Categories
Startup

5 Weird Startups In India That Can Inspire Your Business Goals

Summary: Startups are all about exploring new opportunities, balance, and satisfaction. Sometimes it is also about turning a weird idea into a reality.

Startups are all about exploring the roads less taken and coming up with solutions to the existing challenges that we are facing. It also means spotting new opportunities to find balance and adding value to human lives. However, it also means fulfilling the needs of your customers and giving them what they are looking for — a product or a service that can make their lives more fulfilling.

If you ask any business coach or a mentor, he or she will always suggest that when you are thinking about starting a new venture, it is best to introspect before you can ideate a startup. But this does not mean that you should not experiment or try new things. If you think that your new startup business idea is a little unusual for the market, YOU ARE NOT ALONE!

Here are five startups in India that are weird, bizarre, and fun! We hope they will inspire you to go all out with your startup business idea:

1. Eat Your Spoon & Forks

Love baking cakes in unusual cakes but lack the courage to start it as a business? Meet Narayana Peesapaty, who is the founder of Bakeys Foods Private Ltd. Based out of Hyderabad, his startup creates cutlery items that can be eaten. His edible range of cutlery items is made from millet, wheat, and rice making them a perfect alternative to plastic cutlery which is the major contributor to plastic pollution in the environment.

2. Now Get Your Prasad Online

Before the rise of the e-commerce business, seldom anyone would have thought that one can order Prasad online. In India, we all are so used to going to our permanent ‘Mithaiwala’ located at the corner of the street that ordering Prasad online might feel like sinning. However, it is true and possible with ‘Online Prasad.’

Online Prasad is a startup that offers home-deliver Prasad and other spiritual items, book travel, and lodgings for the avid traveler. Talk about using technology to bring people closer to spirituality. Do you have an idea but need guidance to start it from scratch? You can hire best business coach to gain in-depth knowledge about starting a business.

3. Parihug

A hug can do wonders and based upon this concept, Parihug came into existence. Started by a 19-year-old student from Cleveland, Ohio, Parihug offers you a teddy that hugs you back. It creates digitally connected teddy bears that can give people hugs from any distance. Two paired Parihug bears have sensors embedded within them so that loved ones can virtually hug each other across any distance!

4. Bags & Baggage

Many people migrate to other cities away from their hometowns for jobs, studies, etc. This makes setting up homes with essential household items such as beds, linens, stoves, utensils, etc. difficult for many people. To resolve this problem, Bengaluru-based Boriya Bistar offers all these basic and inevitable things in a ‘bundle’ package which can also be customized based on the quantity required for let’s say number of bed linens or bowls or washroom buckets, etc.

5. Pay Tribute to Deceased

A Gujarat-based startup Shradhanjali.com is the online memorial portal for paying tribute to loved ones who have passed away. Users can create a memorial profile, and biography, set anniversary reminders, upload photos, and post condolence messages in multiple languages along with videos for their departed loved ones. You can also choose from one year or 5 years subscription for INR 999 and INR 3,999 respectively.

If you think that your startup idea may sound bizarre, you might want to THINK AGAIN! Beyond the media, glare, and rounds of seed funding exist a few startups that are completely unusual yet offer great opportunity and inspiration. All you need is a passion to follow your dreams!

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses. To know more about our courses, visit: www.badabusiness.com

Categories
Webinar

Host Successful Webinars With These 5 Simple Steps

If you are an entrepreneur with an e-commerce business, you must have experienced the highs and lows of hosting a webinar. After all, improving your attendance rates can result in higher sales than any other conversion strategy.

However, it is also one of the most dangerous places where you can lose the most potential buyers in a campaign.

The consumption of social media content has spiked up during the pandemic and as the trend evolved, more and more marketers began to take the advantage of it. Many motivational speakers in India are making the most of this trend.

Webinars are one of the most effective ways to hook in new leads. It helps brands to change with the rapidly changing consumer behavior and market trends. A potential buyer will buy your product or sign up for your service because it will help them.

Here are 5 tips to cut through the noise and attract a large audience to your webinar:

1. Find Out Your Customer’s Biggest Challenge

  • Ask your potential customers and existing & potential clients about their current challenges, frustrations, and desires.
  • Post questions on Facebook and read the comments.
  • Find out why consumers will choose your brand and not your competitors.

2. Pick an Appealing Topic

Which topic according to you will attract more audience?

a). How to purchase our product?

or

b). Make your business easier through new strategies?

If you pick ‘option B’ then you are right. Why? The second option promises a benefit that will help your customers to run their business operations, smoothly. Research well!

If you test different topics for your webinar, you will find that an interesting, engaging, timely, and educational webinar will pull more audience. Your presentation should be ‘customer-centric and solution-oriented’. This will give participants practical ways to solve the challenges they are facing currently.

