Categories
Finance

5 Smart Ways To Eliminate Debt & Grow Your Small Business

If you ask any small business owner or entrepreneur to name their foremost hardest challenges that don`t let them sleep in the night, they will say without a second thought- money!

Paying off debts, growing business, increasing profitability, and achieving financial freedom are a few challenges that SMEs and MSMEs often face. This was true before the pandemic, but after it, it has become even more crucial for entrepreneurs to overcome money challenges.

According to a survey published in Forbes, “95% of businesses surveyed said the pandemic had affected their bottom line, and 53% estimated that 2020 revenue would drop by more than a quarter.”

Even the best business coaches often come across questions like ‘how to get my business out of debt’ or ‘how can I repay my loan as soon as possible’ by small business owners.

Most entrepreneurs begin their start-up by arranging funds through debt funding, equity funding, loans, or through other less formal sources like friends & family. But the experience of being in debt can be scary as well as overwhelming.

If managed smartly, borrowing funds can help you accomplish your goals. On the other hand, mismanaged business debts can not only affect your financial wellbeing but can also cause mental stress, especially to small business owners that are worse affected due to the Covid-19 pandemic.

There are many government schemes to help small business owners with loans. The Indian government had offered relief to MSMEs in the form of subordinated debts, collateral-free loans, and equity infusion through its Fund of Funds (FoF) scheme in 2020. This scheme proposes to purchase up to 15% growth capital in high-credit MSMEs.

You can watch this video by Dr. Vivek Bindra on “How to Pay Off Your Loans”:

If you have a well-thought financial plan, you can solve the cumbersome process of taking your business out of debt, just like others. Here is how you can chart your way out of debt:

1. Manage Your Debts

The first step that will take you closer to managing your debt is to organize all the details of exactly what you owe. Make a list of your debts with EMIs, interest rates, and tenures. This will help you recognize the costliest debts.

2. Settle Costliest Debts First

After sorting out your debts, pick the costliest one! Costly debts, if not paid on time, will extract the highest interest. This can drain your finances. Hence, settle your costliest debts on a priority basis.

3. Plan Monthly Budget

One of the most vital debt management techniques is to plan your monthly budget. Make a list of your income & expenses while deciding your monthly budget. This will give you a clear picture to think about ways to reduce your daily expenditure. Having details of monthly cash inflow and outflow can help you save money that you can use to clear your debt.

4. Consolidate Loans

Sometimes keeping a track of all the loans can be difficult. If you have too many loans, consolidating them into one can be a good idea. This will leave you with just one EMI. Business loans, personal loans, and credit cards provide you with this option. It will remove various debts and leave you with just one loan to track.

5. Insure Against Economic Shocks

The future is uncertain and it is wise to protect yourself from uncertainties that you might be exposed to. E.g. a loss of a job could lead to delayed EMIs. So, to avoid such situations, create an emergency fund to help you sustain yourself during a bad phase. Ideally, this fund should be 3-6 times more than your current monthly income.

Repaying loans is a moral, legal, and also financial obligation. With smart and effective debt management strategies, you too can get your business out of debt. Learn how to manage your debt with the top-industry leaders from our Problem Solving Courses.

Categories
Startup

4 Big Common Legal Mistakes Startups Make

Starting a new business is no less than a marriage. Initially, everything is rosy and smooth, but as soon as the honeymoon period fades away, the real hustle begins. This is the reason startups need to have a clear legal agreement in place.

A startup business can face significant legal challenges due to plenty of mistakes made by its founders. These mistakes are generally made at the initial formation of the business, at the early stages of growth, and when dealing with staff. You can also hire the best business coach to get the right guidance.

If you are an entrepreneur and planning to start your dream venture, here is a list of common and legal mistakes you must avoid at all costs:

Mistake #1: Not Making an Agreement with Co-Founders

If you are starting your business with a co-founder, then you should have all the agreements in place at the initial stage of your business relationship. Not doing it can lead to various legal challenges down the road. A founder`s agreement is just like a “prenuptial agreement.” Here are the key legal terms your founder agreement must involve:

  • What are the roles and responsibilities of the founders?
  • How will the equity be split among the founders?
  • What is the overall goal and vision for the business?
  • What salaries are the founders entitled to? Factors that will lead to change salaries?
  • Is each founder’s percentage ownership in the company subject to vesting?
  • If one founder leaves, does the company or the remaining founders have the right to buy back the departing founder’s shares? If so, at what price?
  • How will a sale of the business be decided?
  • What time commitment to the business is expected of each founder? What constraints will be imposed on outside commitments?
  • How will key decisions and day-to-day decisions of the business be made? (by majority vote, a unanimous vote, or are certain decisions solely in the hands of the CEO?)
  • Under what circumstances can a founder be removed as an employee of the business?
  • What assets or cash does each founder contribute or invest into the business?
  • What happens if one founder isn’t living up to expectations under the founder agreement?

