Categories
Startup

5 Low Investment Startup Business Ideas To Start In 2022

For many people, a job of nine to five brings satisfaction with the salary at the end of the month. But many people want to startup something of their own. Some people want to start their own business but in the absence of a good business plan or because of lack of capital, they give up on their dream business.

For such entrepreneurs, this article of ours today is going to be very helpful. In this article we are going to tell you 5 low-investment business ideas that are profitable:

1) Catering Business

There is an old saying that the way to reach a person’s heart is through his stomach. If you have amazing culinary skills and can cook delicious food, then your skill will be the reason for starting your business. There is always a demand for good quality food. The catering business is considered to be one of the best startup business plans because it is not a seasonal business. Also, the business of catering is a low investment business. Start this business with low investment and generate revenue.

2) Travel Agency Business

Holidays are special not only for tourists but also for travel agencies to earn profits in business. Travel agencies work to provide good facilities from travel tickets to hotel booking for the tourists. People often think of traveling somewhere twice a month and travel agencies do the work to make this idea successful. This business is not a low investment business but it can be started with a low budget through the right strategies.

You can start a travel agency by tying up with a big agency. By joining a big agency, you also get work experience and also get the trust of tourists. You can start this business by choosing any good travel agency and joining them.

3) Retail Business

Retail business is a good example of the Best Startup Business Plan for small businessmen. Before starting this business, you have to decide what kind of product you want to sell in retail. From cosmetics to clothes to home decor products to FMCG products, you can start this business by choosing the products. Retail business can be started with less investment and can also be started with more investment.

Your retail business will get the support of e-commerce sites and you can increase your sales easily by delivering your products to remote customers.

However, start your research in this field before starting your business. Collect information through research products that are high in demand in your city or state and manufacturing is done in another city or state. Information gathered can help you make an informed decision and to create a good business plan.

4) Event Management

If you have a creative mindset then the event management business can prove to be the most perfect business for you. You can start this business with a low investment. All you have to do is come out with good strategies. In the event management business, you have to find the right vendor, who can provide you with the right services at a reasonable price. Event planning also requires your management skills and a good team.

5) Consulting Business

Your mentoring ability can provide a good business opportunity for you. If you have a good understanding and hold on to any subject, then consulting business is the best business for you. This is a good business to be included in the list of best small businesses to start with low investment. You can start your own consulting business with a minimum budget. Small businessmen can try their hand at these low-cost businesses to start their own business.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses. To know more, click here: www.badabusiness.com

Categories
Finance Strategy

5 Common Mistakes Beginners Make While Investing In Stocks

Summary: The stock market offers ample opportunities for wealth creation. But is it easy for beginners? Find out 5 common mistakes that first-timers should avoid while picking stocks.

Invest in the stock market—-this was the millionth time Rahul heard this suggestion from his friend Sridhar when he asked about wealth creation. Trading, mutual funds, long day, short day, intra-day, and many other terms were thrown at him by Sridhar that amazed Rahul.

Rahul asked Sridhar how to invest in stocks and his dear friend asked him to open a Demat account. And as eager as he was Rahul begins his trading journey by investing in cheaper stocks without doing fundamental analysis.

Result? He lost INR 5000 in 2 days. Though Sridhar showed a great way to wealth creation, he should have told Rahul to avoid making hasty decisions. Investing in the stock market can be tricky, especially for amateurs. And for a new investor, it can be an alluring place.

For those who are new to this world, it might seem like gambling where people make and lose fortunes. But with the right approach and fundamental analysis of stocks, one can create wealth. The investment process has become hassle-free these days.

However, even with the fundamental knowledge of stocks, you can make these 5 mistakes as a first-time investor:

1. Not Understanding the Fundamentals of Stock Market

Ignoring the basic facts about the stock market can result in you losing your hard-earned money. Understanding concepts like ‘Going Long’, Going Short’, ask price, bid price, bid quantity, offer quantity, and stock price changes, PE ratio, PB ratio, dividend yield, a margin of safety, and many other factors.

To know everything about Share Market from the scratch, watch here:

2. To Not Have a Proper Investment Plan

Before you start investing, as a new investor you must have a proper investment plan. Being an amateur every stock and share will look promising. This can often make you lose direction by unplanned investments. Hence, it is very essential to understand your objectives and your financial goals. The investment objective is not subjective and every investor has their own financial goals.

