Tag: startup

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Business motivation

Online business: 3 business ideas with great income potential

You have got to be living under a rock if you still are unaware of the benefits and securities that an online business offers! Almost 59% of the global population uses the internet these days and is extremely likely to conduct commerce online for most of their needs that could vary from something as complicated as buying furniture to as ordinary as ordering food.

No matter how much we crib about society these days, it’s the ultimate truth that this era is filled with opportunities for all the businesses to perform great online if done the right way. Both the health and the wealth of the consumers these days are pointing significantly towards the vast scale at which online businesses are booming and will continue to do so in the future.

Join us on this ride to catch hold of these 3 amazing ideas that despite requiring minimum to no investment, are promising enough to make good money.

 

Rock It With YouTube

It’s mind-boggling to see a hardcore corporate turn into a full-time YouTuber! Trust us, there have been many such cases where people preferred YouTube over any other job as it allows them to be themselves while making great money out of it.

If you are good at presenting your thoughts, if you love communicating with your audiences, and if you have a knack for editing and videography, YouTube is your jam. To start a YouTube Journey you need a recording camera and a decent understanding of some video editing software. Once you find your target audience and views start pouring in, you will be making somewhere around Rs. 1 Lac – Rs. 1.5 lac.

 

Inspire The Blogger Within

Who doesn’t love a good and compelling story? None that we can think of! Businesses these days have realised the power of storytelling and have been relying heavily on bloggers and writers to create compelling stories around their brand to introduce their product and service as subtle as possible.

If you are a good storyteller and have a unique style of writing, this might turn out to be the gold mine for you. Make your style your USP and brands would not hesitate to pay a hefty amount to honor your skills and worth.

If this was not convincing enough, hear this. A good blogger in India earns somewhere around Rs. 1.5 Lacs to 2 Lacs a month. We are sure this factor must have left you in two minds. Think about it.

 

Show Off Those Social Media Management Skills

Gone are the days when social media was just a digital way to connect with your social network. It has rather outgrown itself into this amazing and pocket-friendly marketing platform that almost all businesses are benefiting from.

For a brand that has a huge online following, it becomes overwhelming to handle all the social media channels, keeping up with the latest updates and trends, and simultaneously engage with the audiences. No matter how overwhelming it gets, it is not something that could be overlooked. This is where Social Media Managers come into the picture to save the day.

If you are a social media junkie and practically live your life online, you might as well make a living out of it! If you start as an individual, you can make up to Rs. 50,000 per month.

 

We understand that finding success online doesn’t sound that easy, but once you find your passion and interest, you will fall in love with the digital world! We need to realise the opportunity, especially now, when the playing field has been leveled for all the players. Keep in mind that success lies in knowing that you have stepped in a profitable field and how aware or up to date you are on the social media trends. All in all, just know that the consumer is online, and that is where you should be.

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Startup

RBI Says ‘Promoting Startup And Ensuring Their Survival is Critical in Generating More Employment’

Startup
Startup (Photo Credits: Pixabay)

Mumbai, August 25: Reserve Bank of India (RBI) on Tuesday said that the promotion of young firms and startups and ensuring their survival is critical for generating more employment generation and higher productivity-led economic growth in India. RBI’s annual report for 2019-20 mentioned that it will be essential to reorient resources and policy focus in this direction.

RBI in its report mentioned that Indian IT firms are already leading globally in terms of developing applications using artificial intelligence (AI), machine learning (ML), robotics, and blockchain technology. This niche advantage needs to be leveraged to strengthen India’s position as an innovation hub, coupled with India’s ‘Start-up India’ campaign which recognises the potential of young entrepreneurs of the country.

Commenting on the economic growth revival of the country following the impact of coronavirus, RBI said that the government’s consumption will continue to support current economic demand while private consumption is expected to lead the recovery.

 

 

 

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Business motivation

Business startup ideas after COVID-19

COVID-19 has taken its toll on the global economy in the most unthinkable and unimaginable ways and the global economy is experiencing an all-time low. This pandemic has inflicted damage and affected the overall health of the MSMEs and entrepreneurship that generate a heavy revenue contributing to the economy. It is crucial to think of how to stay relevant these days and to help you with that, we’ve shared a few start-up business ideas that won’t let you down.