Mistake #2- Not Deciding the Structure of the Company

Because founders often start businesses without consulting lawyers, they do not decide the structure of their businesses. One of the very first decisions that any entrepreneur should make is in what legal form to operate the business. Due to the incorrect structure of the company, startups often incur higher taxes and become subject to significant liabilities that could be avoided by structuring their startup business as a corporation or a Limited Liability Company (LLC). You can also take help from the best business coach who can help you navigate with legal formalities.

Mistake #3- Choosing a Disputed Business Name

It is very important to do research when picking a company name as it helps to avoid trademark infringement or domain name problems. It also ensures that the name you select is available to use. Here are some steps that you can do to avoid naming issues:

  • Conduct a Google search on the name to check if it is already in use.
  • Before picking a domain name, search GoDaddy.com or other domain name registrars to see if the domain name you want is available.
  • Ensure the name is distinctive and memorable.
  • You can shortlist 5 names and test market them with prospective employees, investors, partners, and customers.
  • Avoid unusual spellings of the name as it can cause confusion and problems down the road.

Mistake #4- Not Adhering with Securities Laws When Issuing Stocks

If founders form a corporation, LLC, Limited Partnerships, or any other structure the sale of stocks, limited partnership interests, or LLC interests to the investors will be subject to state securities laws. Most laws require that such sales comply with certain disclosure, filing, and various other form requirements unless the sales are exempt. If any business fails to comply with these laws, it can result in significant financial penalties for the entrepreneurs and the company.

Founding a company is not much different from getting married. Everything looks promising in the beginning, but as the business evolves, complexity and stress become a part of everyday operations. So, with all of the things that go into launching a startup, one must get the Founders agreement, right!

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer exclusive problem solving courses that come with Foundation courses, specialized courses, and value-added courses. To know more, visit www.badabusiness.com

Categories
Startup

How To Create A Winning Content Marketing Strategy For Startups?

In a world that is full of false advertising and eroding the trust of the audience, content marketing is something that should be at the core of any digital marketing strategy. Whether it is a large company or a small startup business content marketing can be a powerful tool for business growth.

Content marketing is the only type of marketing that thrives on customer`s behavior and does not cost much. What`s more? It is as profitable as paid search advertising or paid social marketing.

According to Hubspot, around 70% of marketers are investing more actively in content marketing. Why? Content marketing is a subtle way through which you are serving useful, relevant content to your potential customers to help them overcome their burning problems.

But to truly excel at delivering awesome content that is customer-centric and also aligns with your business goals, you must do more to stand out from the crowd. You must have a content marketing strategy that empowers your future goals and long-term vision of what you want to achieve.

While creating a content marketing strategy for a small startup business, entrepreneurs must begin with setting their goals.

So how can you come up with a content marketing strategy that is so enticing that helps you to grow your business? We have outlined seven key steps below that you can use to develop an ironclad content strategy for 2021:

Step 1- Identify Your Business Goals

There could be millions of reasons behind your content strategy. Maybe you just want to increase your followers, capture new search engine traffic, or you may want to only showcase your products. Hence, setting out a clear goal is vital when making a content marketing strategy.

The clarity in your goals in the very beginning will help you to analyze the effectiveness of your campaign in the future. This will not just give you a clear objective at the beginning of the process, but a solid framework too to build on.

Step 2- Discover your Target Audience

Once you have a clear objective in your mind, the next step involves who the content should we geared towards? Who is your ideal customer? There are many ways to find out and pinpoint your ideal customers. But the idea one that even the best business coach swears by is to think about demographics, age groups, geographical locations, education, lifestyle, and interests.

Entrepreneurs with small startup businesses should understand the core of their customer base. This helps you to assess the types of content that will deliver excellent results.

