Category: Strategy

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Strategy

Invest In The Right Stock With These 5 Steps

Invest in the Right Stock with these 5 Steps
Invest in the Right Stock with these 5 Steps

Summary: Investing in stocks is a great way to create passive income. Find out how to select stocks to invest in India.

We Indians have a love-hate relationship with the stock market. We all love it when the market goes upward and hate it when it goes downhill. However, many people today have started investing in the stock market.

But many of us often shy away from investing because most of us are either uninformed or misinformed. The most crucial factor that ensures success in the stock market is the correct information and knowledge about the market terminology so that you can do a fundamental analysis of stocks. You can also take help from a trading coach or a business coach to learn about the stock market.

A deep analysis of stocks helps you to choose stocks with good profits. If the selected stocks turn out wrong, you may have to incur losses. If you want to start investing in stocks, let’s take a look at the steps involved in picking the stocks to invest in India:

1. Analyze the Business

If a stock catches your attention, do not jump, and invest blindly. No matter how lucrative a stock appears, being an investor, it would be best if you looked at some years of consistency behind your stock of choice. Also, try to invest in a business that you understand at some fundamental level. When you know a business, you can easily make an informed decision.

2. Understand Numbers, Relevance & Importance

While doing the fundamental analysis of stocks, numbers in various forms will present valuable information to help you make an informed decision. From an asset turnover ratio that should be improving to a Debt/Equity ratio less than 1, always consider these factors before investing in a stock. A business coach with trading experience can help you analyze market trends and numbers.

3. Keep Your Eyes Open

Investing in stocks requires staying updated with the market news and opinions. The market is volatile, and hence, you must read financial information and keep up with the industry blogs by credible writers. If you are an entrepreneur, you can hire the best CEO Coach, who can help you figure out various shortcomings in your finances and other business operations.

4. Diversification

Whether you are a beginner or a seasoned investor, diversification is one of the most vital strategies to invest in the industry because it mitigates the chance of losses. This technique is not to put all your money in one place. Diversification promotes spreading the capital in different stocks across various industries. This squares the losses you incur in one stock with the profits you make in others.

5. Follow Public Interests & Events

Specific trends in culture and lifestyle can spark public interest in a particular sector, product, or service. This can eventually increase demand and result in considerable price movements for specific stocks. You can capitalize on such opportunities by following the trends and analyzing them to make informed investment decisions. Take help from a professional business trainer to strategize and stay updated with the market trends.

Everyone knows that they can start trading in the market by opening a Demat account online. But that’s not it! To invest and grow income through the stock market, one needs to pick the right stock. If you are a beginner, we suggest you go through the five steps mentioned above to understand the risks involved.

Having a compelling marketing idea is excellent. But you know what is even better? Personal guidance to increase your brand presence consistently to facilitate sales, engage your customers and close leads. Learn sales strategies from the masters with our Business coaching program.

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Strategy

5 Powerful Strategies To Increase Sales In A Startup Business

5 Powerful Strategies To Increase Sales In A Startup Business
5 Powerful Strategies To Increase Sales In A Startup Business

Summary: For businesses to scale, strategies that fuel growth are necessary.

Every business thrives on revenue. The primary source of generating revenue is sales. Businesses all around the globe have been chasing sales numbers. To ensure that a business is doing well in sales, many companies advise other organizations on how to achieve those numbers.

Yet, despite all the available assistance, many companies often overlook the value of their sales strategies that can skyrocket their profit margin and revenue. Though entrepreneurs often know about multiple ways to increase sales, they often find themselves in a dilemma about what strategy they should implement.

If you are an entrepreneur and experiencing the same challenge in your business, you can consult Business Coach to get proper guidance. Here are five strategies that will increase your business sales:

1. Know Everything About Your Niche

If you have designed a specialized product or service that resolves your customers’ problems and meets the demands of your target customers; you are on the right track. If not, your first step should be to go back and brainstorm precisely how your brand provides something unique and different from your competitors.

If your product is not in much demand, you can revamp it to make it more appealing to your target audience. You can also consult the Best Business Trainer in India who can help you navigate through these challenges.

