Categories
Finance

6 Simple Yet Effective Ways To Make Extra Money Quickly

Summary: Want to make more money online? Here are five proven ways to make extra money.

Well, we keep on working throughout our lives to ensure our future. We keep wondering about questions such as how to pay our bills post-retirement and how to ensure that we receive continuous income? So, someday you won’t have to worry about money, rent, bills, and credit card debt. But today, you will have to take control of your financial situation.

So whether you are looking to earn extra income or want to get rid of your nagging customer care executives who do not forget to give you a call reminding you about your unpaid bills, these distinct ways of side-hustles will help you earn extra money.

Here are 6 ways through which you can earn some extra money online through various apps, and offline, too. The best part?…. You require little or no capital at all. So keep scrolling to know more.

1.       Become a Market Research Participant

By participating in market research, you can earn real money easily. Multiple companies conduct surveys and offer money for not a lot of work. All you have to do is complete an online survey on the company’s products or services by giving your feedback. 

There are many companies online that may ask you to join a focus group to simply share your opinion and will compensate you with cash or a gift card. It involves you writing or stating your feedback in polls or paid surveys. This will not take much time and is a great way to earn extra income. You can also listen to the best business motivational speaker to ensure that you are always motivated.

2.       Sell Old Books & Games on Amazon

Have old books or old games that you don’t play anymore? You can make more than just a few bucks if you have pricey books and games by selling them on Amazon, eBay, and Olx. Platforms like Amazon or eBay make it to list and sell your old books and other items on its marketplace. All you have to ensure is that your items are in good condition.

If you attempt to sell books that are falling apart or games that are scratched up, you will receive negative reviews. 

Pro tip: If there are any defects, be honest about them and mention them beforehand.  

If you are an influencer, you can also earn income through Amazon’s affiliate marketing. Affiliate marketing is a business model in which a company sells its products through a third party or affiliate, who charges a commission in return for promoting the product.

3.       Answer Questions on JustAnswer or Quora

Do you think you have the expertise in a particular subject? If yes, then platforms like Quora and JustAnswer could be a great way to earn extra money as they allow doctors, engineers, lawyers, and others with enhanced knowledge to earn a small income by merely answering questions from people who would otherwise have to pay a hefty sum for those answers. You need an internet connection and expertise in a particular field. It is a very lucrative option if you are looking to earn a bit of cash in a hurry.

4.       Take Dogs on Walks

So if you are a dog lover this option could be an excellent way to earn a few quick bucks. Although there are networks and platforms to connect dog owners with dog walkers, you can also show up at your neighbor’s doors to advertise your services. You can collect reviews from your clients to establish your credibility.

5.       Tutor Students

Parents are always willing to invest in their children’s future, especially in India. Though there are many online platforms where students can get online lessons, many parents still trust a human connection much more than an internet connection. If you know subjects like math, computers, science, etc. or any other subject, you can take coaching classes. If you have a startup idea, you can listen to a business coach to get professional advice.

6.       Conduct a Webinar

Conducting a webinar may sound intimidating, but it is one of the best ways to earn cash quickly. If you know your subject and target audience well, you can make loads of money in a very short period.

These distinct ideas can help you to earn quick cash without much hustle. You can try them and let us know which one worked for you the most.

Looking to gain in-depth knowledge about entrepreneurship? The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses. To know more about our programs, visit:  www.badabusiness.com.

Categories
Motivational

4 Quotes By Jeff Bezos That Will Inspire You To Chase Your Dreams

Summary: Sometimes pearls of wisdom can help you in building a great life. Draw some inspiration from these five quotes by Jeff Bezos.

In this digital world, the name of Jeff Bezos needs no introduction. The CEO and founder of Amazon is a popular figure. During the pandemic, when most businesses were facing shutdowns, Amazon flourished courtesy of the services that it provided that were vital for the survival of our modern society.

Bezos has provided some of the best advices for many entrepreneurs who are looking to emulate his success. You can watch his case study here:

Here are four things all of us can learn from this billionaire to implement into our businesses:

1. “Choosing to work hard is the key to being successful.”

