Categories
Startup

Want To Pitch Your Startup Idea? Here Are The Top 4 Ways To Do It!

Summary: Pitching your idea to your potential investor seems incredibly nerve-wracking. But it is vital to any startup business.

Pitching a business idea successfully to an investor is an entrepreneur`s dream. However, it’s a nerve-wracking experience too! It is like the feeling of giving a presentation in front of the entire class. The only difference between the two is that the former is more challenging!

One often wonders if the potential investor is interested enough. Will they like the idea? And most of all is this potential investor going to fund the project?

The key to doing it successfully is being able to deliver it confidently. However, it can appear as a mammoth of a task if you feel shaky about your public speaking skills.

So how can you ensure that you get investors for your startup business? By not doing mistakes that most entrepreneurs commit unknowingly and by attending India`s most powerful business training—‘Leadership Funnel Program 2.0’ by Dr. Vivek Bindra. Also, they practiced the best ways to approach their investors.

Here are top tips for pitching your great ideas or products to investors:

1. Focus On Your Purpose

Connect with what you are doing and focus on the solution that your business idea will provide to your customers. Find a way to calm yourself down beforehand. Practice moving the focus from yourself and your body back to the room, the people there, and your message. Always remember it’s your idea that matters.

2. Perfect your Elevator Pitch

Your elevator pitch is a teaser of your startup business idea. These 30 seconds of elevator pitch should explain everything that someone would need to know when they meet you for the first time.

Your elevator speech should be crisp, direct, and clear. It should simply describe your product or idea and tell your investors everything if they have no background knowledge about your startup.

It should cover the 3W`s- ‘What you do,’ ‘What problem you solve,’ and ‘Why are you different?’

After your pitch, make sure to connect with the person listening. Ask them questions and resolve their queries. Learn how to impress investors with your elevator pitch by attending LFP 2.0 by Dr. Vivek Bindra.

3. Find & Research your Potential Investors

If you come prepared, the battle is half won! So before doing your pitch, do some research on who you will be presenting. You can also work along with a business coach who can help you find some investors.

You can also search for the list of Angel Investors networks that focus on your region. Some of the investors may be popular figures. So you can research them well online. Study their patterns, as some investors like to be involved in the company they are investing in. Others would rather be hands-off and would rather like to receive quarterly reports on profitability.

4. Present Facts & Figures

When you are pitching your idea to a potential investor, provide solid data reports. Investors are always interested in what you have already accomplished. Also, how much profit they will make post-investment in your company.

The value of a startup is often built even before they have made profits. The numbers behind it are often driven by speculation about how well the company could perform shortly.

However, you must also be well-prepared to back up the numbers you provide to your investors. Investors would want to hear the reasoning behind your numbers.

Do not just give a random figure of new customers your company is acquiring every month. State the exact number of how many customers you will acquire. It does not matter if you are attracting 20 or 20,000 customers. Your transparency and honesty are what matter the most!

Always remember that an investor is not just investing money into your company, they are giving it to you. And they are investing because they believe in you.  Hence, give them confidence by providing real data.

Are you trying to find investors for your startup, but could not despite having an innovative idea that could make huge profits in the long run? Worry not! With our ‘Leadership Funnel Program 2.0 by Dr. Vivek Bindra’ you can learn how to raise funds for your business even without an investor. For more information, click here: https://www.badabusiness.com/lfp?ref_code=SM&pp_code=BHBB000078 .

Categories
Startup

These 3 Fundraising Techniques Can Help Your Startup To Succeed

Summary: Don`t have savings or investors who could invest in your small startup business idea? Take a deep breath and don’t give up on your dreams just yet. This article will tell you simple fundraising techniques for your business.

According to a report by Fundable, around 57% of startups take out loans, and 38% are launched with support from family and friends` money.  But if you don`t have either of them, you should not give up on the business launch.

In 2021 the global funding rose by 157% according to data by CB Insights. One of the major reasons is that nowadays startups have entered the market at huge value, which gives high returns to their investors. Also, more and more people are ditching the traditional methods of raising money. As a result, many nontraditional early-stage funders are flourishing: mutual funds, hedge funds, and private equity firms.

But when you are a newbie attracting funds could feel like a major task. It`s hard to get into an investor`s sight. Even with the most convincing pitch, you might fail to get the investment.

So here are three essential steps that as a startup you must take to build awareness and increase the chances of raising around.

1. Establish Yourself

Imagine you have crafted a great mail and it gets the attention of a potential investor. The first thing that she does is Google you. But, finds nothing on the internet! So now what do you think her response would be?  As long as your name is not loud enough to be well known in the industry, your emails will probably have a low response rate. And this could also affect the pitch conversion.

To get the attention of the right investor, you must establish yourself as a specialist who understands the market. You can use the power of content to prove that you know the burning problems of the consumers are, and focus on the benefits of your products. You can utilize the PR activities with blogging, guest posting, YouTube videos, podcasts appearances, or even LinkedIn blogging.

You can also consult with the business motivational coach to take expert guidance on the right way to do it. You can start with five different publications and a few videos initially.

2. Do Your Homework on Potential Investors

Abraham Lincoln is often quoted for having said, “If I had eight hours to chop down a tree, I’d spend six sharpening my ax.” It simply means that you must do your homework to get the desired results. In the business world, it means doing research not only on your target market but also about your potential investors. Each angel investor and venture capital fund investor has its specialized area, stages of investment, or even more specific metrics.

Look for investors who have invested in your niche and research everything that you can find about them. You can follow them on professional websites. Find blog insights; follow public announcements and information on the websites. You can also seek social media publications from investment managers. You can then put everything in one place to create a nice contact database. You can use this database for more accurate targeting in the future. If you want to expand your network base, you can consult the best business coach who can help you with building a database.

3. Use Content Marketing & Targeting

If you have utilized the publications and media appearance, you can place the links to your resources and move on to the marketing part. Set up targeting publication advertising, so that potential investors from your contact base can discover it.

Now, the best thing to get the attention is to continuously work on the product, improve customer experience, and update it to make continuous improvements. It will help you to raise funds for your startup business.

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