2. Build Valuable Relationships

If you are struggling to increase sales, offer services that are beyond what is just required in a way that inspires a customer to stay in your brand experience. Give your customers an experience that will make them feel like a king, and they will come back again and again. Think about your customer journey regarding pre, during, and post-experience. This will create an opportunity for smooth upsell and cross-sell offerings.

Learn the art of upselling and cross-selling in this video by Dr Vivek Bindra, one of the best business motivational speakers in India:

3. Cross-Sell Complimentary Products

Before focusing on the acquisition:

  • Focus on retention because you don’t want a leaky bucket.
  • So, try to increase sales through cross-selling complementary products or services to your existing clients.
  • Sell products that will solve the need not fulfilled by the original purchase.

4. Leverage the Power of Social Media

Social media is one of the most affordable ways to get access to a large audience in a short time. It is a vital resource when it comes to lead generation. Social media is more than just posting. So, focus on building relationships with your audience by educating them about your business, products, or services. Be sure to comment on others’ posts, like, and engage with potential clients.

5. Don’t Forget to Provide Necessary Knowledge to your Team.

Always ensure that your team has all the essential knowledge about the product and service they are trying to sell to potential customers. If they can talk about all your offerings easily, it will be easy for them to connect with your consumer’s needs and your entire range of services.

A great customer experience means more business and ultimately more sales. You can train your sales team to listen and add value to the overall sales experience. If you need a piece of expert advice, you can work along with business coach for entrepreneurs.

To ensure that your business is growing, do what nobody else is doing to see returns that nobody else is receiving. You can implement strategies that are mentioned above for better sales. The idea of managing a business is more straightforward said than done, and we agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

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Strategy

5 Powerful Strategies For Trading In Stock Market

5 Powerful Strategies For Trading In Stock Market
5 Powerful Strategies For Trading In Stock Market

Summary: Stock trading means buying and selling stocks to achieve profit amidst the constant market fluctuation. Discover five powerful strategies that even seasoned traders swear by.

Financial markets are prone to fluctuation. Here, various risk factors are involved along with multiple strategies that you will encounter from time to time. Seasoned traders make various strategies that are parallel to the competitive market situation.

In this article, we will explain trading techniques that will help you to make better investment decisions.

Here is the list of five trading techniques that every trader must consider before investing:

1. Growth Investing

Growth investing is a trading strategy applied when a company continues to grow profits. The focus is entirely on the growth of the capital. Instead of improving operations, companies reinvest the profits to entice investors with dividends. You can attend our free Masterclass to understand many other vital strategies on our Bada Business community app.

2. Income Investing

In this strategy, any good stock is taken by collecting assets. Investors are paid a big part of the income for daily use, specifically when the situation for trading in the stock market is uncertain.

3. News trading

As per its name, this technique is based on news and market expectations before and following news releases. However, it requires a skilled mindset to do the fundamental analysis as news travel rather like a wildfire on digital media. The market needs the energy to move, which comes from information flow such as news releases. Traders will need to assess the news immediately after it is released and quickly judge how to trade it. To know everything about Share Market from the scratch, watch here:

4. End-of-day trading

The end-of-day trading strategy involves trading near the close of markets. End-of-day traders become active when it becomes clear that the price will ‘settle’ or close.

This strategy requires the studying of price action in comparison to the previous day’s price movements. End-of-day traders can then speculate how the price could move based on the price action and decide on any indicators used in their system.

Traders should create a set of risk management orders, including a limit order, a stop-loss order, and a take-profit order to reduce any overnight risk. Download our Bada Business community app to attend our Free Masterclass on trading in the stock market. 

5. Intraday trading

Day trading or intraday trading is suitable for traders that would like to actively trade in the daytime, generally as a full-time profession. Day traders take advantage of price fluctuations in-between the market open and close hours. Day traders often hold multiple positions open in a day but do not leave jobs open overnight to minimize the risk of overnight market volatility.