3. Unaware About Risk Factors

The Share market is full of risks. So another mistake that first-time investors often make is that they do not decide how much they are willing to take risks. Investors who have a low-risk appetite may consider investing in stocks that have a low-risk appetite that provides stable returns and is less impacted by market volatility.

4. Wrong Risk Assessment

The stock market is exposed to high market volatility. So while trading online for the first time, it is best to strike a balance between unnecessary risk-taking and calculative risks. Sometimes beginners fail to know the margins they are willing to push while taking risks. Hence, understanding your risk-taking ability is of paramount importance.

5. Not Making a Diverse Portfolio

Many investors who trade online often fail to diversify their investments. They often fail to understand that investing in a single company or investing in only a single type of investment is never a profitable idea. A market crash or a single negative market movement can result in huge financial losses.

An ideal portfolio must comprise of stocks from different companies, along with investment in futures and derivatives.

Talking about money and growing it by investing in multiple stocks and companies may seem daunting at first. But with in-depth research and fundamental analysis of each stock before purchasing can give high returns.

So whether you are a beginner who has set goals and wants to invest in stocks to fulfill them or a professional who is aware of all the ups and downs of the market, if you don`t do enough research, you will end up raking in losses. The above-mentioned mistakes are probably common because often people ignore the basics. Keep these factors in your mind and be a smart investor.

If you have a startup business and looking for solutions, worry not! The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Business motivation Strategy

4 Ways Passive Income Can Take Your Financial Worries Away!

Summary: Do you want the freedom to work on what you truly desire, rather than having to go into a job that pays you well but leaves very little time for you to enjoy things you truly love? Passive income could be the answer.

“Don`t let making a living prevent you from making a life”—John Wooden.

John Wooden, the guy who said it, interestingly lived for almost 100 years. Now, whether you want to live for 100 years or not, you want to make enough money to lead a comfortable life.

Now, if that sounds like you, would you like to know how you can do it? Would you want to know how you can lead a comfortable life even when you can`t work anymore?

What if we told you there was a way to make money without having to work for it? Passive income is the most effective way of making money with minimum effort. With passive income, you can change your financial future. And yes, we are not kidding!

What is passive income and why is it so essential?

Passive income is a source of income that is generated without requiring any additional effort on your part. You can make money from investment, property, or business that can generate earnings. It is not something that you earn from a regular job. In simpler words, passive income is what you make when your money makes for you.

Watch how passive income can change your life here. 

Here are 4 ways in which you can change your financial future:

1. Freedom of Time

Stability and security, passive income provide both to those who don`t want the worries and restrictions of a 9 to 6 desk job and still want to enjoy the freedom without having to think about paying their bills. Those who wish to spend more time with their family without having to think constantly about their monthly financial deadlines can generate income for their future with passive income.

2. Less Stress & Fear

Though money is not the most important thing in life, it can certainly make a lot of things easier. Hence, it`s no wonder that a lot of people these days feel stressed out because of their financial instability. Making money without having to constantly worry about deadlines and a bad boss can completely change your life and level of happiness.

Fear of the future can reduce the quality of life, making it difficult to enjoy the present. An extra source of income can eradicate the worry about how will you make your ends meet. All these benefits can make us feel better emotionally, mentally, and physically.

3. Flexibility to live & work from Anywhere

The freedom and independence that come from passive income are incredibly addictive. You can live, travel and work from anywhere. You don`t have to rush through the early mornings and sit for 9 hours despite finishing your work.

For those who want to travel the world with zero financial worries, passive income is an incredible opportunity. This is a chance to live the life of your dreams while being able to enjoy financial stability. Passive income also allows us to take care of the travel cravings by allowing us to explore incredible beautiful places sans the worry for our financial future.

4. New Growth Opportunities

Do you know what is heavenly? To be able to make money without having your superior standing over your shoulder and telling you what to do. The independence to do things at your own pace boosts productivity and gives you ample time to focus on things that are much more important.

When your income is automatically transferred to your bank account, you don`t have to constantly worry about meeting your needs.

Instead of having to run off to your workplace and your toxic manager, creating a passive income can help you lead a good life. You can focus better and train your mind to achieve more. These were the 4 ways in which passive income can stabilize your financial condition.

