value (LTV).

Most of the business growth hacks state with a simple idea that emerged in the conversations. These growth hacks, if implemented quickly, can be quite effective for small business owners. A planned approach is necessary to scale these experiments.

Categories
Motivational

7 Simple Ways To Improve Your Self-confidence As An Entrepreneur

7 Simple Ways To Improve Your Self-confidence As An Entrepreneur
7 Simple Ways To Improve Your Self-confidence As An Entrepreneur

Summary: It`s not just the great money-making idea that makes an entrepreneur successful, but also how confident he is about his ideas and business plan. Let`s dig in deeper.

Confidence and self-esteem are two critical factors for everyone who wants to succeed in their life. From students to entrepreneurs, or any other professional role, confidence plays a key role in shaping up their careers and growth.

Dr. Vivek Bindra, a business coach for entrepreneurs says that many people who are low on their self-esteem often try to cover up what they lack with ego and arrogance rather than working on the issue. This does not resolve their inner conflict; instead, it makes an individual quite difficult to work with.

Entrepreneurs with healthy self-esteem and confidence are more resilient, creative, good listeners, more productive and treat others with respect. Everyone loves to work with them because they often have charming personalities.

While confidence may come easily to some entrepreneurs, others might have to work hard to develop it. Fortunately, the behavior and skills that are required for entrepreneurs to develop can be learned by focusing on the following aspects of your personality:

1. Maximize your strength

Many people often try the tactic of “fake it until you make it”, but it is a losing strategy in today`s complex and highly competitive business world. To be a successful entrepreneur, it is imperative to be aware of all your strengths and weaknesses.

Even the best motivational coach in India will suggest you to highlights your strength, and then build a team around you so that you can fill in for your weaknesses. You should work with them and trust them to help you until you have filled the gap.

2. Improve competence by prioritizing your passions

While some of us take pride in our technological interests, others love marketing and social media or team building. We can`t be good at all things. So as soon as you recognize your passion that you love and enjoy, you will feel more confident in your abilities. Self-esteem comes from greater competence in these areas and if you are love what you do, it will reflect in the work you do. You have the drive and determination to figure out any conflicts or obstacles that might come your way.

3. Be Decisive

Amazon founder and CEO Jeff Bezos often share his leadership advice with all the young and aspiring entrepreneurs who often hesitate to take risks. He says, “All of my best decisions in business and life have been made with heart, intuition, guts… not analysis.”

Being an entrepreneur means taking calculated risks and it doesn’t pay to be hesitant in the business world. If you have all the required information you need to make an informed decision, then take the decision and move on. Don`t fret about it for days, weeks, and month! Always remember that the more decisions you make, the more your confidence will grow.

4. Step out of the box

As an introvert, many entrepreneurs find it difficult to connect and socialize with others. Networking with unknown people can give them chills. However, it is best to push yourself to become more proactive and play a more active role within the organization. To do something by stepping out of your comfort zone can enormously help to increase your self-esteem.

5. Learn from your past mistakes

You can never learn without failures. Failure is the first to succeed. To have plenty of success in your career, failures are paramount. Anyone who claims that they have never tasted failure in their entrepreneurial journey is either lying or hasn`t done anything exceptional. We all gain confidence and self-esteem when we learn new things, and see progress.

6. Find a mentor

Many entrepreneurs often think that hiring a mentor is an overhyped concept. However, hiring the right business coach or trainer can help you navigate through multiple business challenges. A business motivational coach can provide insights that are always enlightening. From human resource issues to making business strategies and analytics, he can educate you more; thanks to his own experience, knowledge, and insights.

A business motivational coach can help you to find loopholes in your business and can guide you to overcome them.

7. Know your business & product

There is nothing worse than having someone ask you about your business, product, or services, and you have no answer. This could be a big confidence shaker. If you have ever pitched your business to any investor, you know that the investors only choose to work with entrepreneurs who can answer their questions in a rapid-fire manner. They appear much more confident than the ones as they appear more composed and credible to the investors.

Implementing the above-mentioned strategies should help you to build confidence and make your entrepreneurial journey smooth and successful. However, there is one very important thing to know: never try to be overconfident. When that happens, you don`t work with an open mindset and you risk making mistakes.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Startup

Bank or Investor? Choose The Right Funding For Your Startup Business!

