Categories
Sales

4 Crucial Factors To Write Perfect Sales Copy That Sells

4 Crucial Factors To Write Perfect Sales Copy That Sells
4 Crucial Factors To Write Perfect Sales Copy That Sells

Summary: The right words can make you more money than you can ever anticipate. Want to know how? Discover how you can generate more leads by choosing your words wisely.

Only a few things have earned the title of “most-frustrating” in this world and of those things is spending hours in writing a copy that fails miserably. Where a well-written copy can get you qualified leads you need to keep your startup business growing without interruption, a bad copy can result in various losses.

Many entrepreneurs lose their sleep over it to analyze why their copies have failed to perform. If you are a writer, you probably analyze it too, but even if you are not a copywriter, it is critical to understand the critical elements that make a copy good.

If you don`t want to be at the mercy of your marketing director or ad agency, you must understand the inherent structure of an excellent copy that sells.

But, if you are not a trained copywriter professional, how can you ensure that the copies for your products and services are not lacking the essential elements? Worry not!  Given below are the 4 pillars that will persuade your potential customers to take the desired action:

1. Headline

Headlines are significant. And still many people do not invest much time in thinking about the headlines while writing copies. The headline is essentially the ad to your ad. It is crucial to grab your potential customer’s attention to make them read the entire message. To craft a perfect copy, it has to tap into your target audiences` core beliefs that resonate with their desires and deeper aspirations.

If done correctly, it will trigger a spark in that prospect`s emotional core and that`s when the magic begins that can change doubt into confidence, despair into hope, and fear into courage. This pillar might require you to invest time, but once it is optimized, it will attract customers to your startup business like a moth to the flame.

2. The Promise

Every winning ad copy is written upon the foundation of a “big idea” which is the benefit that you have promised to your customers. The first two paragraphs after the headline constitute the lead. It serves the function to restate the promise of your product or service. However, it also states who is it for, and who it isn`t for.

Once your well-written copy grabs the customer`s attention, he or she begins wondering if it has something for them. At this stage, it is your lead`s job to clarify what your product or service is and what it will deliver. If the message is not clear, a reader will get confused and a confused mind almost always withdraws and says “NO”. A winning lead should be clear, concise, and deliver that promise that you have made.

3. Bullets

We all are aware of the clarity that bullet points provide us in any presentation, article, or blog. These are concise statements that offer insights about benefits but do not reveal anything. The purpose of bullet points is to arouse curiosity. The bullet points that are excellently crafted have elements of mystery, novelty, promise, and vivid imagery. This invokes an image inside a customer`s mind and makes it easier to make readers take action.

4. Body Copy

Body copy is that part of the sales argument, which is often the least-read part. Most of the readers skim through this portion in an unconscious attempt to figure out how it is beneficial for them to read the entire body of the sales letter. To attract more customers for your startup business, use subheadings and unused bullets to divide the letter into distinct sections. Add some images, sales arguments, promise, and proof and push tactics to craft a unique selling proposition around your startup business.

If done right, a copy can become a frictionless call to action. Apply the above-mentioned 4 techniques while crafting a perfect copy for your ad copies. You can boost your sales easily with the right guidance of a business expert.  Learn to generate high revenue earning products for sales, generate payment links for customers, managing account-related details. Solve your problems in just one click: www.badabusiness.com

Categories
Business motivation

7 Ways To Build Authentic Business Relationships For Success!

7 Ways To Build Authentic Business Relationships For Success
7 Ways To Build Authentic Business Relationships For Success

You can`t operate a startup business without maintaining strong professional relationships with investors, clients, vendors, and potential customers. A company grows only by establishing meaningful connections with others.

Building strong business relationships starts with acknowledging and recognizing the importance of viewing everyone as a unique person with their desires, motives, and interests. Once, you have understood that the person in front of you is not only a medium to grow your business, but a human being too, you build relationships at a deeper level.