Growing up, Bezos says that his motto was “nil sine labore,” which means “nothing without hard work.” He firmly believed that hard work has no replacement. Many people often ask him the difference between a gift and a skill. Or does being talented at something require effort on your part? To this, Bezos replies that when you have a gift and you still choose to work hard, you are going to leverage that gift.

The world is full of people who have gifts but either they don’t realize their potential or don’t have the means to take full advantage of them. But there is one thing that everyone must know you have to put in the work every day to meet your goals.

2. “No dream is too big.”

We all have dreams. But some of us are afraid to chase them. However, having big dreams often act as a driving force to do something great in our lives. It gives a sense of purpose that we need to achieve every morning when we open our eyes. Some people dream of having a job, while others dream of giving something back to society. But no matter what that dream might be, it is up to us to figure out how to chase it and turn it into reality.

With his Blue Origin`s New Shepard rocket ship, Jeff says he achieved his lifelong dream. Though not many of us dream about owning a rocket ship company, it is a pure example that no dream is too big. As they say, if we shoot for the moon, we might just land among the stars.

3. Think bigger than yourself to understand the needs around you

Many people understand, while accomplishing their goals that there is more to life than just what is right in front of them. Jeff Bezos shares that right after his trip to space, he was inspired to commit $ 10 billion to fight climate change in the next decade.

Recently, he has taken a pledge to donate $2 billion to the cause of “restoring nature and transforming food systems.” We might not have billions to spend on a cause, but we can do what we surely can for a cause that we believe in. Whether it is replacing plastic bags with cloth bags or going green every small effort counts. It also gives us a new perspective to look beyond ourselves.

4. “Don’t let your circumstances define you.”

If you have seen this amazing case study on Jeff Bezos, you must have realized that he wasn’t born with a silver spoon in his mouth. He did not inherit a large, well-functioning business. Just like many of us, he was surrounded by many challenges. He was born to a 16-year-old mother and spent his summers working on his grandparents’ ranch during the summer.

Smooth roads never make good drivers. The challenges that come in our lives make us stronger, smarter and more experienced. If at any moment in your life, you feel like giving up on your dreams, read these quotes and draw the inspiration to fuel your dreams.

If you are an entrepreneur and are facing challenges in your business, you can take our online courses for entrepreneurs that are specially designed to provide practical solutions. You can take Problem Solving Courses which is a bundle of exclusive courses curated for specific business problems. To find out more about our courses, visit: www.badabusiness.com

Categories
Motivational

5 Reasons Behind The Success Of Amazon!

Summary: From a book-selling website to becoming a household name for almost everything, Amazon has come a long way. Ever wondered what made it so successful?

Surely, it wasn’t just luck. Amazon was first established in 1995 as a simple book-selling website. Within a month of opening, it had already shipped its products to 40 countries. Over the following years, the brand kept on evolving and flourishing, becoming a brand that is known as one of the most respected, largest, and most powerful companies in the world.

Over the last decade, the company has transformed in various ways to increase its reach, customer base, and product range. Whether you need a pen, a book, a refrigerator, a tv, or a smartphone, we know we can get everything on Amazon, right?

So what makes Amazon so successful? Some key reasons make Jeff Bezos`s company a flourishing venture:

1. They are more adaptive to Innovative Technology

The major contributor to Amazon`s success is its ability to innovate continuously. It didn’t wait for someone else to create its business model. Rather, they kept on experimenting with new technologies and happily embraced modern practices. For instance with their impressive voice command device- the Echo, Amazon created a moment of disruption. The echo can be used to play songs, control Bluetooth devices, enquire about the weather, set alarms, and also make calls. You can check out the case study of Amazon`s CEO- Jeff Bezos, here.

2. A Diverse Range of Products & Categories

Starting as a website to sell books, Amazon, later on, diversified its products range and added more categories for the convenience of its target consumers. This diversification has helped them to be the-go-to for a large number of consumers. From groceries to Amazon wallets, most customers know you can buy just about anything by going to Amazon`s site or mobile app.

