Categories
Process & Business Expansion

5 Effective Ways To Connect & Network With Other Entrepreneurs

Summary: Networking is essential for the growth of small startups business. Find out how you can connect with mentors and business coaches and get inspiration through networking.

Networking can benefit young entrepreneurs, from fresh perspectives that spark business growth to finding new customers, mentors, and contacts to bounce ideas off. It helps raise awareness, find new partnerships, and win over potential customers.

From Twitter to LinkedIn, you can connect with professionals with diverse profiles. And if it is done strategically, networking can greatly help entrepreneurs in India.

Here are five ways that will help you to connect with other small business owners and young entrepreneurs:

1. Be Active in a Community App

Several social networking platforms are popular these days. However, not every platform will be beneficial for young entrepreneurs. If you are a young entrepreneur, then you should join a platform that will connect you with other business professionals for business growth. Bada Business community app is one such platform that offers a unique platform for young entrepreneurs to connect and network with other business owners and potential clients.

This unique app offers points when you like, comment, or share a post that you want. Based on the collected points, your profile is promoted in the community, making it possible for you to connect with many out-of-reach individuals. Not just that, you can attend Free Masterclass that is conducted every week by billionaire professors.

2. Know-How Networking is Beneficial for You

Entrepreneurs must be aware of what they want to get out of networking and how it benefits them. Whether you are looking to find the best business coach, mentors, or partners, networking can help you discover great local suppliers, logistic partners, or retailers who can enhance your small business.

Whether you are just starting a business or you are a successful entrepreneur, networking could be your route to finding more clients. You can also find the Best Motivational Coach in India

3. Don’t Be Afraid to Ask for Connections

Take a step back and have a look at all your existing connections. Every single relationship in your contact list could be beneficial to you. All you have to do is – reach out. You can reach out to all your existing connections and ask them if they have someone in their network that could benefit your business. Also, don’t forget to offer your help to anyone in their circle, as it is a two-way street. You can also consult with a business coach who can use his network to help your startup business grow.

4. Join a co-working space

Getting away from your workstation can be refreshing from time to time. Changing work environment can help spark creativity by breaking the monotony of regular working hours. You can find some co-working spaces for networking purposes. You can also join the Bada Business community app to make some meaningful connections. It is an online community that is available 24/7 for entrepreneurs to discuss, learn, and share all aspects of the business.

5. Keep the Agenda of Networking Clear

People often network rather vaguely. However, it is essential to understand that increasing the number of people on our contact list is not enough. We need to connect with the right people keeping our end goal in mind. Build strong connections with like-minded people who can help us grow.

Entrepreneurs need not only a great product or an excellent service but also the courage to build a wide range of relationships within a growing professional network. Try to imply the five ways that are pretty effective for networking and let us know which one worked the most for you. Join the Bada Business Community App by Dr Vivek Bindra and get closer to your entrepreneurial dreams.

Download the app now: https://tinyurl.com/nhav2kp6

Categories
Motivational

5 Reasons Behind The Success Of Amazon!

Summary: From a book-selling website to becoming a household name for almost everything, Amazon has come a long way. Ever wondered what made it so successful?

Surely, it wasn’t just luck. Amazon was first established in 1995 as a simple book-selling website. Within a month of opening, it had already shipped its products to 40 countries. Over the following years, the brand kept on evolving and flourishing, becoming a brand that is known as one of the most respected, largest, and most powerful companies in the world.

Over the last decade, the company has transformed in various ways to increase its reach, customer base, and product range. Whether you need a pen, a book, a refrigerator, a tv, or a smartphone, we know we can get everything on Amazon, right?

So what makes Amazon so successful? Some key reasons make Jeff Bezos`s company a flourishing venture:

1. They are more adaptive to Innovative Technology

The major contributor to Amazon`s success is its ability to innovate continuously. It didn’t wait for someone else to create its business model. Rather, they kept on experimenting with new technologies and happily embraced modern practices. For instance with their impressive voice command device- the Echo, Amazon created a moment of disruption. The echo can be used to play songs, control Bluetooth devices, enquire about the weather, set alarms, and also make calls. You can check out the case study of Amazon`s CEO- Jeff Bezos, here.

