Tag: Flipkart

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Process & Business Expansion

5 Ways Small Kirana Store Owners Can Make Big Profits In 2022

5 Ways Small Kirana Store Owners Can Make Big Profits In 2022
5 Ways Small Kirana Store Owners Can Make Big Profits In 2022

Summary: With Grofers, Big Basket, and now Flipkart and Amazon delivering daily groceries many small Kirana owners are worried about their sustainability. But do they have to worry about the future of Kirana stores? Let`s find out.

India has always been a country in which two contrast opposite worlds coexist. One world belongs to the top 5 percent that only talks about luxury cars, boutique hotels, and bungalows, while the other half belongs to five-rupee biscuit packs and one-rupee shampoo sachets.

This stark reality also supports the recent study by EY according to which 79% of Kirana stores in non-metros and 50% in metros saw new customers amidst the pandemic and even after that.

A Kirana store is the backbone of the Indian grocery market. And when the world was grieving under the pandemic these stores have proved extremely beneficial to keep our plates filled with food. A Kirana store is like a departmental store that caters to the need of the daily essentials of people. It is mostly present on every corner of the street.

According to The Hindu, there are around 12 million neighborhood Kirana stores that dominate the domestic grocery retailing landscape of India with a 90% market share. During the pandemic, they have emerged as heroes, with people depending on them to procure daily essentials.

Another study by EY states that 20% of Kirana stores are also embracing digital platforms to order their supplies.

Kirana stores will remain evergreen as most of the people in India still rely on their local grocery stores for essential needs. Though many eCommerce brands are swearing by the innovative direct-to-customer marketing in retail, the fact is that it was local Kirana stores that have traditionally serviced the daily needs of the customers directly.

However, many Kirana store owners are still working on old and traditional methods due to which they are struggling with sales and customers.

So, if you are planning to open a Kirana store, or already have one, 2022 can open a store of opportunities for you. Here are five ways in which Kirana shop owners can increase the profits of their small businesses in 2022:

1. Embrace Technology

The pandemic has shown a new direction and world to businesses and customers too.  Almost everyone prefers digital transactions as they do not want to expose themselves courtesy to infection. Today, when everything is available online, taking your Kirana store online can be a profitable scheme.

The online Kirana store is not a new concept. Many Kirana store owners have started selling their products online. Taking their Kirana store online provides a wide exposure and helps to boost sales as it allows customers to place orders from the comfort of their homes.

2. Create USP

Owing a Kirana store means facing a lot of competition. Hence, to ensure that your store keeps up with the competition, you must give your customers a unique experience that they don`t receive at other stores.

In a Q&A session with Dr. Vivek Bindra- the best motivational business coach in India, a Kirana store owner asked him how to increase his sales. To which he replied that he should create a unique selling point for his business. One option could be that most of the Kirana stores remain closed on weekends. This is a perfect opportunity for you to attract customers and improve your sales. While other shopkeepers would be busy sleeping or enjoying their weekends, you can boost your sales.

3. Build a Website for Your Store

To gain more customers, you can also list your Kirana store on various online shopping websites like Amazon and Flipkart. You can easily register your store online, and if anyone purchases a product, you can parcel the same to them.

Apart from listing yourself with giant sellers like Amazon, you can also create a website online. This will give your regular customers the convenience of ordering from the comfort of your home. If you already have a website and still you are struggling when it comes to scalability, you can also consult with the best business coach in India.

4. Focus on Customer Relationship

Relationship with customers is the key to higher sales. And, building a relationship with customers ensures that they do not go to your market competitors. Talk to your customers nicely, and give them a unique experience so that they come to only your shop. You can also offer discounts on various products, as it is the best way to attract customers.

Understanding your customers is important in any business. If you are the owner of a Kirana store the above-mentioned tips will help you to boost sales. You can also upgrade your Kirana store into a departmental store with zero to low investment.

You can boost your sales easily with the right guidance of a business expert.  Learn to generate high revenue earning products for sales, generate payment links for customers, managing account-related details. Get your marketing game back on track. Grow through self-learning and see your website traffic increasing with marketing collateral designed especially for you. Learn more here: https://www.badabusiness.com/psc

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Motivational

Six Crucial Time Management Tips For Busy Entrepreneurs

Six Crucial Time Management Tips For Busy Entrepreneurs
Six Crucial Time Management Tips For Busy Entrepreneurs

Being an entrepreneur is like walking on a double-edged sword. Where the flexibility to work for your dreams without having to be accountable to anyone else is liberating, managing multiple tasks at hand in 24 hours can be challenging.