There are some businesses that are either unaffected by COVID-19 or have flourished even more, standing the test of time. In this article, our objective is to introduce you to 4 such industries that have proved themself to be “corona-proof” and can end up being the best businesses to initiate your start-up.

 

1.    Over The Top Platforms/Online Gaming
Nobody can deny the fact that all we have been doing these lockdowns is watching movies and TV series on OTT platforms like Netflix and Amazon Prime Video. This fact itself proved that viewers, who have been quite anxious about the ban on movie theatres and gaming parlours, have resorted to the over the top platforms and online games. The people, especially the older generation, who initially were not very comfortable with the change, are now welcoming this change with an open heart. This shift in the interests of the viewers has proved that this industry will continue to bloom even after the pandemic is over!

 

2.    EdTech
From the worried parents to many of us sitting ideal during these lockdowns, the EdTech industry has emerged to be the biggest support. Where on one hand, students were able to learn from home, millions of us across the globe have leveraged Edtech and enrolled ourselves in many courses. EdTech has not only helped students repair and recover their disrupted schedules, it has given many professionals a chance to develop new skills and hone the already acquired. Now that EdTech has proved its mettle, we cannot help but accept that, come what may, this industry is here to stay!

 

 3. The Health Industry
The health sector has been the one that has evolved dramatically of late. It has been the time where the health and wellness businesses have boomed because of how aware the world has become of their health and well-being. We all must have received this advice, directly or indirectly, to boost our immunity as it will help us keep fit and less prone to the infections out there. Making them most important in our lives in these unprecedented times, they are certainly going to experience a boom.

 

4. E-commerce platforms
We all know how brick and mortar stores have been hit the hardest as people have restricted their outdoor visits in a bid to maintain social distancing. The industry that has leveraged the most out of these restrictions is the e-commerce industry! There has been a major shift in the behavior of the consumer as they were forced to go online to make the necessary purchases. Now that the consumer has started to feel comfortable buying online, they are preferring to buy almost everything online. It goes without saying that this industry is cherishing this rise in the business and riding high on the pandemic boom.

 

 

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Business motivation

Start Business from Home With These Essential Steps

बिजनेस
बिजनेस

When time is harder, you get toughest. Amid this pandemic, when you think everything is difficult to catch up with, you need to find a solution. The pandemic has forced lots of small businesses to shut down and as per The Centre For Monitoring Indian Economy (CMIE), at least 5 million salaried people lost jobs in India in July 2020. The situation is grim, but at the same time, presents an opportunity for people to look at becoming entrepreneurs from home.

We bring you some ideas or ways for starting a business, being at home when everything is closed. Big businesses were not born overnight. Someone had an idea, concept, and worked on it. Here are some steps you need to keep in mind when planning to Start Business at Home –

  1. Assess Your Business Idea
    Start brainstorming your ideas or anything you believe you can be work on being at home only. One requires to have an idea before beginning anything. With various business options possible, you need to focus on one, which matches your skill.
  2. Consider Your Skills With Training
    Nobody is born without skill or talent. So pick something that you think you have an expertise in and start with what you have proper knowledge of. You can try some specialized courses also if need be. Additional skills will always help you improve your business.
  3. Write Down Your Project Report
    Your project report will define how well you have done your homework. The more uniqueness you offer, the faster you will be on the path of success. Study the markets well, be it domestic or international market, as per your business idea. Write down your report based on research, which may include a revenue model with cost and sales price, taxes, delivery charges, etc.
  4. Source of Funding
    The funds play a major role in any business, but small businesses or start-ups are either self-financed or acquired from friends and family. Therefore, you need to be careful with your finances as you need to keep your business running until you start earning profit. With this, you should have one backup for the funding source if something goes wrong.
  5. Fix Your Work Location
    As a small business, you need to own a small workplace, small shop, or an office. This is an essential aspect of your business because you require to register your business as you will receive a permit from the registration office for running your business, and this permission will help you get power and water permits.
  6. Registering Your Business
    Thanks to new direct instructions given by Prime Minister Narendra Modi, the Ministry of Corporate Affairs, you only need one working day for registering your business. Now the option of registering is available online and every necessary information is on the website.
  7. Launch a website
    In today’s time, owning a website plays a major part in any business for providing information on the products and business. It is a significant step for building a business and building trust among your target audience. There’re many websites that guide you and help you build your website.