Bank or Investor? Choose The Right Funding For Your Startup Business!
Bank or Investor? Choose The Right Funding For Your Startup Business!

Summary: When thinking about starting a business, which type of funding should you choose?

Starting a business is easy if you are your investor. However, seldom it happens in the real world. So, if you are thinking about becoming an entrepreneur and want to start your own startup business, chances are that you must have thought about the investment too.

You may also have realized that you don`t have sufficient funds on your own to get started. So that leaves you with two choices: one is a loan, in which the lender makes its money by you paying the loan back with the applicable interest over a set period. The other is an investment, in which the investor is given a percentage of ownership (i.e., number of shares) in the business in exchange for providing the capital.

A loan and an investment are two different things. This is why you want to keep in mind what your audience is while making a business plan. The ways that lenders versus investors make money are completely different. Hence, you will require different business plans.

Here are a few factors are given by the best business motivational speakers that one must consider while choosing the type of funding:

1. Return on Investment (ROI)

If you are looking for investor funding, your prospective investors will want to see an ROI scenario with the current valuation and estimated future valuation of the business. So how will you determine that? The current evaluation of the business can be determined via the requested investment amount and the percentage of ownership given in return for the investment is how future evaluation will be determined.

For entrepreneurs, it is important to note that the valuation of investors is largely based on perception, especially for startups. The potential investors may or may not agree with your perceived valuation.

If you are looking for a bank loan, ROI does not apply to your business plan. This happens because the bank makes money by having the loan paid back with interest.

2. Exit Strategy

If you seek investor funding, prospective investors would like to know all the possible scenarios in which they can exit from having a financial interest in the business. Many possibilities include the investor selling their shares back to the company, or the business failing an investor losing their money. An investor plan will explain each possibility to exit.

If you are seeking a bank loan, you will not need an exit strategy because the bank only has a vested interest in the business during the term on the loan. Unless you don’t plan to get out of the business before the term on the loan is up, an exit strategy is not needed. Once you have paid the loan in full amount and the term is up, the bank has no interest in the performance of the business.

3. Projections

If you need a bank loan or other form of debt, your income statement should declare the interest expense, while your principal loan repayment would be shown in your cash flow statement. However, if you seek equity financing then the interest expense and principal loan repayment will both be zero.

Bank or investor? There is not a straight and simple answer to this. While banks are more inclined towards tried-and-true-business models, investors are usually interested in innovative ideas that can disrupt the business environment in some capacity.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

You can start your startup business from the scratch with the guidance and hand-holding support of a personalized business coach.

Categories
Business motivation

How To Take Advantage Of 6 Digital Marketing Trends For 2022

How To Take Advantage Of 6 Digital Marketing Trends For 2022
How To Take Advantage Of 6 Digital Marketing Trends For 2022

Digital marketing is always evolving, but 2022 will be quite dramatic. Startup businesses and brands not only plan to keep up with the future of marketing but should also be prepared to make the most out of it.

Whether you want to be an influencer, or want to take your startup business to the next stage, here is a list of 7 top digital marketing trends to keep an eye on in 2022 and how you can use them to your advantage:

1. Meta is omnipresent

Facebook has changed its name to Meta. Meta is a term for virtual and augmented experiences. In simpler terms, it represents an interactive experience of a real-world environment, virtually. Creating a name for the parent company is quite logical and with that masterstroke, Facebook is betting big on the future of the web.

Pro Tip: This is the time when marketers should start looking for opportunities and experimenting for their businesses in these spaces.

2. Influencers continue to flourish

Influencer marketing is still a hot trend is set to reach $13.8 billion in 2021. This trend is here to stay and will continue to grow. The campaigns by influencers provide context and relevance since the influencer who is followed by millions of people is endorsing the brand. B2B brands will also continue to embrace influencers and many popular and high-end brands have harnessed this trend.

Pro Tip: Marketers should keep looking for opportunities to collaborate with influencers in their space.