The topic should also obviously include the real goal of lead generation, product launching, and educating your audience.

3. Find your Target Niche

It is extremely necessary to search out forums, mail groups, chat rooms, or any other social media platform to find out your target audience.

If you are selling a sports product, it would be pointless to market a webinar to those who are more interested in business courses. Once you find a topic of interest, create a follow-up plan, and make a strategy to build your event marketing plan from there.

4. Be okay with Fluctuating Attendance Expectations

Sometimes we overestimate the numbers and find it demotivating to see the actual number of people who attend the webinar. Expect a show rate of only 30% of those who have registered for a free webinar.

If your numbers are below that then make sure that you are sending day-of and 24 hours reminders via email. Send invitations to more prospects multiple times to remind them about your free webinar.

5. Use Polls

The best way to increase engagement in your webinar is to ask your audience to participate in your webinar. If you have ever attended a webinar on one of the leading platforms, you must have noticed that they allow you to pre-load interactive polling questions. Many motivational speakers in India use polls to know what their audience is curious about.

You can capture the attention of your audience by asking questions related to the webinar. Ask things like:

  • What interests you most about the webinar?
  • What are the immediate challenges you are facing?
  • Would you like to boost your sales?
  • Would you like more information on our latest product or services?

The type of questions that we have mentioned above will not only attract the audience to your webinar but also give them ‘food-for-thought and keep them hooked for your next webinar.

Have your attendees try, buy and contact you for more information on your products or inquired about the next webinar. Also, offer them a limited-time offer for the webinar to create urgency and hype around it. If you are doing an educational webinar, tell your attendees to stay on for more information.

And last, but far away from least- Be Enthusiastic and talk in a more connecting way! Motivate your participants and engage them in conversation. Want to know more about marketing strategies? Join our Business Coaching Program. To know more, visit: www.badabusiness.com .

Categories
Business motivation

5 Tips To Identify The Right Dropshipping Vendor For Your Business

The drop shipping business is all the rage today in India. The number of drop shipping businesses is increasing with each passing day in India. And courtesy of its raising popularity, starting a dropshipping business in India is proving to be extremely profitable too.

Starting a drop-shipping business is a brilliant low investment startup planSo, whether you are an entrepreneur who wants to work upon this brilliant idea or someone who has got everything planned there is one thing you should know- how to choose vendors?

As drop-shippers do not believe in marketing themselves, finding the right dropship suppliers can be a difficult task to do. If you are an entrepreneur with an e-Commerce business finding an ideal vendor might take a while.

Here are few steps that will help every entrepreneur and small business owner to identify the right vendor for their business:

1. Research

Research is that one thing without which no startup business ideas can thrive. So once you have decided upon the range of your products that you would like to sell, start researching the drop-shipping suppliers in the market. Make a list of your requirements and then see who fits the bill.

You might also have to choose between the local and overseas supplier, in case you are not just catering to customers in the country, but also outside India. While selecting a vendor, dive deep into raw material sourcing, delivery times, and service potential.

2. Contact Suppliers

The next step that comes after finding the ideal vendor is to contact them. Talking to them gives you a chance to resolve all your queries by asking questions. They may even provide you with their customers` feedback. Also, if you maintain good relation with your vendor from the start, it will help you to build trust and credibility. This will also provide more room to get disputes resolved more quickly.

3. How Upgrade the Supplier is with Technology?

Though many drop-shipping suppliers generally have outdated websites, an ideal drop-shipping vendor invests in technology to stay updated with the latest trend. It helps him to streamline client operations and increases his value in the market. Features like searchable order history, customizable data feeds, and a detailed product catalog make things convenient for online merchants.

Some vendors might also give you the facility to place your order online via mail. Though it might sound like a small benefit, it is a boon for luxury store owners. All you have to do is to mail him and your order is placed. Hassle-free!

4. Test Services by Placing Order Samples

Once you have shortlisted 2-3 drop-shipping vendors, order a few samples from them to see the quality of their services. From service, packaging, delivery times, and other supplier-related questions that you might have, ordering a sample will give you an idea and help you selecting suppliers. It also gives you first-hand experience of how your customer will experience your store.

5. Order From your Competition

If your competition is also using the same drop-shipping vendor, you can order from your competition and find out how your vendor packages their products. You can also check if they are providing your competition any custom labeling services. This will give you the much-needed insight into how your competitors are providing their customers a ‘WOW Experience’.

While selecting the right drop-shipping vendor, many will look great when you look at their reviews and the products that they offer. But once you take one step down, you might realize that they may not suit your audience because of the raw materials that they use or the way they do their business, or how they handle returns.

Hence, always talk to your vendors and get to know them like the back of your hand before you commit to doing business with them. The tips that we have mentioned above will certainly help you to choose the right dropshipping vendor for your business.

To read more such articles, visit www.badabusiness.com.