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Startup

Agri Startups in Chhattisgarh to Get Major Boost As State Gets 2 Incubation Centres in Raipur; Here’s How Budding Entrepreneurs Would Benefit

Raipur, January 24: In a bid to promote startups and innovators in agriculture and allied sectors in Chhattisgarh, two incubation centres have been inaugurated at the Indira Gandhi Krishi Vishwavidyalaya (IGKV) in Raipur. The inauguration was done virtually by Chhattisgarh Chief Minister Bhupesh Baghel on Saturday. During the event, Baghel said every university in the state should establish incubation and manufacturing hubs to promote new business ideas.

Here’s how the incubation centres will help agri startups in Chhattisgarh:

The incubation centres will provide infrastructure, technology, financial and business networking assistance to budding innovators and entrepreneurs in the agri-biotechnology and agriculture sector, a public relations officer of the IGKV said.

The Chief Minister underlined the role of youth across the state ‘Gadhbo Nava Chhattisgarh’ (create a new Chhattisgarh) campaign and said all educational institutions should work towards developing entrepreneurial skills in youth. The Biotech Incubation Centre and Agri-Business Incubation and Production Centre was inaugurated to mark the birth anniversary of freedom fighter Netaji Subhas Chandra Bose.

Baghel also laid the foundation stone for a new building of the biotech incubation centre, which is a part of the biotechnology park, a joint project of IGKV Raipur and state Agriculture department, he said. The project will be completed in two phases, the official said.

In the first phase, the new building of the incubation centre will be set up at a cost of Rs 30 crore in the university campus in the next two years, where 23 companies will be provided facilities for their offices and labs, he said. They will also be given technical and business networking guidance.

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MSME

MSMEs in India Will Get E-Portal To Sell Their Products, Govt Is Working With SBI To Launch Online Facility, Says Nitin Gadkari

Mumbai, January 23: With an aim to facilitate the Medium, Small and Micro Enterprises (MSMEs) in India to sell their products, the government is working with State Bank of India (SBI) to launch an E-portal on the lines of Amazon, Transport & MSME Minister Nitin Gadkari said. At a webinar organised by All India Association of Industries President Vijay Kalantri, Gadkari said that Amazon.com generates a business of around Rs 70,000 crore annually for Indian MSMEs at present. He added saying that this can be enhanced by a dedicated e-Portal to enable them complete with global brands.

Gadkari urged the MSMEs to spread their wings and said they must form joint ventures with start-ups or technology transfers from institutions like IITs or IIMs to compete on a global scale. The Minister asserted that the government aims to increase the share of MSME sector in total exports from the current 48 percent to 60 percent in the coming years. Gadkari said that this would go a long way in boosting the Atmanirbhar Bharat programme of Prime Minister Narendra Modi. He said in order to protect the interests of MSME vendors, the government has mandated public sector undertakings to settle their dues within 45 days of sale and also plan to introduce legislation to this effect.

On similar lines, the union minister said that the government is making efforts to increase the turnover of the village industry from the current Rs.80,000 crore to Rs.5-lakh-crore in next couple of years which will create jobs in rural, agricultural and tribal segments and eradicate poverty. Gadkari further highlighted the initiatives and innovations by his ministry, Gadkari said that they encourage development of high-quality, cost-effective but sustainable local products as import substitutes.

“Local MSMEs have developed indigenous paint, Khadi Prakritik Paint made with cowdung which is 50 percent cheaper than top brands, but is still world-class. A small unit can produce this paint with a capital investment of barely Rs. 15 lakhs,” Gadkari said.

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Startup

Planning to Launch a Start-Up? Follow These 5 Tips to Select the Perfect Name for Your Business

As per an old and highly popular saying, First Impression is the Last Impression. For a business, the name creates its first impression in the minds of people. It provides an identity to the firm. The name also helps in creating a unique position to the firm as well as its product. The business carries the name for years to come. It is associated with creating brand image, goodwill and developing a connect with the people. Hence, an entrepreneur needs to be very careful while naming the business.5 Billion Dollar Sales Strategies that will Boost Business Sales!