Here are 7 techniques that will help you to establish long-lasting business relationships that will drive sales and growth for your startup business:

1. Offer a Valuable Product & Service

Personal or professional, every relationship starts with an introduction, and sometimes for a business purpose. However, this is the hardest step. A client will approach you because of your extraordinary service or a valuable product that you have created to help them. So, it all depends on how you utilize your strengths.

2. Discover Ways to Provide Additional Value

If you have a startup business, you can begin with finding common ground and identify how you can add value with your time, connections, resources, or expertise to your clients or investors. This can give your relationship a personal touch.

3. Make Your Customer Service Excellent

Ask the best business corporate trainer in India and about the best strategy for growth and relationship building at zero cost and they will reply promptly- customer service. Customer service is that one aspect that can build the foundation of strong business relationships. Work on perfecting every interaction with your customers. Try to maintain transparency. Advertising is no longer as powerful as it was once perceived. A referral army who has used your products can do wonders for your startup business.

4. Make Mutual Success Your Mantra

When you think about others’ success and not just your own, the relationship grows. Nobody wants to work with someone who only has their agenda on their mind. Strong relationships happen when we focus on mutual success and trust.

5. Focus on Relational Value more than Transactional Value

Avoid approaching your business relationship in a transactional nature. Cultivate your network and relationships each day. Meet them and greet them on special occasions. Talk to them to understand their needs, requirements, values, and what drives them. Always remember that it isn`t about you, but about them. They will always remember how you made them feel.

6. Treat Them like Friends & Family

People like to do business with people they like. Treat them like you would treat your family and friends. Take a genuine interest, be vulnerable, be yourself, and show personal interest in addition to the business value that you already offer.

7. Stay True to Your Business Values

Clear and consistent business values can help stakeholders, clients, customers, and even investors to stay in a harmonious alignment with you. Stay prepared for hiring, firing, and losing money for your values as it sends out a strong message about the brand promise and ensures a shared vision.

The shared vision and aligned values make the strong foundation of any startup business relationship with your employees, clients, customers, investors, and other peers.

Unfortunately, entrepreneurs who are creative and great at inventing things often don`t invest much time in building strong and long-lasting business relationships. Though it does take effort and focus, the talent to effectively build relationships can be learned, just like any other skill.

Use the above-mentioned 7 tips to create a strong business relationship with your potential clients, investors, customers, and other stakeholders.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Get your business back on track. Grow through self-learning and see your website traffic increasing with marketing collateral designed especially for you. To know more, visit: www.badabusiness.com

Categories
Motivation & Mind Control Strategy

5 Ways To Work Efficiently In Teams At Workplace

5 Ways To Work Efficiently In Teams At Workplace
5 Ways To Work Efficiently In Teams At Workplace

Summary: Success needs collaboration, communication, and people. No one has ever succeeded alone. But sometimes managing different people from distinct backgrounds can be a little tricky. Discover 5 ways to work with people, efficiently.

Clarity and kindness can go a long way when it comes to building and running a startup business successfully. While your business idea might begin in your head, to materialize it, you will need a highly efficient team. Even if you are working in a corporate world, teamwork is an essential skill.

So if you are someone who wants to get along with people at your workplace or looking for easier ways to build the high-productive team for your startup business, here are 5 ways:

1. Provide Constructive Feedback

Working in a group when the deadline is reaching nearer can get difficult. Conflicts are inevitable in that situation. So instead of getting caught up in a useless argument, focus more on a solution. When two people are working together, disagreements are pretty normal. So instead of focusing on the negative part, bring an actionable solution to the table that helps take things forward.

2. Appreciate & Give Credit

If someone has done a commendable job, acknowledge and appreciate the. But do not limit it only to the team. Do it when you are talking to your investors as well. Appreciation makes individuals valued and more invested in the company.

You can also organize a wall of fame or Rewards & Recognition ceremony where team members get rewards for their efforts and get a shout-out from their fellow team members can be a great way to thank your colleagues and subordinates. When people feel demotivated and exhausted, a concrete memory of successes can help them keep going.