Trading is purchasing and selling shares and the stocks of companies listed on the Bombay Stock Exchange (BSE) & SENSEX that are prone to fluctuation. One can invest and make a lot of profits by knowing the five strategies we have mentioned above. To learn more about these strategies, download our Bada Business community app. You can also attend our Free Masterclass on trading in the stock market.

Download the app now: https://tinyurl.com/nhav2kp6

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Strategy

3 Buzz Marketing Strategies For Startup Business!

3 Buzz Marketing Strategies For Startup Business!
3 Buzz Marketing Strategies For Startup Business!

Summary: Buzz marketing is not about creating buzz randomly. There is a complete science behind it.

The internet gets disrupted now and then. And finding ideas to promote a new product or a whole new startup business in a digital world where trends keep changing every minute is quite challenging.

However, the first thing you must need to know about buzz marketing is that generating buzz is not at all a random act. There is a science behind it that gets people to talk about your products and services. And we mean making real people talk about your products and services, and not just creating awareness regarding it.

You need to learn how to give people something to talk about if you want them to discuss your products or services consistently. If you want in-depth knowledge regarding marketing and its various branches, you can take online business courses for entrepreneurs.

In this article, we will tell you three ways that will get people talking about your startup business. Let`s begin:

1. TABOO

People love to talk about things that either align with their mindset or are totally against it. Taboo is the first button that can be easily pushed. People tend to talk about the things they shouldn`t talk about. So topics that are controversial that can give people something to dispute, debate, or argue about. You can watch this amazing video by Dr. Vivek Bindra where he shares some great marketing tips.

2. THE UNUSUAL

The unusual or the unique content is something that stands out from the crowd. It is a widespread technique with social marketers and is relatively easy to apply. The catch here is to give your target audience something unusual.

If you follow what everyone else is doing, you will lose your USP and you won`t be able to attract the audience. People won’t talk about your products and services, and you will end up being a part of the herd. Think out-of-the-box and let your creative juices flow that will catch the attention of your potential customers. You can take a digital marketing course, a specialized online course for entrepreneurs to gain in-depth knowledge.

3. THE REMARKABLE

Ordinary things don`t get attention from the crowd. However, doing an ordinary thing remarkably can get people talking.  In this technique, the aim is to do something exceptionally well and at an extremely high quality. If your competitors create average content, you need to incorporate a fresh concept.

The above-mentioned three strategies can help you to create buzz about your new product launch or services. If a hotel gives a good customer experience, no one tells anyone about it. But people do talk when they receive a service that is beyond extraordinary. So use the strategies mentioned above and see your target audience discussing your business.

You can boost your sales easily with the right guidance from a business expert.  Learn to generate high revenue earning products for sales, generate payment links for customers, managing account-related details. Get your marketing game back on track. Grow through self-learning and see your website traffic increasing with marketing collateral designed especially for you. Learn more here: www.badabusiness.com.

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Strategy

5 Time Management Strategies For Business Growth

5 Time Management Strategies For Business Growth
5 Time Management Strategies For Business Growth

Summary: You don`t need to work for ten hours to accomplish your goals. You can work less and grow your business with these three principles.

Time management is something most entrepreneurs and business owners struggle with. We all keep on looking for ways that can help us to achieve more in less time.

Though time is a limited commodity, if you invest in it smartly, your life will be transformed irrespective of your age, religion, caste, creed, occupation, and gender. So if you are serious about achieving your goals, you should find good time management and work on it.

Many people work for 20-22 hours and still complain that most of their tasks are not completed. But, if you take care of your tasks completed, you can finish them on time.

Here are 5 principles that will help you to manage time constructively:

1. Set Your Mindset

“Simple scales, complexity fails.”- Steve Jobs

Everything begins in your mind. Many of us often believe that more growth means more work and a lot of us simply don`t think that it is possible to have more free time and scale up our startup business. However, to bring significant changes in our life, we need to make changes consciously.

Entrepreneurs often feel that they need to find more people and processes if they want to get work done and save time too. But if you add more elements to your business, even to save labor, you will end up adding more complexity. Hence, find more creative ways to remove tasks from your day, not add them.