Are you looking to find solutions for your burning problems? Get practical solutions easily with our step-by-step learning strategies, action plan, frameworks that are designed to empower you with various business functions. To help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Motivational

7 Brilliant Ways A Corporate Trainer Can Boost Team Performance

Growth and development are the foundation of every organization. This also includes the area of employee development as well. As manpower is the backbone of any company, it is crucial to upskill and upgrade them through regular training by the best corporate trainers in India.

When employees attend corporate training sessions regularly, they become more productive and efficient. Many organizations want to build a high-performing team, however, they do not want to spend on corporate training.

But truth be told, a corporate trainer in India can help your employees to stay motivated and more productive. Here are four major reasons why should you make corporate training a priority:

1. Upgrades Employees

The right corporate trainer can give employees the skills they need to take on a new role. Programs like onboarding and mandatory training are usually offered to new employees or existing candidates that get promoted to a more challenging position. When employees receive training on foundational skills, they perform better. They can bring more to the table and boost your business revenue.

2. Exposes Gaps in the Business

Regular corporate training in the organization creates awareness in your employees. A corporate trainer can help the leadership and management to identify the various gaps in their organization. Once identified, it becomes easy to improve them. It will also help your employees to overcome them with proper training.

3. Helps to Retain Best Employees

When employees realize that there are growth opportunities for them in an organization they tend to stay back and work efficiently. According to a Deloitte report, “42% of employees looking for a new job often say that their existing employer is not maximizing their skills and abilities.  As there are multiple corporate training programs, some training programs prepare your employees for leadership positions as well.

4. Keep up with the Industry trends

Industries are always evolving. Hence, every business needs to keep up with the changing trends to stay in the league.  A corporate trainer ensures that every department of your organization stays up to date.

5. Motivate Employees & Enhance Performance

When the company invests in its manpower it motivates employees and creates a sense of belongingness. It brings a higher satisfaction in their job profile and helps to increase their productivity.

6. Develops Competence & Competitiveness

Due to increased competition job positions are getting harder to get. Hence, the demands and responsibilities in work are also shifting. A great corporate trainer can help employees sharpen their skills, enhance productivity, and stay updated with the changing trends. Refining their capabilities will make them proficient in their field and help them to adapt to the changing trends.

7. Identifies their weaknesses & Develops strength

Every individual has unique strengths and skills, but not many are aware of their abilities. The distinct personalities and the level of their productivity can impact an organization to a great extent. The best corporate trainer in India can help them identify the weakness of each individual.

Corporate training is the best investment an organization can make for its growth. Only those companies that are aware of the fact that the success of a business lies in its manpower grow tremendously.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses.

Categories
Strategy

How To Create A Blog Post People Genuinely Want To Read?

Whenever someone asks about money making ideas that can be started from home, blogging is the first thing that comes to mind. No matter whether you are a student, a housewife, an entrepreneur, or a social media influencer, blogging is an amazing idea to start a freelancing business as it does not need any investment.

If you have a creative bent of mind and love to align words into a melodious story, then you can earn a good amount of money through blogging. However, to monetize your creative blog posts, it is important to consider few factors in mind.

Unless people genuinely want to read your blog posts, you can`t monetize them. The average blogger spends around 60-90 minutes writing a 500-word blog post. That`s a lot of time spent on writing one creative blog which can go to waste if it doesn’t drive traffic and no one is reading it.

Then how can you write a blog that will not only drive traffic but also money?

Follow these tips to ensure that you are heading in the right direction:

1. Avoid Promotion

The foremost important rule of blogging is to avoid promotion. No one wants to read a sales offer written in a format of a blog post. So avoid it like a plague, at all cost! Whether it is self-promotion or the promotion of an affiliated brand, direct promotion in a blog post is obvious to everyone. So do yourself and your blog post a huge favor, and make your post more engaging minus the promotion.

2. Use Great Visuals

Videos, infographics, pictures- content these days can be so much more than just words on a page. Yes, creating excellent visuals might take time, but it is worth the short. A blog post that has interesting infographics and appealing visuals can give astronomical ROI. Visuals can make or break your content. If applied effectively, it can be an amazing low investment money making ideas.

3. Use Real-Life Instances

Your opinion is valuable. However, real-life experiences and real-world examples are priceless. It makes it more reliable and increases credibility. Always use case studies, cite sources, quoting experts, and use as many examples as you can. It will help you to establish authority for you, your post, and your brand.