From incubation to implementation, for starting a business an entrepreneur has to face various stages and struggles. They usually overlook the most important aspect of business establishment, that is deciding a suitable name for the firm and end up picking up the first name that comes in their minds. Various factors effect the process of naming the business. Here are some tips to follow while deciding the name for your start-up –

Keep It Short

The business should have a short name, so that people grasp and remember it easily. People should be able to say it in one breathe. Ideally, the name of the business should be between 17 to 24 characters. It ideally should not have more than two words. A short name helps in creating more attractive marketing campaigns as well.

Go With Catchy Words

Another way to embed the business’ name in consumers mind is by making is catchy and quirky. Go for words and phrases which are appealing to the public at large. Try to make the name as relatable as possible. Do not use difficulty or ornamental vocabulary which is difficult for the people to grasp and understand. It will fail the purpose. Govt. of India Free Online Learning Program for Start-Ups.

Name Should be Easy to Spell

The name should be easy to spell and pronounce. People should not get confuse in its spelling. Use the original spelling of the word. Entrepreneur should avoid twisting or modifying the spelling of the name. Consumers should be able to pronounce the word as soon as they look at it, so that they are able to retain it.

Check for Domain Name Availability

If your business is on an online platform, before deciding the name the entrepreneur should run a quick check on the availability of the domain name. The name should reflect the business’ operations as well as its vision. It is important to make sure that the name is not similar to already established business that would create confusion and divert the firm’s customers to other website.

Feedback

One of the easiest ways to find out whether a name will work for the enterprise or not is by asking for feedback from the people outside the business circle. This can be done through social media campaigns or survey.

The process of selecting an appropriate name for the business involves various factors. An entrepreneur should consider all these parameters and choose a name that justifies the vision and mission of the business without compromising on its originality and appeal.

However, to establish a successful business, it needs more than just a perfect planning. Know the deep insights that can help you establish a profitable business with our Everything about Entrepreneurship. To know more about it, visit: https://www.badabusiness.com/?ref_code=ArticlesLeads.

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Startup

Govt. of India Free Online Learning Program for Start-Ups

The Govt. of India initiative known as Start-up India is offering new businesses an incredible opportunity to learn the ways to establish, strengthen and grow their business. Its learning program is enabling thousands of startups to learn the skills to make their companies last for the long run in the highly-competitive market.

What is Start-up India Learning Program?

Start-up India, an initiative by the Department for Promotion of Industry and Internal Trade (DPIIT), Govt. of India, provides a free online learning program for entrepreneurs. The motto of this initiative is to take start-ups of India to the next level with the help of structured learning.

Who initiated the program?

Start-up India scheme is an initiative by the Government of India that has been helping newly-started businesses to establish themselves in various ways. These include measures such as setting-up online portal and hubs to enable registration, grievance-handling, etc., and increasing the pace at which government procedures such as patent acquisition and registrations are done. The online portal of Start-up India has over 4 lakh users. Start-up India loan, another part of the initiative helps women entrepreneurs along with other underprivileged sections of the society such as SCs and STs with financing.

What does the program offer to aspirants?

The program consisting of 69 courses offers small and medium business enterprises with scope to boost their knowledge in a vast field of various business aspects such as technology, sales, security, management, and finance. It takes the learners on a journey of how the top 40+ founders of India started their businesses.

How can one register?

One can register for the 4-week training program by registering for it on the online platform of Startup India. The course aspirants have to fill a form asking for details such as name, email id, phone number, etc. along with the language they wish to pursue the program in.