2. Prioritize tasks that Yield High Results

Once you read this, you might think that it is the most logical thing to do. But ask yourself, if it is so obvious, why we don`t do it? If you take an audit of your daily tasks, you might realize that your day is packed with tasks that are not giving you results.

So, sort out your daily tasks and make a list. Whether it is answering your phone calls or taking team meetings, producing reports, or answering emails, list out every task. Most of the tasks that yield fewer results take most of your time and money.

According to the time management Pareto Principle- 80% of your results are coming from 20% of your work. All the other tasks are just wasting your time. This can also be implemented on your client base too. 80% of the company`s revenue is coming from 20% of your clients.

So to deal with this you can make a list of those tasks that yield more results. You can also consult with a business coach as well to understand the dynamics of time management. You can also watch some of the best time management techniques, right here:

3. Spend Mornings at MIT’s

Mark Twain once said, “if it is your job to eat a frog, it is best to do it first thing in the morning. And if it is your job to eat 2 frogs, it is best to eat the biggest one”. His point? Tackle the most important tasks in the morning that needs your complete focus and creativity. Accomplishing these tasks will give you a sense of achievement.

4. Prepare to-do lists in advance for the next day

Make a list for the next day every single evening before hitting the bed. Writing down all the activities in your list gives you time to plan for your day in advance. It helps you prioritize your tasks and finish them on time.

Time management is a must-have skill for every entrepreneur as it brings a harmonious balance between work and personal life. Where carrying out daily tasks successfully ensures a bright future, maintaining a personal life is also vital for well-being.

5. Do Deep Work

Coined by Cal Newport ‘Deep Work states that activities that require 100% focus and energy must be completed first in a state of distraction-free concentration that your cognitive capabilities to their limit. With this technique, you produce work with exceptional quality and value. This technique of time management strategy can also help you to improve your skills and do things that are hard to replicate.

The above-mentioned time management tips can boost your productivity. Apply these in your daily life and you can achieve more by doing less. Finishing your tasks on time will not only help you accomplish your long-term goals but also instill a sense of achievement that will keep you motivated.

If you are an entrepreneur and looking for professional guidance and expertise to grow your startup business you can take Business Coaching Program. To learn more about our business courses, visit www.badabusiness.com

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Strategy

5 Key Strategies For Small Business To Sustain Online

5 Key Strategies For Small Business To Sustain Online
5 Key Strategies For Small Business To Sustain Online

Summary: To have a sustainable business online in today`s dynamic business world, companies must think beyond traditional strategies and look toward more innovative possibilities.

We are living in a world where digital dependency is at its peak. In this post-pandemic world, embracing digitalization is not a choice, but has become a necessity. A multitude of businesses has already adopted digital processes. However, many are preparing themselves to embrace this ongoing demand of the business by taking help from the motivational coach for entrepreneurs.

But with all its benefits, it is very essential to follow a few key strategies to ensure that your business sustains in this digital era:

1. Create an unforgettable Brand Image

From “Thanda Matlab coca-cola” to “daag ache hain”, a powerful brand image is required for businesses to increase their product sales. Great products and amazing visuals go hand in hand. Great visual imagery can play a crucial role in the success of a business. When we talk about visuals, minute details like symbols and colors, and how you display your products online play a crucial role.

Most businesses pay a great deal to produce an excellent range of products without giving a thought to visual depiction. The online space has cut-throat competition and one of the best ways to give a leap to your business is by investing in quality visuals. Working on your brand image from the start is the best way to create a connection with customers.

2. Adopt a Flexible Pricing Strategy

Any business depends on how the products are priced. If you price your products at a loss or a very less margin, it will be very difficult for you to grow and scale. This is why product pricing is one of the trickiest aspects of a business. With so many options, entrepreneurs often find it difficult to finalize the correct price point keeping customers in the center, while also maintaining brand differentiation.

If you are new to the business world, there are many business coaching programs that you can take to gain in-depth knowledge about the various dynamics of the business world.

3. Minimize Cash on Delivery Failures

Every startup business that starts operating online needs to build trust at the initial stage. Until the customers have built their trust with the brand, cash on delivery is almost inevitable. But it can cost businesses. When a customer returns a product, businesses have to bear the shipping charges- twice.