3. Marketers get more strategic

As artificial intelligence, machine learning, and business automation have already reduced a lot of the grunt work of digital marketing, marketers need to keep up with the pace and become more strategic. The opportunities in digital marketing continue to grow.

Pro Tip: “What drives your business growth?” should be the primary focus of the marketers and they must think strategically about it.

4. LinkedIn is growing & will keep growing

LinkedIn in each quarter shows considerable gains in monthly active users and also in terms of engagements on the platform. They are continuously launching new features to provide more value and drive better results for businesses and pages.

Pro Tip: LinkedIn will continue to be a rising star in the digital space; hence, marketers should go all-in on LinkedIn.

5. SEO is more integrated

Search engine optimization is one of the oldest and most valuable forms of digital marketing. As search algorithms have continuously become smarter and more contextual, marketers are required to focus more on providing an outstanding and meaningful experience to their users instead of using hacks and tricks of SEO.

Pro Tip: According to the best business motivational coach Dr. Vivek Bindra, marketers should focus less on SEO and more on relevant and excellent user experience.

6. Websites get faster

Page loading time is an important part of any website`s user experience. And most often people let it slide for better designs, functionality or to add more content to web pages. If a user clicks on your website and it takes more than a few seconds to load, they are likely to leave your page. This will result in losing a potential customer and can cost you a conversion.

Pro Tip: Marketers ensure that their website is well optimized and responsive.

7. Less is more

The explosion of digital marketing options means that almost every brand wants to dominate all the platforms. However, smart businesses focus on dominating just one channel. Though it is easy to get distracted by new trends, the majority of the business growth still comes from the foundational tools in digital marketing.

Pro Tip: Don`t forget to focus on your strength and foundation.

If you are an entrepreneur and planning to establish a strong brand presence for your business, the above-mentioned marketing tips should be considered.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Business motivation

6 Profitable Business Ideas To Start In India During Holiday Season

6 Profitable Business Ideas To Start In India During Holiday Season
6 Profitable Business Ideas To Start In India During Holiday Season

Planning to start your own business in 2022? New Year is the best time to transform your idea into a beautiful reality. However, it is essential to take the new normal into account.

There are plenty of factors that make New Year 2022 immensely special due to the challenging times that we have faced this year. The world prayed for the current situation to get better, and the countdown to New Year brings a ray of hope and happiness to brighten up our lives.

Though in India, the festive season begins with the onset of Dussehra, Dhanteras, and Diwali, the country also celebrates Christmas in full swing. Most people take a break from their monotonous routine to celebrate it with their families. However, this time also offers several opportunities to start your own business. If you can create an exceptional experience with customers, we have a list of business ideas for you.

Check out these small business ideas that you can start with a little spin to make money during this holiday season:

1. Sell Room Heaters

With the northern region covered under the blanket of fog and chilly mornings, heaters are one of the most sold items during the winter season worldwide, and India is no exception. You can start your small startup business of selling heaters with low investment. You can also add distinct varieties of room heaters from home as well as from the store.

2. Virtual Party Planner

Considering the current scenario, most people will avoid traveling due to the pandemic and its new variant Omicron. But even this can be turned into an opportunity. Become a virtual party planner and help families by suggesting fun ways to plan and coordinate amazing get-togethers on video calls. Let your imagination go wild and come out with exciting games that can be played remotely.

3. Designer Crafts & Gifts Baskets

If you enjoy making someone`s day special, selling your personalized holiday gifts online can be a unique new year business idea.  You can also focus on decorated gift baskets with different themes. You can also provide a gift-wrapping service as the people love beautiful decoration. This business is very easy to start and you can operate this business on a part-time basis.

4. Flower Decorator

Becoming a flower decorator is another great startup business idea as people look for good quality flower arrangements. If you have the right skill, creative mindset, and adequate knowledge, it is the perfect time to start your own business.

5. Personal Trainer

Food is always the centerpiece when it comes to celebrations and festivals in India. From delicacies to desserts, people relish all kinds of dishes and cuisines amidst the fun, and laughter. People tend to neglect their health and some also gain weight due to less activity and more eating. So if you are into fitness then you might start your fitness channel on YouTube and share it with others.

You can also provide consultation to people who need guidance and support from an expert. This business idea is not just limited to festivals, but round-the-year, as people are becoming health conscious with each passing day.