These are seven simple yet essential steps to keep in mind for starting a small business while being home during these tough times.

 

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Startup

What is a Startup? How Do Investors Add Value To Startups? All You Need To Know

Startups | Representational Image (Photo Credits: Pexels)

India is now becoming the world’s fastest growing startup ecosystem. In order to understand a startup ecosystem, one needs to know what a startup means! A startup is a young company that is usually founded by one or more entrepreneurs to develop a new and unique product. These entrepreneurs launch a service and bring it to market for people to use and benefit out of it. Startup, as the name suggests, begins with initial funding from the founders, their friends, families, relatives, among others.

Startups are becoming very popular in India. A start-up is basically a company or project begun by an entrepreneur to seek, develop, and validate a scalable business model. Startups face high uncertainty but some of them do go on to be successful and influential and become unicorns. The startup process can take a really long period of time and can go up to years to be successful. Hence, sustaining effort is required.

Over the long term, sustaining effort is especially challenging because of the high failure rates and uncertain outcomes. One needs to understand the basic concept that an entrepreneur is an individual while startup is an entrepreneurial team, and needs to work accordingly to achieve the desired goals.

How do Investors add value to Startups?

According to Startup India Portal, which is India’s largest online entrepreneurship, the investors, particularly venture capitalists (VCs) add value to startups in a number of ways. The Startup India Portal platform allows startups to network, access free tools & resources and participate in programs & challenges.

  1. Stakeholder Management: Investors play a key role in building up the startup. They help by managing the company board and leadership to facilitate smooth operations of the newly started firm. In addition, their functional experience and domain knowledge of working and investing with startups imparts vision and direction to the company.
  2. Raising Funds: Investors are best guides for the startup to raise subsequent rounds of funding on the basis of stage, maturity, sector focus etc. and aid in networking and connection for the founders to pitch their business to other investors.
  3. Recruiting Right set of people: Sourcing high-quality and best-fit human capital is critical for startups, especially when it comes to recruiting senior executives to manage and drive business goals. The venture capitalists, with their extensive network can help bridge the talent gap by recruiting the right set of people at the right time.
  4. Proper Marketing of the Product: VCs assist with marketing strategy for your product/service.
  5. Merger and acquisition opportunities: The venture capitalists should be alert about the merger and acquisition opportunities in the local entrepreneurial ecosystem to enable greater value addition to the business through inorganic growth.
  6. Organizational Restructuring: As a young startup matures into an full-fledged established company, the venture capitalists help with the right organizational structuring and introduce processes to increase capital efficiency, lower costs and scale efficiently.

In India, the Government, under the leadership of PM Narendra Modi, has started and promoted Startup India initiative to recognize and promote startups. This initiate is aimed to develop Indian economy and attract talented entrepreneurs.

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Startup

Here’s What Arvind Kejriwal’s Delhi Govt is Doing For Startups Amid COVID-19 Crisis

Startup
Startup (Photo Credits: Pixabay)

Delhi, August 13: Amid the coronavirus pandemic, when businesses have been badly hit, it is the startups who have been affected the most. In order to give fillip, Delhi Chief Minister Arvind Kejriwal recently met industry leaders, young entrepreneurs to draft a new policy for startups. The objective is to make Delhi a leading choice for startups.

Delhi boasts of over 7000 start-ups and it is also on top of the list of cities with the most number of active start-ups, according to a report by TiE. In addition to this, the CM further highlighted that the valuation of the city’s start-ups is about $50 billion. The report published in 2019, mentioned that Delhi-NCR is set to become one of the top five global startup hubs with 12,000 start-ups, 30 unicorns, and a cumulative valuation of about $150 billion by 2025.

The Objective Behind the Draft policy For Startups:

According to the statement released by the Chief Minister’s office, the objective of the draft policy is to support entrepreneurs and help create a robust economic and policy infrastructure that will create new jobs and add competitive dynamics into the current economic system.

Takeaways of CM’s Meeting With Experts:

The prominent participants in the discussion held were Ajay Chowdhry of HCL, Rajan Anandan MD Sequoia Capital, Padmaja Ruparel of Indian Angel Network, Sriharsha Majety, co-founder and CEO, Swiggy, Suchita Salwan, founder and CEO, Little Black Book, Tarun Bhalla, founder, Avishkaar and others.