4. Give a Personal Touch

Everyone has a unique style. So whether you are a freelance writer or running a digital marketing agency, spend at least 10-15 minutes personalizing your content. Add your flare. Establish your brand. A little touch of personalization can make your content more valuable and readable for your readers.

5. Pay Attention to Format

A plain simple text is boring to the eyes. No one would like to read your posts without heading, subheadings, organization, and order. If you struggle with organizing your posts and having them flow naturally, you can start with writing bullet points of what you want to cover. You can use these points as headings to make your blog more structured.

6. Get More Readers

It is not necessary that anyone who starts writing will have thousands of followers. So how will you get people to read your blog post? Make a strategy and work on it to ensure that your content is reaching your target audience. You can also send an email newsletter to your email list. If you have social media accounts, you can include your blog`s link in all the media channels. Use long-tail keywords in your blogs to make them more SEO optimized. It will help people find you when they type a certain keyword.

Writing needs practice, hence make it a habit. Gradually, you will grow followers on your blog through the above channels. If you are thinking about starting a blog channel, keep these tips in mind to ensure that your blogs drive huge traffic. If you manage to do these things, over time, your blog posts will reap benefits.

If you want to start a startup from the scratch, you can take our Business Coaching Program. You can learn in-depth business dynamics from the top industry experts.

Categories
Marketing

5 Marketing Mistakes Entrepreneurs Make That Can Damage Business

Entrepreneurship is not easy, especially when it comes to making a marketing strategy for your startup business. Entrepreneurs learn new things by analyzing the market trend and what works for their brand. Despite, all the analysis and statistics, they tend to make mistakes.

Many mistakes most of the time that looks massive, end up being temporary setbacks. However, some mistakes may prove fatal for a startup business plan. These mistakes arise only when entrepreneurs exhibit a fundamental misunderstanding of best marketing practices. So if you are an entrepreneur and looking to avoid marketing mistakes that you must avoid, here is a list:

1. IGNORING THE BRAND

Your brand serves as the foundation of your business identity. It acts as a connecting link between your small startup business and your customers. Hence, if you try to market your business without a brand, you might have to taste the dust.

When people see your logo, your tagline, or pick up on your brand`s tone, they will form an opinion about your brand. This is the connection that is necessary for a business to thrive. Without it, your business is just floating in free space without any recognition and association.

So never market your business without brand building. The more connections you build the more familiar your customers will become with your brand.

2. MARKETING TO EVERYONE

One of the biggest mistakes that entrepreneurs can make is not being aware of their target customers. For instance, not everyone loves Apple IPhones and there could be multiple reasons like budget, operating system, interface, or restrictions.

Hence, it is very important to choose your market niche carefully and not market your product to everybody. Many entrepreneurs think that “everybody” is the largest possible audience, and so it offers the largest possible return. But the truth is far from this notion. A generic brand message has the least recall value.

So to stand out, you have to be unique when it comes to marketing, just like your startup business idea. Create specifically crafted messages for one segment of your customers at a time.

3. PRESUMPTIONS ABOUT AN AUDIENCE

Making presumptions can be disastrous when it comes to potential customers. There are some marketers who very well understand that every customer is unique and hence, they should craft messages by keeping a specific audience in mind. Still, they don`t do it effectively!

Instead of relying on data and statistics, they rather make broad assumptions about their target audience. This can be detrimental for any business, especially for a startup business that is struggling to enter the market. Every entrepreneur needs to ask this question to themselves. If they are making their market decisions because of the way you think things work, or because of the way things work in practical work?

4. INVESTING LITTLE OR TOO MUCH

Successful investment in marketing is similar to putting salt in a dish- both demand a careful balance! Investing too much money at the beginning of the startup can be a waste of money because you might not know your target audience very well. You don`t know which platforms are more suitable for your business and what works best for your brand.

On the other hand, if you are investing too little, it will not yield desired results and you might not be able to acquire new customers.

5. FAILING TO EXPERIMENT

Innovate or Die- this phrase defines marketing in the best possible way. If you are not experimenting, you can`t improve. And marketing is not a point-and-shoot game. It is a game of setting and resetting expectations, getting closer, but never reaching set parameters.

Watch how NOKIA lost its grip on the market and failed as a mobile giant in this video:

Hence, the only way to craft a perfect marketing strategy for your startup business is to try new things and being bold with your strategies, and see which ones work and which ones fail.