Time cannot be bought and sold. And just like Jeff Bezos and Ratan Tata, you too have just 24 hours to accomplish what you want to. Neither there is any way to get the lost time back, nor can it be bought from Flipkart or Amazon. It ticks away every second of the day. And if wasted, it is lost completely. Every online course for entrepreneurs talks about time management.

As an entrepreneur, the to-do list is always growing, and to tick everything off the list, you should know which elements hold the most importance. Not all time management methods work for everyone, you must get a broader view of what works for you and what don`t.

Successful business owners know how crucial time management is to ensure that things get done on time. So, if you are an entrepreneur who is struggling to finish tasks at hand, here are 6 time management tips to ensure that things get done:

1. Make Your P-0 List

Every morning, when you get up, you should not just throw yourself into the rabbit hole filled with random tasks. This will not just waste your time, but will also put your important work in the back seat. So, every morning, write your essential tasks on a piece of paper that needs to be completed in a day. Though many management tools are available on the internet, sometimes they can be overwhelming. But, if you are comfortable with managing your time with the help of those tools, go ahead.

Avoid Parkinson`s Law which states, “Work expands to fill the time available for its completion.” So don`t just will your day with non-essential work, just because there is time left in the day.

2. Give Yourself Deadlines

Not having someone externally putting pressure on you can be a positive as well as a negative impact on the work. If you are not careful, this can lead to unproductive multitasking and procrastination. You can keep extending the deadline or keep postponing the important meeting with clients if you don`t give yourself a deadline to meet. This is something that no online business course for entrepreneurs teaches.

Setting firm deadlines can be extremely helpful for almost any task. Whether it is writing a report or creating content for a website, meeting, or phone calls, a deadline can help you with accomplishing tasks at hand under a specific period.

3. Stop Stalling

Time is a luxury. And, if you want to afford it, you should learn the art of time management. So often we spend our time on social media or chatting with friends, eating, or giving ourselves a break every other hour, however, it could lead to more waste of time. If you too have the habit of giving yourself too many breaks, then it is time to stop. Time yourself and give yourself a strict deadline to finish things. Block your schedule, delegate, and time yourself. Everything works until you decide to delay simply because you have done a great job at delegating work and doing other things.

Managing time does not mean that you should have less fun; it is the art of knowing when to work and when to play.

4. Build Up Momentum

A day is going to be productive or not this decides the first few hours of it. There is a reason why the mornings of successful entrepreneurs start early and many businessmen are in the 5:00 AM club. When you are already up early in the morning and have taken care of a couple of tasks, it keeps you ahead of your competitors and sets you up for success for the rest of the day. Most often, we procrastinate because tasks are daunting. This takes away the momentum for the rest of the day, allowing you to do more.

5. Do Right Tasks at the Right Time

Time is by far the scarcest resource and the best way to maximize it is to work in a way that keeps you in sync with it. If you are a morning person, you can wake up early and take care of important tasks. While you can`t make more time, you can use it more efficiently by doing the right tasks at the right time. By making time for yourself, you can also take some online course for entrepreneurs to update and upgrade yourself.

6. Adopt the 80/20 Rule

80/20 rule has proved to be a game-changer for many successful entrepreneurs. According to this principle, 20% of your activities will account for 80% of your results. If you have 10 tasks to finish only two of them will produce any results. However, we waste our time by doing other eight things. Always analyze the outcome of all your tasks to determine which ones are producing results and which ones have just turned into a busy day. Once you have those answers, you will be able to adopt the 80/20 rule.

So many people complain about not having enough time to achieve all that they truly desire. If you too feel like this, the problem is not probably with the day, but with how you utilize the time available to you. Try the above-mentioned techniques to manage your time efficiently.

Are you looking to find solutions for your burning problems? Get practical solutions easily with our step-by-step learning strategies, action plan, frameworks that are designed to empower you with various business functions. Find solutions to every business challenge with our Problem Solving Courses.

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E-Commerce News

The Central Government Proposes Stricter E-commerce Norms To Tackle Unfair Trade Practices!

The Central Government Proposes Stricter E-commerce Norms To Tackle Unfair Trade Practices
Government Proposes Stricter E-commerce Norms To Tackle Unfair Trade Practices

Love flash sales on e-commerce platforms? Well, it will soon be history! The Central Government has decided to revise the Consumer Protection (E-commerce) Rules, 2020 in the country to prevent unfair trade practices in e-commerce.