Operating on a similar motto to make the country’s start-ups, SMEs and MSMEs reach another level of success through organized learning, Bada Business offers courses for companies, professionals, and students. Their Problem-Solving Courses namely “How to Start a Start-up” and “How to Scale a start-up” guide start-ups through the process of establishing and bringing growth to their business. Visit their website https://bit.ly/3c1ZyxT

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Finance

Union Budget 2021: Healthcare, Infrastructure will remain in the limelight!

After the country`s economy has taken a deep blow due to the pandemic, all eyes are on Union Budget 2021. The Union Budget 2021 will be announced by Finance Minister Nirmala Sitharaman on February 1.

The country experts are expecting that the government will take corrective measures to support, revive and boost the economy. Amidst the ongoing pandemic and slowdown of the economy, various industry professionals are also expecting a reduction in GST rates.

The Union Budget is typically classified into Capital, Revenue, and Expenditure budget. The Budget also provides a blueprint of how much money the government is expecting to raise in the coming fiscal and where it is planning to spend it.

For 2021-22, Finance Minister Nirmala Sitharaman has said that the budget will be nothing-like-seen-before. The budget will also see massive investment and expenditure push for sectors like infrastructure and health sectors. Along with these two, other sectors like real estate, railways, and construction too, are expected to be in focus in the budget.

According to Rahul Singh, CIO-Equities, Tata Mutual Fund, “the government will focus on the economic recovery of the country as the upcoming budget will provide the acceleration”.

“The Government can plan its expenditure based on the strong recovery of the economy in nominal GDP growth in FY22, and tolerance for fiscal deficit, even though it will be materially lower than the FY21 levels”, he added.

“We are also expecting the focus to be on other sectors like healthcare, housing, and infrastructure. As the low-interest rates and stable real estate prices have improved affordability, the revival of the real estate sector is also on its way. Production linked incentive (PLI) scheme has been successful earlier, and a further momentum can be imparted by dedicated export zones with associated infra and easy approvals”, Singh further added.

“As there have been many significant changes to the tax structure in the last 2-3 years, hence the government will only make incremental changes. On the reform front, the Government might focus PSU reforms that will also include banks and privatization as one of the most important areas to raise capital over the medium term”, he said.

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Sales

5 Billion Dollar Sales Strategies that will Boost Business Sales!

The world of marketing has become quite competitive, especially for small businesses that are still in the early stages.

Believing that you have the ultimate skills to sell anything to anybody is a market trap you must avoid. Instead, identify your ideal customers and their urgent problems and you will find it easier to sell your products and services.

Selling can be challenging. It is quite a complex process with no shortcuts, as you have to deal with real people. Having the right sales strategy can make a huge difference to your startup business.


From identifying the profitable niche markets to perfecting your email marketing outreach, knowing how to hit the right chord is extremely important for an entrepreneur to grow a business.

Effective sales techniques do not have to be a gimmick. Instead, they are the simplest ones because they are based on customer behavior. Here are 5 powerful sales techniques that will get your customers to buy your services & products:

  1. Ask the Right Question

First off, do not try to sell. Instead, try to ask the right questions to know your customers and the areas that can be improved upon. Try to know the urgent problems your customers are facing and based on those answers, offer a value that is relevant to the services and products you are representing.

  1. Focus on Customer Goals

If your sales technique does not offer anything that can resolve the customer`s burning problem, it won`t work. Sales gimmicks do not work in the long run as human beings do not like to be manipulated.

So keep the customer`s vision and goals at the core and then try to provide an apt solution. This technique works almost all the time.

  1. Add Real Value

Nobody wants to spend their money on a product or a service that does not offer real value. Hence, always demonstrate that you are providing meaningful value to your potential customers.

If the value outweighs the cost, he or she is likely to purchase the product from you. Focus on providing tangible values to your customers and your customers will be more than happy to buy your products.

  1. Articulate End Results

People don’t buy just products or services, they buy results. Once you have caught their attention with what they will be able to achieve by using your product, it is now your role to explain the benefits. This sales strategy is relevant especially if you are selling a product or a service. Combine it with a hidden command approach and you are ready to roll!