2. A Diverse Range of Products & Categories

Starting as a website to sell books, Amazon, later on, diversified its products range and added more categories for the convenience of its target consumers. This diversification has helped them to be the-go-to for a large number of consumers. From groceries to Amazon wallets, most customers know you can buy just about anything by going to Amazon`s site or mobile app.

In any business, diversification is necessary for the scalability of the business. The more you diversify the services and products you provide to your customers, the more likely it is that your business will grow. If you are looking to scale your business, this video will help you.

3. Excellent Customer Service

One of the strongest pillars of Amazon`s success is its exceptional customer service. From tracking orders to returning items, the site is well equipped to meet the demands of its customers. Having a winning customer service team is essential for any business and Amazon has built a reputation for superior customer service in multiple ways. It handles all the queries impressively. It offers round-the-clock assistance. It has played its strategy well by partnering with many competitors, like Kohl’s to offer in-person returns of products.

They engage in conversations with their customers and this is one of the major reasons why customers keep coming back to Amazon.

4. They Utilize Collected Data & Learn

Most often companies collect data but fail to take the appropriate step. Unlike others, Amazon gathers its data from sales, affiliate marketing, social media campaigns, and many other touch-points to make vital decisions and build strategies. The company recognizes what its customers want, so they work on it and up their game plan to reach that target section.

Companies, that can learn from their customers and resolve the challenges they are facing, always stand out. To learn more, you can take our problem solving courses and gain in-depth knowledge.

5. A Winning Attitude

Back in 1997, Bezos told Inc. Magazine that Amazon will remain unprofitable for a long time before they would see a return. His progressive mindset kept the company pushing through various strategies until 2003. In 2003 the company posted its first profit. Amazon has grown up from a little online bookstore to an e-commerce giant. Amazon created the industry for total domination.

If you too want to scale your e-commerce business, these points will help you. All you have to figure out is how you can integrate these strategies into your business. The idea of managing a business is easier said than done and we completely agree with you.

This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with foundation courses, specialized courses, and value-added courses.

Categories
Strategy

5 Time Management Strategies For Business Growth

Summary: You don`t need to work for ten hours to accomplish your goals. You can work less and grow your business with these three principles.

Time management is something most entrepreneurs and business owners struggle with. We all keep on looking for ways that can help us to achieve more in less time.

Though time is a limited commodity, if you invest in it smartly, your life will be transformed irrespective of your age, religion, caste, creed, occupation, and gender. So if you are serious about achieving your goals, you should find good time management and work on it.

Many people work for 20-22 hours and still complain that most of their tasks are not completed. But, if you take care of your tasks completed, you can finish them on time.

Here are 5 principles that will help you to manage time constructively:

1. Set Your Mindset

“Simple scales, complexity fails.”- Steve Jobs

Everything begins in your mind. Many of us often believe that more growth means more work and a lot of us simply don`t think that it is possible to have more free time and scale up our startup business. However, to bring significant changes in our life, we need to make changes consciously.

Entrepreneurs often feel that they need to find more people and processes if they want to get work done and save time too. But if you add more elements to your business, even to save labor, you will end up adding more complexity. Hence, find more creative ways to remove tasks from your day, not add them.

2. Prioritize tasks that Yield High Results

Once you read this, you might think that it is the most logical thing to do. But ask yourself, if it is so obvious, why we don`t do it? If you take an audit of your daily tasks, you might realize that your day is packed with tasks that are not giving you results.

So, sort out your daily tasks and make a list. Whether it is answering your phone calls or taking team meetings, producing reports, or answering emails, list out every task. Most of the tasks that yield fewer results take most of your time and money.

According to the time management Pareto Principle- 80% of your results are coming from 20% of your work. All the other tasks are just wasting your time. This can also be implemented on your client base too. 80% of the company`s revenue is coming from 20% of your clients.