6. Travel Planner

The holiday season usually involves people traveling out to exotic destinations to take a break from the year-long grind. These usually require a lot of planning and travel arrangements as most travelers want to go to off-beat destinations. So if you have an interest in making itineraries and making every vacation a memorable one, you can start your own business as a travel planner.

A travel planner is someone who takes care of everything. Flights, accommodations, car rentals, and a perfect itinerary are what you will have to plan for your clients for a fee. This also means that you must have knowledge of major locations and must be quick at researching unknown locations for your clients.

The end of the year 2021 can be fruitful for you if you can get the hang of the market and start your own business. If you are worried about how to run it successfully, worry not. With Bada Business`s Business Coaching Program you get handholding support from the experts and guidance from Dr. Vivek Bindra- the best business coach in India.

Bada Business offers an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses to help to meet your business goals. To know more, visit www.badabusiness.com

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Marketing

3 Greatest Challenges of YouTube Marketing

3 Greatest Challenges of YouTube Marketing
3 Greatest Challenges of YouTube Marketing

From popular brands to startups, independent business consultants to best motivational speakers in India, YouTube has become a source of entertainment and fun for people, worldwide. This popular social media platform has already witnessed the presence of some of the most popular brands like Google, BMW, Disney, Lego, and famous corporate trainers like Dr. Vivek Bindra. All of them have channels that are subscribed to by millions of followers.

Not only big brands, but companies of all sizes and even individuals are embracing YouTube and capitalizing as a promotional venue. So, there is no doubt that YouTube presents a huge opportunity for brands to reach and engage with their consumers firsthand, but only when done right.

So whether you are an independent business consultant or an entrepreneur who wants to reach your target audience, YouTube marketing is perfect for you. But, here are some of the biggest challenges that you might face on this platform:

1. Targeting the Wrong Audience

Sometimes it’s the quality of the content, while most of the time it’s the wrong target audience. Many marketers and startup businesses make the mistake of pitching their products and services to the wrong audience. This often results in visitors slipping away.

It is easy for brands to believe that the product videos will appeal to all sorts of demographics. However, this belief is far from the truth. Hence, avoid this mistake like plague, as it can cost you time, money, and effort. Determine your customers` demographics because not everyone requires and is interested in what you are offering.

2. Having No Objective

To create the right video content defining your marketing objectives clearly is highly essential for a company or an individual. Whether you want to increase sales, generate leads, or make new customers grow brand awareness, or decrease churn, it should be clear to you as well as to your marketing team.

Think about which type of emotion you want to invoke in your audiences. Do you want them to feel excited, moved, or inspired? You can use different types of video content like unboxings, events, interviews, behind-the-scenes glimpses, Q&A sessions, and how-to guides based on your marketing objectives and your target audience. Focus on emotions that drive value for a business.

3. Sharing Videos of Poor Quality

There must be millions of videos getting posted every day on YouTube. But videos that are of great quality and offer value are the ones that get instant likes in great numbers. Good videos appear more professional and make your audience feel more connected. Pay attention to minute details like lighting, audio, angles, and camera.

Keep background separate from foreground elements, eliminate shadows and emphasize key scene elements. Quality audio is also important for the success of your video and promotion efforts. Most viewers will leave your video and miss the message that you want to communicate if the sound quality is not good enough. Make a video that is informative, entertaining, and engages your target audience, and covers the topic that is they are looking for. This strategy can give the desired results for your YouTube marketing.

Businesses often fail to set the right metrics for their video marketing campaigns. They often focus on comments and shares. Though these two factors are important, other metrics will help you to give a good idea of the performance. Metrics like traffic source, average view duration, the view-to-subscribers ratio will help you measure success are average percentage viewed, unique viewers, watch time, and re-watches.

While your YouTube channel can be your brand-building powerhouse, the above-mentioned mistakes can fail even the well-crafted marketing strategy. The above-mentioned challenges are common and faced by every marketer at a certain point.

Having a compelling marketing idea is great. But you know what is even better? Personal guidance to increase your brand presence consistently to facilitate sales, engage your customers and close leads. At Bada Business, we offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.