The above marketing strategies should be avoided when trying to establish a brand presence for a startup business. These mistakes are not only damaging for new entrepreneurs, but they are also some of the most common. The good news is that if you catch these mistakes early, you can up your marketing game.

If you want to know how to craft marketing strategies for your business, you can take our business coaching program.

Categories
Angel Investor Startup

Best 5 Ways for Entrepreneurs to Raise Funds for their Startup Business!

A lot of entrepreneurs face plenty of challenges when setting up a new business venture. However, there is one factor that is common amongst everyone- to get the right resources and funds essential to kick-start your startup.

While there are plenty of challenges that entrepreneurs face on their journey of setting up their startup, raising funds could be the major challenge. This single challenge could decide the fate of your business venture.

If you too are encountering the same challenges, here are five ways in which you can raise funds for your new venture:

1. ANGEL INVESTORS

This is one of the fast-track methods that can help you to raise funds for your start-up business. An angel investor can take an equity share in your startup in exchange for the money they are putting in. However, they can be exchanged for convertible debt.  Though, one requires to have extreme knowledge of every aspect of the business.

2. PARTNERSHIPS

Partnerships are essential for organizational health. Coupling with a ‘strategic partner’ is always a good idea. A trustworthy partner can help you reduce liabilities, and can bring a fresh perspective into the business.

3. BOOTSTRAPPING

We all must have heard this term multiple times, but very few of us understand the concept of bootstrapping when it comes to fundraising. Bootstrapping is when you build the company up from the scratch with your own money. It is one of the best ways to raise money for your business if you do not want any investors in your startup project.

4. VENTURE CAPITALISTS

Entrepreneurs that are looking for investors can also take financial aid from Venture Capitalists (VC). VC firms invest in the early stages of a startup company in exchange for an equity share. These organizations raise money from distinct sources and mediums and invest this collective capital into the business. This funding along with business opportunities and additional resources can help startups to grow.

5. CROWDFUNDING

Crowdfunding is taking financial aid from small business financing individuals that help startups in raising investment capital. Crowdfunding allows entrepreneurs to reach out to a pool of investors, instead of seeking one big investor.

 

Companies like First Cry, BYJU`s, Nykaa have not only managed to do fundraising but have also joined the elite Unicorn club in 2020. You too can do fundraising for your business by joining our ‘Everything about Entrepreneurship’ course.

Learn the major challenges that you may face on this journey and how to break through them. To know more about this course, click here: https://www.badabusiness.com/?ref_code=ArticlesLeads

 

 

 

Categories
Angel Investor

Top 3 Ways for Entrepreneurs to Pitch an Idea to Investors with Total Confidence

Pitching your idea to your potential investor seems incredibly nerve-wracking. It is like the feeling of giving a presentation in front of the entire class. The only difference between the two is that the former one is more challenging!

Do you wonder if your potential investor is interested enough? Will they like your idea? And most of all you wonder if this potential investor is going to fund your project or not?

According to the INC.com report, 42% of the startups fail due to lack of initial cash funding along with other reasons like legal challenges, poor marketing, lack of innovation, or disharmony within the team.

Then how can you ensure that you get investors for your startup business? By not doing mistakes that most of the entrepreneurs commit unknowingly and end up shutting down their business. Also, they practiced the best ways to approach their investors.

Here are top tips for pitching your great ideas or products to investors:

  1. Nail your Elevator Pitch

Your elevator pitch is a teaser of your startup business idea. These 30 seconds of elevator pitch should explain everything that someone would need to know when they meet you for the first time.

Your elevator speech should tell your investors everything if they have no background knowledge about your startup.

It should be crisp, direct, and clear. And simply describe your product or idea. It should cover the 3W`s- ‘What you do,’ ‘What problem you solve,’ and ‘Why you are different?’

After your pitch, make sure to connect with the person listening. Ask them questions and resolve their queries.

  1. Research about your Potential Investors

If you come prepared, the battle is half won! So before doing your pitch, do some research on who you will be presenting to.

You can search for the list of Angel Investors network that focuses on your region. Some of the investors may be a popular figure. So you can research well about them online. Study about their patterns, as some investors like to be involved in the company they are investing in. Others would rather be hands-off and would rather like to receive quarterly reports on profitability.

  1. Talk on Facts & Figures

Provide solid data reports when you are pitching your idea to a potential investor. Investors are always interested in what you have already accomplished. Also, how much profit they will make post-investment in your company.