So to deal with this you can make a list of those tasks that yield more results. You can also consult with a business coach as well to understand the dynamics of time management. You can also watch some of the best time management techniques, right here:

3. Spend Mornings at MIT’s

Mark Twain once said, “if it is your job to eat a frog, it is best to do it first thing in the morning. And if it is your job to eat 2 frogs, it is best to eat the biggest one”. His point? Tackle the most important tasks in the morning that needs your complete focus and creativity. Accomplishing these tasks will give you a sense of achievement.

4. Prepare to-do lists in advance for the next day

Make a list for the next day every single evening before hitting the bed. Writing down all the activities in your list gives you time to plan for your day in advance. It helps you prioritize your tasks and finish them on time.

Time management is a must-have skill for every entrepreneur as it brings a harmonious balance between work and personal life. Where carrying out daily tasks successfully ensures a bright future, maintaining a personal life is also vital for well-being.

5. Do Deep Work

Coined by Cal Newport ‘Deep Work states that activities that require 100% focus and energy must be completed first in a state of distraction-free concentration that your cognitive capabilities to their limit. With this technique, you produce work with exceptional quality and value. This technique of time management strategy can also help you to improve your skills and do things that are hard to replicate.

The above-mentioned time management tips can boost your productivity. Apply these in your daily life and you can achieve more by doing less. Finishing your tasks on time will not only help you accomplish your long-term goals but also instill a sense of achievement that will keep you motivated.

If you are an entrepreneur and looking for professional guidance and expertise to grow your startup business you can take Business Coaching Program. To learn more about our business courses, visit www.badabusiness.com

Categories
Startup Strategy

4 Growth Hacking Techniques To Make Your Startup Grow

Every entrepreneur wants his business to grow into a successful venture. However, the journey is not that easy. Scaling and expanding your business is difficult. There are many challenges down the road. But with the right growth strategies, scalability is possible.

To scale and grow a small startup business, entrepreneurs must adopt various growth techniques. It will also require you to interact with customers daily to create a meaningful customer relationship. And so much more!

Although some of these growth techniques are quite fresh, they have proven to be effective and play a vital role in the growth of the modern-day business. All you need is to de-clutter your mind and shift your perspective a little to identify the most effective business growth hack.

But first things first!

What exactly is growth hacking?

The entire concept of growth hacking is an experiment-driven technique to determine the most effective ways for growing a business. This vast concept includes a blend of development, marketing, engineering, design, data, and analytics.

If you are wondering if growth hacking is legal, why it has the term ‘hack’ then let us tell you that a hacker finds a quick, cost-effective but innovative method to attain growth instead of following the traditional processes.

Though, there are many existing growth hacks, here is a list of 4 strategies that will take your small business to the next level efficiently and quickly:

1. Build a Pre-Launch Email List

Email marketing though is an old method but remains the king when it comes to an effective growth strategy. It is quite an effective method when it comes to finding both leads and conversions. If you are launching a new product or a service, you can also create hype through email marketing. But, don`t just create a list of email addresses and sit idle. Take a few weeks to build up the hype and make your audience wait eagerly for the product or the service you are about to launch.

2. Create Unique Selling Point

Creating a unique experience for customers is necessary in the business world. There must be plenty of other business owners selling the same product as yours. Then why a customer should buy your product? How your product will solve the immediate problem of the consumer in the market will make the ultimate difference.

Sell the benefits and tell your target customer how their life will be changed after they purchase your product. Consumers want to know the stories behind your product, and not about your product. You can also take online courses for entrepreneurs to gain in-depth information.

3. Know your Competitors Well

Knowing about your competitors is necessary to stay ahead. Hence, do a market analysis and research about your competitors. Find out their key selling points and build a strategy that will work for your product. This is an excellent growth hack for small business owners who are in the early stages.

4. Create Strategies Tailor-made for Your Business

In this digital age, creating a marketing strategy that is tailor-fit for your brand is a little tricky. But, if done properly, it can fetch more customers and boost sales. Small business owners can deploy creative growth hacks to pull more customers to their platforms by email marketing, product recommendations, visually appealing ad creative, and identifying high lifetime value (LTV).

