Category: Business motivation

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Business motivation

Converting risk into opportunity: 3 Sectors that May See Massive Growth in Post Covid-19 Era!

Converting risk into opportunity

The Indian economy has taken a blow, due to the Covid-19 pandemic. But some sectors have converted this threat into a lifetime opportunity. The companies are fighting for their survival challenges; however, the current job market is expected to see immense growth post-COVID era.

Even though the economy is witnessing a slow recovery, few sectors are expected to perform better shortly. This will have a deep and positive impact on the job market in India and might also help to minimize the current lay-off scenario.

Following are the top 3 sectors that will be offering opportunities for both the professionals and entrepreneurs who are looking to target the segmented market:

Digital & Technology: The course of the pandemic has changed the dynamics of the way we work. Most people are now working from home which has made digital medium paramount. Whether it is entertainment, education, work, or business, online platforms have seen a boost.

The huge demand for meetings over video calls has inspired the platforms to come-up with innovative features. Entrepreneurs and job professionals can find ample jobs and career opportunities despite after covid-19 pandemic.

FMCG & Retail: If there is one sector that has seen growth during the pandemic times, it is FMCG & retail sector.  During the lockdown, consumers opted for eating home-cooked food. Consumer behavior shifted from eating outdoors to indoors. The continuous confusion among the consumers heightened the need for healthy food and essential supplies.

Multiple brands have launched new products in the food and healthcare categories to increase their distribution reach. From big to small, the food-based retail chains have emerged as clear winners. This sector will see many opportunities in the current job market.

Healthcare Sector: Despite facing the hardships owing to the lockdown, this sector is going to see immense growth in the aftermath of the pandemic. The importance of health investment is realized all across the world. Demand for PPE kits, masks, and sanitizers has seen a rise.

Many companies are using this opportunity by introducing a different segment of the product mix. While new brands are trying to mint the situation, established brands that have earned the trust of their customers over the years are leading through this rat race. Thus, we can hopefully expect increased jobs and business opportunities in this sector.

Difficulties of your life are not the dead ends; they are just the sweet bends. So, look for opportunities in the sectors that are faring better. It would be a smart move!

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Business motivation

3 Innovative Business Ideas that will re-shape your Career in 2021!

Best Online Business Ideas 2021
Business Ideas

‘Every negative incident has a positive intent’. And with the recent Covid-19 pandemic, the startup ecosystem of India is expected to go uphill.

With a young population that is willing to experiment with their business ideas, The Indian business landscape is preparing to witness an expansion.

The year 2020 has opened many opportunities despite the setbacks. This might have proven as a setback for the entire world, but it also has encouraged us to think beyond the obvious.

Many young job seekers are now actually thinking about opening a start-up. There are plenty of government schemes to support some of the best business ideas.

But having a unique business idea is important. If you do not have an idea now, we have churned out a list of small business ideas. These new business ideas need very low investment and you can manage it online.

Here are some innovative online business ideas in India that you can make use of to take your career next level:

  1. Content Writing

Writing is an excellent way to start earning online by putting your creativity to its best use. If you are looking to start your business with low or zero investment become a writer. From huge companies to mid-level companies, content is in demand everywhere.

You can become a proofreader, article writer, copywriter, content writer, blogger, and e-book writer. If you love creating heartwarming brand stories then you can get promotions and collaborations and earn a good amount monthly.

  1. Web Designer

Becoming a web designer is one of the best online business ideas. Over the year, how a business makes its impression and establishes itself amongst its niche market has become important. Hence, every company needs a website, logo, and attractive pictures to increase its brand awareness.

You can become a logo designer, website mockup designer, photo editor, icon design, photo retouching, cartoon artist, and poster designer. All you need to do is design a portfolio to showcase your best work to potential clients.

  1. Digital Marketing

‘Success is not changing reality; it is changing the mentality behind the reality’. The year 2020 has channeled our focus into finding more productive ways to earn money.

Digital Marketing is an excellent small business idea that requires no initial funding. .  It has thrown the traditional methods of marketing out of the window and showed us that businesses can operate digitally as well.

Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Affiliated Marketing, Pay per click, advertising, E-mail marketing, and content marketing are all branches of Digital marketing. You can increase monthly income to manifolds. Every company needs a digital marketer to boost their reach, and you can help them achieve their business goals.

Whether you are a student or a professional, with our small business ideas you can start your business that will do well in the coming year. Stay updated with our latest blog posts and subscribe to our YouTube videos to get more business ideas.

 

 

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Business motivation

5 Auspicious Dates in January 2021 to Kick-Start a Startup!

auspicious dates in January 2021

“Nobody in the history has ever created history, without tasting some failures”.