In any business, diversification is necessary for the scalability of the business. The more you diversify the services and products you provide to your customers, the more likely it is that your business will grow. If you are looking to scale your business, this video will help you.

3. Excellent Customer Service

One of the strongest pillars of Amazon`s success is its exceptional customer service. From tracking orders to returning items, the site is well equipped to meet the demands of its customers. Having a winning customer service team is essential for any business and Amazon has built a reputation for superior customer service in multiple ways. It handles all the queries impressively. It offers round-the-clock assistance. It has played its strategy well by partnering with many competitors, like Kohl’s to offer in-person returns of products.

They engage in conversations with their customers and this is one of the major reasons why customers keep coming back to Amazon.

4. They Utilize Collected Data & Learn

Most often companies collect data but fail to take the appropriate step. Unlike others, Amazon gathers its data from sales, affiliate marketing, social media campaigns, and many other touch-points to make vital decisions and build strategies. The company recognizes what its customers want, so they work on it and up their game plan to reach that target section.

Companies, that can learn from their customers and resolve the challenges they are facing, always stand out. To learn more, you can take our problem solving courses and gain in-depth knowledge.

5. A Winning Attitude

Back in 1997, Bezos told Inc. Magazine that Amazon will remain unprofitable for a long time before they would see a return. His progressive mindset kept the company pushing through various strategies until 2003. In 2003 the company posted its first profit. Amazon has grown up from a little online bookstore to an e-commerce giant. Amazon created the industry for total domination.

If you too want to scale your e-commerce business, these points will help you. All you have to figure out is how you can integrate these strategies into your business. The idea of managing a business is easier said than done and we completely agree with you.

This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with foundation courses, specialized courses, and value-added courses.

Categories
Process & Business Expansion

5 Ways Small Kirana Store Owners Can Make Big Profits In 2022

Summary: With Grofers, Big Basket, and now Flipkart and Amazon delivering daily groceries many small Kirana owners are worried about their sustainability. But do they have to worry about the future of Kirana stores? Let`s find out.

India has always been a country in which two contrast opposite worlds coexist. One world belongs to the top 5 percent that only talks about luxury cars, boutique hotels, and bungalows, while the other half belongs to five-rupee biscuit packs and one-rupee shampoo sachets.

This stark reality also supports the recent study by EY according to which 79% of Kirana stores in non-metros and 50% in metros saw new customers amidst the pandemic and even after that.

A Kirana store is the backbone of the Indian grocery market. And when the world was grieving under the pandemic these stores have proved extremely beneficial to keep our plates filled with food. A Kirana store is like a departmental store that caters to the need of the daily essentials of people. It is mostly present on every corner of the street.

According to The Hindu, there are around 12 million neighborhood Kirana stores that dominate the domestic grocery retailing landscape of India with a 90% market share. During the pandemic, they have emerged as heroes, with people depending on them to procure daily essentials.

Another study by EY states that 20% of Kirana stores are also embracing digital platforms to order their supplies.

Kirana stores will remain evergreen as most of the people in India still rely on their local grocery stores for essential needs. Though many eCommerce brands are swearing by the innovative direct-to-customer marketing in retail, the fact is that it was local Kirana stores that have traditionally serviced the daily needs of the customers directly.

However, many Kirana store owners are still working on old and traditional methods due to which they are struggling with sales and customers.

So, if you are planning to open a Kirana store, or already have one, 2022 can open a store of opportunities for you. Here are five ways in which Kirana shop owners can increase the profits of their small businesses in 2022:

1. Embrace Technology

The pandemic has shown a new direction and world to businesses and customers too.  Almost everyone prefers digital transactions as they do not want to expose themselves courtesy to infection. Today, when everything is available online, taking your Kirana store online can be a profitable scheme.

The online Kirana store is not a new concept. Many Kirana store owners have started selling their products online. Taking their Kirana store online provides a wide exposure and helps to boost sales as it allows customers to place orders from the comfort of their homes.

