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Startup

Women in Business: 5 Tips for Female Entrepreneurs to Establish Successful Start-Ups

Women are increasing taking up various entrepreneurial roles with the bloom in start-up ecosystem. Not only has the female participation in the work fold has increased, women are increasingly starting their own businesses and becoming financially independent. To promote women entrepreneurship, the government has also introduced various schemes to provide financial support to their business at the entry stage as well as during growth phases. The wave female entrepreneurship  is not restricted to urban areas only, more and more rural women are starting their businesses.5 Habits of Highly Successful Leaders and Entrepreneurs.

From idea generation to establishment and running of business operations, women all over the country are single handedly driving their start-ups to growth and success. Here are some tips for women entrepreneurs to be successful in business :

Know Your Business 

Before starting the business, the women entrepreneurs should gain proper and adequate knowledge about the nature of business, market conditions, nature of products and services offered, strategies of competitors, consumers’ tastes and preferences and choose the most profitable positions for the product. Awareness and clarity on different aspects of markets help to boost confidence of the entrepreneurs.

Be Decisive 

Another important characteristic a woman in business needs to have is decision making. As an entrepreneur, women face various challenges, both business related as well as socially constructed. She needs to be upfront with all the difficulties and follow her heart. Woman entrepreneurs need to be highly decisive, trust their decision making process and stand by it. Top 21 Books That Every Entrepreneur Should Read In 2021.

Networking 

To grow in business, support and collaboration is important. This is even more important for women who are new to entrepreneurship as in most cases they lac support from their immediate surroundings. Connecting with already established and successful business women strengthens young female entrepreneur psychologically and provide much needed motivation and guidance.

Seek Feedback 

Feedback and reviews from customers help in understanding the market better and making necessary changes. Entrepreneurs should read reviews, find articles about their business, and interview their customers. They need to pay particular attention to negative reviews and ask people specifically what they wish they were getting out of the product or service they’re using from your competition.

Be Positive and Believe in Yourself

Businesses take time to establish and experience success. It is a long process. There are certain bottlenecks take keep popping up in the journey. However, a women entrepreneur should never be afraid of failure and always remain positive. She needs to trust herself and have full faith in their dreams to becoming a successful businesswoman.

Women are regularly scaling newer heights in all aspects of life. In business as well, various female entrepreneurs have proven their immense worth while many others are on their way to success. Self belief and determination with adequate knowledge are the key to success.

Categories
Business motivation

You Can, You Will – 4 Solutions For Women Entrepreneurs to Ensure Business Growth

Once you believe in yourself to make sure you can lead your team on the road to success, with your leadership, then you can take your venture to the heights. In the past few years, women entrepreneurship has experienced significant growth. Women make up nearly half the population in our country, still only 14 percent of businesses run by women.

By the efforts done by the government focusing on women entrepreneurship, there is a huge path forward for women entrepreneurs of tomorrow.

Let’s have a look at some of the steps for women entrepreneurs to kick start their business.

Assuring your Finance Access

A major setback for women who run a business is access to finance. Generally, women face difficulty in finding to come up with guarantors for the loans as the most assets are under their name. As we know, both banks provide collateral-free loans to women entrepreneurs.

But information regarding this tough to access and make it a huge challenge to secure these loans. Here when technology solutions should be provided and given complete knowledge about it.

Ensuring Constant Skill Development

Skill development is important for everyone as it enhances your productivity and gives you the right direction. Being an entrepreneur skill is a significant factor, therefore ensuring to provide knowledge and skills for yourself is important for running a successful business.

We need to provide a digital solution through online courses centric solution for women entrepreneurs. In the times where formal education can be a challenge to balance in day to day life, but technology solution provides an opportunity and make learning easy.

Bring Women Entrepreneur Online

As per the few studies, only 30 percent of female entrepreneurs use the internet, and less than one-third of Indian MSMEs are online. Bringing them online will provide immense opportunities for them to reach out to their target audience. This solution allows women, entrepreneur to access to online learning, bring their business on the social media platform, and access to government e-services.

Therefore, one step can bring so many solutions to benefit women entrepreneurs.

Catering Specific Requirements Of Indian Women Entrepreneurs

Today in our society where women entrepreneurs face not one but many hurdles and challenges which is not yet addressed. Providing solutions to these problems can help them in their growth as well as business.
Currently, available technology solutions can provide adapted to address their needs and problems which they face every day.

Helping women entrepreneurs will not help in their venture growth, but also their personal growth too. By leveraging, technology and connectivity will help them to work from home and cancels long travelling issues. These are a few solutions that can help women entrepreneurs grow in our country and give a platform to show their great leadership skills.