Verifying orders, limiting payment methods, and incentivizing your audience with discounts with online payment methods will create trust and help you reduce unnecessary spending. Try to optimize payment and order tracking, in the beginning, to avoid any complications in operations later on.

4. Go Slow & Steady

As an entrepreneur, it is not just important to visualize an idea, but also to execute it and keep improvising. The best way to ensure that your business grows consistently, start small. Don`t try to tick all the boxes in one go. Your idea of business will go through multiple stages of trial and error before it comes to flourishing.

So the first step is to test it. Observe and study how your product is getting received by a small section of your audience, before going all out. In an environment that is constantly on change, it is best to refine offering as much as possible.

5. Understand Advertisement & Promotions

The world of advertising is quite difficult to understand completely. However, it plays a key role in introducing a business to the audience. In this age of the internet, digital ads and posts are everything. There are many online courses for entrepreneurs that allow you to pick the best course for your business. So, focusing on social media is something that can help your business to sustain itself in the long run.

The above-mentioned key strategies will help your business to stay upgraded with the latest trend and innovative possibilities. Instead of doing everything on your own, outsource them. Look for trusted people that can cover tasks for you and focus your attention on tasks that need your focus.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

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Strategy

How To Use Excel Like A Pro?

How To Use Excel Like A Pro?
How To Use Excel Like A Pro?

Summary: Want to excel at Microsoft Excel? Here are some of the best tips to help you use excel like a pro.

Want to be an analyst, marketer, accountant, CA, or entrepreneur who can keep track of almost everything? Well, excel is the key. Whether you want to merge two sheets, do simple math, or want to combine the information in multiple cells. Excel can do it! There are so many shortcuts, formulas, tips, and tricks that can help you simplify your work.

The best part is that you don`t need advanced Excel knowledge to master it. So let`s begin.

What is Excel?

Microsoft Excel is powerful data visualization and great software that can do analytics. This software uses spreadsheets to organize, store, and track data sets with formulas and functions. The software is used by many professionals working in distinct profiles and departments.

Though it is primarily used for creating financial documents, it is used to store, compile and analyze large amounts of data. It removes the need to spend hours counting cells and copying them from one sheet to another.

Basics of Excel

Now when you know the uses of Excel, let`s talk about the Excel basics. If you are just a beginner and using Excel for the first time, here are a few things that you must remember:

  1. Creating a new spreadsheet.
  2. Basic computations like adding, subtracting, dividing, and multiplying.
  3. Writing and formatting column texts.
  4. Using auto-fill features.
  5. Freezing columns and rows titles as you scroll past them.
  6. Sorting your data in alphabetical order.

Documents You Can Create in Excel

You must be wondering what kind of documents you can create in Excel. You can create income statements, balance sheets, and calendars.

If you are a marketer you can create documents like marketing budgets, reports tracking marketing budgets, as well as spending, using Excel. You can also create editorial calendars in an Excel sheet to keep track of your social posts and content in advance. Excel can be used for all sorts of calculators- including one for tracking leads and traffic.

Excel Formulas

Excel has plenty of formulas that can appear overwhelming to any beginner. But, fret not! If you are just a beginner, you can rely on the following formulas that are basic, simple, and easy to remember. You can use them even to carry out some complex functions.

  1. Equal Sign: Before writing any formula, you will have to type an equal sign (=) in the cell where you want the result to appear.
  2. Addition: If you want to add the value of two cells, use the ‘+’ sign. Example- =C4+E6.
  3. Subtraction: To subtract the values of two or more cells, use the ‘-‘sign. Example: =C6-H12.
  4. Multiplication: To multiply the values of two or more cells, use the * sign. Example: = D12*F4.
  5. Division: To divide the values of two or more cells, use the /sign. Example: =C5/D3.

Putting all the above-mentioned formulas together, you can create a formula that adds, subtracts, multiplies, and divides all in one cell. For e.g. (C5-D3)/((A5+B6)*7).