2. Create USP

Owing a Kirana store means facing a lot of competition. Hence, to ensure that your store keeps up with the competition, you must give your customers a unique experience that they don`t receive at other stores.

In a Q&A session with Dr. Vivek Bindra- the best motivational business coach in India, a Kirana store owner asked him how to increase his sales. To which he replied that he should create a unique selling point for his business. One option could be that most of the Kirana stores remain closed on weekends. This is a perfect opportunity for you to attract customers and improve your sales. While other shopkeepers would be busy sleeping or enjoying their weekends, you can boost your sales.

3. Build a Website for Your Store

To gain more customers, you can also list your Kirana store on various online shopping websites like Amazon and Flipkart. You can easily register your store online, and if anyone purchases a product, you can parcel the same to them.

Apart from listing yourself with giant sellers like Amazon, you can also create a website online. This will give your regular customers the convenience of ordering from the comfort of your home. If you already have a website and still you are struggling when it comes to scalability, you can also consult with the best business coach in India.

4. Focus on Customer Relationship

Relationship with customers is the key to higher sales. And, building a relationship with customers ensures that they do not go to your market competitors. Talk to your customers nicely, and give them a unique experience so that they come to only your shop. You can also offer discounts on various products, as it is the best way to attract customers.

Understanding your customers is important in any business. If you are the owner of a Kirana store the above-mentioned tips will help you to boost sales. You can also upgrade your Kirana store into a departmental store with zero to low investment.

You can boost your sales easily with the right guidance of a business expert.  Learn to generate high revenue earning products for sales, generate payment links for customers, managing account-related details. Get your marketing game back on track. Grow through self-learning and see your website traffic increasing with marketing collateral designed especially for you. Learn more here: https://www.badabusiness.com/psc

Categories
Motivational

Six Crucial Time Management Tips For Busy Entrepreneurs

Being an entrepreneur is like walking on a double-edged sword. Where the flexibility to work for your dreams without having to be accountable to anyone else is liberating, managing multiple tasks at hand in 24 hours can be challenging.

Time cannot be bought and sold. And just like Jeff Bezos and Ratan Tata, you too have just 24 hours to accomplish what you want to. Neither there is any way to get the lost time back, nor can it be bought from Flipkart or Amazon. It ticks away every second of the day. And if wasted, it is lost completely. Every online course for entrepreneurs talks about time management.

As an entrepreneur, the to-do list is always growing, and to tick everything off the list, you should know which elements hold the most importance. Not all time management methods work for everyone, you must get a broader view of what works for you and what don`t.

Successful business owners know how crucial time management is to ensure that things get done on time. So, if you are an entrepreneur who is struggling to finish tasks at hand, here are 6 time management tips to ensure that things get done:

1. Make Your P-0 List

Every morning, when you get up, you should not just throw yourself into the rabbit hole filled with random tasks. This will not just waste your time, but will also put your important work in the back seat. So, every morning, write your essential tasks on a piece of paper that needs to be completed in a day. Though many management tools are available on the internet, sometimes they can be overwhelming. But, if you are comfortable with managing your time with the help of those tools, go ahead.

Avoid Parkinson`s Law which states, “Work expands to fill the time available for its completion.” So don`t just will your day with non-essential work, just because there is time left in the day.

2. Give Yourself Deadlines

Not having someone externally putting pressure on you can be a positive as well as a negative impact on the work. If you are not careful, this can lead to unproductive multitasking and procrastination. You can keep extending the deadline or keep postponing the important meeting with clients if you don`t give yourself a deadline to meet. This is something that no online business course for entrepreneurs teaches.

Setting firm deadlines can be extremely helpful for almost any task. Whether it is writing a report or creating content for a website, meeting, or phone calls, a deadline can help you with accomplishing tasks at hand under a specific period.