3. Be Accountable for Your Mistakes

If something goes wrong and it`s your fault, be honest and accountable. The first step to finding solutions to a problem is to accept it, be upfront about what happened. While your first impulse might be to underplay it and sweet it under the rug, avoid doing it like a plague. Don`t try to blame someone else, as it will only cause more problems.

4. Understand Your Strengths

Being aware of your strengths and weaknesses can make you more efficient and productive. Before taking up a new project with a different team, you must take inventory of the strengths and weaknesses of your teammates.

5. Stick to Schedule at all cost

Emergencies can throw everything off the table and can catch you off guard. So from the start make some ground rules with your team, such as for how long a meeting will last and how often will those meetings happen. It is easier to get pulled in all directions instead of focusing on one thing. Figure out how people like to communicate and talk things out. Whether short meetings or long meetings are perfect, or would you rather do an email or chat update at the end of the day.

It makes sense that you would like to finish up work that is been delegated to you, but sometimes to finish work on deadlines, you can ask for help from your peers. Once the word is done, acknowledge them for their help and say thank you.

Gratitude always goes a long way and when you are working in a potentially stressful situation, it can help you to build an amicable environment. The above-mentioned 5 things will help you to work with people most efficiently and will bring productive results.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Get your business back on track. Grow through self-learning and see your website traffic increasing with marketing collateral designed especially for you. To know more, visit: www.badabusiness.com

Categories
Finance Strategy

5 Common Mistakes Beginners Make While Investing In Stocks

5 Common Mistakes Beginners Make While Investing In Stocks
5 Common Mistakes Beginners Make While Investing In Stocks

Summary: The stock market offers ample opportunities for wealth creation. But is it easy for beginners? Find out 5 common mistakes that first-timers should avoid while picking stocks.

Invest in the stock market—-this was the millionth time Rahul heard this suggestion from his friend Sridhar when he asked about wealth creation. Trading, mutual funds, long day, short day, intra-day, and many other terms were thrown at him by Sridhar that amazed Rahul.

Rahul asked Sridhar how to invest in stocks and his dear friend asked him to open a Demat account. And as eager as he was Rahul begins his trading journey by investing in cheaper stocks without doing fundamental analysis.

Result? He lost INR 5000 in 2 days. Though Sridhar showed a great way to wealth creation, he should have told Rahul to avoid making hasty decisions. Investing in the stock market can be tricky, especially for amateurs. And for a new investor, it can be an alluring place.

For those who are new to this world, it might seem like gambling where people make and lose fortunes. But with the right approach and fundamental analysis of stocks, one can create wealth. The investment process has become hassle-free these days.

However, even with the fundamental knowledge of stocks, you can make these 5 mistakes as a first-time investor:

1. Not Understanding the Fundamentals of Stock Market

Ignoring the basic facts about the stock market can result in you losing your hard-earned money. Understanding concepts like ‘Going Long’, Going Short’, ask price, bid price, bid quantity, offer quantity, and stock price changes, PE ratio, PB ratio, dividend yield, a margin of safety, and many other factors.

To know everything about Share Market from the scratch, watch here:

2. To Not Have a Proper Investment Plan

Before you start investing, as a new investor you must have a proper investment plan. Being an amateur every stock and share will look promising. This can often make you lose direction by unplanned investments. Hence, it is very essential to understand your objectives and your financial goals. The investment objective is not subjective and every investor has their own financial goals.

3. Unaware About Risk Factors

The Share market is full of risks. So another mistake that first-time investors often make is that they do not decide how much they are willing to take risks. Investors who have a low-risk appetite may consider investing in stocks that have a low-risk appetite that provides stable returns and is less impacted by market volatility.

4. Wrong Risk Assessment

The stock market is exposed to high market volatility. So while trading online for the first time, it is best to strike a balance between unnecessary risk-taking and calculative risks. Sometimes beginners fail to know the margins they are willing to push while taking risks. Hence, understanding your risk-taking ability is of paramount importance.