These growth hacks, if implemented quickly, can be quite effective for small business owners. A planned approach is necessary to scale these experiments.

Learn what works for what, not for your business. Find a customized business strategy as per your requirements with our Problem Solving Course.

Categories
Business motivation Technology

How Bada Business Community App Helps Your Business to Grow Exponentially?

Summary: Are you an entrepreneur who is looking for a dedicated platform to interact with other business owners and industrialists to discuss innovative ideas and creative approaches to various business challenges? Bada Business community is the answer.

“Alone we can do so little, together we can do so much.”- Hellen Keller

This inspirational quote has been a popular one with us. So many times whenever we forget the power of community, this quote reminds us of the unforgettable strength of people coming together for a common and a greater cause.

This theory can be applied in many aspects of life- both professional and personal. For instance, a business can be founded by a single person, but its sustainability and growth depend on its employees. Whether it’s a startup or a large company, an organization can achieve its goals only if its manpower works together and play its part perfectly.

Similarly, in today`s digital world, a brand can make its presence when it reaches out to its target audience. But, not every customer is your customer. And not every platform is meant for your business.

For instance, where Facebook promotes strong family relationships, LinkedIn symbolizes a platform that is meant only for professional relationships. You can share your vacation pictures on Instagram and Facebook, but on LinkedIn, you will have to abstain from doing so. Hence, a company needs to identify its target niche for business growth and scalability.

For so many years, we have been witnessing the surge in social media platforms that are meant solely for entertainment purposes. There is a dearth of good social media platforms that are meant only for entrepreneurs, solopreneurs, wantrepreneurs, SMEs, and MSMEs. A platform that allows its users to learn the twisted dynamics of business fundamentals in a layman language is the need of the hour.

According to InvestIndia.gov.in, our country witnessed the birth of 44 unicorns with a total valuation of $92.77Bn in 2021. In the first two weeks of January 2022, India has got its 2 unicorns.

Since the onset of COVID-19 many young entrepreneurs are looking to take their startup businesses to the next level. But due to lack of guidance and a tailored-fit community, they often end up doing a 9-to-5 desk job. To help the Indian youth with their entrepreneurial journey and small business owners, we have launched the Bada Business community app!

What is Bada Business Community App?

Bada Business community app is India`s 1st platform where a large community of entrepreneurs, solopreneurs, wantrepreneurs, and SMEs come together for learning and growth.

Most often business owners, entrepreneurs, and even popular brands use platforms like Facebook, Instagram, Twitter, and LinkedIn. Though using these platforms might result in good marketing, the absence of a relevant audience and trustworthy partners lead to slow business growth and less lead generation. Where using social media platforms might be helpful for the B2C business model, for B2B business, these platforms often result in a waste of time and effort.

At Bada Business community app, you will find relevant people with whom you can discuss the possibilities of business and share your ideas. What`s more? You can find 1 Lakh active followers in just 100 days, who are genuinely interested in your product or service and are not just looking for a marketing gimmick i.e. follow for following, like for like.

Key Benefits for Bada Business Community App

Apart from helping the community of business owners grow, there are various benefits of using this app. Here are some listed below:

  1. Build Your Network

If you want to become a social media influencer or a content creator for your niche target audience, the Bada Business Community App can help you to build your network. You can easily share knowledge and information and attract more potential customers.

  1. Learn Vital Marketing Skills

When you connect and share with like-minded people, you grow, unexpectedly! Many marketing experts, subject matter experts, and advertisers are present on Bada Business Community App! You can learn advanced sales techniques, digital marketing strategies.

  1. Attend Masterclass by Industry Experts

When we subject matter experts, we don`t mean the self-proclaimed ones! On Bada Business Community Experts we have experts from the industries with whom you can learn the dynamics of the business world. From video editing to data management, sales techniques to digital marketing, you can learn anything from our free Masterclasses!

  1. Create Unique Content

Ever thought of creating content that provides value to your users? On the Bada Business community app, you can upload different modes of content i.e. interactive videos, infographics, and images. You can also get constructive feedback from your users that can help you to make improvements.