Step 3- Set out your KPIs (Key Performance Indicators)

If you cannot determine a way to measure the success of your content, it is highly difficult to measure the statistical data in a more meaningful way. Hence, setting KPIs, in the beginning, is an extremely important step.

Step 4- Decide Your Content Approach

Surely, there are multiple social platforms on the internet. But not every platform has your target audience. So will you use just one type of content or would you like to experiment with different mixtures? Knowing your target audience, you can consider the article, blog writing, video tutorials, short posts, reels, pictures, and a lot more.

Step 5- Establish a Content Calendar

To ensure the consistency of your business presence, creating a content calendar is vital. The best way to do that is digitally so that you can share the sheet online with all the stakeholders. You can pre-plan the content that you will like to post on special days and festivals. Do not forget to continually assess and update the sheet as your business requires.

Step 6- Content Creation & Editing Process

This step is where content turns into a reality. Look for distinct ways to keep your content flow block-free. Also, keep content writing separate from editing to reduce the chances of making any accidental errors.

Step 7- Analyze Statistics

This final step in setting up a content strategy involves measuring the success of your content and KPIs. Having statistical data is vital. However, it must be interpreted accurately and in the correct manner.

Content can boost the visibility, credibility, and reliability of a small startup business. But, a clear strategy must be in place. If you lack a clear content strategy, your approach will lack vision. So try to align your strategies with your business goals to boost the number of customers and revenue in the future.

To gain in-depth knowledge, you can take our foundational courses that come with hand-holding support. Our Business Coaching Program offers everything that you will need to make your startup business successful.

Categories
Business motivation

4 Ultimate Ways For Entrepreneurs To Deliver a “WOW” Customer Experience!

Let`s do a simple activity! Think about the last time you experienced a “WOW” moment at a restaurant or a store where you were impressed. You probably would love to go there again and do more business there, share it with your friends, and business associates too.

Customer experience is a crucial aspect of any business and an important chapter in any online business courses for entrepreneurs. Customer service can make or break a business, especially if it is a startup. A new business that is trying to make a foundation in the market generally has a hard time gaining and retaining customers.

While an excellent customer experience can retain even the most dissatisfied customers, poor and unresponsive service can turn away many potential customers. It can also turn away even the most loyal shoppers, which can certainly affect your company`s bottom line.

Customers expect good service, but if you are an entrepreneur and trying to establish your roots in the market, you must give them exceptional service. Going above and beyond will not only leave your customers blown away but will also make them advocates for your products.

To create ‘wow’ moments, you will have to make customers feel like they are the most important people in your world. Here are four ways to deliver “WOW” moments for your customers:

1. Deliver what your Promised, without Exception

Dedication and sincerity go a long way in the business world. These characteristics are something that you cannot learn in any online business courses. Delivering what you say, you will do becomes easy when you are committed enough to build systems around “WOW” moments.

When your goal is to win your customers` hearts, you look for ways to go the extra mile every time. One can achieve this by facilitating communication between different departments. Another way to sweep your customer off is to offer them a gift or more support. Everyone person loves to be treated exceptionally and little things can create special WOW moments.

2. Take Accountability & Fix Problems

Customer satisfaction is indeed a guarantee card for your business’s success. Nightmare customer service is not an alien concept in the marketplace. No customer service is mistake-proof, and let`s face it, it is practically impossible to not have any problems. We have all experienced it at some point in time.

So avoid over-promising and under-delivering, hire the right people, empower your team with training and give more importance to customer satisfaction than the customer policy.

If you know how to handle mistakes and problems that come in day-to-day business then you can earn the loyalty of your customers. Why anyone would give their money to a company that does not care?

3. Customer Feedback

Respect can never be bought or snatched, it has to be earned. To gain respect from your customers, you will have to earn it. No matter how small or large your team is, every team member must be on top of their game at all times to give customers a “WOW” experience. This also means accepting responsibility for your mistakes rather than denying it.

Customers prefer businesses that own up to their mistakes, are responsible, and take the necessary steps to correct them. And the best way to know where you are lacking is to take feedback from customers and learn from it.

Survey your customers regularly, and reward them for giving feedback. After all, they are taking out time to tell your points where you are doing excellent or you need improvement. Customers would love to help you improve if you value their time and opinion. To improve yourself, you can hire the best business coach who can help you to improve customer experience with his expertise.