The revised e-commerce regulation will come into effect from July 23, 2021, according to which no e-commerce platform will be allowed to display any promotion of misleading advertisements, whether in the course of business on its platform or otherwise.

The Government has taken this step after receiving several complaints from aggrieved consumers, traders, and associations against unfair trade practices and widespread cheating being observed in the e-commerce ecosystem.

The Ministry of Consumer Affairs, Food & Public Distribution stated that the frequent occurrence of such unfortunate incidents has affected the consumer and business sentiment in the market. It has caused immense distress and anguish to many people. It was observed that there was an evident lack of regulatory oversight in e-commerce which required some urgent action.

The fast-growing e-commerce platforms have also brought the unfair trade practices of the market in which the various e-commerce entities are engaged under the radar. These platforms manipulate the search results to promote certain products, sellers, preferential treatment to some sellers, indirectly operating the sellers on their platform, selling goods that are close to expiration, influencing the free choice of consumers, etc.

Though conventional flash sales by third-party sellers are not banned on the platform, certain e-commerce entities are encouraging limited consumer choice by indulging in “back to back” or “flash” sales.

To prevent the exploitation of consumers, protect their interests, and encourage free and fair competition in the market, the Central Government is proposing a revised Consumer Protection (E-commerce) Rules, 2020 with certain amendments.

Many e-commerce platforms like Amazon, Flipkart, and Myntra among others will have to appoint a Chief Compliance Officer, a Resident Grievance Officer, and a nodal contact person in India.

CAIT Secretary General Praveen Khandelwal termed the new draft as a “guiding stone to purify e-commerce landscape of the country which has been greatly vitiated by various e-commerce global companies to the extent that not only the domestic trade has been damaged but even the consumers are also feeling the heat of their unethical business practices”.

The proposed amendments aim to bring transparency in the e-commerce platforms and further strengthen the regulatory regime to curb the prevalent unfair trade practices.

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Technology

Flipkart and Niti Aayog Collaborate To Enhance Women Entrepreneurship Platform To Help Women Entrepreneurs in India; All You Need To Know About the WEP

Women entrepreneurs in India (Photo Credits: Unsplash)

New Delhi, January 12: With an aim to enhance community experience for women entrepreneurs in India, e-commerce marketplace Flipkart and NITI Aayog have joined hands to launch the revamped Women Entrepreneurship Platform (WEP). The WEP is a unified access portal which brings together women from parts of India to realise their entrepreneurial aspirations. Kalyan Krishnamurthy, Chief Executive Officer of the Flipkart Group, said MSMEs and start-ups have enabled the industry to better understand their challenges and needs.

The vision of the two partners- Flipkart and NITI Aayog is to make ‘Community’ a very interactive, rewarding and intuitive question and answer platform leveraging WEP resources. Through this, the entrepreneurs can utilise it for fruitful discussions and for sharing knowledge, ultimately benefiting the women entrepreneurs’ ecosystem in India.

Women entrepreneurs face unique obstacles, right from a lack of networking opportunities and mentors to the challenge of balancing work and family. When women come together or form communities, they are better equipped to tackle challenges that come their way, and shared experiences from mentors and professionals can further help them to take their passion and entrepreneurial ambition to new heights.

The idea of the platform was first mooted by NITI Aayog CEO Amitabh Kant who announced the setting-up of a Women Entrepreneurship Platform at 8th Global Entrepreneurship Summit held in Hyderabad during 2017, with an overarching theme of ‘Women First, Prosperity for All.’

Here’s all you need to know about Women Entrepreneurship Platform (WEP):

  1. The Women Entrepreneurship Platform (WEP) is a first of its kind, unified access portal.
  2. It aims to bring together women from different parts of India to realize their entrepreneurial aspirations.
  3. The revamped version will also include an additional feature to offer mentorship to the women mentees with specific knowledge concerning a problem area through a dedicated online mechanism facilitated under FICCI-FLO’s empowering the Greater 50% mission, it added.
  4. The ‘Community’ on the WEP platform aims to connect women entrepreneurs seeking clarifications on aspects of setting up new businesses with those who have experience in setting up businesses and hence can contribute by solving queries.
  5. These include queries like registering businesses, GST, funding, effects of the pandemic, progressing already established businesses.

Niti Aayog CEO Amitabh Kant hopes that the WEP will become a digital place for entrepreneurs to not only seek information and support, but also help each other out. He said the WEP will serve as a forum for people’s voices to be heard – helping inform policies and programs to better suit the needs and requirements of people.