Bada Business community app is an interactive platform where small business owners, entrepreneurs, and SMEs can share a platform dedicated to the business community. You too can explore the unlimited possibilities that India`s no.1 platform offers, today!

Download now! https://tinyurl.com/nhav2kp6

Categories
Startup Strategy

5 Powerful Growth Strategies To Grow Startups

Scaling and expanding your business is some different ball game. It is extremely difficult, but having your own startup business is all worth the pain. Being an entrepreneur initially means wearing multiple hats, sometimes all at the same time. At the end of the day, this tiring process will drain all your energy. However, if you want to scale and grow your business, there is still light at the end of the tunnel.

So what is that one thing that can help you sustain your startup business in the market for a longer duration? The only answer to this question is by creating a growth strategy. If you want to be a successful entrepreneur then having a growth strategy is paramount. Having just a profitable business is not an achievement and is not sufficed to continue it for long.

Though, there are many existing startup strategies, here is a list of 5 strategies that will add fuel to the fire and grow your business:

1. Stay Unique

There must be plenty of other business owners selling the same product as yours. Then why a customer should buy your product? Creating a unique experience for customers is necessary in the business world.

How your product will solve the burning challenges of the consumer in the market will make the ultimate difference. Sell the benefits and not features. Tell your target customer how their life will be changed after they will purchase your product. Consumers want to know the stories behind your product, and not about your product.

2. Identify your Niche Market

You want to start a business with a certain product or a service because you saw an opportunity to make a profit from it. You might have also identified the type of audience. But are you sure that your target audience will be your ideal customer? If yes, where are you going to find this audience? Where is your potential customer and who is it?

Well, make a list of your ideal customer and then make a network through which you can let them try your product or services. You can take their feedback to determine if they are your potential customers.

3. Analyze Your Competition

“Keep your friends close, and your enemies closer”. Knowing about your competitors is necessary to stay ahead. Hence, do a market analysis and research about your competitors. Find out their key selling points and build a strategy that will work for your product. This is an excellent growth hack for small business owners who are in the early stages.

4. Review Business Model

It is very important for entrepreneurs to make a dedicated section in their business model to check if they are achieving your goals and assumptions. It is very important to review your goals and analyze if your business has made any progress or not? Always make a revised business model. If you think that they are becoming outdated, update, and upgrade them.

Employee training is another thing that you must conduct on a regular basis. Keeping your employees upskilled and upgraded with the trending technology and skills will help you to achieve your organizational goals. You can hire the best corporate trainer to bring in a new perspective and strategies in your company.

5. Update & Upgrade Marketing Strategies

In this digital age, creating a marketing strategy that is tailor-fit for your brand is a little tricky. But, if done properly, it can fetch more customers and boost sales. Small business owners can deploy creative growth hacks to pull more customers to their platforms by email marketing, product recommendations, visually appealing ad creative, and identifying high lifetime value (LTV).

Most of the business growth hacks state with a simple idea that emerged in the conversations. These growth hacks, if implemented quickly, can be quite effective for small business owners. A planned approach is necessary to scale these experiments.

Categories
Business motivation

How To Get Major Business Growth With Spiritual Practice

Summary: If you feel stuck right now in your startup business, spirituality can be your ultimate savior. Discover how renewing your spiritual path or adopting one might help you get back on track.

Many entrepreneurs think that spirituality has no place in the startup business. Tools that enhance productivity, charts, decks, and analysis are often promoted for business growth and success. But ask any good motivational speaker in India and he will give you a  piece of advice, “these are all very handy tools without any doubts, but they work only when you have the clarity, passion, and vision about your work”.

Building a startup business from the scratch and running it successfully is not a simple task. Sometimes, even the most successful entrepreneurs feel the heat and pressure to thrive in their business. Whether you are a solopreneur or an entrepreneur, you are the driver of your own business. And you have to be at your best; otherwise, it impacts the whole business.