5. Not Making a Diverse Portfolio

Many investors who trade online often fail to diversify their investments. They often fail to understand that investing in a single company or investing in only a single type of investment is never a profitable idea. A market crash or a single negative market movement can result in huge financial losses.

An ideal portfolio must comprise of stocks from different companies, along with investment in futures and derivatives.

Talking about money and growing it by investing in multiple stocks and companies may seem daunting at first. But with in-depth research and fundamental analysis of each stock before purchasing can give high returns.

So whether you are a beginner who has set goals and wants to invest in stocks to fulfill them or a professional who is aware of all the ups and downs of the market, if you don`t do enough research, you will end up raking in losses. The above-mentioned mistakes are probably common because often people ignore the basics. Keep these factors in your mind and be a smart investor.

If you have a startup business and looking for solutions, worry not! The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Business motivation Strategy

4 Ways Passive Income Can Take Your Financial Worries Away!

4 Ways Passive Income Can Take Your Financial Worries Away!
4 Ways Passive Income Can Take Your Financial Worries Away!

Summary: Do you want the freedom to work on what you truly desire, rather than having to go into a job that pays you well but leaves very little time for you to enjoy things you truly love? Passive income could be the answer.

“Don`t let making a living prevent you from making a life”—John Wooden.

John Wooden, the guy who said it, interestingly lived for almost 100 years. Now, whether you want to live for 100 years or not, you want to make enough money to lead a comfortable life.

Now, if that sounds like you, would you like to know how you can do it? Would you want to know how you can lead a comfortable life even when you can`t work anymore?

What if we told you there was a way to make money without having to work for it? Passive income is the most effective way of making money with minimum effort. With passive income, you can change your financial future. And yes, we are not kidding!

What is passive income and why is it so essential?

Passive income is a source of income that is generated without requiring any additional effort on your part. You can make money from investment, property, or business that can generate earnings. It is not something that you earn from a regular job. In simpler words, passive income is what you make when your money makes for you.

Watch how passive income can change your life here. 

Here are 4 ways in which you can change your financial future:

1. Freedom of Time

Stability and security, passive income provide both to those who don`t want the worries and restrictions of a 9 to 6 desk job and still want to enjoy the freedom without having to think about paying their bills. Those who wish to spend more time with their family without having to think constantly about their monthly financial deadlines can generate income for their future with passive income.

2. Less Stress & Fear

Though money is not the most important thing in life, it can certainly make a lot of things easier. Hence, it`s no wonder that a lot of people these days feel stressed out because of their financial instability. Making money without having to constantly worry about deadlines and a bad boss can completely change your life and level of happiness.

Fear of the future can reduce the quality of life, making it difficult to enjoy the present. An extra source of income can eradicate the worry about how will you make your ends meet. All these benefits can make us feel better emotionally, mentally, and physically.

3. Flexibility to live & work from Anywhere

The freedom and independence that come from passive income are incredibly addictive. You can live, travel and work from anywhere. You don`t have to rush through the early mornings and sit for 9 hours despite finishing your work.

For those who want to travel the world with zero financial worries, passive income is an incredible opportunity. This is a chance to live the life of your dreams while being able to enjoy financial stability. Passive income also allows us to take care of the travel cravings by allowing us to explore incredible beautiful places sans the worry for our financial future.

4. New Growth Opportunities

Do you know what is heavenly? To be able to make money without having your superior standing over your shoulder and telling you what to do. The independence to do things at your own pace boosts productivity and gives you ample time to focus on things that are much more important.

When your income is automatically transferred to your bank account, you don`t have to constantly worry about meeting your needs.

Instead of having to run off to your workplace and your toxic manager, creating a passive income can help you lead a good life. You can focus better and train your mind to achieve more. These were the 4 ways in which passive income can stabilize your financial condition.