Meanwhile, Krishnamurthy said as a homegrown company, the constant and intense engagement with local Indian businesses, MSMEs and start-ups has enabled us to better understand their challenges and needs, adding that the WEP plays a critical role in uplifting and empowering women-led businesses in their growth ambition.

Categories
Startup

5 Venture Capital Firms that Provide Easy Funding to Start-Ups

Funding
Funding (Representational Image) (Photo Credits: Pixabay)

Bangalore, November 19: The start-up ecosystem in India has been growing manifolds over the past few years. It is widening the ambit and entering newer industries every day. From tech to hospitality, entertainment to education, automobile to consultancy, start-ups are increasing in both online and offline space.

However, most start-ups miss out on one of the most crucial aspects of a business – The Seed Capital and fall prey to financial distress that eventually leads to winding up of the firm. Financial soundness is necessary at all life stages of business.

It ensures that the operational cycle runs smoothly without any blockages’ or stagnations because of lack of funds, hence resulting in the efficient functioning of the business.

One of the biggest challenges a start-up faces is the adequate procurement of funds at low cost and easy payback terms. Various venture capitals, private equity firms, corporate investors, in the past few years, have become progressively interested in putting their money in potentially viable start-ups. Unlike old times, a viable idea sells better than the brand or company name in the financial markets. Many blue-chip companies including Tata, Wipro, RIL have also been investing and promoting the newbie’s in the market.

Here are Five Venture Capitals that have been increasingly showing faith in start-ups and investing heavily in them:

1. Accel Partners:

Headquartered in California, Accel Partners is one of the oldest and most successful venture capitalists in the markets. It has invested in more than 1,460 firms through its 29 funds. It
provides funding to start-up at entry, growth and maturity stages. In India, Accel Partners have closed around six funds, including a recent worth $550 Million.

It’s one of the main investors of Flipkart and Swiggy. Other important investments include Freshworks, BlackBuck, Bounce, BookMyShow, etc. It mostly invests in infrastructure, mobile & software, internet and consumer service firms.

2. Blume Ventures:

Blume Ventures is an early stage and seed stage tech-focused venture fund founded in 2010. It launched its first micro-VC fund in 2011, becoming the first institutionalised early-stage investor at that time. Blume Ventures have closed four funds till now, with around $225 Million under-investment. It closed a fund worth $102 Million in April 2020, before the COVID-19 lockdown started. It has invested in more than 60 startups including, Dunzo, Unacademy, Instamojo, Procol, HealthAssure, Milkbasket. It mainly invests in online platforms across sectors.

3. Matrix Partners:

It is a US-based private equity firm that funds start-ups for seed capital as well as early-stage requirements. It has invested in around 549 firms across the world and has investment worth $4 Billion as an asset under management. The PE firm entered India back in 2006. It had closed its last India-focused fund at $300 Million in January 2019, eight years after it raised its second fund. Its notable investments include Avail Finance, Vogo, DailyNinja, Stanza Living, MoEngage, among others. The firm mainly focuses on the following sectors entertainment and media, consumer internet, SaaS, e-commerce etc.

4. Nexus Venture Partners:

It was founded in 2006 and is estimates to have $1.5 Billion as an asset under management. The firm makes investments in early-growth stage companies with an average ticket size of $500K-$10 Million. It raised $100 Mn in its first fund and closed its fifth fund at $450 Million in May 2019. It has invested in start-ups from different sectors including, WhiteHat Jr, Delhivery, Rapido, Unacademy, Druva, Jumbotail, Bolo App, Pratilipi, Zomato. The firm focuses mainly on online ventures.

5. Tiger Global Management:

It is one of the biggest players in the market and invests money heavily in both private and public sector ventures. It provides fund at growth, maturity and post-IPO stages. The company is said to have invested in nearly 442 companies across the globe through its seven designated funds. It has invested in more than 90 start-ups in India. In the first half of 2019, Tiger Global Management has invested nearly $300 Million in India across 13 companies. Its major investments have been in Urban Company, Flipkart, Moglix, OPEN, Ninjacart, Razorpay. The firm mainly invests in the following sectors- internet, software, consumer,financial technology.

A regular and adequate source of finance is highly crucial for a start-up to sustain and grow and in the present age, the market offers different kinds of funds and plans. A start-up can easily look for a reputed VC and ensure regular flow of money for business development.