Want to know how to improve your customer service? Watch this video:

4. Follow up & Follow through, Always!

Many startup businesses spend a lot of time, money and a great deal of effort chasing down new customers, only to lose them after the first or second transaction. Why? Only because they don`t follow up or follow through after their first sale.

It is very important to realize that if a customer doesn’t feel appreciated, he or she tends to go to your business competitor instead of making you their choice for repeat business.

Following up with your existing customers is the guarantee card to more business, which means more profit. When customers get a good experience with you, the probability of a repeat business increases.

Always give your customers more than what they expect. This will completely blow their brains off! Let them know you will bend backward to make their day better! After all, it`s all about the overall experience and the details that lie in between.

You can learn how to give your customer an unforgettable experience from the top industry leaders through our “Entrepreneurship Course”.

Did you like reading our article? Let us know in the comment section.

Categories
Business motivation

Why A Business Coach Is Vital For Small Business Owners

A business coach or a motivational coach in India can be an ideal growth partner, especially for small business owners. They can help the business gain both- scalability, and stability.

But in the current scenario, is it worth investing in a business coach? Let`s find out in the article below!

As our country is still struggling with the second wave of COVID-19 many people while reading this article might say that – a business coach has no place in our current to-do list. However, if you ask some of the top industrialists and successful businessmen in India, they will state otherwise.

Surprising? Well, lets us explain why the ongoing pandemic situation is a perfect time to hire a mentor for your company.

Just like M.S.Dhoni (the former Indian Cricket team Captain) used to pull the team out whenever the team was having troubles during the match, taking the help of the best business coach in India can give you something imperative for success- a perspective and professional guidance.

A mentor can be an ideal growth partner for small business owners. If your mind is still in splits, here are few reasons why taking the services of the best business coach is vital for entrepreneurs and other small business owners:

  1. PURPOSE & GOALS

These two aspects build the foundation of any business. In the initial stage, entrepreneurs may spend their time doing things that are essential for the existence of their business. A business mentor, however, helps these aspiring business owners with the purpose and the goals at the forefront.

They also keep reminding them about the reason behind them doing certain things.

  1. FROM EXPERT TO ENTREPRENEUR

Just like theoretical information and practical experience have a stark difference, being an entrepreneur is not the same as being a subject matter expert.

Having in-depth knowledge about a business and the market is not just sufficient to run a successful company. A professional mentor can provide great insights and help entrepreneurs to develop smart habits and great practices to help or she establish a business that can succeed.

  1. SOLUTIONS FOR BUSINESS GROWTH

With everything turning digital, growing a potential customer base and brand awareness is like Rubik’s cube. Simple to do, but hard to decipher the path!

If you hire the best business coach in India, he will come with his expertise. And, with great experience comes great knowledge. He can provide creative solutions, completely customized and innovative strategies to overcome the challenges that you might face on your entrepreneurial journey.

Most small business owners find the implementation of strategies, business plans, and operational issues extremely challenging. However, a business mentor can give the owner much-needed perspective, direction, and guidance for the same.

  1. FRESH NEW PERSPECTIVES & INNOVATIVE IDEAS

“Two heads are always better than one”- an adage that still holds in these times, and a wise principle that every small business owner should religiously follow.

Whether it is a new marketing strategy or a sales plan, business operations or leadership skills, whatever the owner is contemplating, it is always better to take professional help. Professional guidance by the best business coach can turn any idea into an excellent business opportunity.

A mentor will not only provide solutions to the business owner but also asks tough questions that nobody in the ecosystem would ask.

  1. PROMOTES ACCOUNTABILITY

One of the best pieces of advice that a professional mentor will give any entrepreneur is not to lose sight of the significance of accountability. This is a vital aspect to make a business succeed.

Accountability isn`t just about constricting scope, rather it is about delivering what was promised, and building a stronger foundation for the business to grow.

A coach can challenge the perspective and mindset of small business owners. He can provide solutions, and help an entrepreneur walk through the path of success.

If your business is going on downhill, it is a perfect time to take the services of the best business coach in India Dr. Vivek Bindra, who is an internationally acclaimed motivational and business coach.

He is a trusted advisor to around 1,500 corporates and keeps on inspiring millions of people across the country. He has been instrumental in providing CEO coaching to over Top 100 CEOs in the country.