Are you looking to find solutions for your burning problems? Get practical solutions easily with our step-by-step learning strategies, action plan, frameworks that are designed to empower you with various business functions. To help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Business motivation

5 Reasons Entrepreneurs Must Start Listening To Podcasts Right now!

5 Reasons Entrepreneurs Must Start Listening To Podcasts Right now!
5 Reasons Entrepreneurs Must Start Listening To Podcasts Right now!

Digital innovations have not only made our lives easier but also have unlocked countless opportunities for entrepreneurs to establish and grow their brands. Another thing that is essential for business growth is continuous learning. But, thanks to over-packed work schedules, many entrepreneurs do not get enough time to learn new things.

However, podcasts can be a great way to learn, understand and grow in a business world. Business podcasts have the power to help you make some remarkable positive changes in your life.

Here are 5 reasons why every entrepreneur with small startup businesses must listen to podcasts:

1. Something for Everyone

If listening to a podcast sounds more difficult than starting a small startup business then you might argue that there is not one that is right for you. But there are many business motivational speakers in India like Dr. Vivek Bindra who can discuss just any topic in all industries.

If you are looking for a particular niche, you can find plenty of choices available online. So whether you are interested in a podcast for startups, marketing professionals, you can find it online right at your fingertips.

2. Learn Anywhere, Anytime

Listening to podcasts can give you a clear understanding of various subjects. Also, you can listen to professional business coaches anytime, anywhere. Many audio sessions focus on particular business challenges and can help you to find innovative solutions for your burning business problems.

3. Make Commuting Productive

Sometimes multitasking can do more harm than good. But when it comes to podcasts, you can use your time more constructively. If you spend a considerable amount of time traveling to work, enjoying food or tea breaks you can listen to a podcast and utilize your time perfectly.

4. Gain Fresh Perspective

One of the biggest reasons why every entrepreneur and businessman should listen to the podcast is to get excellent advice from popular business leaders. You can listen to Dr. Vivek Bindra`s podcasts that will provide you with in-depth knowledge about various aspects of business in a very simple language.

5. Confidence

Listening to the best business motivational speakers can give you the confidence to make informed decisions that are beneficial for your startup business in the long run.

Nothing is quite as interesting and exciting as listening to some of the most influential people who talk about their journey in the most candid way. Who knows, in a few years, you might be in a position to host your podcast and start guiding those who need it the most.

No matter what your goal is, anything is possible with our online business coaching program. Learn the various business strategies and take your business to next level. You can access premium content in your language from your phone, anytime, anywhere.

Categories
Business motivation Startup

5 Profitable Low Investment Eco-Friendly Ideas To Start In 2022

5 Profitable Low Investment Eco-Friendly Ideas To Start In 2022
5 Profitable Low Investment Eco-Friendly Ideas To Start In 2022

Though the Covid-19 pandemic had brought the world to a shutdown, it has also changed the way this world consumes energy. Carbon dioxide emissions fell by 5.8% globally. This is the largest drop in CO2 emissions since World War II. The primary energy demand too was decreased by 4% over the last year.

So, if you want to start an eco-friendly startup business, there are so many opportunities in India to become an entrepreneur. There are multiple low-investment startup business ideas that you can choose from.

But before we even begin telling about the money-making business ideas, let us tell you what eco-friendly business is.

An eco-friendly business uses sustainable materials to make environmentally friendly products. It aims to utilize natural resources in a way that does not harm nature. This approach helps the business and environment to grow simultaneously.

Here are 5 eco-friendly business ideas that can you can start with minimum investment:

1. Organic Store Business

From organic farming to organic soaps and shampoos, people are more inclined towards everything natural. If you want to start a business that is profitable for both you and the environment you can start from eatables, personal care products that are made from natural raw material and free from preservatives.

You can also attend workshops where a session could cost you anywhere between INR 1200-5000. With few initial investments such as buying mixers, blenders, molds, pigments, and essential oils can cost you around INR 8000. There is a huge demand for organic products that can give your low-investment startup business a kick-start.