3. Stop Stalling

Time is a luxury. And, if you want to afford it, you should learn the art of time management. So often we spend our time on social media or chatting with friends, eating, or giving ourselves a break every other hour, however, it could lead to more waste of time. If you too have the habit of giving yourself too many breaks, then it is time to stop. Time yourself and give yourself a strict deadline to finish things. Block your schedule, delegate, and time yourself. Everything works until you decide to delay simply because you have done a great job at delegating work and doing other things.

Managing time does not mean that you should have less fun; it is the art of knowing when to work and when to play.

4. Build Up Momentum

A day is going to be productive or not this decides the first few hours of it. There is a reason why the mornings of successful entrepreneurs start early and many businessmen are in the 5:00 AM club. When you are already up early in the morning and have taken care of a couple of tasks, it keeps you ahead of your competitors and sets you up for success for the rest of the day. Most often, we procrastinate because tasks are daunting. This takes away the momentum for the rest of the day, allowing you to do more.

5. Do Right Tasks at the Right Time

Time is by far the scarcest resource and the best way to maximize it is to work in a way that keeps you in sync with it. If you are a morning person, you can wake up early and take care of important tasks. While you can`t make more time, you can use it more efficiently by doing the right tasks at the right time. By making time for yourself, you can also take some online course for entrepreneurs to update and upgrade yourself.

6. Adopt the 80/20 Rule

80/20 rule has proved to be a game-changer for many successful entrepreneurs. According to this principle, 20% of your activities will account for 80% of your results. If you have 10 tasks to finish only two of them will produce any results. However, we waste our time by doing other eight things. Always analyze the outcome of all your tasks to determine which ones are producing results and which ones have just turned into a busy day. Once you have those answers, you will be able to adopt the 80/20 rule.

So many people complain about not having enough time to achieve all that they truly desire. If you too feel like this, the problem is not probably with the day, but with how you utilize the time available to you. Try the above-mentioned techniques to manage your time efficiently.

Are you looking to find solutions for your burning problems? Get practical solutions easily with our step-by-step learning strategies, action plan, frameworks that are designed to empower you with various business functions. Find solutions to every business challenge with our Problem Solving Courses.

Categories
Motivational

7 Simple Ways To Improve Your Self-confidence As An Entrepreneur

Summary: It`s not just the great money-making idea that makes an entrepreneur successful, but also how confident he is about his ideas and business plan. Let`s dig in deeper.

Confidence and self-esteem are two critical factors for everyone who wants to succeed in their life. From students to entrepreneurs, or any other professional role, confidence plays a key role in shaping up their careers and growth.

Dr. Vivek Bindra, a business coach for entrepreneurs says that many people who are low on their self-esteem often try to cover up what they lack with ego and arrogance rather than working on the issue. This does not resolve their inner conflict; instead, it makes an individual quite difficult to work with.

Entrepreneurs with healthy self-esteem and confidence are more resilient, creative, good listeners, more productive and treat others with respect. Everyone loves to work with them because they often have charming personalities.

While confidence may come easily to some entrepreneurs, others might have to work hard to develop it. Fortunately, the behavior and skills that are required for entrepreneurs to develop can be learned by focusing on the following aspects of your personality:

1. Maximize your strength

Many people often try the tactic of “fake it until you make it”, but it is a losing strategy in today`s complex and highly competitive business world. To be a successful entrepreneur, it is imperative to be aware of all your strengths and weaknesses.

Even the best motivational coach in India will suggest you to highlights your strength, and then build a team around you so that you can fill in for your weaknesses. You should work with them and trust them to help you until you have filled the gap.

2. Improve competence by prioritizing your passions

While some of us take pride in our technological interests, others love marketing and social media or team building. We can`t be good at all things. So as soon as you recognize your passion that you love and enjoy, you will feel more confident in your abilities. Self-esteem comes from greater competence in these areas and if you are love what you do, it will reflect in the work you do. You have the drive and determination to figure out any conflicts or obstacles that might come your way.