The impact of coronavirus is not just physical, it is psychological, ergonomic, and temperamental and it is here to stay for quite some time. The year 2020 has been dreadful for businesses due to coronavirus lockdown and worst for the working class, courtesy to the Covid-19 pandemic, but January 2021 can be a bounce back.

The pandemic took a massive toll and millions of people have been laid off and lost their jobs worldwide due to the coronavirus. India too saw numerous layoffs, pay cuts, and shutting down of many businesses (small & large). Many people have lost their source-of-income and are struggling to meet their basic needs.

But 2020 was not only all about the bad omen! And as Dr. Vivek Bindra says, “do not fix your problems, fix your thinking, then the problem will fix themselves”, there are few determined young people who have seized this opportunity to make fortunes of this state.

While for some of us Covid-19 pandemic is the battle for survival, some young entrepreneurs changed their status quo from an ‘employee’ to an ‘entrepreneur’, emerged as unicorns, and have been doing impressive work.

If you too have a dream of a start-up or have been planning a business model that inspires you to wake up and get going about your day, every day then January 2021 could be your chance to give your start-up wings of fire.

The shubh muhurat dates & timings are decided with the help of planetary positions along with other astrological factors that are in a particular alignment and provide fruitful results.

Any business or shop owner inaugurated on any shubh muhurat dates will deliver profitable results, fortunate luck, and rapid growth to the entrepreneurs who are planning to turn their dreams into reality.

Here is a list of auspicious dates that can prove beneficial for those who are looking to lay a foundation for their start-up:

  • January 09, 2021-, January, 9th, 2021 is auspicious as Krishna Paksha Ekadashi is falling on this day. What makes it a perfect time for the inauguration is that it is Saturday!
  • January 14, 2021- Makar Sankranti is falling on Jan, 14th, 2021, making it a very auspicious time for a shop opening.
  • January 17, 2021- Sunday, January 17, 2021, is Shukla Panchami which is an excellent day for opening any business.
  • January 18, 2021- January 18, 2021, is Purvabhasdra Nakshatra which is a Shubh Muhurat Date for new business opening
  • January 23, 2021- Krittika Nakshatra is an auspicious date for starting new ventures and meeting clients for businesses.
  • January 31, 2021- Jan 31st is Sanakshti Ganesha Chathurti which makes it perfect for the opening ceremony of any small business or factory set-up.

Although the impact on businesses after coronavirus lockdown was severe, there have been some amazing developments in the Indian startup ecosystem. Pull up your socks as the only way to be successful is to love what you do and be persistent in your efforts.

 

 

 

 

 

 

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Business motivation Startup

Catering Business in India: 6 Quick Tips to Boost Sales, Attract New Customers & Stay on Top of Customer’s Mind

Catering Business
Catering Business (Photo Credits: Pxfuel)

Mumbai, November 23: If you have a knack for cooking, experimenting with different ingredients and a taste bud which appreciates different cuisine, a catering business can be a very profitable idea for you. However, this business is more about just food and ingredients. It requires great business skills, organisation planning and creativity.

We have curated 6 quick tips which you can use in your every day catering business to improve sales.

Have a business plan: Finalise on a business plan, where you need to decide your catering business will specialise into which kind of cuisine and what would be the highlight.

Stick to quality food: It is very important to feed your customers not only good but tasty food, this will make them come back to you again. Use good ingredients, where the health of the customers are not compromised. Innovate on the menu as people love to experiment and try out different things.

Make Your customer happy: Catering business till today works on the basis of word of mouth. If customer A is happy with your food and service, he will surely spread the word to two other people and therefore, it is very important to make your customers happy. Not only the food, but the service should also stand out.

Take care of hygiene: Keeping the COVID-19 crisis in mind, it will be a big challenge for caterers to present themselves in such a manner so that people can have their food without any tension. Look after the hygiene and sanitise all the food items and utensils frequently.

Offer competitive pricing. Remember one thing that your pricing should be such that it matches with your competition. If your price is higher than your competition, then your food and service should offer something more than what others are not giving.  Profitability is important in any business, so it doesn’t make sense to drop your prices to the point of losing money.

Market your business: In order to reach out to your prospective customers, it is very important that your market using both the online and the offline mediums. Make an attempt to always stay on top of the mind of the customers.

We hope these simple steps will help you focus and will reap success in your everyday business.