2. Retailing Recycled Items

Though India is a major scrap importer of scrap metal like aluminum and brass, people have a stiff mindset when it comes to recycled items. Despite this, there is a huge scrap market that is thriving. From needles to clothes, upholsteries to shoes and electronic products, everything that we use can be recycled.

Not only recycled items business can be started with minimum investment, but it will also allow you to create employment for many people and train them as per your business requirements.

3. Eco-friendly Jute Bags

‘Say No to Plastic Bags’ is something we have been hearing for a decade. But the plastic waste has now engulfed the entire world and its hazards are making an appearance everywhere. From ocean to forests, food to intestines, surprisingly, plastic has found a sneaky way to enter into our lives.

You can start making jute bags that offer more durability, and reduce the carbon footprint that is created by the ever-so-durable plastic bags. As more and more people are interested in eco-friendly products, they will be more than happy to welcome this change. You can start making jute bags from jute twine or you can also use different raw materials like bagasse, coconut husk, and recycled paper.

4. Eco-friendly Furniture

Nowadays, you must have noticed that your Facebook and Instagram feed is full of beautiful and warm home décor ideas. Old and discarded furniture can be reused and refurbished into pieces that are aesthetically and functionally brilliant. This segment has lots of potential in the domestic as well as in the export market. All you need is a work table and some equipment to kick-start your low-investment startup business. As your business increases you can also hire an experienced carpenter to help you fulfilling orders.

5. Composting Industry Business

If you want to start a business with practically no capital investment, composting business is the real deal. The kitchen waste in your house is a gold mine that can generate compost which can be made for free in your backyard. You can invest in the installation of composting beds that might cost you around INR 3000.

A business that takes care not only of its revenue but also of the environment sustains for a longer time in the market. The customers become more loyal because of the ideology behind the business and with time the revenues will also grow. You can start the above-mentioned low-investment business idea or if you have an idea of your own, you can also start it.

Having a compelling marketing idea is great. But you know what is even better? Personal guidance to increase your brand presence consistently to facilitate sales, engage your customers and close leads.

This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Startup Strategy

5 Unique Strategies To Grow Startup Sales

5 Unique Strategies To Grow Startup Sales
5 Unique Strategies To Grow Startup Sales

Are you looking to build a huge audience for your small startup business?

Of course you are. After all, revenue is what keeps a small startup business thriving in all seasons.

And when it comes to startups business everyone wants more sign ups, subscribers and users. But the major problem that the majority of the entrepreneurs face is their lack of awareness how to do it very quickly, and without burning a hole in their pocket.

Thankfully, the secret to getting a huge response from your customers doesn’t lie in outspending everyone else.

It lies in getting more creative with your marketing tactics and to think out-of-the-box. Unique marketing strategies will give you bigger results than you will ever achieve even with huge spending. This kind of unexpected growth is called growth hacking.

If you want to build a massive success for your small startup business, here are 5 ways to start growing your business like never before:

1. Launch a Referral Program

If you are looking to develop a huge customer base quickly, you need to look into referral marketing. A basic strategy with amazing results! All you have to do is allow your customers to help promote your products for you. It is a simple concept, but not many startups have put it to its best use.

These days’ customers trust more on personal recommendations than all other forms of marketing. Hence, use it to the fullest and it is the best way to build a viral interest in what products or services you have to offer.

2. Turn your product or service into a challenge

One of the biggest problems with viral marketing is that it becomes quite tough to tell what the company has to offer.  If you create a product video that not everyone loves, you might not get the recognition that you desire. So make your product the focal point of the viral marketing campaign that you want to run.

3. Email Marketing

Despite predictions of its death by the marketing world, emails are still a very common and frequently used medium for communication. Emails are still around and delivering a handsome return on investment (ROI) to marketers who know how to use it for their perusal.

According to a research conducted by Demand Metric and the Data & Marketing Association (DMA), “email marketing had an impressive ROI of 122%. And every startup would want that kind of ROI on email marketing. So craft a crisp, engaging and attractive email copy.