Categories
Finance

Ninjacart, a Bengaluru-Headquartered Supply Chain Platform, Gets Fresh Investment From Walmart and Flipkart Group

रुपया
Money

Bengaluru, October 12: Ninjacart, a Bengaluru-headquartered supply chain platform got a major business boost after the firm got a fresh investment from Walmart, Flipkart group. Ninjacart sources fresh produce directly from farmers and quickly delivers them to retailers and businesses. This investment follows the one made by Walmart and the Flipkart Group in December 2019, as the companies continue to focus on ensuring access to high quality fresh produce for consumers and retailers. According to a report by IANS, this is the second round of funding comes at a time when Flipkart is focusing on growing its Supermart (grocery) and Flipkart Quick (hyperlocal business).

Launched in 2015, Ninjacart had earlier raised money from top funds such as Tiger Global, Accel, Tanglin, Steadview, Syngenta, Nandan Nilekani and Qualcomm, among other prominent investors. Thirukumaran Nagarajan, CEO & Co-founder of Ninjacart said that the fresh set of investments from Walmart and the Flipkart Group takes us one step closer to our vision of making food safe and accessible for the billion people and changing the way food reaches our plate.

Kalyan Krishnamurthy, CEO, Flipkart Group, said in a statement said that the e-grocery market in India has seen tremendous growth over the past several months as people have increasingly taken to ordering groceries and fresh produce online. “At the Flipkart Group, we are focused on ensuring that we continue to work towards developing new and innovative ways to meet our customers’ needs in this space through the growth of Supermart and the recent launch of Flipkart Quick”, Krishnamurthy said.

In the months to come, Ninjacart will use the capital to expand to new markets and build new offerings and supply chains for emerging customer segments, reports said. The firm while continue to innovate on the supply chain to make it more efficient, reliable, and profitable. The transaction is expected to close by the end October, Walmart and the Flipkart Group said, without disclosing the financial details.

Categories
E-Commerce MSME

Flipkart Wholesale Expands Operations to 12 New Cities to Help Digitally Transform Retails, Kiranas, MSMEs

Flipkart. (Photo Credit: Twitter/@Flipkart)
Flipkart. (Photo Credit: Twitter/@Flipkart)

Bengaluru, September 25: E-Commerce firm Flipkart Wholesale on Thursday said that it expanded its operations to 12 new cities ahead of the festive season. With this, now the Flipkart will be operational in Ghaziabad, Faridabad, Mysuru, Chandigarh Tricity, Meerut, Agra, Jaipur, Thane-Bhiwandi-Ulhasnagar, Greater Mumbai, Vasai-Virar-Mira-Bhayanadar, Thane (Kalyan-Dombivli) and Thane (Navi Mumbai).

With an aim to digitally transform kiranas and micro, small and medium-sized enterprises (MSMEs) to help them grow faster, Flipkart is mulling to expand the fashion category in these cities. The e-commerce firm is also looking forward to retaining their customers and improve their profitability.

Issuing a statement, Senior Vice President and Head – Flipkart Wholesale — Adarsh Menon — said, “As we enter the festive season, we are excited to be scaling up our offerings across 12 cities, aiming to create more opportunities for MSMEs and Kiranas.” Adding more, he said, “From trendy Jaipuri Kurtis to evergreen Mysuru silk saris, we aim to help small businesses embrace the digital transformation and emerge as more robust businesses.”

Apart from retail, Flipkart Wholesale is also planning to expand into categories such as home and kitchen, and grocery. Through its expansion, Flipkart Wholesale claims customers will have access to easy credit facilities in partnership with leading banks and non-banking financial companies to manage cash flow. Earlier in September, Flipkart had launched Flipkart Wholesale’s operations and stated that the platform was available for fashion retailers, especially footwear and apparel, in Gurugram, Delhi and Bengaluru.

Categories
E-Commerce Legal MSME

KVIC’s Legal Action Forces Flipkart, Amazon, Snapdeal to Remove 160 Fake Khadi Products Online

KVIC. (Photo Credit: Image grab)
KVIC. (Photo Credit: Image grab)

New Delhi, September 20: The Khadi and Village Industries Commission’s (KVIC) on Sunday informed that its firmness had forced e-commerce portals like Amazon, Flipkart, Snapdeal and others to remove over 160 web links selling products in the brand name of ‘Khadi’. The new development comes days after KVIC served legal notices to over 1000 firms using the brand name ‘Khadi India’ to sell their products.