For many entrepreneurs who find it funny to correlate spirituality with business growth, there have been multiple emerging researches that shows entrepreneurs` spiritual practices and their startup business growth are co-related. So could your business benefit from your spiritual practice?

“If you are stuck in your business right now, strengthening your spiritual practice or adopting one will help you to get your mind and business on track”, says Dr. Vivek Bindra, the best motivational speaker in India.

Here is a list of exercises that can help you to feel more at peace and grounded and result in major business gains:

1. JOURNALING

Journaling is one of the oldest techniques that still work like a charm in any scenario to date. Keeping a journal in a notebook or on an app on your phone can be helpful for entrepreneurs. When you write your thoughts on a piece of paper, it gives you a fresh perspective and helps you to analyze.

According to the best motivational trainer and business coach Dr. Vivek Bindra, entrepreneurs can keep different journals at one time. If you have never kept a journal or are confused about where to start, you can begin by writing freely about anything that is bothering you. Unleashing your thoughts on any given situation is always a good start. It will increase your awareness and help you to distance yourself from your thoughts and feelings.

2. OBSERVING

Many people associate mindfulness with meditation. However, it is not limited to just that. Mindfulness is also observing things as they are without any judgment. Create time to witness your emotions, thoughts, feelings, and actions as a third person.

For instance, if you are bothered with how you reacted in a certain meeting or with your investor, recall the entire incident as if you are watching a movie. Watch yourself reacting, as you might watch a child, and instead of criticizing, understand the entire situation with compassion. At the core, we all want to be understood and feel accepted even when we are running our startup business.

3. FOLLOW YOUR INTUITION

We all have an inner voice that keeps on guiding us provided we lend an ear to it. Have you ever had a “gut feeling” about something being either right or wrong without any logical explanation for it? That`s your intuition. The more you follow these feelings, the more connected you will feel with your inner self. Being intuitive engages your right brain where creativity, emotions, feelings, and inspiration reside. To become a successful entrepreneur keeping a good balance between being a logical mind and a creative mind is crucial.

There is a strong connection between the personal values of religion, spirituality in the life of the entrepreneurs, and the success of their startup business. With the above-mentioned three practices, one can attain clarity, focus, and more awareness. So why not start today?

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Get your marketing game back on track. Grow through self-learning and see your website traffic increasing with marketing collateral designed especially for you. Learn more here at: www.badabusiness.com.

Categories
Business motivation

4 Effective Ways For Entrepreneurs To Scale Their Business With Ease!

Are you a small business owner or an entrepreneur who now looking for effective ways to scale your business? If your answer is yes then reading this article is a must for you. Why? Have you ever wondered why do some companies grow rapidly, while others stay at the same level for decades? You can find the answer in this article.

So let`s imagine a business as a car. Startup businesses that grow successfully like those cars which upon reaching the limit of possibilities, change the engine to a turbocharged one, refuel their tank, hire top drivers and mechanics, make essential modifications in the structure to make it lighter, and then take the vehicle to a different track.

While the second ones, who stay stuck at the same level are the ones who keep pressing the gas pedal without making any necessary alterations.

The situation with the business scaling is more or less similar. So what are the key strategies that can help you prepare your business for a different track?

1. DELEGATE

Many entrepreneurs tend to do things on their own. They understand the entire working process, what each employee was doing including the small details. But after a certain point of time, it becomes difficult for them to delegate the management to another person. However, delegating is an inevitable step because entrepreneurs need time to address strategic business development tasks.

Hence, you must ask yourself questions about how much your time is essential? Or how much less will the business earn if instead of my work I do someone else`s? Clearly define which tasks you will continue to handle and what you should leave for managers. Over time, your managers can become your partners if they can manage and handle the team.

2. Explore New Markets

To increase the stability of any startup business, it is essential to transacting in different markets. It is not only the best way to stimulate business growth, but it also serves as insurance. Ask yourself what happens to your business if a financial crisis like the demonetization or any political crisis breaks out in the target market.

It is essential for entrepreneurs to diversify their business and not to depend on one country, set of customers, currency, or language group. It increases the stability of your business many times over.