If you want to know how you can craft catchy email lines, read it here.

4. Social Media Marketing

Social media marketing is one of the most powerful tools these days. According to HubSpot, “90% of the marketers confirmed that social media is important to their businesses.”

So what is the best way to grow your brand on social media? Build high-quality content regularly and post it on social media. You can seamlessly use social media channels and post manually on platforms like Facebook, Instagram, LinkedIn, and Twitter.

5. Reach out to a Specific Community

If you want to build a user base faster for your brand, you need to have a clear understanding of who your customer is. Once you have understood the persona of your buyers you can then create content specifically made for them. The more customized your content will be, the more effective your campaign will turn out to be.

For entrepreneurs reaching a bigger customer base is crucial. It will not only help to establish their brand, but will also attract more customers. So apply the above mentioned techniques and see your sales growing.

Having a compelling marketing idea is great. But you know what is even better? A personal guidance to increase your brand presence consistently to facilitate sales, engage your customers and close leads.

This is why to help you move forward with your business goals, we at Bada Business offers an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Strategy

9 Killer Lead Generation Strategies To Sky-Rocket Your Business Sales

9 Killer Lead Generation Strategies To Sky-Rocket Your Business Sales
9 Killer Lead Generation Strategies To Sky-Rocket Your Business Sales

Whether you are an entrepreneur or an established brand that has lost its spark in the business world, digital marketing can give you unprecedented opportunities to attract and convert leads.

Digital marketing is the undisputed king of the digital world. A lead generation is a process of attracting and converting your prospects into customers.

So, why lead generation is essential for your business?

For the obvious reason that it can lead to more sales that ultimately means more revenue. The more leads you will have, the more robust your business will be and the profit too. However, no set pattern will prove to be a hit with your customers.

This is the reason that you must experiment with different avenues to help you reach a wide variety of people. When you are focusing on generating leads from organic traffic, it is important to diversify your efforts and implement different strategies to convert more people.

1. Research For Keywords & Hashtags

Organic traffic relies on your ability to understand how your target customers and other prospects are looking for your products and services on search engines. You must know relevant keywords for your business, along with the competition of those keywords.

Incorporating well-researched keywords and hashtags can optimize your website or social media page, making you more visible and easily searched.

2. Understand the Personas

Before you begin writing your next blog, shoot a video or redesign your website for its big launch, it’s highly recommended that you create a ‘Buyers Persona’ so you know exactly who your target audience is.

A buyer`s persona is understanding your target audience. Their age, gender, religion, region, buying behavior, how they spend their time on the internet, and their buying behavior can give you some rare insights that will prove beneficial for your business.

Once you understand who your target audience is you can begin the process of creating content that will resonate with your prospect.

3. Pick your Social Media Platforms Wisely

Sharing your posts, blogs, and videos across social media will increase the chance of your content engaging with your audience. But it is recommended to research to find out which platform suits your product or service the best. Every social media platform is just another search engine that’s waiting for your keywords. So don’t stop at just one!

4. Publish Interactive Content

Whether it is B2B or B2C, interactive content is a hit amongst the customers across social media platforms. The most popular is the online quiz when it comes to B2C. These quizzes can be anything related to the current trend, viral event, or something about your product and service.

Interactive content is highly compelling as the cycle of input and feedback keeps the audience glued to their seats. However, if done wrong, it can be cheesy as well.

5. Use Product Videos

If you are good at weaving stories then you can make your content videos. Videos in today`s world can work like a charm with your target audience. Videos can increase landing page conversions even when people are not watching them completely. You can hire a graphic designer and a video editor can bring your stories to life with amazing graphics, reels, and videos that will help you to generate leads.

6. Set the Frequency

The more good content you create the more organic leads you will generate. But, it is essential to set a frequency. When your audience is online and more engaged should determine your frequency of posting.