 

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Business motivation

Aspiring to Become a Successful Entrepreneur? PM Narendra Modi Shares This Basic Mantra

बिजनेस सफल उद्यमी
सफल उद्यमी

Every entrepreneur aspires to become successful. Being successful often means learning from those who have already achieved their goals. For any entrepreneur, having a mentor is an amazing blessing. However, not everyone can find one! As the country is battling the coronavirus pandemic, many businesses across the country have suffered greatly during the crisis. Many entrepreneurs, who have strived hard to fulfil their dreams, have suffered hardships during the ongoing pandemic. Several business are now limping back to normalcy during this challenging time. Many startups are now managing to survive in the market as entrepreneurs have found ways and means to get their businesses going.

On Saturday, Prime Minister Narendra Modi shared a few noteworthy tips for aspiring entrepreneurs. During the 8th Convocation of Pandit Deendayal Petroleum University, Gandhinagar in Gujarat on Saturday, the Prime Minister addressed the students and told them to consider this pandemic a new opportunity to move forward and aspire of doing great things in life. He asked the students to have purpose in life and stressed that it’s not that successful people don’t have problems, but the one who accepts challenges, confronts them, defeats them, solves problems, only succeeds.

The Prime Minister added those who take on challenges, later succeed in life and cited an example of the youth of the 1922-47 period, who sacrificed everything for freedom. He urged the students to live for the country and join the movement of Atmanirbhar Bharat and develop a sense of responsibility. The Prime Minister remarked that the seed of success lies in a sense of responsibility and a sense of responsibility should be turned to the purpose of life. He pointed out that the same people are successful in life, do something by which there is a sense of responsibility in their lives. Those who fail are the ones who live in the Sense of Burden.

The Prime Minister added a sense of responsibility also gives rise to a sense of opportunity in a person’s life. He said India is progressing ahead in many sectors and young graduates must march ahead with commitment and stressed on protecting nature and the environment.

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Business motivation Startup

Earning Optimism is on the Rise Post Sharp Downgrades Amid COVID-19 Pandemic

Currency (Photo Credits: Pixabay) Representational Image

Mumbai, November 20: In a piece of positive news, earning optimism is on the rise post sharp downgrades amid COVID-19 pandemic earlier this year. According to an IANS report, a study done by ICICI Securities noted that coronavirus resulted in the steepest downgrade since the great financial crisis (GFC) of 2018 and now the prospects for earnings going ahead have improved.

The phenomenon was validated as Q2FY21 beats outpaced misses due to low expectations, cost-saving initiatives, rural demand, benign input prices and pockets of pent-up demand which were seen due to the festive season.

The report noted that nominal GDP is broadly expected to be flat or marginally lower in FY22 compared to the FY20 base, which would mean zero to negative GDP growth over FY20-FY22. The report further highlighted that given the high output gap seen in the pre-Covid period (FY20 GDP growth of 4.2 per cent), it is unlikely that FY23 will see a sudden return to potential real GDP growth of eight per cent.

In addition to this, policy measures introduced by the government to bring relief amid the pandemic like attracting investments in agriculture, lower corporate tax rates, digitisation will be beneficial in creating demand over the medium to long term.

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Business motivation Startup

4 Things to Remember If You Are Planning to Start Your Own Business Amid COVID-19 Pandemic

Business growth
Business growth (Photo credits: Needpix.com)

Mumbai, November 20: Starting a business is a paramount task, it is not just an idea that needs to click, but several other things should fall in place. You have been longing to start your own company since long, but the COVID-19 outbreak came as a roadblock. No doubt, starting your own business in the middle of the pandemic is extremely difficult, but it is surely not an impossible task.

We have listed a few important things which you should remember if you are planning to take a leap amid the pandemic.

  1. Study the Market: It is very important to study the market in order to find if there is a demand for your product. There are certain things which need to be considered, for e.g, if you are planning to launch a hi-end product, then keep the current market situation in mind, where there have been job losses, businesses being shut among others. So, if you feel there is no demand, then you can delay the plan for some more time.
  2. Have a strong online presence: Given the current scenario and more months to come, people will feel comfortable to shop online, rather than going out to a physical store and purchasing. The coronavirus outbreak has also changed the dynamics of business. So even if you are planning a store, make sure you are marketing well on social media channels and you have a good responsive website.
  3. Check your finances: In the current market situation, people are not splurging as they are hesitant to spend money. So expect longer than usual time for your business to kick start. Spend wisely and keep a tight budget in the initial few months.
  4. Hire a good team: Don’t go overboard and hire too many people. Recruit the strength which you require. There will always be time to expand.

    We spoke about the challenges, but there are certain positives also on your way. For e.g, if you are planning to rent a shop or an office space, it will be a great time because the property rates have slashed. Also, since people are spending more time at home and with their family, it will also be easier to target them.

    Being an entrepreneur is the most satisfying job, as you can take your own decisions. So if all things are in place and you are confident of starting your own business, go ahead, and take the plunge.