3. Monitor the Finances

Compliance has become the benchmark in the business world. Primarily, it is about taking care of relationships with banks, investors, and clients. If you want to scale your business in the overseas market, the international banks will not simply open your bank account if they do not like something in the history of your business. A clean reputation is expensive and necessary if you want to scale your business.

Even if the foreign market is not your goal, you should maintain a healthy financial history of your business. Your potential clients or investors might refuse to work with you if they consider you not reliable enough.

4. Follow Market Trends

One thing that every startup business owner needs to understand is that the crisis will come, and you need to be prepared for it. It is very essential to outline the processes that need improvement. Follow the regulatory policy and create contingency funds. Analyze which company indicators should be improved right now, and what are the processes that can be left aside. Also, be prepared to make some difficult and unpopular decisions.

By creating a plan, taking action, and staying persistent come what may, you can scale your business. It is not easy. No one ever said it would be. But it is well worth it. You can use our strategies that will help you scale your business and boost revenue. For more in-depth knowledge of powerful business scaling strategies, you can take our Business Coaching Program.

Categories
Business motivation

Why A Business Coach Is Vital For Small Business Owners

A business coach or a motivational coach in India can be an ideal growth partner, especially for small business owners. They can help the business gain both- scalability, and stability.

But in the current scenario, is it worth investing in a business coach? Let`s find out in the article below!

As our country is still struggling with the second wave of COVID-19 many people while reading this article might say that – a business coach has no place in our current to-do list. However, if you ask some of the top industrialists and successful businessmen in India, they will state otherwise.

Surprising? Well, lets us explain why the ongoing pandemic situation is a perfect time to hire a mentor for your company.

Just like M.S.Dhoni (the former Indian Cricket team Captain) used to pull the team out whenever the team was having troubles during the match, taking the help of the best business coach in India can give you something imperative for success- a perspective and professional guidance.

A mentor can be an ideal growth partner for small business owners. If your mind is still in splits, here are few reasons why taking the services of the best business coach is vital for entrepreneurs and other small business owners:

  1. PURPOSE & GOALS

These two aspects build the foundation of any business. In the initial stage, entrepreneurs may spend their time doing things that are essential for the existence of their business. A business mentor, however, helps these aspiring business owners with the purpose and the goals at the forefront.

They also keep reminding them about the reason behind them doing certain things.

  1. FROM EXPERT TO ENTREPRENEUR

Just like theoretical information and practical experience have a stark difference, being an entrepreneur is not the same as being a subject matter expert.

Having in-depth knowledge about a business and the market is not just sufficient to run a successful company. A professional mentor can provide great insights and help entrepreneurs to develop smart habits and great practices to help or she establish a business that can succeed.

  1. SOLUTIONS FOR BUSINESS GROWTH

With everything turning digital, growing a potential customer base and brand awareness is like Rubik’s cube. Simple to do, but hard to decipher the path!

If you hire the best business coach in India, he will come with his expertise. And, with great experience comes great knowledge. He can provide creative solutions, completely customized and innovative strategies to overcome the challenges that you might face on your entrepreneurial journey.

Most small business owners find the implementation of strategies, business plans, and operational issues extremely challenging. However, a business mentor can give the owner much-needed perspective, direction, and guidance for the same.

  1. FRESH NEW PERSPECTIVES & INNOVATIVE IDEAS

“Two heads are always better than one”- an adage that still holds in these times, and a wise principle that every small business owner should religiously follow.

Whether it is a new marketing strategy or a sales plan, business operations or leadership skills, whatever the owner is contemplating, it is always better to take professional help. Professional guidance by the best business coach can turn any idea into an excellent business opportunity.

A mentor will not only provide solutions to the business owner but also asks tough questions that nobody in the ecosystem would ask.

  1. PROMOTES ACCOUNTABILITY

One of the best pieces of advice that a professional mentor will give any entrepreneur is not to lose sight of the significance of accountability. This is a vital aspect to make a business succeed.

Accountability isn`t just about constricting scope, rather it is about delivering what was promised, and building a stronger foundation for the business to grow.