Categories
Business motivation

6 Powerful Reasons to Hire a Business Coach, Right Now!

Running a business is not an easy task. Though the perks of being your boss are plenty, the constant challenges of the business world need to be addressed. Entrepreneurs who have just begun their entrepreneurial journey and want to scale their business hire the best business coach in india to help them get there.

A business coach brings years of expertise and experience with themselves that can help entrepreneurs, solopreneurs, and wantrepreneurs to take their business to new heights.

But is it worth the time and expense? It certainly is worth the time and expense! Especially when you are willing to fast track your business growth, and there is a gap between where you currently are, and where you would like to see your business.

If you are looking to hire one, here are seven benefits that you will experience from hiring the best business coach for your company:

  1. He will Help to Find your Blind Spots

As an entrepreneur, it becomes difficult to get into the weeds of the business. When you are living inside a building; it is hard to see its exteriors.

Similarly, while running a business, it is difficult to see your loopholes. A business coach can give a lot of succinct points about your brand and your business operations that you couldn`t have spotted otherwise. You can use your network to find one, or you can also contact Dr. Vivek Bindra – one of India`s best motivational and business coaches.

  1. He will guide you like a Compass

Sometimes, entrepreneurs get caught up in day-to-day if running their business. They take de-route and fail to bounce back. A business coach helps you to provide the right guidance like a compass and ensure that you are heading in the right direction. One small change in your direction can lead to unbelievable better results.

A professional business mentor serves a crucial role and regularly checks in to ensure that your business is on the right path to reach your ideal destination.

  1. He will help you Bridge the Knowledge Gaps

One of the biggest challenges in the path of success is the lack of vital information and knowledge. When it comes to finding solutions to business problems, you just can`t Google your way out. Also, sometimes when you do not know the problem, you can`t find a solution.

Business mentors are great accountability partners who can help you ensure you are consistently growing and evolving by learning.

  1. He will Offer Unbiased Insights

One of the biggest advantages that you get by hiring the right business coach in India is that he provides you with constructive criticism without getting biased. If you ask your co-workers, colleagues, family, or friends about what you need to do to get better, you may receive their biased opinions. Also, those opinions will lack professional insights. They may not understand the strength and weakness of your organization, or your management and leadership style.

A business coach will tell you what you need to hear, and not what you want to hear!

  1. He will Open your Mind to Innovative Ideas

It is human nature to stay in their lanes, once they have achieved success. The tendency to observe old habits and patterns that have proven successful in the past is quite common in entrepreneurs.

A strong business mentor can help you to increase awareness of methods and ways to attain success that has worked for other people. He can also offer powerful insights that you can practically apply to your business operations and even day-to-day routine.

  1. He can carve the New Way for Success

Steve Jobs once said, “We hire smart people so they can tell us what to do”. Though, lot of people just want to see their employees nodding at every word they utter, great managers and true leaders appreciate the honest employees and team members.

When it comes to mentoring, a professional business coach can help you put the pieces together for you and help you to pave way for success and more revenue in your business.

Building a business is tricky, especially if you are starting. One of the biggest pros of hiring a business coach is that they will help you to stay on the right track. If you are looking to hire the best business mentor, there is no better choice than Dr. Vivek Bindra.

Categories
Powerful Personalities

The Best Business Coach In India

Summary: Do you want to achieve success in your business?  Here is why you should hire a Business Coach!

A business coach has the ability to turn a business around, increase sales, structure and implement relevant strategies, basically use his expertise and help you cross milestones in your business.

Regardless of what stage your company is at, a business coach can make your trade grow 10X. There have been so many entrepreneurs and small business owners who have worked along a business mentor and got amazing results.

Though Business coaching impactful in every scenario, it works best in two scenarios-

1. When a business owner wants to reach to a wider audience and increase its customer base.

2. There is a gap between where the business is currently, and where it needs to be.

However, building a business from the scratch is not easy. An entrepreneur who might have a wonderful business idea may lack excellent strategizing skills. Here, a business coach who excels at launching start-up businesses can help.

From making strategies to maintaining sheets, when a business is at an initial stage, entrepreneurs have to play multiple roles. It is natural for entrepreneurs to get overwhelmed by the humongous amount of work. Hence, they lose their focus that is essential to make vital decisions to run a business successfully.