  1. Create Urgency

If you have a business that sells products, this technique can be beneficial for you. Create hype among the customers by using the takeaway close approach. As most people have a fear of missing out on something trendy, pressure sales techniques can help to create urgency. This will make your products desirable.

How you sell yourself is quite different than how you market yourself. A right and spot-on sales technique can be an incredible boon for your business`s net income.

If you too are experiencing a drop in your sales, you can learn powerful sales techniques with our Problem Solving Courses. Gain deep insights and knowledge from top industry experts about sales techniques that will help you grow your business.

To get exclusive offers and details about Problem Solving Course, click here: https://www.badabusiness.com/psc?ref_code=ArticlesLeads.

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Sales

Zero Dollar Marketing: 7 Easy Steps to your Ultimate Marketing Strategy

Being an entrepreneur is not that easy, but then who said life is all about getting things easily? When you are beginning to set up your business, the first thing that comes to your mind is to take your products to the right audience.

Marketing is a necessity for any business, especially for a start-up. But most people think about TV commercials, billboards, giant hoardings, or newspaper ads when they hear the word ‘marketing’.

Though these marketing mediums guarantee good results, it also requires large funds. But thanks to the digital revolution, with the right strategy, anyone can market their products and reach the right audience.


If you have a start-up and want to take your products to the right audience, but have no funds, here is the solution- Zero Dollar Marketing.

What is Zero Dollar Marketing?

As the name suggests, Zero dollar marketing is a marketing strategy that needs no or very minimum amount of money to market the products.

How does this strategy work?

The best way to yield optimized results is to apply zero dollar marketing strategy that aligns with your brand values and voice. This strategy works by using social media platforms and making a strategy according to the customer`s behavior.

Seven Steps to Zero Dollar Marketing

Here are seven simple steps in which you can apply this brilliant low-cost marketing strategy for your business:

  1. Brick-and-Mortar to Online- Whether you have a factory,  a retail shop, a warehouse, design handbags or paper bags, jewelry, or a grocery store, taking brick-and-mortar business online can help you to attract more customers.

Taking your business online will help you to stay connected with your customers 24×7 with the lowest operational cost. You can also monitor your buyer`s behavior and receive payments easily.

  1. Personality & Community of your customer- ‘Don`t find customers for your products, find products for your customer’. Research well about your customer`s interests, problems, requirements and then produce a product that will bring a positive and valuable experience in their lives.
  2. Create Viral Content- Content marketing is no longer a number game. Try to create content that is trending. Write content that is simple to understand and informative for your consumers. Try to engage with your consumers on your business profile.
  3. Landing page- A landing page is the landmark for your business profile, so create a page with a catchy, short, and crisp headline. Make it more appealing by using premium quality images.
  4. E-mail Funnel Marketing- Once you have gathered customer data, start doing e-mail funnel marketing to build a long-term relationship with your customers. Use creative subject lines and their names to personalize it.
  5. Increase your Marketing ROI- Use free marketing tools like Convertkit, SEM rush, Canva, and Google analytics tools to analyze and improve your ROI. Create a landing page, Instapage, and email automation to increase your marketing efficiency.
  6. Stick to low-cost Marketing Ideas- Bring innovation to the existing marketing ideas to stick to your budget. Focus on the target market, tech innovation, and strategic partnerships, and pay attention to retention.

Use testimonials to attract new customers and client appreciation programs to retain the existing ones.

The right marketing strategy can give desired results. Your marketing strategy does not require large funds. Today, all the big companies are using this strategy to connect with the right customer.

Want to know more about other impressive marketing strategies that will help you expand your business or are have you tried everything, but still not getting desired sales? Worry not! Our Problem Solving Course of marketing strategies.

To know more about it, click here: https://www.badabusiness.com/psc?ref_code=ArticlesLeads

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Business motivation

Here are 4 Profitable Startup Business Ideas that Give you High Returns

A brilliant innovative startup idea alone can create a game-changing business. If we trace the business history of India, we will realize that the market is the playground for ambitious entrepreneurs.