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Business motivation

5 Steps to Help You Become a Successful Entrepreneur

Entrepreneur
Entrepreneur (Photo Credits: Pixabay)

Mumbai, November 18: Being an entrepreneur is not as easy as it sounds. Most people want to start their own company because it gives them a sense of freedom and empowerment. You can take your own decisions and implement them for the wellbeing of your own company.

However, even though, it sounds fancy, but there is a huge responsibility that comes the moment you start your own business.

Here are a few steps to follow in order to become a successful entrepreneur: 

Trust yourself: The first and foremost quality which an entrepreneur is required to have is to have great trust in one’s decision and capabilities. However, this shouldn’t be confused with overconfidence.

Believe in the people around you: It is very important to stand and believe in the people around you, like your colleagues, workers and others who are the pillar of your company. You should always believe in them, this gives immense confidence to their belief and they will stand by you, even when times are not good.

Be Passionate: You should be extremely passionate about what you are doing. The moment you love your work, everything falls into place.

Take Risks: Taking risk is another quality which entrepreneurs should have. If you have launched your own company, you need to make decisions sometimes without worrying about failure.

Identify your weakness: It is very important to identify your weakness and this will be the base where you can work on and improve. Listen to complaints and understand what the customer is saying. Try to be in their shoes and then analyse the problem.

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Business motivation

5 Steps You Can Take to Get Your Business Off the Ground

Startup Growth
Startup Growth (Photo Credits: Pixabay)

Mumbai, November 17: Starting a business can be a daunting task and more so amid the coronavirus outbreak. There are several things which one needs to take care of, from the right idea to proper marketing, everything needs to fall in place for a business to take off.

The process of starting a business is always filled with challenges. Therefore, it is very important that you should be prepared before you take the final leap. The success of a business is never guaranteed, but there are few changes which you can do to reduce the risks and improve the chances of your business in being successful.

We have curated a list of 5 steps which you need to take before you get your business off the ground:

1. Think of a unique and a great idea: Think of a unique idea for your business and ask yourself how will my product be different from thousands of products which have already cluttered the market. Try to offer the customers something which they haven’t experienced before. Also, the product should solve the customer’s problem and then only will they be able to relate with your product.

2. Define your business: This is another critical step. Before you start a business, it is very important to understand how much time (and money) you’re willing to devote to your new venture. Also, a few other questions which you need to answer is that will you have a brick and mortar store or only have an online presence.

3. Study the market & competition: Do extensive study before launching a product in the market. Try to understand if there is a demand for your product. Never underestimate your competition. Always learn from their strength and also be aware of their weakness and understand the space where your product will be able to enter.

4. Check your finances: It is very important to track your finances from the get-go. Spend wisely and only on things that are required. Every business takes time to start off. The initial few days to a year might be full of struggles, so save your finances for tough times ahead. Keep an eye on your finances, so that midway, you don’t have to wind up your business and exit the market.

5. Keep Your Plan B Ready: Always keep a plan B ready before you start your business. One can never predict the challenges which can crop up and pose a hurdle in the path of growth. For e.g. no one could predict that coronavirus could get the world to a grinding halt. Several businesses shut due to the lockdown and thousands were left jobless. However, the ones which had a plan B ready could sail through the crisis period.

We hope that these steps will come in handy when you are thinking to get the business off the ground.

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Business motivation Finance

Gold Price on Dhanteras 2020: Rate of Yellow Metal Up at Rs 50,635 Per 10 gram, Analysts Predict Higher Sales Ahead of Diwali 2020

Gold
Gold (Photo Credits: Pixabay)

Mumbai, November 13: On the auspicious occasion of Dhanteras today, gold price inched higher. On MCX, gold futures edged 0.07 percent higher to Rs 50,635 per 10 gram while silver rates dropped 0.2 percent to Rs 62,615 per kg on Friday.

Gold rates on Friday increased amid fears over the economic fallout from mounting cases of Covid-19 as they overshadowed hopes of a vaccine. Analysts had predicted that due to Dhanteras and Diwali, there might be a rise in sales. Dhanteras is considered as an auspicious occasion to buy gold. Jewellers offer incentives to lure customers to buy gold, silver coins and other ornaments on this day.

Spot gold rose 0.1 percent to $1,877.14 per ounce by 0325 GMT. For the week so far, it is down 3.8 percent. US gold futures gained 0.2 percent to $1,876.

The price of a 10-gram 24-carat gold in Mumbai is Rs 50,770. On the other hand, people in Kolkata will have to spend Rs 53,540 to buy a 10-gram 24-carat gold.