Some of the suggestions included creating industry-academic partnerships, entrepreneurship programs for young professionals in Delhi and making the national capital’s physical infrastructure more conducive for startups to work.

Here’s the 2-Step Process of Drafting the New Policy:

The drafting of the new policy for startups will be conducted in a two-step process. The first step involved consulting industry leaders, experts from various sectors to provide valuable inputs in drafting the policy.

In the second step, the draft would be put up online for the public to recommend changes and suggest new policy rules.

Arvind Kejriwal along with the industry leaders are hopeful that with the new startup policy, Delhi will surely become a preferred destination for startups. It will also fight the economic instability that has been created due to the coronavirus crisis.

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Startup

How Can Startups Overcome the COVID DownTurn

Top 5 things startups must do to overcome Corona downturn

Most of the startups were not prepared for this tough period and are now fighting it hard to find ways to survive and remain afloat. Raising capital has become tougher than ever before and the buying sentiment of the consumer is at an all-time low. 

COVID-19 is a global emergency with every industry being hit. Retail chains are shutting down, companies are filing for bankruptcy and unemployment is at its highest. Work from home has become the new normal. The situation is very grim for small entrepreneurs who have fewer cash reserves to manage the sudden lockdown and the impact the downturn it has created. These effects of closure will also have a huge impact on our economy.

Here are 5 things that a startup must do to overcome this downturn:-

1. Runway and burn rate

  • Make a plan for the next 3 months, 1 year and 3 years of survival as the economy will take some time to get back on track.
  • Take all the stock of your current gross burn rate and calculate how much cash you are spending every month? How much-fixed expenses do you have? And how much money goes into variable expenses?
  • Take a look at your actual revenues, Make sure you don’t forecast, have real numbers.
  • To get the net burn rate, subtract your monthly gross burn rate from your revenue.
  • Check all your accounts and see how many months your company can survive in corona downturn
  • Calculate your runway to last until you raise your next round of capital.

2. Diversify your business

  • It is a good idea to diversify your business in this tough time.
  • It is always good to have different sources of revenue so that you can save your existing business and pay your employees too.
  • Go digital, take your products and services online. Since you already have a set backend, building on new functions like delivery, online payment, etc. should not be such a difficult task.
  • You can start an online service like; a paid webinar, online coaching, can make viral videos. You can also try your hand in food retail or can partner with some healthcare company. 

3. Line of credit

  • Taking a line of credit can be very useful for your business. Line of credit is a business loan where the moneylender fixes the upper limit and the borrower can take any amount within the upper limit at any time. The interest will be charged on the amount that the borrower uses. This service can help you in securing your business.
  • Try and take a line of credit as soon as possible as post lockdown financial institutions might be strict on providing loans easily.

4. Employee safety is paramount

  • For the entrepreneurs, it is your priority to keep your employees and customers safe
  • Start with changing the employee policy based on the situation.
  • Let them know that the company cares for them and they are safe.
  • Try to engage them in multiple functions. You may not know about the hidden talent of your employees.
  • Try to motivate them and ask for their support.
  • Keep a daily track report of their work and analyze their potential.
  • Ask your team to share creative and innovative ideas on a regular basis.

5. Be proactive and focused on profitability

  • Raising money is easy when the economy is strong but in recession, it can get worse.
  • Try to eliminate side projects, new ventures or any underperformance unit.
  • Focus on your employee performance at the top to contribute to the company.
  • It is important to understand whether they are default alive or default dead. It is also a good way to measure the health of your company.
  • Try and cut down on all your extra costs if your office is on rent either request the landlord to reduce it or try and shift to a cheaper office space

As the future is uncertain, it is always better to be prepared for the worst. One thing startups must do is to be flexible and move with the tide. Innovative processes increased productivity can change the tide for you once normalcy returns. Recessions are cyclical by nature and entrepreneurs can make up for lost value once the economy improves.

Whether or not a recession happens, it is likely that the virus will affect your business directly or indirectly. The best way to handle the impact is to be prepared for it, both within your business and beyond. Discuss the impact with your employees. This is not the time to panic, but rather prepare for the challenges and opportunities that will be thrown at you.