3. Be Decisive

Amazon founder and CEO Jeff Bezos often share his leadership advice with all the young and aspiring entrepreneurs who often hesitate to take risks. He says, “All of my best decisions in business and life have been made with heart, intuition, guts… not analysis.”

Being an entrepreneur means taking calculated risks and it doesn’t pay to be hesitant in the business world. If you have all the required information you need to make an informed decision, then take the decision and move on. Don`t fret about it for days, weeks, and month! Always remember that the more decisions you make, the more your confidence will grow.

4. Step out of the box

As an introvert, many entrepreneurs find it difficult to connect and socialize with others. Networking with unknown people can give them chills. However, it is best to push yourself to become more proactive and play a more active role within the organization. To do something by stepping out of your comfort zone can enormously help to increase your self-esteem.

5. Learn from your past mistakes

You can never learn without failures. Failure is the first to succeed. To have plenty of success in your career, failures are paramount. Anyone who claims that they have never tasted failure in their entrepreneurial journey is either lying or hasn`t done anything exceptional. We all gain confidence and self-esteem when we learn new things, and see progress.

6. Find a mentor

Many entrepreneurs often think that hiring a mentor is an overhyped concept. However, hiring the right business coach or trainer can help you navigate through multiple business challenges. A business motivational coach can provide insights that are always enlightening. From human resource issues to making business strategies and analytics, he can educate you more; thanks to his own experience, knowledge, and insights.

A business motivational coach can help you to find loopholes in your business and can guide you to overcome them.

7. Know your business & product

There is nothing worse than having someone ask you about your business, product, or services, and you have no answer. This could be a big confidence shaker. If you have ever pitched your business to any investor, you know that the investors only choose to work with entrepreneurs who can answer their questions in a rapid-fire manner. They appear much more confident than the ones as they appear more composed and credible to the investors.

Implementing the above-mentioned strategies should help you to build confidence and make your entrepreneurial journey smooth and successful. However, there is one very important thing to know: never try to be overconfident. When that happens, you don`t work with an open mindset and you risk making mistakes.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Business motivation

4 Vital Traits That Keep Businesses Relevant For Customers

Summary: Staying relevant should be the priority for the entire organization and not just one function, product, or service. Those that understand this stay in business while others fade into the sunset.

Since the foundation of growth and success for every business is staying relevant to their consumers, companies always try to focus on it. However, over the past few years, the dynamics of business have changed. Earlier, once established, companies used to worry about the changes that will make them irrelevant. Today, these changes take place over months or every couple of years.

A recent example that tested the relevance of companies across the globe is COVID-19. Small or large, companies of all the scales were tested at a short notice to operate in a virtual model and pivot their businesses. Companies like Amazon had inherent agility built into their business to utilize the moment of disruption. And this is why they sustained. But many startup businesses failed to even sustain themselves for the first few weeks and collapsed.

At the pace the world is changing, companies can no longer stay glued to familiarity. Entrepreneurs must learn that transformation is not an endgame. So, it is critical to provide value to their customers at all costs.

Here is a ‘Formula of Four’ that can position your startup businesses in a better place than others to stay in the game no matter what:

1. Customer is the Only King

To embrace a customer-driven approach is not an option, but imperative for companies. Making it an obsession to value customers can be the ultimate key to success. By placing the customer at the center, startup business can prioritize their activities with ease, pivot quickly when needed, and optimize their products and services.

For instance, the ideology of Airbnb`s- create a world where anyone can belong anywhere- is the major driving force behind the strategy in the customer service, product development, recruitment, and the markets that they explore.

2. Innovate or Die

Conventional business practices and processes are passé. It is time to embrace an inclusive approach that looks from the customer`s point of view and then translates it into a product or a service. Creating exceptional customer value is the need of the hour. To reach this stage, you must understand the broader context and the driving forces behind the change.

For example, Adobe, when moved to a cloud-based subscription model their revenue dropped initially, but later registered much higher growth than before.