Issuing a statement, KVIC said, “These e-commerce portals were selling products like Khadi masks, herbals soaps, shampoos, cosmetics, herbal mehandi, jackets, kurta and many such products through different sellers using the brand name ‘Khadi’. This created a false impression among online buyers that these commodities were genuine ‘Khadi’ products. KVIC also stated that a majority of the products that have been removed were being sold by one Ayush E-Traders. This firm has confirmed to KVIC that it has removed 140 links for various products that were being sold as ‘Vagad’s Khadi Products’.”

Adding more, KVIC stated that there has been a steep rise in violation of Khadi trademark as the popularity of Khadi grew manifold in recent years. It added that a number of online sellers began selling random products in the name of Khadi. For the ease of online customers to buy genuine Khadi products, KVIC has launched it’s e-portal selling a range of 300 products online at www.kviconline.gov.in/khadimask.

KVIC recent action has resulted in shutting down a number of stores across the country that were selling fake Khadi products. KVIC Chairman Vinai Kumar Saxena said, “Legal notices have been issued to various firms essentially to safeguard the interest of Khadi artisans. This trademark violation has a direct bearing on the livelihood of our artisans who are making genuine handcrafted products.”

Earlier in August, KVIC had issued legal notices to two firms Khadi Essentials and Khadi Global for unauthorizedly selling cosmetics and other products in the name of Khadi. The KVIC had also sought damages to the tune of Rs 500 crore from Fabindia which is pending before the Bombay High Court.

Categories
Startup

Zhenhua Data Leak: Tech Startups And Online Ventures Among 1,400 Indian Companies Being Snooped by Chinese Firm

Spy (Representational Image) )Photo Credits: Needpix)

Mumbai, September 15: There are reports that Shenzen-based Chinese technology company Zhenhua has reportedly been snooping on famous people, including 10,000 prominent personalities and organisations, according to an Indian Express report. It claimed that a database compiled Zhenhua has at least 1,400 Indian companies

Heads of Indian companies like Nykaa, PayU, Flipkart, Zomato, and Swiggy are also being monitored. Binny Bansal, Deepinder Goyal, Nandan Reddy, Falguni Nayar, and PayU business head Nameet Potnis are mentioned in the list.

Chinese online spies are aiming at the venture capitalists, angel investors, founders and chief technology officers of India’s new online ventures including payment apps, technology startups and foreigner investors based in the country.

The list also includes names of payments, education, and delivery apps. Several promising start-ups and e-commerce platforms are also under the watch.

Payment apps like Paytm, Razorpay, PhonePe, Pine Labs, Avenues Payments, and FSS payment gateway, are under the radar. Some of the delivery startups apps that are under the watch are – Bigbasket, Daily Bazaar, Zappfresh, Fresh Meat Market, Zomato, Swiggy, FoodPanda, online meat delivery platforms.

Categories
E-Commerce

Flipkart Wholesale Launches Business-to-Business Platform for MSMEs and Kiranas

Flipkart. (Photo Credit: Twitter/@Flipkart)
Flipkart. (Photo Credit: Twitter/@Flipkart)

Bengaluru, September 3: E-commerce platform giant Flipkart has recently launched operations of its digital business-to-business marketplace, aiming to connect local manufacturers with retailers. With the launch of Flipkart Wholesale’s B2B platform, Flipkart aims to bring the entire wholesale marketplace at their fingertips.

Issuing a statement, Senior Vice President and Head of Flipkart Wholesale — Adarsh Menon — said, “With the strong capability within the group in B2B, we will focus on meeting the needs of kiranas and MSMEs by providing these small businesses a wide selection at significant value, powered by technology to make their lives easier.”

Adding more, he said, “Whether in grocery, general merchandise or fashion, these businesses will have one-stop access to an extensive selection of products with attractive schemes and incentives.” Menon stated that Flipkart Wholesale is currently available for fashion retailers, especially footwear and apparel, in Gurugram, Delhi and Bengaluru. However, Flipkart is planning to expand the platform to Mumbai as well.

Meanwhile, Head of Flipkart Wholesale stated that e-commerce is planning to the new platform to 20 more cities and in categories such as home and kitchen and grocery by December 2020. It is also aiming to rope in over 300 strategic partners and has over two lakh listings in two months.

Apart from this, the business-to-business (B2B) platform will enable the onboarding of 50 brands and over 250 local manufacturers in the coming days. Through this platform, kiranas, resellers and MSMEs will have access to the easy credit facility. The company statement said that platform, will provide a wide range of assured quality products, micro-market level B2B and B2C insights from the Flipkart ecosystem and an easy order tracking facility.