A coach can challenge the perspective and mindset of small business owners. He can provide solutions, and help an entrepreneur walk through the path of success.

If your business is going on downhill, it is a perfect time to take the services of the best business coach in India Dr. Vivek Bindra, who is an internationally acclaimed motivational and business coach.

He is a trusted advisor to around 1,500 corporates and keeps on inspiring millions of people across the country. He has been instrumental in providing CEO coaching to over Top 100 CEOs in the country.

Categories
Business Startup Ideas Marketing Sales Strategy

Branding: Why it is crucial while scaling your startup business?

Branding plays a crucial role in the success of every business. And when it comes to startups, branding is of paramount importance. It is vital for the development and growth of an organization.

Your brand becomes a part of the customer`s everyday life. For instance, if a customer wants to purchase a product, he or she would like to buy from a company that not only offers great quality products but also provide other assurances. And, if a customer feels that your brand is the best in the market, then a customer will buy it even if it is a bit costlier. This is the impact of having a solid brand image.

A brand is what helps your business distinguish your product from the league and helps consumers associate themselves with your brand.

But many entrepreneurs fail to recognize its importance in the initial stage of the business. They make the mistake of obsessing over their products and turn a blind eye to every aspect of the branding. This can lead to a series of disastrous consequences for the product as well as the company in the long run. Due to the negligence, the brand might become unnoticed and irrelevant.

According to an analysis conducted by the Marketing Accountability Standards Board (MASB), ‘brands contribute on an average of 19.5% and if the impact is measured based on firm cash flow, profits and firm value, the impact could be contributed for over 50% of the enterprise value.

Another report by the Marketing Science Institute (MSI) that included around 220 consumer products found that a superior brand preference or reputation commanded price premiums of 26% on average, even when brand quality is the same.

Brand Image: A living persona

Your brand image is like a living entity. If your brand can create ripples in the market and generate excitement by showcasing life, you can get a loyal clientele. Your brand grows and matures over the years and builds its persona just like a living entity and provides a solid competitive advantage.

In this age of digitalization, it is important to have a unique brand strategy that will engage the audience across multiple mediums. Therefore, it is essential for every company to carefully select and invest when it comes to building a brand that speaks volumes about the company`s unique business strategies and core values.

Branding is essential for business sales too!

If your brand connects straight away with your target customers, it will result in an excellent customer experience. And according to a report published in Forbes, ‘73% of companies with above-average customer experience performs better financially and also get higher revenue’.

Another report suggests that around 17% of the consumers are willing to pay more to purchase from a brand that has a great reputation and market value.

Harvard University professor, Gerald Haltman who is the author of ‘How customers think: Essential insights into the mind of the market’, writes in his book that 95 percent of a customer`s decision-making process happens subconsciously. Hence, the major reason why a customer will choose your brand instead of your competitor will largely depend on how the consumers ‘feel’ about your company.

And why this factor is important for a startup? Startups tend to have major competitors who have a larger team, better infrastructure, brand reputation, and marketing knowledge. A good brand image will help you to attract more customers and your product will finish on top of your competitors.

Brand Image: Honesty v/s Perfection

Startups represent innovation and a distinct approach towards the same product that is already available in the market. It`s their uniqueness that connects them super strongly with their customers. However, too many companies want to represent their brand under a perfect and idealized spotlight. This results in a brand image that lacks the character, texture, and trust of a consumer.

Another blunder that most startups do is copying other businesses or internet trends and images. Creating a fake image of their brand that does not represent them would simply mean wasting the most valuable emotional factor due to which a startup ends up eroding its customer base.

Branding in the internet age

With technological advancements, the internet has slowly taken over. Today, with the advent of affordable smart-phones, branding of products online is no longer a luxury. It has become a necessity for startups where they can sell their products to a wider audience.

With cost-effective internet that is available to most people, a business must use this opportunity. Despite the changing times and mediums of advertisement, branding is still an integral part of advertising and the business world. Hence, listen to what stakeholders and customers have to say about your brand, and use their feedback to make improvements. This will also build a better brand image.

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