Excel Functions

After the formulas come Excel functions. These functions automate some of the tasks you would use in a typical formula. So instead of using the + sign, you will use the SUM function to add up a range of cells.  Here is a list of a few more functions that will help automate the calculation and tasks.

  1. SUM: To add up a range of cells or numbers you can use the SUM function. To complete a sum, you would input the starting cell and the final cell with a colon in between. Here’s what that looks like SUM(Cell1:Cell2). Example: =SUM(C7:C23).
  2. AVERAGE: The AVERAGE function averages out the values of a range of cells. The syntax is the same as the SUM function: AVERAGE(Cell1:Cell2). Example: =AVERAGE(C5:C30).
  3. IF: The IF function allows you to return values based on a logical test. The syntax is as follows: IF(logical_test, value_if_true, [value_if_false]). Example: =IF(A2>B2,”Over Budget”,”OK”).
  4. VLOOKUP: The VLOOKUP function helps you search for anything on your sheet’s rows. The syntax is VLOOKUP(lookup value, table array, column number, Approximate match (TRUE), or Exact match (FALSE)). Example: =VLOOKUP([@Attorney],tbl_Attorneys,4,FALSE).
  5. INDEX: The INDEX function returns a value from within a range. The syntax is as follows: INDEX(array, row_num, [column_num]).
  6. MATCH: The MATCH function looks for a certain item in a range of cells and returns the position of that item. It can be used in tandem with the INDEX function. The syntax is: MATCH(lookup_value, lookup_array, [match_type]).
  7. COUNTIF: The COUNTIF function returns the number of cells that meet certain criteria or have a certain value. The syntax is COUNTIF(range, criteria). Example: =COUNTIF(A2:A5,”London”).

We know these formulas might look complicated, but once you get the hang of these formulas, you can do a lot of calculations without needing to use a calculator. So, try these formulas and with regular practice, you can excel at Excel.

Are you looking to find solutions for your burning problems? Get practical solutions easily with our step-by-step learning strategies, action plan, frameworks that are designed to empower you with various business functions.

From finance to HR, Digital Marketing to IT & Sales, find creative solutions to prominent business problems easily. Click here to know how these courses will benefit you: https://www.badabusiness.com/psc

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Strategy

5 Great Small Business Marketing Strategies To Attract More Customers

5 Great Small Business Marketing Strategies To Attract More Customers
5 Great Small Business Marketing Strategies To Attract More Customers

Summary: With the right small marketing strategies you can avoid the pitfalls and achieve your long-term business goals.

Marketing can be tough. And if you are a small business owner it can de hard due to the lack of budget and the right marketing strategies. From big brands to small startup businesses, everyone is competing for attention, and it`s hard to stand out from the crowd.

If you too are struggling to find out the right marketing strategy for your business, here are 5 small business marketing strategies that will give effective results:

1. Learn How to Target Your Consumers

When you are a startup, you need to reach out to your target audience to build brand awareness. It is important to target the right audience that is genuinely looking for your product and services and is interested in them. With the right marketing strategy, you will be able to reach the right audience.

For starters, you can begin by defining your niche, creating a buyer`s persona, using demographic data, researching your competitors, segmenting your audience, and customizing your messages. Also, invest some time in offline marketing too. Many online business courses aim at resolving the problems that many small businesses might face. You can enroll in specific problem solving courses as well.

2. Use Cold Email Marketing

Cold emailing is one of the most effective marketing strategies when it comes to small businesses. It is a great way to connect with potential customers who may not be aware of your business. To begin with cold email marketing, you can create a list of potential customers and research the companies you want to target. Find out who the key decision-makers are and draft a personalized message to introduce your business, the range of products and services that you have to offer.

Do not forget to mention why you think your products and services would be the right fit for their business. Send the email and follow up with phone calls if required. Keep updating your strategies accordingly, and keep track of your progress.

3. Leverage the Power of Social Media

There are multiple strategies when it comes to building a marketing strategy for your small business. But to find out a marketing strategy that works best for you, one needs to do some research and find out a few tactics that work best for you. Social media advertising is one of the most popular strategies that involve the use of popular social media platforms like Facebook, Instagram, and LinkedIn.