Where less posting can lead to less engagement and audience reach, too much posting can make your audience ‘unfollow’ you. Be sure to check your social media insights and analytics as they can guide you to come up with powerful content marketing strategies.

7. Be Consistent in posting

When you are looking to increase organic leads, it is important to be consistent in posting content. Both your audience and search engines value consistency.

8. Check the Analysis

Understanding the keywords and posting relevant content is very essential to your understanding of organic traffic. When you understand your target audience, it is easy for you to analyze where your website is ranking highest, or which blog, article, post, or poll is bringing massive engagement. This will help you to find out where your organic visitors are landing on your websites.

9. Modify to Make Engaging Content

Once you have done the analysis part, it will give you a fair picture of what is working and what is not with your target audience. You can modify, add or subtract a certain dimension from your content to make it more engaging.

Organic leads are your potential customers who might be interested in your company or a specific product. By using the above-mentioned strategies you can engage a wider audience to convert more leads.

You can boost your sales easily with the right guidance of a business expert.  Learn to generate high revenue earning products for sales, generate payment links for customers, managing account-related details. Solve your problems in just one click with a personalized coach. To know more about business coaching program, visit: www.badabusiness.com

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Business motivation Strategy

5 Must-Know Tips For Entrepreneurs To Win a Tender

5 Must-know Tips For Entrepreneurs To Win a Tender
5 Must-know Tips For Entrepreneurs To Win a Tender

Whether you are running a small business or a large organization, getting a government tender is not an easy task. The secret to landing big contracts is not deeper pockets or more manpower; it is about getting your prospects to trust you.

The tendering is of two types- Open Tendering & Selective or Negotiation Tendering. The tendering process is quite complicated and needs to be submitted within a specific time frame.

If you are a newbie and want to win a business tender, you can watch 10 amazing tips on how to win a tender:

Here are 5 expert tips from Dr. Vivek Bindra- the best motivational speaker in India that will ensure that your business wins the next tender:

1. Get Tender Information As Early As Possible

If you want to acquire a government tender, it is vital to acquire all the relevant information in detail before your competitors. Getting the information as early as possible will give you sufficient time for preparation.

Before filing for any tender, it is also essential to do a NICE analysis. A NICE analysis stands for Need, Interest, Concern & Expectation. Recognize its competitive diagnosis, identify your strengths and then decide whether you want to fill this tender or not.

2. Check & Recheck all the Information

After filling up all the details, it is very essential to check, re-check, double-check and cross-check to ensure that no column or box is left. When filing a tender, it is critical to check that you have not incorporated a presentation unnecessary. Always make double sure that you mention only what is required to win the tender.

  • Ensure that each & every column is addressed properly.
  • Provide a document related to the recent project to demonstrate your capabilities.
  • Explain your USP.
  • Factors like compliance, language, clear writing, proposal filling, and proposal copy should also be taken care of.

3. Client Focused Compelling Story

No matter how many languages, compliance, and technical details you mention in your tender. One fact that is undeniable is that it is meant for humans and will be read by human beings. Hence, make a presentation that includes a compelling story that will touch their hearts.

4. The relationship can Amplify Your Possibility of Success

Relationships and good networking skills are useful in today`s business world. A good relationship with your peers helps you to cultivate trust, which increases your credibility in the market. Later, you can also get help from your peers to acquire information about a particular company or a person to get assistance in winning a business tender.

5. Secure Your Gross Margin

When filing a tender, many businessmen file tender low price bidding to win the contract. However, under-cutting might help you to win a contract, but when it will come to delivery; you will have to face pretty tough challenges.

“Expansion without Gross Margin is committing Suicide”, says Dr. Vivek Bindra- the best business motivational coach in India. Hence, secure your gross margin without overpricing it.

But if you have to bid your quotation at a higher price, always explain the rationale reason so that people do not reject your bidding straight away.

To get a better understanding of the requirements of the tender, always read the terms and conditions very carefully. It will help you to make a well-informed decision for your business growth.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

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