These ideas, if well-executed, can build you a company with low investment while getting you the highest possible returns.

If you feel you too have the business acumen to influence the market but do not have an idea, to begin with here is a list of business ideas:

Event Management Company

If you love to hang out with people, building a strong social network, exploring venues for parties and events, meeting with sponsors, and doing everything that requires you to be on the field 24 x 7, then this business idea can make your dream come true.
Event managers can barely spend any time in the office. Hence, with a good marketing strategy, you can earn lakhs and crores.

Wedding Planner

Indian weddings are a matter of fascination for the entire world. Whether the economy is going down or booming, weddings never go out of fashion. From an intimate and personal affair to ‘big fat Indian weddings’, the wedding industry presents great opportunities for those, who love planning, decorating, and building social networking.
The initial investment is not typically low, however, the returns are in lakhs and crores once the business scales.

Food Catering Business

Everyone loves delicious food! Every occasion like parties, birthday ceremonies, anniversaries, and weddings require great food to make it even more enjoyable. Hence, venturing into a food catering business can be an ideal deal.

For a food catering business, all you need is a kitchen and small staff to cook lip-smacking cuisine, serve, deliver and manage logistics.

Travel Agency

As the millennial-generation has started spending money on exploring various places, the travel industry in India has witnessed a boom in the past decade. Keeping to traveler`s changing needs, this business idea is perfect for aspiring entrepreneurs to invest their money.

Initially, do not invest money and tie-up with a host-agency instead. By doing so, you will get help with ARC, IATA, or CLIA numbers faster. This step can help you earn higher commissions while keeping your costs low.

As Walt Disney said, “If you can dream it, you can do it”. On that positive note, we would like to say just one last thing. So while each of the above-mentioned business ideas has its fair share of risks & surmountable barriers, they also hold great potential to make you the next successful entrepreneur.

If you too are looking to make a great start with innovative business solutions, join our popular ‘Everything about Entrepreneurship’ course. Visit https://www.badabusiness.com/?ref_code=ArticlesLeads now

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Business motivation

Top 3 Benefits of Enterprise Resource Planning to Solve Every Organization`s Burning Problems!

In a constantly evolving business world, making an informed decision is a necessity. With the dynamic organizational environment that keeps shifting its pace now and then, it is vital to have updated data. But what is more essential is to have a centralized location of data that is easily accessible.

This is the reason that big to small and medium-sized companies all are now relying on using Enterprise Resource Planning (ERP).
But what exactly is Enterprise Resource Planning?

Enterprise Resource Planning system is a smarter way to integrate your multiple key business processes into a single system. It makes the entire process simple, and more efficient for the current as well as the future scenario.

It integrates a bunch of business applications into one. ERP tools cover expansive and deep operational end-to-end processes such as Finance, HR, manufacturing, distribution, supply chain, and services.
It acts as a catalyst for business innovation and along with reducing the IT cost, it also provides an excellent platform for business efficiency. ERP systems enable greater insight and increase visibility into the supply chain operation in an organization.

Benefits of Enterprise Resource Planning

ERP systems are an asset for many small to medium companies. If you have multiple applications for various departments, an ERP system can unify them all.
It can make your business run smoothly by protecting your information, producing easy-to-understand reports, and automating processes. Here are some of the ERP benefits that you will get after implementing this software:

1). Reduce IT Costs

An Enterprise resource planning system is the best way to reduce IT expenses due to dedicated staff, support teams, infrastructure, and licenses. An ERP system is often a large investment, yet customizing the system according to your requirements, can reduce the cost.

2). 360 Degrees Visibility

Just like a bird-view, an ERP software gives complete access to everything important associated with your business. It allows the access of all the data from individual departments to you as well as the senior management.