Another online marketing strategy is Search Engine Optimization (SEO), which involves optimizing your website and pages by using popular keywords. This might take much longer but gives results. These tools allow you to target specific audiences about their demographics. You can also take Problem Solving Course to get hands-on knowledge about digital marketing.

4. Connect with Local Businesses

Another way to create awareness of your business is to connect with local businesses. When you partner with other businesses in your region, you can share resources and promote each other by collaborating on local events and marketing initiatives.

Start by networking with other local businesses in your community. Join online forums, attend business events and focus on business collaboration.

5. Offer Incentives & Discount

Offering a discount or an incentive can help you to attract customers who are not familiar with your business. You can offer a discount or incentive in the form of a discount on your products or services. You can also offer a free item with purchase so that customers can try the product and decide to make a purchase. Whatever discount or incentive you offer to your customers, always ensure that it is something that your customers will find valuable.

Marketing is an important aspect of your small business and it is important for the growth of the business. Hence, the above marketing strategies can help small businesses as they require minimum investment.

Are you looking to find solutions for your burning problems? Get practical solutions easily with our step-by-step learning strategies, action plan, frameworks that are designed to empower you with various business functions.

From finance to HR, Digital Marketing to IT & Sales, find creative solutions to prominent business problems easily. Click here to know how these courses will benefit you: https://www.badabusiness.com/psc

To learn leadership skills, you can also take LFP Bada Business which is the most powerful flagship program.

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Strategy

5 Ways Entrepreneurs Can Deliver Exceptional Customer Service

5 Ways Entrepreneurs Can Deliver Exceptional Customer Service
5 Ways Entrepreneurs Can Deliver Exceptional Customer Service

No matter how unique your products are or how lowest the price you are offering on the internet, it doesn’t guarantee customer loyalty and conversions.

Given the cut-throat competition in the market space, it`s only an exceptional customer experience that sets you apart. Hence, delivering a world-class customer experience that guarantees customer satisfaction is more important than ever.

According to a Gartner report from the 2019 Customer Experience Management Survey, organizations nowadays are committed to improving their customer experience (CX) more than ever. A good customer experience is the sum of all interactions that a customer has with your company. It is a summary of they reach your business website and their transactions. It also includes interactions before and after a sale.

If you are an entrepreneur, you can also find many online business courses for entrepreneurs where you can learn how to give your customers an unforgettable experience. It is a crucial aspect of any business as it determines whether or not consumers will buy from your brand and become loyal customers.

Here are the 5 key strategies that will help companies to build a world-class customer experience:

1. Create a Customer Experience Vision

Before you start making a unique strategy to give your customers a unique experience, it is important to set a vision. Being an entrepreneur requires you to create a clear strategy that is consistent and sets out straight your objectives.

2. Understand Customer Behavior

Customer behavior is constantly evolving. Thus, observing the current trend and pattern is important. You can`t provide a good customer experience without knowing your customers in and out. A customer journey consists of various touch-points that together add up to the experience they get upon interacting with a brand or a company.

A quick tip that you will not find in any online course for entrepreneurs is that you should interact with your customers directly and have every level of the organization speak with your customers and not just through the customer support team. This will give you a clear insight to provide your customer with an excellent experience.

3. Think of Customer`s Pain Points

Due to the personal and financial losses inflicted upon people all across the world due to the pandemic, the financial flexibility of the customers is limited. So what frustrates your customers? What makes them change their mind while making transactions? What stops them from being loyal to you? Consumers these days have a low tolerance for bad experiences. A good or bad experience in any single channel can result in winning or losing a lifelong customer. To offer a unique customer experience, you have to listen to your customers. You can do it by analyzing data related to their user journey, by directly interacting with them, or focusing on social media pages. So, businesses these days can`t afford to risk ignoring a customer`s touch-points.

4. Build Strong Relations with Customers

To build meaningful relationships with customers, companies need to interact with them across multiple channels (website, live chat, social media, and more). While the customers appreciate the candid interaction across multiple channels, they want it to be consistent.