From giving a genuinely necessary self-image and ego check, a business mentor can give you both the devices and the viewpoint to go from point A to point B.

There are multiple areas in which a mentor can assist business owners. Some of these issues are:

  • Lack of direction
  • Unable to pitch & close deals
  • Irregular income
  • Deficient benefits and profits
  • High Attrition Rate

Organizations that experience the ill effects of any of the above should take the advice and services of a business mentor. Many successful organizations have used a business guru and coach as their secret weapon.

Let’s discuss a few points about how a business coach can help you in success:-

1. Motivates & Support you to Achieve More

When you have somebody who keeps a stock of what you’re doing, you will feel empowered and confident in your own skin. You’ll be flabbergasted at the things you can achieve. Having an emotionally supportive network around you or hearing a couple of inspirational statements can lift your spirits when you’re down.

Being an entrepreneur means having your own experiences of ups and downs. With everything going on around you, it can get overpowering, disappointing and even desolate at times. A business motivational speaker will be there in a jiffy, helping you make that next stride towards progress.

The crux of the matter is to arrive at a spot where you have all the instruments in your toolbox to deal with the problem. To reach such a stage, a mentor can be a great support system. Dr. Vivek Bindra who is a renowned business coach and Motivational Speaker  have changed the fortunes of many entrepreneurs through his insight and wisdom and has helped them do some extraordinary work

2. Helps You Build Connections

The more you are associated with effective people, the more you will succeed. Besides the other incredible focus points mentioned in this article, a business coach can help you build meaningful connections. With their years of experience, they can also help you with networking. They know you and how you respond in a particular situation. You will be on top of mind recall when the fraternity knows who is associated with you.

3. Helps You Set Realistic Goal

Without having an aim or a single goal no one can make progress. Without an objective life is directionless. On the other hand only setting goal is not enough. One has to work hard to achieve it.

The best business coach in India can help you set realistic objectives as well has achieve them. You as an individual should be certain that you need to chart out a goal and spell it out clearly. Any top business guru will make sure you keep attempting it till you succeed.

4. Pushes You Out of Your Comfort Zone

They challenge you to attempt new things, think big, hop higher and truly go for what you need. Bold objectives are the ones that alarm us to death, yet for an accomplished business mentor, they know exactly how to chart the path to realize them.  At that point, once you arrive at those insane objectives you’ll feel powerful and certainly soar high!

5. Helps You Take Ownership for Your Actions

A top business guru can do wonders for highly occupied business owners. As you run a developing association, things can get intricate; you get going and then something happens that pushes you off things. This is when the best business coach in India steps in. You will be made responsible and accountable for accomplishing certain tasks, and this by itself will make you progressively powerful.

A top business coach will assist you with organizing your business such that it will empower the whole system to give fruitful results keeping your psychological and physical wellbeing in mind.

With the innovation and technology available today, you can take care of your personal well-being and give the best to your business at the same time.

When you discuss your alternatives with somebody who can listen patiently, it can give you a great deal of clarity. You’ll generally get honest and productive perspectives.

Advantages of working with the best business coaches:

  1. Increment your marketing adequacy and sales transformation to develop your revenue.
  2. Improve your cost administration and grow your profitability.
  3. Increase the level of consumer loyalty which can fuel word-of-mouth promotion and guarantee continuous income for your business.
  4. Draw in, oversee, and hold up the quality employees.
  5. Make productive and compelling frameworks which will bring about smooth operations.
  6. Create procedures and systems with the objective that you gain feedback about your business execution.
  7. Explain your vision and purpose and take care of your business dissatisfactions
  8. Recognize and make the most of opportunities
  9. Explore a changing business sector or economy
  10. Create and refine your thoughts
  11. Become progressively responsible
  12. Structure strategies and devise an action plan
  13. Become a progressively powerful leader

Maintaining & running a business alone is an intense task, and can be difficult at times to manage effectively. Like on the personal front, you need your family, your partner or friends for support similarly for running a successful business, you must have a business mentor.

Hiring the best business coach in India is an important asset you can rely on and look up to when you need direction for your business or even a friendly ear. Dr. Vivek Bindra, a Guinness World Records holder for the largest online business lesson believes that the right guidance can not only change your business outlook but also your perspective of running it.