3. Reinvent Yourself

Once established, startup business should keep reinventing themselves. Self-disruption helps to embrace the future by building an organization that is constantly becoming better with each passing day. However, it also challenges entrepreneurs in more than one way. It puts more emphasis on progression than on perfection, on learning than knowledge and founders have to reimagine conventional ways of thinking, working, and executing. If you want to make your startup business a winning company, think without fear. Winning organizations are unafraid to disrupt themselves.

4. Learn From Failures

Self-disruption is not for the weak-hearted. It is easier said than done and involves great risks. Failing small and building big on success, taking calculated risks and small bets, and encouraging it as an organization-wide culture is vital to stay relevant in the business world.

Hence, learning from failures and to keep exploring multiple small ideas is the key to becoming a successful small business.

In these challenging times, staying relevant is a constant journey of inventing, reinventing, and not about landing with a perfect solution. And this should be the quest for the entire organization and not just one specific branch or hierarchy.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Get your Business game back on track. Grow through self-learning and see your website traffic increasing with marketing collateral designed especially for you. To know more, visit: www.badabusiness.com

Categories
E-Commerce

E-commerce Giant Amazon Launches Intellectual Property Accelerator Program in India!

E-commerce giant Amazon on Sunday, July 4 launched the Intellectual Property (IP) Accelerator programme in India, offering sellers, who are also brand owners, easy access to services from trusted intellectual property experts and law firms.

Businesses may choose to engage with these IP law firms to help secure trademarks, protect their brands and tackle infringement, on Amazon.in and Amazon websites globally.

Mary Beth Westmoreland, vice-president, technology, brand protection at Amazon, said “we are excited to offer the advantages of this programme to our Indian businesses. Our Intellectual Property Accelerator Program enables businesses to protect their intellectual property, which in turn helps to ensure an authentic shopping experience for everyone.”

Westmoreland also added that the IP Accelerator programme is already available in the US, Europe and Canada. IP Accelerator was launched in the US in 2019, and has since then expanded to Europe, Japan, Canada, Mexico, and now India.

The process of obtaining a trademark registration with the Intellectual Property India, Trademarks Registry (IN TMR) can run up to as long as 18-24 months.

The IP Accelerator programme will help brand owners and seller navigate this process by connecting businesses with trusted IP law firms that are subject matter experts in this field with experience in drafting trademark and other IP registration applications. However, they may find it time-consuming and complex to go through the process on their own.

To date, six IP law firms Hasan and Singh, Lexorbis, Sujata Chaudhri IP Attorneys, Amitabha Sen & co, Remfry & Sagar, and H K Acharya & Company have signed up to be service providers as part of the IP Accelerator programme to support sellers on Amazon.in.

Businesses can engage with these firms to overcome common hurdles that could otherwise further delay the issuance of a registration.

The programme can be accessed by sellers on Amazon.in Service Provider Network (SPN), offering the benefit of availing the service at a single place.

Sellers do not incur any additional cost in accessing IP Accelerator firm listings on SPN and they can choose to engage with the law firms directly and independently for services of their choice at mutually agreed terms.

Categories
Business motivation News

Amazon India Announces Small Business Days 2021 To Help Small Sellers To Bounce Back!

In a bid to aid small sellers to bounce back from the financial losses that were induced by the pandemic second wave of COVID-19, Amazon India announced that the company host Amazon Small Business Days (SBD) that will begin from midnight on July 2, 2021, until 11:59 pm on July 4, 2021.

“As India tries to get back on track post the impact of the COVID-19 second wave, we are prioritizing our efforts to help small businesses bounce back from the economic disruption. Towards this, we are hosting Amazon Small Business Days, to help generate customer demand for offerings from small sellers on the Amazon India marketplace thus helping them to get their business back on track,” said Pranav Bhasin, Director, MSME & Selling Partner Experience, Amazon India.

During the three-day sale event, customers will have the opportunity to discover and purchase as well as enjoy deals and offer on products across categories including monsoon essentials, immunity boosters, regional handicrafts, at-home fitness supplies, etc. among many more from the special themed stores on the marketplace.