5. Focus Less on Who Your Customers are and More on What they do

Focusing more on what people are doing rather than who they are will be more important metrics in years to come. Having this data record will have a dual benefit. It will help to improve the customer experience without compromising a person`s privacy.

No one wants to do business with a company that treats you poorly. Hence, providing an exceptional customer experience is vital in today`s time. By using the above-mentioned techniques, you can build strategies to give your consumer a world-class experience.

Want to build a strong relationship with your customers? Bring your company and customers together! With the Problem Solving course, companies have achieved a whopping boost in their business sales productivity. To know about this most-loved course, click here: https://www.badabusiness.com/psc

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Business motivation Strategy

5 Exceptional Ways To Collect Testimonials From Customers

5 Exceptional Ways To Collect Testimonials From Customers

Summary: Testimonials are the best way to build trust among customers. But many entrepreneurs shy away from asking their customers to give feedback. Discover five ultimate ways to collect testimonials.

Everyone loves compliments. It is a gift that nobody in this entire world gets tired to receive. Not only they are free, but they are also valuable. It keeps on giving emotionally, mentally, and professionally too! Yes, you heard that right.

Quote someone as saying that your service or product was incomparable to the line of choices available in the market, or you helped them double their income and scale their business and your chances of getting more customers for your business increase.

In fact, according to a survey conducted by Bright Local, “92% of customers say that they read online reviews before purchasing a particular product.”

Many entrepreneurs often ask the best business coaches about the right way of asking their customers for testimonials because they feel so nervous that they avoid it altogether. Most often a great testimonial can help you get a lead or convert a potential customer into a loyal one.

So, if you are looking for not-so-expensive ways to promote your brand and increase its credibility, here are five ways in which you can collect a reservoir of testimonials starting today:

1. Check Your Facebook Reviews

If you are a startup, it means you must be having a business page on Facebook too! And Facebook is the first place where you should look for the reviews that your customers have given you. Facebook testimonials can be quite detailed and can highlight what your business does in an ideal way.  So, if the comment section is vacant, it is time to ask your customers for their testimonials.

Talk about what you do everywhere. Get into conversations with people and offer them solutions for their problems. You might have to step out of your comfort zone to ask for a testimonial after offering your product or stellar advice.

2. Ask the Right Questions

Would you recommend us to your friends and family? Did our products satisfy you?

If you want great testimonials then you have to ask creative questions. Questions that can be answered with a simple yes or no must be avoided at any cost. Instead, ask questions that require a bit of engaging explanation. For instance, you can ask your customers what are some reasons you would like to recommend us to your friends and family? Or How our products have changed your life?

The best business coach in India Dr. Vivek Bindra suggests that a customer wants a product that has a relative story attached to it. And while asking for a testimonial you should encourage them to share their journey.

3. Stay in Touch Throughout the Process

Most often startups send a feedback form to their clients at the end of their journey and try to pull testimonials out of them. But Dr. Vivek Bindra recommends staying in touch with your customers through their journey with you. Keep asking them what is working for them and what is not.

When you stay connected with them, you can have testimonials that show their experience at each stage of the process.  If you will wait until after you have finished serving them, they may not be able to remember the details accurately. So, it is important to capture the correct information at every stage.

4. Pull from Various Formats

Gone are the days, when the only way to get testimonials from your client was by sending them a feedback form. Today, thanks to so many platforms you can get creative while asking and showcasing your testimonials.

If a customer sends you a message on Instagram, take a screenshot and share it. Got an email from a client gushing about how his or her sales grew into a double? Save it. Just be clear with your clients that how important it is for you to know their experience and always tell them that you would like to share it. Always give them the option of excluding their name.

5. Never Stop at Just Three or Four

Would you love to see hundreds of testimonials from happy customers or would you rather see just a handful? Numbers are important. It shows that the products have been used by various customers and not just a few. This helps to build credibility, even if you don’t have long and elaborated testimonials.

Testimonials are pure love from your customers that also stand witness to the goodness that you offer through your products and services. The more the merrier. So, use the above ways that will help you to get testimonials from your clients.

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