3). Single Reporting & Planning System

This is one of the major reasons behind the popularity of ERP systems. Apart from providing better insights, it also offers better visibility of each department. If you want a single and unified system of reporting, nothing can beat an ERP system.

An enterprise resource planning can help you generate useful reports and analytics for every process in the organization. From customer reports to income, and cash flow statements, the ERP system can generate quick reports without IT intervention.

Are you an entrepreneur who is looking to have integrated business operations or a solopreneur who is juggling multiple software to keep your business run smoothly? Then get all your problems resolved with our Enterprise Resource Planning problem-solving course.

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Business motivation

Starting a Cloud Kitchen Business? 5 Steps to Help you Set it Up!

Since the pandemic imposed itself upon us, most people prefer to dine-in indoors. With the anxiety and fear associated with the COVID 19, takeaway meal options and cloud kitchen is trending in India. And there are signs that the trend of cloud kitchen business is here to stay.
According to a Livemint report, the cloud kitchen business is expected to become a $2 billion industry by 2024, which was $ 400 million in 2019.
A cloud kitchen is primarily a restaurant kitchen that offers food services to consumers. They do not have any physical dining space and only take delivery orders that are placed online. Cloud kitchens are also known as virtual restaurants, dark kitchens, ghost kitchens, and satellite kitchens.
Some of the best examples of cloud kitchens are Faasos by Rebel Foods, Biryani by Kilo, and Hoi Foods. If you too want to venture into the cloud kitchen business, here is everything else you need to know:

1. Location

The idea of a cloud kitchen business needs low-investment and the reason behind it is the real-estate cost. When it comes to the cloud kitchen business model, the location does not play a vital role. However, proper sanitization and water supply are required.
Choosing a location for your cloud kitchen can make a huge difference if selected carefully. Also, the location should be chosen based on the type of food you are selling and the customer demographic.

2. Choosing Online Food Delivery Platform

Once, the location is selected for the cloud business kitchen, the second step involves selecting a technology to receive orders and get them delivered. Platforms like Swiggy, Foodpanda, and Zomato are some of the most established online ordering and delivery platforms.
These online platforms accept orders on your behalf and also deliver them at the customer`s door-step after picking them from your cloud kitchen. They will usually charge 18-30% of your revenue per order.

3. Build a Website

The cloud kitchen relies solely on its online presence, which is why building a great-looking website is essential. A brilliant-looking website with appealing food pictures will draw in customers.
Various website developers can build a beautiful website that will increase the appetite of customers at a low-cost. You can also offer your customers a facility to track their orders on a real-time basis.

4. Get a License

Getting a license is an integral part of setting up a restaurant. There are few licenses like FSSAI, GST Registration, fire licenses, and Municipal health trade licenses. It is important to get these permits in the first month of operations for a smooth cloud kitchen business.

5. Kitchen Equipment & other Raw Materials

Depending on how vast and expansive is your food-menu; the cost of setting up a cloud kitchen may vary. If you spend wisely on kitchen equipment like old tables, storing shelves, racks, you can save a lot of money.
For raw materials, it is important to choose the right vendors at the early stage. When it comes to packaging, you should allocate an extra budget. Many people think that packaging does not require much. But, packaging plays a huge role in a cloud kitchen business.
Good packaging can preserve the quality of the food and keeps it in a good shape. A creative take on the packaging also creates a good brand image.

6. Choosing Staff

The secret recipe of a successful cloud kitchen is the team lead by a highly professional chef. With the Chef being the most critical part of the team, you can offer your customers an exquisite food menu. So, pick wisely.

7. Point-of-Sale Technology

It is important to keep track of the number of orders coming from diverse online platforms in a cloud kitchen business. Choose a customized POS to suit all your requirements on the online ordering website.

Do you want to start a cloud kitchen? Get the support and guidance of top industry experts to help make your plans a reality. It’s a wonderful opportunity to learn more about starting a cloud kitchen business so do seize this opportunity now with our problem-solving courses.
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