The value of a startup is often built even before they have made profits. The numbers behind it are often driven by speculation of how good the company could perform shortly.

However, you must also be well-prepared to back up the numbers you provide to your investors. Investors would want to hear the reasoning behind your numbers.

Do not just give a random figure of new customers your company is acquiring every month. Say the exact number because it does not matter if you are attracting 20 or 20,000 customers. Your transparency and honesty are what matters the most!

Always remember that an investor is not just investing money into your company, they are giving it to you. And they are investing because they believe in you.  Hence, give them confidence by providing the real data.

Are you trying to find investors for your startup, but could not despite having an innovative idea that could make huge profits in the long run? Worry not! With our ‘Problem Solving Courses,’ you can learn how to raise funds for your business even without an investor. For more information, click here:

 

 

 

 

Categories
HR & People Management

3 Facts about ESOPs everyone should Know!

ESOPs, the Employee Stock Ownership Plans is the current term that has created a lot of buzz in the business world. ESOPs is the term that offers employees a chance to have ownership in the firm. It recognizes the best performing employees and rewards them with an equity stake or cash based on an equity stake.

The definition of ESOP was originally introduced in the Companies Act, 1956, which underwent a complete change in the Companies Act, 2013.

An Employee Stock Ownership Plans aids to retain high-performing employees and provides cost-effective company benefits. There are two types of ESOPs- selective plans and all-employee plans. While the selective plan is only for the senior executives, all employee plans provide the same facility to all employees of the company.
However, various myths and facts are revolving around ESOPs that need to be addressed. Here are 3 facts every employer and employee must know about ESOPs:

1. ESOPs are for everyone

ESOPs are for every organization that is generating profit to support the annual costs of maintaining the ESOP. The profitability of the company is more important than a company`s size. In a profitable ESOP organization, the tax savings alone can be enough to offset the annual costs.

2. Company`s Operations Remain Unaffected

Many company owners feel that after establishing an ESOP, they will have to consult their employees on regular basis regarding the company`s operations. However, the matter of fact is that the management remains in control of the company. Even when the ESOP owns a majority, there is no loss of control of the company.

3. No detailed financial information is to be disclosed

An ESOP is a qualified retirement plan. Hence, the participants must be provided with the annual statement demonstrating the number of shares and the value for their benefits. No other financial disclosures are required by the organization to its employees who are a share-holder.
The companies offer ESOPs to attract more qualified employees. They do it in a phased manner and provide stocks at the end of the financial year to reward their impressive performance.
Many companies startups and companies that can`t provide high packages, offer ESOPs to their employees. We hope we have shed some light on the current trending term- ESOPs. For more information, visit www.badabusiness.com

You can learn how to grow your business from the experts. Find out the in-depth knowledge of how to tackle the challenges of the various industries. Click https://www.badabusiness.com/?ref_code=ArticlesLeads to know more.

Categories
Startup

Artificial Jewellery Business From Home: 4 Things to Keep in Mind Before Starting an Online Imitation Jewellery Business

Mumbai, December 15: Indians have a huge obsession for jewellery, be it precious or artificial. The demand for artificial jewellery has increased due to the high in gold and silver rates. The young generation prefers to wear artificial jewellery because it is less expensive, more stylish and can be worn with any attire.

According to reports, India’s artificial or imitation jewellery business is one of the largest in the world and contributes GDP at 5.9 per cent in the Indian economy. It is estimated to grow by leaps and bounds in the years to come and therefore it is a profitable business in case you are thinking of investing. The social media channels have increased the scope of initiation business.

Here are 4 things to keep in mind if you are planning to start an online imitation jewellery business from home.

Have a strong online presence: Your brand should be accessible to the customers in the online platform. It is a very competitive category and since it is a low investment business, many players have launched in the market. Therefore be sure where your customers are and then formulate a strategy to target them. Be regular in terms of posting your content to be at the top of the mind.

Focus on good photographs of the product: Since you run an online business, it is very important to have good photographs. The customers don’t have the option of physically seeing the product, so the pictures should be clear and give enough detailing. Invest in a good camera and take proper photos.

Find your niche: 

Jewellery business is a vast field and you should know in what jewellery items you are interested in. Identify a niche which will be the identity of your brand.

Hire people based on their knowledge: 

It is impossible to do everything on your own. Hire people based on their knowledge and expertise.

We hope these tips will help you in starting your online artificial jewellery business.