Whether customers are looking to purchase Work from Home essentials, comfort food or heritage handloom weaves straight from regional weavers, Small Business Days will have the widest selection on offer for everyone. Customers can save more with a cashback offer of up to 10% powered by A-pay and on other forms of digital payments for purchases made from participating small businesses.

Nitin Gadkari, Union Minister of Road Transport and Highways; Micro, Small and Medium Enterprises, Government of India, said, “MSMEs are the backbone of our economy, contributing to nearly 30% of the country’s GDP and half of its exports. Around 6 crore MSME units across the country employ over 11 crore persons.”

“MSMEs contribute significantly to the socio-economic growth of the country by fostering entrepreneurship and generating large employment opportunities. I believe that technology will play a key role in the success of MSMEs, and in increasing the contribution of MSMEs’ share to the country’s GDP. It is important to accelerate the growth of MSMEs especially after the disruptions caused by COVID-19 and I congratulate Amazon for hosting Small Business Day to help generate customer demand for their products and revive livelihoods of lakhs of MSMEs in the country”, he added.

“Customers will be able to discover thousands of unique products from local shops, women entrepreneurs, start-ups, emerging brands, artisans, and weavers, at a great value, making their shopping experience enjoyable,” added Pranav Bhasin.

Small Business Days 2021 is a sale event part of Amazon India’s efforts to minimize the impact of the COVID-19 pandemic on sellers. Over the past few months, with the onset of the second wave of the pandemic in India, Amazon has taken a host of measures to help sellers including a variety of fee waivers, relaxation of policies on reimbursements and performance metrics, and more.

Amazon is also providing vaccination support to its sellers and their dependents. In addition, Amazon has also enabled an ‘on-demand disbursement’ feature that enables sellers to get their disbursements daily to help sellers navigate the economic challenges during these challenging times.

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E-Commerce News

The Central Government Proposes Stricter E-commerce Norms To Tackle Unfair Trade Practices!

Love flash sales on e-commerce platforms? Well, it will soon be history! The Central Government has decided to revise the Consumer Protection (E-commerce) Rules, 2020 in the country to prevent unfair trade practices in e-commerce.

The revised e-commerce regulation will come into effect from July 23, 2021, according to which no e-commerce platform will be allowed to display any promotion of misleading advertisements, whether in the course of business on its platform or otherwise.

The Government has taken this step after receiving several complaints from aggrieved consumers, traders, and associations against unfair trade practices and widespread cheating being observed in the e-commerce ecosystem.

The Ministry of Consumer Affairs, Food & Public Distribution stated that the frequent occurrence of such unfortunate incidents has affected the consumer and business sentiment in the market. It has caused immense distress and anguish to many people. It was observed that there was an evident lack of regulatory oversight in e-commerce which required some urgent action.

The fast-growing e-commerce platforms have also brought the unfair trade practices of the market in which the various e-commerce entities are engaged under the radar. These platforms manipulate the search results to promote certain products, sellers, preferential treatment to some sellers, indirectly operating the sellers on their platform, selling goods that are close to expiration, influencing the free choice of consumers, etc.

Though conventional flash sales by third-party sellers are not banned on the platform, certain e-commerce entities are encouraging limited consumer choice by indulging in “back to back” or “flash” sales.

To prevent the exploitation of consumers, protect their interests, and encourage free and fair competition in the market, the Central Government is proposing a revised Consumer Protection (E-commerce) Rules, 2020 with certain amendments.

Many e-commerce platforms like Amazon, Flipkart, and Myntra among others will have to appoint a Chief Compliance Officer, a Resident Grievance Officer, and a nodal contact person in India.

CAIT Secretary General Praveen Khandelwal termed the new draft as a “guiding stone to purify e-commerce landscape of the country which has been greatly vitiated by various e-commerce global companies to the extent that not only the domestic trade has been damaged but even the consumers are also feeling the heat of their unethical business practices”.

The proposed amendments aim to bring transparency in the e-commerce platforms and further strengthen the regulatory regime to curb the prevalent unfair trade practices.